Hire the Best Off-Page SEO Freelancers
in Australia

I’m an experienced freelancer and digital marketer, serving as a fractional digital marketer at Berkeley Windsor since 2016. I combine deep channel expertise—SEO (technical, on-page, off-page), content, CRO, Google Ads, and Meta—with a strong business lens. I’m the founder and CEO of several companies and hold an MBA from the Australian Institute of Business, so my strategies are built to move real commercial metrics, not just vanity KPIs. I’m new to Upwork, but certainly not new to freelance or fractional work. For years I’ve partnered with founders and teams to design strategy, implement clean tracking (GA4/GTM), run disciplined tests, and scale only what hits CAC/ROAS targets. Whether you need a hands-on operator, a strategic growth lead, or both, I plug in fast, align on goals, and deliver measurable outcomes. If you’re looking for a practitioner who understands both the numbers and the narrative—and can turn marketing into predictable growth—I’d love to connect.

Are you an Airbnb host or property manager looking to scale without the daily stress of guest messages, pricing, and operations? I help hosts and property managers turn their listings into consistent, profitable revenue generators — while you focus on growth. What I Bring to Your Business: 🏡 Airbnb & Short-Term Rental Management End-to-end support across guest communication, booking coordination, cleaning/maintenance scheduling, and day-to-day operations — so nothing falls through the cracks. 💰 Revenue & Dynamic Pricing Data-driven rate optimization using tools like PriceLabs to maximize occupancy and outperform competing listings in your market. 💬 24/7 Guest Communication Fast, professional guest support with quick response times, handling inquiries, booking questions, and issue resolution to protect your ratings and Superhost status. 📈 Digital Marketing & Growth 8+ years of hands-on experience managing Facebook, Google, and TikTok/YouTube ad campaigns — Google Certified, with a track record of driving qualified leads and direct bookings for small and large businesses alike. 🎯 Why Work With Me Detail-oriented and process-driven — I build systems, not just handle tasks Comfortable working across time zones for true 24/7 coverage Focused on measurable results: higher occupancy, better reviews, more direct revenue Let's talk about how I can help you build a stress-free, revenue-generating short-term rental business. Message me for a free consultation.

Helping businesses build and implement SEO strategies that are actually made-to-fit and deliver real results. With 8 years of hands-on experience, I’ve worked with everyone from enterprise brands to small businesses and solopreneurs. What people say about me - ""Charlotte has been absolutely fantastic to work with. I can't recommend her enough. I will continue to use her services whenever possible. I should also state that despite the time difference, the communication with her is still fantastic. So don't let that hinder you if you're in NAM or EMEA." " "Charlotte did an amazing job on keyword research and content planning & strategy, with an extent of deliverables that exceeded my expectations greatly!" "With a white hat approach, Charlotte provides actionable insights while also considering the long-term impact on the brand and business." "Charlotte was very helpful, she identified the issues I was facing with SEO and clearly fixed them whilst giving me a plan for the future. Many thanks." SKILLS - SEO Audits - AI Visibility - On-page and off-page Search Engine Optimisation - Local SEO - Technical SEO - SEO Strategies - Keyword Research - Content Marketing Strategy - SEO Optimized Content Creation - WordPress - Shopify - Webflow - Wix/Squarespace I pride myself on being extremely professional and aim to always deliver a job well before a deadline. I am extremely proud of my personable yet professional manner and possess excellent communication skills. I look forward to working with you.

