Hire the Best Direct Marketers
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You're spending serious money on ads. Your email list is growing. But your email channel is only doing 10-15% of revenue when it should be closer to 25-30%. My name is Gjorgji (George), and I'm a direct response email strategist and copywriter specializing in supplement (nutraceutical) and beauty (skincare) brands. I diagnose your email performance like an engineer, form testable hypotheses, and systematically optimize until we find what converts — and keeps converting. Before becoming an email strategist, I worked as a chemical engineer specializing in analytical biochemistry. I was trained to think like this: Form hypothesis → Identify variables → Test → Analyze → Isolate cause → Iterate That's almost exactly how effective CRO and direct response copywriting work. My process now looks like this: Research → Hypothesis → Mechanism → Message → Test → Measure → Optimize 𝗧𝗵𝗶𝘀 𝗴𝗶𝘃𝗲𝘀 𝘆𝗼𝘂 𝘁𝘄𝗼 𝘂𝗻𝗳𝗮𝗶𝗿 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲𝘀: 1. Scientific credibility that converts I can read clinical studies, understand ingredient mechanisms and bioavailability, and translate complex health science into persuasive copy that sells without crossing FDA/FTC compliance lines. 2. Data-driven optimization I diagnose what's preventing your emails from converting, test systematically, and optimize based on data and feedback. Most eCom brands are either too conservative (leaving money on the table) or too aggressive (getting their accounts banned and shut down). I can create direct response email that's scientifically grounded, strategically aggressive, and compliant. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗙𝗿𝗼𝗺 𝗠𝘆 𝗪𝗼𝗿𝗸 I have managed email marketing for a 6-brand beauty portfolio (HDH ECOM INC.) under NDA, across skincare, hair care, beauty devices, and hair removal products. 𝗢𝗻𝗲 𝗯𝗿𝗮𝗻𝗱 𝘀𝗰𝗮𝗹𝗲𝗱 𝗳𝗿𝗼𝗺 $𝟳𝟳𝗞 𝘁𝗼 $𝟮𝟴𝟭𝗞 𝗽𝗲𝗿 𝗺𝗼𝗻𝘁𝗵 𝗶𝗻 𝗲𝗺𝗮𝗶𝗹 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗶𝗻 𝟲 𝗺𝗼𝗻𝘁𝗵𝘀 — a 3.6x (360%) increase while subscriber count only grew by 68%. That's because of: • Aggressive list segmentation — maintained 49% open rates while excluding 83K+ inactive profiles • Hypothesis-driven offer testing — personal plain-text (urgency) emails outperformed designed campaigns by 3-5x • Flow optimization — rebuilt welcome and abandoned cart flows generating $35K+/month • Campaign monetization — planned, created, and directed 70+ emails/month across 6 brands and coordinated with external agencies I've also created launch copy and lifecycle strategy for nutraceutical brands including peptide therapy (BPC-157), men's sexual health, lung health, lymphatic support formulas, and much, much more. 𝗪𝗵𝗮𝘁 𝗜 𝗗𝗼 1. Email Marketing Strategy and Execution: - Lifecycle flows (welcome, cart and checkout abandonment, post-purchase, win-back...) - Campaign strategy, planning, and copywriting - Offer optimization, bundling, and promotional timing - Segmentation, list hygiene, and deliverability 2. Conversion Rate Optimization (CRO): - Email performance diagnosis and bottleneck identification - A/B testing strategy and hypothesis formation - Message-to-market fit optimization - Revenue attribution and analytics 3. Platform Setup and Integration: - Klaviyo and Omnisend (setup, flows, campaigns, segmentation, CRO...) - Shopify/eCommerce integration - Data tracking and reporting infrastructure 4. Compliance and Positioning: - FDA/FTC-compliant health claims - Ingredient positioning and scientific direct response copywriting - Creative direction and graphic/video design briefing 𝗪𝗵𝗼 𝗜 𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵 I work best with supplement and skincare brands that: ✓ Have an existing email list and active customers ✓ Are running paid acquisition (ads, influencers, or affiliates) ✓ Have email flows and campaigns already running (even if underperforming) ✓ Track email performance and care about attribution ✓ Want to grow their revenue without just "sending more emails" I'm not a fit if: ✗ You're "just starting out" or are unethical ✗ You need blog posts, social captions, or generic (average) AI content ✗ You're looking for the cheapest option ✗ You don't track conversions or performance Your ad costs aren't getting cheaper and every day you wait costs you 60-70% of the email revenue you should be making (instead of letting your competitors eat your market share). Email is the only channel that yields the highest ROI to Cost ratio. Make sure to maximize it. 👉 𝗖𝗹𝗶𝗰𝗸 𝘁𝗵𝗮𝘁 𝗴𝗿𝗲𝗲𝗻 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗯𝘂𝘁𝘁𝗼𝗻 and send me your biggest email challenge right now - I'll tell you within 24 hours if I can fix it and exactly how we'd do it. Talk soon, Gjorgji (George) PS: My hourly rate is a placeholder. I typically work on fixed-fee arrangements or revenue share (or both), structured around specific deliverables and performance goals. PPS: Most of my client work has been through repeat work and referrals. Scroll down to see video testimonials and reviews from my past clients.

