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✅ Certified Specialist in Google, Microsoft, Meta, TikTok, Pinterest, & LinkedIn Ads with over $10 million managed in ad spend and 17+ years of digital marketing experience. ✅ As an Upwork Top-Rated Plus professional with over 10k+ hours billed and a 100% Upwork Job Success Score, I will bring you proven results. ✅ I specialise in PPC, SEM, and SMM for small and medium-sized businesses. I build SEM and SMM campaigns from scratch and optimise them weekly. My process includes transparent monthly reports and clear communication to ensure that what’s working is clear.

I’m a Google Ads Partner and a vetted Google Ads specialist, holding multiple Google-accredited certifications. I also run a YouTube channel @cuanellis, where I share Google Ads tips, strategies, and live campaign setups. It’s still a work in progress, but it gives a clear picture of how I work and how I approach account management. I currently manage accounts with over $500k in monthly ad spend, covering everything from campaign creation and optimisation to reporting and strategic advice across Google Ads. I help businesses build new Google Ads campaigns from the ground up, optimise existing campaigns to reduce cost per lead, and diagnose performance issues when campaigns are driving clicks but not conversions. I also offer consultations and second opinions to review strategy for your business or clients. I have over 8 years of experience in digital marketing and paid media, working across Search, Display, Video, Shopping, Performance Max, and paid social platforms including Facebook, Instagram, TikTok, Snapchat, YouTube, Pinterest, and X. I currently work at a large digital marketing agency, managing up to 20 active accounts with combined budgets exceeding $500k per month. My work includes conducting full account and campaign audits, identifying weak points and implementing improvements, scaling and optimising campaigns, setting up cross-platform retargeting strategies, handling new account setups, implementing conversion tracking, and continuously monitoring and optimising performance. I hold Google certifications in Search Ads, Display Ads, Video Ads, Google Shopping and Performance Max, Google Ads Apps, and Advanced GA4. I also hold LinkedIn certifications in Google Tag Manager and Analytics, as well as reporting and KPI setup and measurement. I work daily with Google Ads, Google Tag Manager, Google Analytics (GA4), Google Merchant Center, paid social platforms, and Looker Studio for custom reporting dashboards. If you’d like to chat, I’m always happy to jump on a call and discuss your goals or project requirements. Feel free to check out my case studies below, I've included video walkthroughs for some that could be of some help & my Youtube channel for a more in depth Google ads setup

Hi, I'm Vanesh. 3+ years ago, I started running Google Ads and Facebook Ads for one small brand. Today, Breeze, Data Sight, Skyway, and Datawave trust me to turn their ad spend into B2B leads they can actually count on. Here's how I did it. Not by chasing impressions. Not by optimizing for likes. By building PPC systems where every click is tracked, every dollar is accountable, and every campaign is judged on one thing did it bring in qualified leads. 𝗪𝗵𝗮𝘁 𝗜 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗗𝗼 I run Google Ads (Search, Display, Performance Max, Shopping, Video) and Meta Ads (Conversions, Traffic, Retargeting) built specifically for B2B lead generation, not vanity metrics. Behind every campaign: GA4, Google Tag Manager, Meta Pixel, Conversion API, Looker Studio. If a click happens, I can trace it. If a decision needs to be made, the data makes it not a guess. 🎯 𝗪𝗵𝗲𝗿𝗲 𝗜 𝗙𝗼𝗰𝘂𝘀 High-converting Google Ads & Facebook Ads campaigns for B2B and DTC growth Audience segmentation, keyword research, precision targeting Conversion tracking that actually works (GA4, GTM, Meta Pixel, CAPI) Lowering CPL through smarter bidding and sharper creative Retargeting funnels that convert warm leads, not just re-target them Full-funnel lead generation systems that get tested, optimized, and reported — weekly, not quarterly 📊 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗜'𝘃𝗲 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱 Data Sight: CPL down 38%. Conversions up 45%. Breeze: 20 monthly leads → 95. Same budget, sharper targeting. Skyway: 7x ROAS through better creative and audience strategy. Datawave: ROI up 52% through funnel fixes and cleaner attribution. Google Ads Certified. Meta Blueprint Certified. Not because certificates matter — because clients deserve to know the technical side is covered, so we can focus on the part that actually moves revenue. I don't chase what's trending. I test, I track, I fix what's broken, and I scale what works. That's the whole method. 🤝 𝗟𝗲𝘁'𝘀 𝗧𝗮𝗹𝗸 𝗔𝗯𝗼𝘂𝘁 𝗬𝗼𝘂𝗿 𝗡𝗲𝘅𝘁 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 If you're tired of ad spend that doesn't translate into leads, let's fix that. Tell me what you're building or what's already running and underperforming and I'll tell you exactly how I'd approach it. Best, Vanesh Kumar Your Google Ads & Facebook Ads Media Buyer