***𝟏𝟎𝟎% 𝐅𝐄𝐄𝐃𝐁𝐀𝐂𝐊 𝐒𝐂𝐎𝐑𝐄 & 𝟓-𝐒𝐓𝐀𝐑 𝐑𝐄𝐕𝐈𝐄𝐖𝐒 𝐒𝐄𝐎 | 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 | 𝐌𝐞𝐭𝐚 𝐀𝐝𝐬 | 𝐖𝐨𝐫𝐝𝐏𝐫𝐞𝐬𝐬 𝐒𝐄𝐎 | 𝐄𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐒𝐄𝐎 𝐄𝐱𝐩𝐞𝐫𝐭 | 𝐒𝐡𝐨𝐩𝐢𝐟𝐲 𝐒𝐄𝐎 | 𝐖𝐢𝐱 𝐒𝐄𝐎 | 𝐀𝐈 𝐒𝐄𝐎 𝐄𝐱𝐩𝐞𝐫𝐭 | 𝐋𝐨𝐜𝐚𝐥 & 𝐆𝐄𝐎 𝐒𝐄𝐎 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 | 𝐆𝐌𝐁 𝐏𝐫𝐨𝐣𝐞𝐜𝐭 𝐆𝐚𝐦𝐞𝐏𝐥𝐚𝐧 Analyze – Strategize – Launch – Optimize I'm a digital marketing specialist with 17+ years of hands-on experience helping businesses grow through SEO, Google Ads, Meta Ads, and social media management. I've worked with healthcare practices, ecommerce brands, local service businesses, real estate companies, and everything in between. 𝐌𝐲 𝐜𝐨𝐫𝐞 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: • Technical SEO Audits and Implementation • Local SEO and Google Business Profile Optimization • Keyword Research and Competitor Analysis • High-Quality Link Building and Outreach • On-Page and Off-Page SEO • Google Ads Campaign Setup and Optimization • Conversion Tracking with Google Analytics and Tag Manager • Monthly Performance Reporting 📊 Google Ads & PPC — Supporting Channel ➞ Search, Shopping & Performance Max Campaigns ➞ PPC Audits & Account Restructuring ➞ Cross-Channel Tracking & Budget Allocation ➞ Funnel Optimization Across Paid Channels I use Google Ads strategically alongside Meta — not as an afterthought, but as a system that amplifies results. 🎯 Meta Ads & Facebook Ads — Core Specialty ✅ Meta Ads Manager Setup & Full Optimization ✅ Facebook Ads Campaign Strategy (TOF / MOF / BOF) ✅ Lead Generation Campaigns (B2B & B2C) ✅ eCommerce & Shopify Conversion Campaigns ✅ Retargeting & Full-Funnel Optimization ✅ Creative Testing (hooks, angles, messaging) ✅ Advantage+ & Broad Targeting ✅ Meta Pixel + Conversion API (CAPI) Setup ✅ KPI Reporting — CTR, CPC, CPL, CPA, ROAS 📣 Social Media Management • Instagram, Facebook, LinkedIn • Content creation and scheduling • Community management and engagement • Strategy and growth planning 𝐓𝐨𝐨𝐥𝐬 & 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 𝐈 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡: CMS & eCommerce Platforms: Shopify, WordPress, Wix, Squarespace, Webflow, WooCommerce, Duda, Go High Level, Showit, Lovable SEO Tools: SEMrush, Ahrefs, Google Search Console, Google Analytics, Screaming Frog, Moz, Surfer SEO, Ubersuggest, Yoast SEO, Rank Math Ads Platforms: Meta Ads Manager, Google Ads, Google Tag Manager, Facebook Pixel, Conversion API, Google Merchant Center Social Media Tools: Buffer, Hootsuite, Later, Canva,Meta Business Suite, Sprout Social 𝐖𝐡𝐚𝐭 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐬𝐚𝐲: 1- "Great work delivered on this project. The freelancer demonstrated strong expertise in SEO and AI optimization, successfully improving website performance and visibility. Communication was clear and timely, and all tasks including SEO audits, implementation, and analysis were handled professionally. Highly recommended for anyone looking to enhance their digital presence. Thank Rajinder" 2- "Good work, We had a great experience working with Rajinder . Their knowledge of Local SEO and Google Ads significantly improved our online visibility and lead generation. They took a strategic approach, optimized our campaigns effectively, and provided valuable insights to maximize ROI. Professional, responsive, and results-driven. Would definitely work again." 3- "We had a great experience working with this SEO specialist. I communicate clearly, flag issues early, and give honest recommendations even when that means saying something the client doesn't expect. If you're not sure where to start I'm happy to take a look at your current situation and tell you what I'd prioritize first. SEO Specialist, Google Ads, Meta Ads,Facebook Ads, Instagram Ads, Social Media Manager, Local SEO, Shopify SEO, E-Commerce SEO, WordPress SEO, Technical SEO, AI SEO, Google Business Profile, Content Strategy, Link Building, Keyword Research, Lead Generation, Ecommerce SEO, Digital Marketing Specialist, Conversion Optimization, Google Analytics, Ahrefs, SEMrush

MY STORY I published my first ever article for free in my university’s student magazine a whole 12 years ago (time flies, doesn’t it!) Over the next 5 years, I wrote articles as a contributor in a few different websites. Believe it or not - I wasn’t paid for any of my articles. I did it purely out of my passion for writing and I loved getting my voice heard. About 7 years ago, a friend asked me for some guest posts to build backlinks for his company. Sounds funny now, but I actually did it for free - I loved writing and couldn't believe there's a demand for this service! After some referrals, the demand for my service grew. 7 years, 2,000 clients and 6,000 guest posts later - here I am on PeoplePerHour as a freelancer :) MY TRACK RECORD I'm a Link Building and Guest Posting specialist. I’ve been in the industry for 12 years and I've secured guest posts and backlinks in over 400 high quality websites such as Forbes, Entrepreneur, IBM, Yale University, Yahoo!, SeekingAlpha, etc. I’ve published over 6,000 articles for 2,000 clients, including Shopify, Hyatt, UPS, Bluehost, Gumtree and numerous other industry-leading companies. Message me if you’d like to see their testimonials, samples of my work, or if you have any questions at all! WHY ME? I'm available 24/7, offering a quick, quality, professional and 100% reliable guest posting service. I'm based in Australia and cover a huge range of niches. Your success is my success: ** No PBNs or link farms ** ** 100% money back guarantee - FULL REFUND if your article is not published ** ** Free replacement if any post is removed within 60 days ** ** Transparent samples and references can be given on request **