⭐ “Trajche has generated $653,000 from email-related sales for us!” - Natasa D. ⭐ “Trajche's copywriting skills produced $60,000 in sales in the first month!” - Kim Y. ⭐ “I generated $4,000 in just 2 days after implementing Trajche's advice!” - Yonni T. Most businesses have a "fragmented" email strategy. They hire a writer who doesn't understand automation, or a tech person who can't write a compelling email copy. The result? Lowered deliverability, wasted software fees, and millions in "hidden" revenue left on the table. I solve this by owning your entire Email Marketing department from end-to-end. With 6+ years of experience and over $1.7 Million in directly attributed revenue (with a total ecosystem impact estimated at $3M - $5M), I don't just "send emails." I architect high-conversion systems that turn your list into your most predictable revenue stream. 🟢 What I Handle For You (The "Total Ownership" Suite): 1️⃣ Strategy & Market Intelligence I don’t guess; I plan. I build promotional calendars, create unique marketing angles, and develop the "Big Ideas" that make your brand stand out in a crowded inbox. 2️⃣ High-Performance Copywriting (100% Human-Written) I DON'T use ChatGPT or any other AI to write your copy. While AI is fine for generic templates, it cannot understand deep emotional triggers. Every word is handwritten and backed by 270+ hours I spent hand-copying the greatest sales letters in history to master consumer psychology. 3️⃣ Full-Stack Tech & Automation I'm an expert in the "guts" of email software. I build, integrate, and optimize your flows: 🔹Architecting Automations: Welcome sequences, Abandoned Carts, Win-backs, and Behavioral triggers. 🔹Segmentation: Ensuring the right message hits the right person at the right time. 🔹Software Optimization: I simplify "messy" setups and find ways to lower your monthly software costs. 4️⃣ Bulletproof Deliverability The best copy in the world is useless if it hits the Spam folder. I handle the technical setup to ensure you stay in the Inbox: 🔸Technical Records: Proper implementation of SPF, DKIM, and DMARC. 🔸Spam Avoidance: Monitoring sender reputation and cleaning lists to maintain high open rates. 🔸Software Mastery: I'm proficient in integrating and managing the industry’s leading tools: ActiveCampaign | GoHighLevel | Klaviyo | Keap | HubSpot | Mailchimp | ClickFunnels | Brevo | GetResponse | Systeme | and more. 🟢 Why Work With Me? I combine that "Old School" sales psychology with "New School" technical automation. I'm looking for long-term partners who want to stop "trying" email marketing and start dominating their niche. The Next Step: Click the “Message” or “Invite to Job” button. Tell me about your list size and your current revenue goals. I’ll provide a brief "Diagnosis" of your current setup, and we can see if we’re a fit to scale your brand together. Trajche (TK) Email Marketing Architect

Traffic is easy. Customers are hard. That's where I come in. I help ecommerce, DTC, and SaaS brands turn traffic into revenue through conversion-focused copy, direct-response creative, and SEO content that actually moves the needle. Over the past 10 years, I've written thousands of pieces of content, built growth-focused content strategies, led editorial teams, and helped brands attract, engage, and convert their ideal customers. But rankings alone don't pay the bills. That's why every project starts with one question: "What action do we want the reader to take?" I don't believe in content for content's sake. Every landing page, VSL, advertorial, email sequence, product page, and SEO article I create is designed to turn attention into action. Here's what I help clients with: 🔥 Landing pages that convert visitors into customers 🔥 VSLs, advertorials, and direct-response copy that drive sales 🔥 SEO content that attracts qualified traffic 🔥 Website messaging that makes your value impossible to miss 🔥 Content strategies designed to support long-term growth I've worked with startups, SaaS companies, ecommerce brands, agencies, and global businesses across a wide range of industries, combining data, customer psychology, and clear messaging to create content that delivers measurable results. If you're looking for another writer, there are thousands on Upwork. If you're looking for someone who understands how content, copy, SEO, and conversion work together to grow a business, let's talk.