Hire the Best CMS Developers
in the United Kingdom

I help businesses improve, rebuild, and build websites that are fast, scalable, and built for performance from the ground up. I work with both existing live websites that underperform and new builds that need a strong, performance-first foundation from day one. Most websites don’t fail because of design — they fail because of poor architecture, unoptimized code, and performance bottlenecks. I solve these issues at the core level to improve speed, stability, SEO performance, and user experience. What I specialize in • WordPress & WooCommerce optimization (Core Web Vitals, database cleanup, theme & plugin optimization) • Shopify development & performance tuning (Liquid customization, UX improvements, speed optimization) • React / Next.js frontend development (fast, scalable, and maintainable UI architecture) • Node.js backend APIs & system optimization • Full website rebuilds (legacy or broken sites → clean, scalable systems) • New website development (performance-first architecture from scratch) • Conversion-focused landing pages (built for clarity, flow, and conversions) Problems I solve • Slow mobile performance and poor Core Web Vitals scores • High bounce rates and low conversions • Bloated or poorly structured WordPress setups • Underperforming Shopify stores • Legacy websites that need complete restructuring or rebuild • New projects that lack proper architecture from the start My approach I focus on performance-first development, clean architecture, and conversion-driven UX. Instead of quick fixes, I: • Build scalable, performance-first architecture for new projects • Identify and remove performance bottlenecks in existing systems • Restructure weak or messy codebases into maintainable systems • Improve loading speed, stability, SEO, and Core Web Vitals • Optimize user flow to increase engagement and conversions Result Faster, more stable websites with improved user experience, better SEO performance, and measurable gains in engagement and conversions. 💬 Let’s Work Together If your website feels slow, unstable, or you need a new high-performance build, I can help you design, optimize, or rebuild it properly from the start.

I help businesses build clean, modern, high-performing websites using Shopify, WordPress, Webflow, Wix, Squarespace, BigCommerce, and Framer with practical AI workflows and automation added where they can save time, capture leads, and improve customer experience. Most clients come to me when their website looks outdated, loads slowly, does not convert well, or is not connected properly with the tools they use every day. I focus on fixing the structure first: layout, speed, mobile experience, user flow, SEO basics, and conversion points. After that, I add automation or AI only where it makes sense for the business. My core services include: Custom CMS website design and development Shopify store setup, customization, and conversion improvements WordPress websites using Elementor, WooCommerce, ACF, and custom code Webflow websites, landing pages, CMS collections, and responsive builds Framer landing pages and modern marketing websites Wix, Squarespace, and BigCommerce website builds and redesigns AI chatbot setup for lead capture, customer support, and FAQs AI workflow automation using Zapier, Make, APIs, and custom integrations Fast MVP builds using tools like Lovable for testing new ideas quickly I work best with business owners, startups, agencies, consultants, eCommerce brands, and service-based companies that need more than just a nice-looking website. My goal is to build websites that are easy to manage, fast on mobile, clear for users, and designed around real business outcomes. What makes my work different is that I combine CMS development, UX thinking, SEO-friendly structure, and AI automation in one workflow. That means fewer people involved, faster execution, and a website that is built with both design and function in mind. I keep the process practical and clear. No overengineering. No unnecessary complexity. Just clean websites, smooth user experiences, and smart systems that help your business run better. Send me your website or describe what you want to build, and I’ll share a clear step-by-step plan or a few practical improvements you can use right away.