I help businesses grow through high-performing social media and profitable Meta Ads. If you want more leads, engagement, and consistent content — I can help. With over 5 years of experience in Meta Ads and Social Media Management, I specialize in driving business growth through strategic ad campaigns and engaging video content. My expertise in After Effects and video editing allows me to create dynamic, high-converting videos that captivate audiences and maximize ROI. What I Offer: I help businesses boost engagement, increase conversions, and grow their brands by combining creative video content with data-driven advertising strategies. Whether it’s targeted Facebook and Instagram ads, engaging social media management, or compelling video content, I provide end-to-end solutions that deliver measurable results. Core Expertise: Meta Ads Campaign Management: Creating and optimizing Facebook and Instagram ads that drive results (lead generation, conversions, brand awareness). Social Media Management: Developing content strategies, curating posts, and building strong brand presence across platforms. Video Editing (After Effects): Crafting eye-catching UGC-style videos, narrative-driven content, and animated explainers to capture audience attention. Performance Marketing: Analyzing ad metrics and fine-tuning campaigns to achieve high ROAS (Return on Ad Spend). Creative Direction: Using my experience to create ads that blend seamlessly with the platform’s organic content, ensuring they feel native and authentic. Tools I Use to Deliver Results: Meta Ads Manager Google Analytics Adobe Premiere Pro & After Effects Hootsuite / Buffer Canva TikTok Ads Manager Why Choose Me? Data-Driven Approach: I combine creative vision with data insights to deliver ad creatives and social media strategies that convert. 5+ Years of Proven Results: I’ve helped businesses scale their advertising efforts, reduce cost-per-acquisition, and boost brand presence on social media. Creative & Strategic: Not only do I create eye-catching content, but I also design strategies that target the right audiences at the right time. Professional & Efficient: I prioritize clear communication, deadlines, and maintaining the highest quality standards. If you’re looking for a dedicated Meta Ads Expert and Social Media Manager who can take your brand to the next level with compelling video content and effective advertising strategies, let's connect!

A qualified and professional Data Consultant who helps businesses turn complex data into clear, interactive, real-time dashboards that amplify insights and opportunities, save time, and drive more powerful business decisions. With a Bachelor of Actuarial Science, majoring in Big Data and Finance and 5+ years of hands-on experience in Data and Analytics, I am an expert in providing end-to-end data and analytics solutions — from data collection, data transformation, data management and programming, to designing and creating meaningful data visualisations. My key skills include: • Data Collection: From a diverse range of sources (SQL databases, Excel, Meta, Salesforce, Google Analytics, Google Sheets, SharePoint, Dynamics360, JIRA) • Data Management & Automation: R, SQL, Apps Script, Python • Data Modeling • Dashboards & Visualisation: Power BI, Tableau, Looker Studio • Consulting & Training: Helping teams adopt and get value from data visualisation tools I have successfully delivered and received positive feedback on 30+ data and analytics projects across a wide range of industries including Government, Construction, Legal, Retail, Research, Aged Care, Employment Services and HR. I'm recognised for being an innovative thinker, fast learner, diligent and highly organised professional with a positive approach, strong work ethic and exceptional attention to detail. Being experienced in consulting and managing projects to solve complex problems while building and maintaining strong relationships with stakeholders, I thrive working independently and in collaborative teams.

Ernie here. Based in Perth, running an AI native paid media studio. Frank, the AI surveillance layer I built, watches every account 24 hours a day. The team executes. I run strategy. The cycle is faster, tighter, and catches things weekly cycles miss. I do not do SEO, social media management, content marketing, or 30 minute discovery calls. I do run Google Ads, Meta, LinkedIn, Reddit, server-side tracking, GA4, GTM, Looker Studio, landing pages, and CRO. All under one operator. 🏅 Top 1% Expert-Vetted Google Ads & PPC Strategist Globally 🏅 Ranked 1st in Australia for Job Completions, Earnings, and Expert-Vetted Status 🏅 15 years building paid media systems, 800+ Upwork jobs completed 🏅 Studio at keywordadv com - case studies, methodology, and field notes from running real accounts 𝐇𝐎𝐖 𝐈𝐓 𝐖𝐎𝐑𝐊𝐒 I work on a percentage of ad spend retainer model. The percentage scales down as the account grows. The smaller the budget, the higher the percentage, because smaller accounts still need the same brain behind them. The bigger the budget, the lower the percentage, because the system scales without scaling our cost to you. Frank, the AI surveillance layer, the team, the strategy, the landing pages, the tracking, the creative, the reporting. All of it scales with you. You do not buy a tier. You buy the studio. One off audits, account rebuilds, and tracking implementations are scoped fixed price, outside the retainer model. Send a message with your current monthly ad spend and I will share the exact percentage that fits your account. 𝐒𝐄𝐑𝐕𝐈𝐂𝐄𝐒 🛠️ Google Ads management - Search, Performance Max, Shopping, smart bidding, account audits, restructures 🛠️ Paid social - Meta, LinkedIn for B2B lead gen, Reddit 🛠️ Conversion tracking - GA4, GTM, server-side, offline conversion imports 🛠️ Landing pages and CRO - audit, design, build, implementation for paid traffic only 🛠️ Reporting - Looker Studio dashboards, weekly intelligence reports 🛠️ Strategy and consulting - retainer model only, no hourly engagements 𝐖𝐇𝐀𝐓 𝐈 𝐃𝐎 𝐍𝐎𝐓 𝐃𝐎 - SEO - Social media management or organic content - 30 minute discovery calls - Free audits - GMC suspension fixes - Live setup via screenshare - Daily check-in calls or constant approval cycles - Low budget accounts under $1k/month expecting fast ROAS 𝐌𝐎𝐑𝐄 Studio: keywordadv com Field notes: keywordadv com/field-notes The system: keywordadv com/the-system