Hire the Best Feature Writers in Melbourne, VIC

Words, glorious words! I love them and the power they hold. If you're on the hunt for creative copy, you can stop right here. Skill set: FREELANCE COPYWRITER & JOURNALIST: I thoroughly enjoy creating engaging copy for a wide variety of individuals and organisations. Web copy, blog posts, product descriptions – I do it all ... plus a bit of editing here and there. Industry experience: Recruitment, health, medical, sales, IT, business coaching, real estate, design, pets and more. SELF-PUBLISHING: I’ve supported authors with their book marketing by writing book blurbs, media releases and blog posts as well as a little website maintenance on the side. ONLINE BOOKSTORE: I went it alone for a bit and ran my own business; a successful online bookstore (yes, words again!). COMMUNITY DEVELOPMENT: I’ve worked for a non-profit, fundraising and marketing to help children in developing countries. In this rewarding role, I was a ‘Jill-of-all-trades’ with media liaison, marketing, content production, desktop publishing, public speaking, customer support, customer retention and data entry duties. PERSONAL APTITUDE: I am a highly organised individual who believes in meeting - and exceeding - deadlines. I really do love words and if I'm not helping someone craft theirs, you're likely to find me with my head stuck in a book!

I am a professional digital marketer and website development project lead having worked on hundreds of websites generating meaningful ROI in a variety of industries. My diverse skill set allows me to manage anything related to website development (specialise in Wordpress & Shopify) and digital marketing projects. My expertise spans multiple industry sectors including finance, real estate, fashion, entertainment, beauty, sports, IT & technology, travel and food to name a few. WEBSITE DEVELOPMENT I have over 15 years managing IT and website development teams across multiple projects, however, recently have specialised in Wordpress and Shopify websites including Woocommerce, blogging, publishers, customer website builds, marketplaces, and ecommerce platforms. I have experience in a plethora of plug-ins that can maximise the growth potential for companies. My expertise includes the following: - Responsive Design - WooCommerce - Building a new website from scratch. - Custom wordpress theme development. - Custom wordpress plugin development. - Membership Website Development - Database Management - Website Migration - PHP/ HTML DIGITAL MARKETING: A chartered marketer with 18 years’ experience delivering data-driven marketing strategies incorporating innovation, automation, and operational management. With a strong commercial-led focus, I am looking for opportunities that utilises my skills. I have 18 years experience in marketing and communications and have worked with over 100 businesses spanning multinationals, start-ups, not for profits, and local businesses. I possess experience across the full spectrum of marketing, ranging from B2C, B2B, client-side, and agency side, which has undoubtedly brought a wealth of knowledge, expertise, and results to a wide range of businesses. Charles Darwin once said "It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change. "In today’s competitive digital marketplace, this is so true. GENERAL PROFILE: Whether it's search engine algorithms, A/B testing marketing creatives, website development, social media engagement, user metrics, WordPress, or customer experience, the best companies continue to learn and thrive on innovation, flexibility, and data to succeed. Throughout my career, I have always brought strategy and hands-on experience to the party; this is the only way I believe you can get the holistic perspective to digital marketing and website development. So, how can I help you? Good question, over the last 15 years I have worked on diverse projects consisting of SEO, Wordpress, PPC, SMM, affiliate marketing, content marketing, Google analytics, local search marketing, lead generation, inbound marketing, website development (Wordpress), social media, CRM systems (MailChimp, Hubspot, Infusionsoft) and conversions. Whatever your digital marketing and website development needs, I can help. From a client-side, I was Head of Marketing for a company called VideoJug back in 2006. I successfully drove marketing and website development results for this start-up to in excess of 14 million monthly unique users and over 300,000 daily search visits. At its peak, Videojug was in the top 1,000 websites in the world. After Videojug, I started an agency called Bough Digital. Bough Digital is a professional full-service digital marketing company based in the UK, which aims to deliver a first-class, full-scale service to a variety of clients. With this, I have worked with some of the largest names in the UK and across the globe, including eBay, Antler, Reader's Digest, NHS, NASUWT, VMWare, and Alamy, to name a few. During this work, I have worked across multiple verticals and a multitude of digital marketing tactics. MY KNOWLEDGE AND SKILL SET  Digital Marketing Strategy  Wordpress Development  Shopify Development  Data-Driven Insights & Actions  Search Engine Optimisation  Content Optimisation & Strategy  UX & UI  Google AdWords  CRM (Infusionsoft)  Competitor & Industry Analysis  Pricing Strategies  Customer Profiling  Campaign Management  Budgeting & Reporting  Social Media  Inbound Marketing  Omni-channel Communication  Analytics & Reporting  Data Visualisation  Lead Nurturing  Marketing Automation PROFESSIONAL DEVELOPMENT & EDUCATION Professional Postgraduate Diploma in Marketing Msc in Business Management Ba (hons) in Leisure & Sport Management INTERESTS  Tennis  Squash  Soccer  Golf  Sports  Digital Photography (beginner)  Forex Market

