Hire the Best Google Analytics Experts in Western Australia

I earned my Ph.D. in Sociology at the University of Oregon in 2012. My comprehensive exam area was in Quantitative Methodology (Statistics, Survey Research, Data Collection). Sometimes people ask "Oh, you aren't actually using your Ph.D.?" because I am not working in academia. The fact is: Doing web development and business analysis, I use those sociological skills and training all day long, every day. I think one thing that sets me apart from others is that when I do an audit of a Google Ads account, for example, I can just eyeball the numbers, do the math in my head, and see the patterns in the keywords and conversion rates right away. I can then immediately translate that data into actionable (and profitable) business intelligence. So, yes, I use my Ph.D. I ran my own business from 2004 - 2018 with a variety of business models - grossing over $1 million in revenue in 2008 alone. During that time, I also hosted several popular trivia nights at local bars and pubs. I wrote a few bestselling trivia books under my pen/stage name, Dr. Seven Phoenix. You can check them out on Amazon if you want. Nowadays, I work for "The Man".... trading in the security and reliability of a steady paycheck over the feast and famine (and stress) of running my own company.

Most paid media problems aren't a traffic problem. They're a visibility problem. You can't see which spend is actually driving revenue and which is just making noise. That's the part I fix, and what makes Neves Digital Expert-Vetted and top 1% in our field on Upwork. I'm American, from Seattle, and I've been in Ho Chi Minh City, Vietnam, since 2018. Twenty years in programmatic and media buying across major US agencies (Razorfish, Publicis) and tech (Microsoft, Rocket Fuel, acquired by Amazon) before I went all-in on strategy consulting. I buy across Meta, Google, DV360, The Trade Desk, Amazon DSP, StackAdapt, Xandr, AdRoll, and LinkedIn Ads every day. The measurement stack runs on GA4, GTM, Looker, and custom BI. I know these platforms cold, and I know how to make them talk to each other. I've also managed campaigns through Meta's Special Ad Categories and Google's financial products policy for investment migration, wealth management, and real estate. Most buyers avoid regulated verticals entirely. I've already cleared the compliance. A standard media buy stops at the platform dashboard. I don't. What I actually care about is whether the work moves your business. Not just marketing KPIs, but the outcomes that determine whether the company grows and whether the people running it hit the goals they're accountable for. The layer I build underneath the media is the part that proves it: first-party tracking and attribution across the full funnel, scoring whatever matters (leads, users, purchase paths), CRM- and revenue-connected reporting, and BI dashboards that tie spend to the numbers your business actually runs on. I've done it in finance, travel, fashion, automotive, D2C, B2B, and high-ticket advisory. A few examples: InvestMigrate (investment migration advisory): $37K in paid media test drove $170K in commissions and $800K in capital raised. 4.6x commission ROAS, measured against closed investments, not form fills. AMOCC (D2C furniture eCommerce): a full acquisition engine built from zero first-party data. $1M+ Year-1 revenue, $10 ROAS sustained ($14 peak), 291% ROI at a 50% margin assumption. Royal Caribbean (enterprise travel/cruise): led CRM reporting and programmatic media strategy through Covid, protecting future bookings when the present ones vanished, run through a Vietnam-based team that cut their Miami cost. The companies that need real attribution most, the SMBs and startups and growing brands, are usually the ones flying blindest. That's why Neves Digital exists. I do my best work with people who are done guessing. Scaling a D2C brand, running high-ticket lead gen, sorting out travel and booking demand, or building a paid acquisition engine from scratch. If you want to know exactly what your money is producing, let's talk.