Hi , I hope you’re doing well! I have extensive SEO experience over 10 years. I worked as Senior Search Engine Optimization Specialist at Costco Wholesale (Sydney Regional Office) & worked in Jim's Group as SEO manager. I also worked for different companies in Australia.I have 100% client satisfaction ratio. I also done SEO task for different countries like US, UK, Canada, & other worldwide countries. I am very confident that with my skills and experience I would be able to perform and deliver required results and meet all expectations KPI’s regarding the role. Based on my experience I believe I could be a good fit. I thoroughly understand any kind of SEO related job task in any niche or target market and location. Whatever task published on Upwork. The mentioned task requirements are nothing new for me as I have been performing similar roles in the past. . I also have SEO manager experienced & ability to manage SEO campaign on professional level. I am very confident that I am very suitable for any kind of SEO, SEM, SMO, SMM or any digital marketing task and can contribute to the success of the employer. I am confident I can give you desirable result in particular time frame and definitely company will see the big change and satisfactory organic result/traffic/customers and we meet the ROI. I create Google studio custom report to create statistics and compression of before and after changes. In upwork profile . I mentioned only Australian market experience, When I was in my country. I worked as senior SEO Manager in Digital marketing agency. There was approx. 28 person team working under my supervision. Finally I make a plan to provide my service as freelancer. It would be great if you could arrange an interview for me so that I can discuss my skills, capabilities and experience in detail. Are you open to a quick chat to discuss the position? I’d love to learn more about it, and share more about my own qualifications. I look forward to hearing from you. Yours sincerely, Aamir Syed. Note: I am new in this platform,.I have 100% client satisfaction ratio. I am 110%confident on my skills. I focused on good and long lasting relation through satisfactory work & deliver on particular time frame.I am cool and calm and friendly person. I respect my all clients and understand their issues, problem and stress. I can do any changes and accept mind change without any money. I can re use your task just because to get five star rating. If you not happy my work i can do full refund without any argument. Hope you consider what i want to explain here. PROFESSIONAL SKILLS  Proven On page/Off-page SEO implementation according to Google recent updated strategies which work.  Know the Comprehensive keywords researching using different tools, latest trend, spy the competitor’s. After Deeply keywords researching finalized implemented keywords which gives us maximum conversion. ROI.  Ability to solve SEO technical issues & errors, Page speed,  Fixing the issue after analysis of web page about different site elements and search engine friendly layout and structure UI & UX. Can improve UX & UI which increase staying rate and conversion.  Keywords ranking on long tail and short tail keywords (Cover rang targeted keywords +Cities +Country+ Suburbs N-E-W-S, Relevant and close relevant keywords. Also get advantage  Improve local SEO (Google my business) visibility on particular keywords.  Top ten competition analysis of SERP and understand strength and weakness, Cover all Google SERP position in professional manner.  Demonstrate how to find and fix problems, heighten visibility, improve site architecture, and accelerate website page load speed  Develop and lead strategies for implementing and improving link-building campaigns  Use tools to provide insightful data to evaluate your competitors  Maximize organic traffic volume from search engines to a website  Implement techinal SEO strategies.  Can Manage website multiple projects. Monthly weekly analysis of technical errors and issues.  Basic understanding of website technology including HTML, CSS, Javascript,  Functional knowledge and understanding of Content Management Systems WordPress, Shopify, Magento, Woocommerce, Wix, Drupal etc  Identify the weaknesses and strengths of a site and strategize and act accordingly.  Bring the maximum traffic flow to the website and increase website conversion rates  Daily tasks above but not limited to - all SEO task required  Experience with data-driven SEO analysis and optimization including outreach, link building, content marketing & content creation  Collect and analyze data using monitoring software. Some of this data includes traffic sources, bounce rate, and others  Working with your team to deliver SEO strategies and campaigns across other search & social channels & other marketing team.  Commanded on “On Page” optimisation and optimised Keyword density and another web page element & Meta tag’s :