Greetings! I'm Winifred Dixon, a seasoned freelance graphic designer based in Melbourne, Australia, with over 12 years of industry experience. I specialise in brand strategy, development, package design, copywriting, social media content design, UX/UI, and web design (sans coding). My professional journey is marked by a blend of creative and analytical thinking, ensuring that every project I undertake is visually stunning and strategically sound. As an enthusiastic, empathetic, and friendly professional, I am committed to delivering exceptional design solutions that resonate with audiences and elevate brands. Strengths and Skills: Brand Strategy & Development: Crafting compelling brand identities that tell a story and create a lasting impact. Package Design Involves Creating packaging that not only stands out on the shelf but also communicates the brand's essence. Copywriting: Creating engaging and persuasive content that complements the visual elements of your brand. Social Media Content Design: Developing visually appealing and cohesive social media content that boosts engagement. UX/UI Design: Designing user interfaces that are intuitive, aesthetically pleasing, and enhance user experience. Web Design (No Coding): Creating visually captivating and functional website designs that align with brand strategy. Notable Projects and Accomplishments: Studio Alt Designs: I founded and successfully ran my graphic design studio, Studio Alt Designs, where I have worked with diverse clients across various industries. Teepublic and Amazon T-Shirt Designs: Created and marketed a range of unique T-shirt designs under the Friday's Child Clothing line, including 'Love Child', 'Cowgirl', 'Friday's Child Club', 'Friday's Child Co', and 'Friday's Child Retro'. Instagram Growth: Increased engagement and reel views for Studio Alt Designs by combining brand design and strategy with trending video formats. Stir Creativity Illustration Competition: I was the winner of the Stir Creativity Illustration Competition, which showcased my ability to innovate and excel in creative challenges. Favourite Design Awards: I was recognized in the Favourite Design Awards for my exceptional packaging design, which demonstrated my skill in creating standout packaging solutions. Major Brand Collaborations: I have worked on high-profile projects for major brands such as Activia Yoghurt, Chivas Regal, Danone, Absolut Vodka, and Hellmann's, showcasing my versatility and ability to handle significant design challenges. Sea of Dreams: I illustrated "Sea of Dreams," a children's educational book on Amazon. Why Work With Me: My approach to design is client-centric, ensuring that your vision and objectives are at the forefront of every project. I pride myself on being a problem solver who can make decisive decisions quickly and effectively. Whether you need a comprehensive brand overhaul or specific design services, I am dedicated to providing solutions that meet and exceed your expectations. My passion for eco-friendly living and sustainability also means I am committed to environmentally conscious design practices. Let's Connect: Ready to take your brand to the next level? Let's collaborate! I am available for freelance projects and look forward to discussing how I can help you achieve your design goals.

What I Can Do For You: SEO-Friendly Content & Copywriting Blog posts, articles, email newsletters, and website copy that communicate ideas clearly and persuasively. Backed by a Master’s in Journalism, my writing combines research-driven strategy with emotionally resonant storytelling — particularly in health, wellness, chronic illness, food, and lifestyle — making each piece both discoverable and deeply engaging. SEO, Market Research & Data Analysis Experienced in leveraging Google Ads, Keyword Planner, Trends, advertising pixels, and a range of online tools to inform content strategy. Email Newsletters & Sequences Compelling email content that keeps subscribers engaged — from welcome series and educational emails to weekly newsletters that build brand trust and drive action. Editing & Rewriting Clear, concise editing and rewriting to refine tone, polish messaging, and ensure alignment with your brand’s voice. Graphic Design Branded visuals for eBooks, ads, social media posts, and lead magnets — focused on clarity, visual balance, and consistency. eBook Creation End-to-end service from writing and editing to layout and graphics, delivering professional, ready-to-publish eBooks and lead magnets that both captivate and convert. Social Media & Digital Content Posts, carousels, and graphics that simplify complex topics into accessible, shareable content. Facebook Ad Campaign Management Strategy, audience segmentation, event setup, optimisation (including CBO and Lookalike Audiences), budgeting, and in-depth analysis (CPC, CTR, CPA) to improve ROI — plus writing compelling ad copy and designing creatives. What Sets Me Apart Journalism-trained writing: concise, credible, and emotionally intelligent. Graphic design expertise: cohesive, professional assets for digital and print. Lived understanding of health and lifestyle narratives, allowing content that feels authentic and relevant to your audience. Rates: Hourly Rate: $30–$50/hour (based on project complexity and scope) Fixed Rate Projects: Blog Posts (500–800 words): $50–$150 Blog Posts (1000+ words): $150–$400 Email Newsletters: $75–$150 Social Media Graphics: $50–$100 per design Ebook Design & Creation: $350-$500 (Rates are negotiable based on your project needs and budget.) How I Work: Consultation: We’ll begin with a call or message to discuss your project’s goals and how I can help. Project Agreement: I’ll provide clear timelines, deliverables, and upfront pricing. Delivery & Feedback: I’ll send you drafts for your review, and we’ll work together to ensure the final product is exactly what you need. I’m reliable, easy to work with, and committed to helping brands and individuals share their message with clarity, heart, and authenticity. Let’s create something meaningful together!

Hi! ☺︎ I’m a passionate, driven, and a dedicated professional, I’ve got you covered for: ✎ Article writing ✎ Creative features ✎ Newsletters and email marketing ✎ Academic or creative essays ✎ E-book related ✎ Blogpost ✎ Web and e-commerce content ✎Branding ✎ Marketing pitches and presentations ✎ Sales copies ✎ Social media management You’re in for: ☺︎ Well-informed content ☺︎ In-depth industry research topics ☺︎ Well-cited sources (i.e. APA, MLA, Chicago, or CSE) ☺︎ Rid of plagiarism on Turnitin ☺︎ SEO-friendly content on SEMrush and SurferSEO ☺︎ B2B solutions ☺︎ Timely delivery About me: With 2 years of experience in retail and marketing, I’m always innovating ways to develop promotional servicing and brands. As a certified journalist and creative writer, I love juggling between articles while inspiring my creativity on the go. You could count on me to get it done for you! Whether it’s a branding boost or a one-off creative project, you’ll be supported all along the way. Chat soon!

Diligent and thoughtful storyteller fluent in multiple mediums — including writing, video, audio and graphic design. Adept at seeking out and illustrating compelling and engaging topics, and writing concise and clean copy on tight deadlines. Experienced in curating audience-specific content and packaging multiple topics together in a cohesive manner.