I help businesses design, build, and optimize data systems that power better decisions — from dashboards and analytics to cloud infrastructure, ETL pipelines, and AI-enabled workflows. My work spans the full data lifecycle: collecting, transforming, analyzing, and visualizing data so organizations can move from fragmented systems to reliable, scalable business intelligence. Whether you need Power BI or Looker dashboards, SQL and ETL development, cloud data infrastructure, or broader analytics support, I bring both technical depth and business-focused execution. My experience includes enterprise-scale environments such as Meta and Expedia, along with startup and SMB projects where speed, adaptability, and practical solutions matter most. Core areas of expertise: • Data Engineering: ETL/ELT pipelines, workflow automation, data architecture • BI & Dashboarding: Power BI, Looker, Tableau, KPI systems, executive reporting • Analytics: SQL, Python, business insights, product and operational analytics • Cloud & Infrastructure: AWS, Azure, GCP, BigQuery, Snowflake, Redshift • AI & Automation: LLM integrations, analytics automation, scalable data workflows I work with clients across a wide range of needs: Dashboard creation and optimization Data warehouse and pipeline development Cloud migration and modernization Marketing, product, and operational analytics Reporting systems for leadership and decision-making My approach is simple: understand the business objective, solve the technical problem efficiently, and build systems that are practical, scalable, and easy to maintain. From quick dashboard projects to long-term data transformation, I focus on delivering clean execution, strong communication, and solutions that create measurable business value. If you’re looking for someone who can bridge data engineering, analytics, BI, and cloud systems under one roof, I’d be glad to help.

I help eCommerce brands and service businesses get more from their Google Ads budget, stronger ROAS, cleaner tracking, and campaigns built to scale. Over the past 3+ years I've managed accounts across Search, Shopping, Performance Max, and YouTube. I don't just run ads, I make sure the tracking is airtight first (GTM + GA4 + enhanced conversions), so every decision is backed by accurate data. One client in the home products space went from a 1.8x to 4.2x ROAS after I restructured their Shopping campaigns and tightened up their audience targeting. Another high-ticket service business cut their cost per booked call by 40% within the first 60 days. Here's what I typically help with: Google Ads strategy, buildout, and ongoing management Shopping & Performance Max campaign optimization Conversion tracking setup (GTM, GA4, enhanced conversions) Lead gen campaigns optimized for CPL and cost per booked call Keyword research, negative keyword management, and bid strategy Campaign audits for accounts that aren't hitting their numbers I work best with clients spending $800–$30,000/month who want a specialist — not an agency that hands your account to a junior. If that sounds like you, send me a message and we can take a look at what's going on in your account.

I help businesses build websites and advertising systems that bring in real customers, not just clicks. My focus is simple. Create a high converting website, then drive quality traffic with Google Ads and Local Services Ads. I have built and managed full marketing setups for service businesses, e-commerce stores, agencies, and professionals. The goal is always the same. A clean website that converts and an ad system that reliably produces leads or sales. What I Deliver Captivating Websites Fast, modern, and conversion-ready websites designed to turn visitors into customers. Clean layouts, strong messaging, and a smooth user experience. Google Ads Management Search campaigns that attract high intent traffic. Full setup, optimization, negative keyword control, and conversion tracking. Local Services Ads (LSAs) Setup and ongoing management to generate consistent inbound calls and messages for service-based businesses. Landing Pages for Ads High-converting landing pages built to lower cost-per-lead and improve ad performance. Why Work With Me Clients hire me because I handle the entire website and ads system from end to end. No need for separate freelancers for design, ads, landing pages, and tracking. I build everything to work together so results come faster and scaling is easier. Client Feedback ⭐ “After working with Daniel, our lead flow doubled. Everything was clear, fast, and effective.” ⭐ “Professional, proactive, and easy to work with. Great communication and strong execution.” ⭐ “Our website and ads started producing real results within weeks.” If you want a modern website and an ad system that consistently generates customers, I can help.

I'm a hard working, seasoned Digital Marketing professional with deep social media and search engine marketing experience and proven ability to deliver exceptional results. I have over 18 years of experience planning, designing, and managing digital marketing campaigns with clients of all sizes, industries, and budgets. A few of my accomplishments include: 
 
 ▪ Successfully managed 300+ client SEM & SMM campaigns, some with budgets over $800K/mo ▪ Implemented an organic SMM campaign from scratch that now has 2M+ monthly audience and 205K+ Facebook followers, all without any ad spend ▪ Planned and launched dozens of successful client Google Ads, Meta Ads, Instagram, LinkedIn, and Pinterest campaigns ▪ Google Certified in several categories (Search, Mobile, Video, Shopping, Analytics, and Mobile Sites) I'm the person that other agencies and contractors rely on to create and execute on their client's SEM and SMM accounts. Skip the middle man and let's work together. I know how to leverage digital marketing to drive sales and grow brands. In 2008, I cofounded and helped lead a software company from startup to $31M+ in total revenue over nine years. I will use these same techniques to drive measurable results for you.