Ana-Maria is a certified & awarded web developer with 15+ years of professional experience helping clients across the US, EU, AU, and beyond build high-performing websites that look exceptional, function flawlessly, rank well, and drive measurable results. As a full-time Top Rated freelancer, she has delivered 300+ successful projects with a reputation for best-practice coding, precision, clean design, and reliability. Her work blends technical excellence with strategic marketing goals to create scalable, maintainable systems that support marketing teams and company growth. 𝐈 𝐟𝐨𝐜𝐮𝐬 𝐨𝐧 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐜𝐥𝐞𝐚𝐧, 𝐟𝐚𝐬𝐭, 𝐚𝐧𝐝 𝐚𝐜𝐜𝐞𝐬𝐬𝐢𝐛𝐥𝐞 𝐰𝐞𝐛𝐬𝐢𝐭𝐞𝐬 — 𝐛𝐮𝐢𝐥𝐭 𝐰𝐢𝐭𝐡 𝐦𝐨𝐝𝐞𝐫𝐧 𝐒𝐄𝐎, 𝐖𝐂𝐀𝐆 𝐚𝐜𝐜𝐞𝐬𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐬𝐭𝐚𝐧𝐝𝐚𝐫𝐝𝐬, 𝐚𝐧𝐝 𝐛𝐞𝐬𝐭-𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐞 𝐜𝐨𝐝𝐞 𝐭𝐡𝐚𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐭𝐞𝐚𝐦𝐬 𝐜𝐚𝐧 𝐞𝐚𝐬𝐢𝐥𝐲 𝐦𝐚𝐧𝐚𝐠𝐞. 🚀 𝐖𝐡𝐚𝐭 𝐈 𝐎𝐟𝐟𝐞𝐫 ✅ HubSpot CMS Development Custom themes, modules, templates, landing pages, blogs, dynamic pages, onboarding, integrations, and ongoing optimization. ✅ Webflow & Framer Development Custom builds, CMS structuring, animations, interactions, and reusable components built for performance and scale. ✅ WordPress Development Custom themes, plugin integration, page builder expertise, and scalable architecture for growing marketing teams. ✅ Platform Migrations Seamless migrations between any CMS — WordPress, Squarespace, Webflow, Framer → HubSpot and beyond — with zero downtime, full SEO preservation, and complete design fidelity. ✅ Figma / XD → Pixel-Perfect Websites Full front-end development from any design file, with mobile excellence and component consistency throughout. ✅ Accessibility & Performance WCAG-compliant, Core Web Vitals optimized builds with semantic, maintainable code. 🎓 𝐇𝐮𝐛𝐒𝐩𝐨𝐭 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬 🎖 HubSpot CMS for Developers 🎖 HubSpot CMS for Developers II: Best Practices 🎖 HubSpot CMS Hub Implementation 🎖 HubSpot Inbound 🎖 HubSpot Marketing Software 🎖 HubSpot Workflow Automation 🎖 HubSpot Email Marketing 🎖 HubSpot Integrations 💬 𝐂𝐥𝐢𝐞𝐧𝐭 𝐅𝐞𝐞𝐝𝐛𝐚𝐜𝐤 🗣 "Ana-Maria is fantastic to work with. She always goes above and beyond to help. I would highly recommend her expertise and will definitely be hiring her again in the future." 🗣 "Honestly, one of my favorite Upworkers ever. Great design eye, great communication. I can't say enough positive!" 🗣 "Ana was reliable and timely with her work, performed with high quality. When we ran into technical issues she helped us troubleshoot and gave us real insights into what was possible. A pleasure to work with." 🗣 "Ana-Maria did a great job taking the design and building it in HubSpot. She rolled with our scope changes really well and figured out great ways to execute — scaling from a single landing page into multiple pages seamlessly." 🎯 𝐖𝐡𝐲 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐋𝐨𝐯𝐞 𝐖𝐨𝐫𝐤𝐢𝐧𝐠 𝐖𝐢𝐭𝐡 𝐌𝐞 Clients hire me for reliability, technical depth, and a genuine commitment to getting things right. Every project is delivered with precision, care, and scalability in mind — aligning clean, efficient code with real business outcomes. I don't just build websites; I build systems that help your marketing team move faster and your business grow. If you're looking for a developer who understands both 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐚𝐧𝐝 𝐩𝐫𝐨𝐠𝐫𝐚𝐦𝐦𝐢𝐧𝐠, sweats the details, and communicates clearly every step of the way… 𝐋𝐞𝐭'𝐬 𝐛𝐮𝐢𝐥𝐝 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐠𝐫𝐞𝐚𝐭 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫.

Most websites look fine but fail where it actually matters: performance, clarity, and conversions. I build websites that fix that. As a Top Rated developer on Upwork, I've helped startups, eCommerce brands, local businesses, and agencies across multiple industries create websites that are fast, professional, and built to grow. Whether you need a new website from scratch, a redesign, or performance fixes. I approach every project with one goal: a website that works for your business, not just your portfolio. ➤ 𝗪𝗵𝗮𝘁 𝗜 𝗖𝗮𝗻 𝗗𝗲𝗹𝗶𝘃𝗲𝗿 𝗧𝗼 𝗚𝗿𝗼𝘄 𝗬𝗼𝘂𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀: • WordPress & Elementor Pro • Shopify Store Design & Customization •Webflow Development • Wix & Squarespace • WooCommerce Setup • Landing Pages & Sales Pages • Website Redesigns & Migrations • Speed & Performance Optimization • Mobile Responsiveness Fixes • Ongoing Maintenance & Support ➤What clients say about working with me: ✓ Clear communication from start to finish ✓ Clean, detail-oriented implementation ✓ Reliable delivery with post-launch support ✓ Business focused, not just visually focused ✓ Honest advice, no unnecessary upsells Every business has different goals. I take the time to understand yours before recommending anything. If you want a website that actually performs — let's talk.

