Looking for content that ranks, engages, and builds trust? I can provide creative content with natural SEO, so your readers stay hooked while your site climbs the search results.
I specialize in:
- Affiliate content that builds trust and encourages clicks.
- Evergreen articles built to hold long-term rankings.
- Tutorials and guides that help readers with software and tasks.
- Hands-on product reviews based on real use and testing.
I’ve written hundreds of articles over the past decade, covering tech, gaming, lifestyle, and more. I’m comfortable following detailed SOPs or editorial teams, and always deliver work that's ready to publish.
SEO Writing
Article Writing
Writing
Content Creation
Home & Garden
Affiliate Marketing Website
SEO Content
Surfer SEO
AI Content Editing
Ghostwriting
iGaming
AI Content Detection
Listicle
UserTesting
Online Gambling Website
Ecommerce SEO
Gambling
AI Content Creation
AI Content Writing
Margaret T.
Knoxville, Tennessee
$35/hr
5.0
8 jobs
I am a content writer with 10+ years of experience working in a variety of formats, from newspaper articles to restaurant reviews to eBooks on B2B software. I love researching topics in-depth and I'm a quick, skillful, and accurate writer. I hold a degree in Journalism and Mass Communication from the University of North Carolina at Chapel Hill and have worked in a number of writing heavy jobs since my graduation. Some of my favorite freelance projects have included lifestyle articles for HGTV.com and DIYNetwork.com and restaurant reviews for local newspapers.
Design Writing
Ebook Writing
Blog Writing
Article Writing
SEO Writing
Content Writing
Editing & Proofreading
Online Writing
Sales Writing
Writing
Robert P.
Knoxville, Tennessee
$100/hr
5.0
31 jobs
🔥5 Reasons Why Your Cold Traffic Conversion Rates Suck
Yep, I’ve heard it all before. Your CPA is out-of-control high. Your ROAS is going in the wrong direction, and you can’t expand your top of funnel to save your life.
It’s a cold, harsh reality of doing business these days. But the good news is you’ve found ME – The Advertorial Guy – and I’m about to explain what’s wrong and how I can help.
Before I do, I have about 20 seconds left to prove WHY you should listen to me.
So here’s what one client said:
“We hired Robert because we knew Advertorials could decrease our CPA and expand our top of funnel, and wanted a true expert for our project. Robert is a master at strategy and copywriting, and created an incredible Advertorial site for us. We use it for our ads as a top of funnel, but it also generates organic traffic that more than pays for the setup on autopilot. If you're looking for an Advertorial expert you have found your man! I highly recommend Robert, and he's a pleasure to work with to boot. Five stars!”
Charles M. | Director of Marketing | Core Balance Training
Now let’s find out where your funnel went off the rails...
1. YOU’RE PROPOSING MARRIAGE ON THE FIRST DATE
Most cold-traffic funnels go:
AD → SALES PAGE → OFFER
That asks a skeptical stranger to go from “Who the heck are you?” to “Here’s my credit card” in one click.
An advertorial adds the missing bridge:
AD → ADVERTORIAL → INFORMED PROSPECT → OFFER
It connects the click to a problem your customer recognizes and earns trust before your sales page asks for the sale.
2. YOUR MARKETING STARTS WITH YOU... NOT YOUR CUSTOMER
Your product. Your features. Your patented ingredients. Your founder story.
Cool. But your cold prospect is still asking, “What does any of this have to do with ME?”
That’s why I start with my Customer Intelligence System. I mine reviews, testimonials, surveys, interviews, and campaign data to uncover what actually drives the sale.
Then I build the message around what your customers already believe—not prettier ways to talk about your business.
3. YOUR PROSPECTS STOPPED BELIEVING
Cold traffic hasn’t stopped buying. It stopped believing.
They’ve clicked exaggerated ads and bought disappointing products. Now they question copy that reaches for their wallet before it finishes saying hello.
Even if YOUR offer works, you’re still paying for every lousy brand that broke their trust first.
A strong advertorial slows the sale down just enough to speed the conversion up. It educates. Explains. Proves. Handles objections. Then it makes the next step feel natural.
4. YOU’RE USING THE WRONG DOORWAY INTO THE SALE
Not every prospect needs the same argument. Some need a customer story. Others need a comparison, expert-led article, explainer, listicle, review, or science-led piece.
Copying another brand’s format is not a strategy. I match the style and angle to YOUR customer’s awareness, beliefs, and objections.
Same offer. Different doorway. MUCH better chance they walk through it.
5. YOU’RE TESTING RANDOM COPY INSTEAD OF BUILDING A SYSTEM
One advertorial is not a strategy. Neither is throwing three unrelated pages at the internet and praying for a miracle.
My focused three-version tests keep the product, audience, offer, funnel, and style consistent while testing different headlines, hooks, openings, images, and key copy elements.
I also align the ad, advertorial, and offer so trust doesn’t leak out between pages.
That’s the Advertorial Growth Engine.
I combine customer research, advertorial strategy, direct-response copy, funnel alignment, testing, and optimization under one slightly obsessive roof.
I have 12-plus years of direct-response experience, millions in tracked client sales, and deep health and wellness experience.
For Core Balance Training, I built Living Better After 50—an owned-media platform for paid AND organic traffic.
I don’t simply “write an advertorial.” I build the environment where it can earn trust and perform.
THREE WAYS TO WORK WITH ME
1. ADVERTORIAL STRATEGY INTENSIVE
Customer intelligence, angle development, and a focused testing plan.
2. THREE-ADVERTORIAL TESTING PACKAGE
Three controlled versions of one advertorial style for one product, audience, offer, and funnel.
3. MONTHLY ADVERTORIAL GROWTH ENGINE
Ongoing creation and improvement for brands ready to build a repeatable system.
WHAT TO DO NOW
Start with my flagship Core Balance Training case study. Then review the individual advertorials.
If you like what you see, message me with:
• What you sell
• Who you sell it to
• Where you send traffic
• The biggest conversion problem you want to solve
I’ll review the details and recommend the strongest place to begin.
Robert Sean Pascoe
The Advertorial Guy
PS - I also included as the first item in my portfolio my "8 Figure Advertorial Secrets" graphic comic field guide. I had some fun creating it and hope you'll enjoy it.
Sales Copywriting
Sales Copy
Sales Writing
Sales & Marketing
Copywriting
Sales Letter
Direct Response Copywriting
Email Copywriting
Email Marketing
Facebook Advertising
Landing Page Optimization
Advertorial
Ecommerce
Ashley S.
Knoxville, Tennessee
$50/hr
5.0
333 jobs
Hubspot Content Marketing Certified | Hubspot SEO Certified | Content writer and strategist | SEO Content | Marketing Content | Copyediting |
SEO Writing
Copywriting
Content SEO
Search Engine Optimization
Business Writing
Blog Writing
Blog Content
Article Writing
Content Research
Content Creation
Content Writing
Content Management
Press Release
Marketing Strategy
Ryan C.
Knoxville, Tennessee
$40/hr
4.6
22 jobs
You're here because you want to know why you should hire me. Hmmm... here's why:
---16 Years of Freelance Writing Experience ✍️
---The Ability to Write About a Massive Range of Topics 🌎
---Expert-Level Knowledge of SEO Practices 🧑💻
---The Ability to Handle Large Quantities of Work 👷♂️
---All of My Work is 100% AI-Free 🚫
---Over a Decade of Transportation Industry Experience (if relevant) 🚛
---Dog Dad to the 3 Cutest Dogs in the World 🐶🐶🐶
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