🏆 Top Rated Plus | 100% Job Success | TEDx Speaker ⭐⭐⭐⭐⭐ Most business websites look stunning but completely fail to generate revenue, leads, or pipeline. I design high-converting user experiences and build custom, scalable CMS architectures across Webflow, WordPress, and Shopify that turn traffic into measurable business growth. I bridge the gap between high-fidelity Figma layouts and enterprise-grade development. As a verified Top Rated Plus specialist (Top 3% on Upwork) and a TEDx Speaker on Design Strategy, my work focuses entirely on maximizing your return on investment (ROI) through Conversion Rate Optimization (CRO), speed engineering, and clean, modular codebases. ✔ Advanced UI/UX Design & High-Fidelity Figma Prototyping ───────────────────────────────────────────────────────────── Figma | User Journey Mapping | Interactive Prototyping | UI/UX Audits I craft data-driven, conversion-focused user experiences inside Figma before touching a single line of code. I specialize in complete website redesigns, high-converting landing pages, and full design system architecture using Figma variables. My workflow leverages advanced engineering tools (Cursor, Claude) to ship production-ready UI assets and developer handoffs 30% faster than traditional designers. The result: a pixel-perfect, intuitive user experience that aggressively scales your pipeline. ✔ Custom Webflow & WordPress Development ───────────────────────────────────────────────────────────── Webflow CMS | WordPress Custom Themes | Advanced Custom Fields (ACF) | PHP I build responsive, lightning-fast dynamic structures for growing brands requiring structured content ecosystems and high-end native interactions. Webflow: Structured CMS configurations, flawless native animations, clean Client-First CSS class frameworks, and smooth responsive breakpoint scaling. WordPress: Enterprise-grade custom theme development replacing bloated builders with native Gutenberg blocks and ACF frameworking to maximize technical SEO and achieve guaranteed 95+ Core Web Vitals scores. ✔ Enterprise Shopify Customization & CMS Migrations ───────────────────────────────────────────────────────────── Shopify Liquid | Shopify Plus | Squarespace | Wix | CRM Data Migrations For businesses looking to scale transactional volume without theme limits or move off restrictive website platforms without data loss. Shopify & WooCommerce: Store configurations, complex app integrations, and custom Shopify Liquid section styling for robust e-commerce architectures (+22% Average Order Value optimization). Migrations: Seamlessly moving 500+ page corporate web assets from Wix, Squarespace, or legacy tools into highly scalable, modern CMS setups with absolute data integrity. Stop losing high-value prospects to an outdated, slow, or generic website layout. Let's design an elite web platform that positions your business as an undisputed industry leader. 💬 Ready to scale your conversions? Click "Invite to Job" or send a direct message to start planning your site's strategic overhaul today. ───────────────────────────────────────────────────────────── Specializations and Keywords: Web Development, Web Design, UX/UI Design, User Interface Design, User Experience Design, CMS Development, Webflow Developer, Webflow CMS, WordPress Developer, WordPress Custom Themes, WordPress Expert, Advanced Custom Fields (ACF), PHP Frameworks, Gutenberg Blocks, Shopify Developer, Shopify Plus, Custom Shopify Liquid, WooCommerce Developer, E-commerce Optimization, Figma Specialist, High-Fidelity Prototyping, Figma Variables, Design Systems, Conversion Rate Optimization (CRO), PageSpeed Optimization, Core Web Vitals (CWV), Technical SEO, Website Redesign, Landing Page Design, Wireframing, User Journey Mapping, Squarespace Migration, Wix Migration, Frontend Development, HTML5, CSS3, Responsive Design, Solution Architect, Technical Web Consultant, Enterprise CMS Architecture.

Top Rated Webflow Developer I build conversion-focused Webflow websites for hospitality brands, hotels, real estate companies, and marketing agencies. If your site needs to look world-class and drive real results - I deliver it on time, every time. I've worked with hotel groups, property developers, and agency teams across the UK, US, and Europe. My clients don't just get a website - they get a digital presence that opens doors. Why Work With me? - Webflow specialist with 8+ years and 200+ projects delivered - Client-First or Lumos Framework expert - GSAP-powered animations built for performance, not just flash - SEO & AEO-optimised from the ground up - Pixel-accurate Figma-to-Webflow delivery - Full CMS handover and training, so you're never locked out of your own site - Experience across hospitality, real estate, SaaS, and agency white-label projects - Great communication skills, fast turnaround My workflow: - Discovery call to understand your goals and audience - Design variations in Figma for your approval - Webflow build with responsive design and performance optimisation - Client review, revisions, and pre-launch QA - Launch, handover, and CMS training Core tools: Webflow CMS | Finsweet | GSAP | SwiperJS | Figma | HTML/CSS | Zapier | HubSpot | SEO-optimised builds I treat every client's project like it's my own business - your success is my success. Ready to build something exceptional? Click Invite or send me a message - I respond within a few hours.