Hire the best Google Tag Manager specialists

Check out Google Tag Manager specialists with the skills you need for your next job.

Clients rate Google Tag Manager specialists
Rating is 4.8 out of 5.
4.8/5
based on 6,633 client reviews
Rachel F.
$300/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Website Analytics
  • Data Analysis
  • Data Visualization
  • Tracking & Analytics
  • Analytics Plugin
  • Google Optimize
  • A/B Testing
  • Web Analytics
  • Google Data Studio

I have over 15 years website analytics experience. Google Analytics expertise in both implementation and data management as well as Google Tag Manager. I've done many implementations and configurations for Google Analytics including cross-domain tracking, ecommerce & event tracking. I can also assist with new Google Analytics 4 (GA4) properties and cross-device tracking. Data layer design, implementation and management is in my wheelhouse. I can help you properly set up your Google Analytics account and deliver meaningful and understandable reporting using your platform of choice including Tableau, Google Sheet, Google Data Studio or Excel....

Pat M.
$125/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Web Analytics
  • Website Analytics

Google Tag Manager ♦ Google Analytics ♦ Analytics Optimization ♦ 15 years of experience Google Tag Manager ♦ Google Tag Manager Installations / Upgrades ♦ E commerce Tracking ♦ Event Tracking ♦ Custom Dimensions & Metrics Google Analytics ♦ Universal Analytics Upgrades ♦ Enhanced E commerce ♦ Goals / Events ♦ Cross-Domain Tracking ♦ Funnel Visualizations Strategy / Collaboration ♦ Google Analytics Audits ♦ Google Tag Manager Training ♦ Data Accuracy Trouble Shooting ♦ Discover Google Analytics Goals and Events ♦ Define Analytic Strategy

Noah B.
$135/hr
  • Trophy Icon Google Tag Manager
  • Facebook Marketing
  • Google Analytics
  • Google Data Studio
  • Google Ads
  • Conversion Rate Optimization
  • Digital Marketing
  • Google Optimize
  • Analytics

**TOP 1% ON UPWORK** Hey everyone! I have 12 years of Digital Marketing, Analytics, and MarTech Experience with a B.A in Marketing & Communications. I currently work as a Director of Marketing Technology at a Digital Agency in Boston, and oversee all of our analytics & MarTech implementations, audits, and reporting across a wide range of clients (healthcare, e-commerce, finance, education, music, etc.) Google Tag Manager ♦ Installations / Upgrades / Audits ♦ E-commerce Tracking ♦ Event Tracking ♦ Custom Dimensions & Metrics ♦ Data Layer Support Google Analytics ♦ Universal Analytics Upgrades ♦ GA4 ♦ Enhanced E-commerce ♦ Goals / Events ♦...

Casey D.
$100/hr
  • Trophy Icon Google Tag Manager
  • Conversion Rate Optimization
  • Google Analytics
  • Google Ads
  • Microsoft Ads
  • Facebook Ads Manager
  • Search Engine Marketing
  • Search Engine Optimization
  • Landing Page
  • Marketing Analytics
  • A/B Testing
  • HubSpot
  • WordPress
  • Shopify
  • Pixel Setup & Optimization

I have helped hundreds of SMBs in conversion tracking optimization. I am well-versed in Google Tag Manager to install conversion tracking across platforms and industries (Google Ads, Microsoft Ads, Facebook, Pinterest, LinkedIn, TikTok, Snapchat, Universal Analytics/GA3, GA4 and more). My troubleshooting skills help to identify gaps in your tracking needs, and to ultimately give you the best insight into how to further drive business growth. I am familiar with a multitude of CMS, landing page and CRM backends, including but not limited to WordPress, Shopify, Drupal, Duda, Magento, SquareSpace, Wix, Unbounce, HubSpot, Instapage, and Weebly....

Jaime M.
$85/hr
  • Trophy Icon Google Tag Manager
  • Conversion Rate Optimization
  • Google Ads
  • Google Analytics
  • Analytics

EX GOOGLER * Certified Google Analytics Expert * Google Tag Manager expert * Google Data Studio * Google Ads * Conversion Rate Optimization specialist * Top Rated Plus * 15 yrs experience * Founder of madeofanalytics.com I worked 7.5 yrs for Google Ireland. I am a certified Google Analytics and Tag Manager expert, with a deep knowledge of Google Ads, Bing and Facebook Ads. WHAT I DO **Web Analytics audits, setup and implementations I help clients and agencies troubleshoot, setup and implement GA tracking and marketing pixels via Google Tag Manager for many different systems: - WordPress and Woocommerce - Shopify - Magento - PrestaShop...

Samantha Jo P.
$60/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Google Data Studio
  • Microsoft Excel
  • Google Spreadsheets
  • Data Visualization
  • Data Analysis
  • Google Ads
  • PPC Campaign Setup & Management
  • Google Sheets
  • Digital Marketing

I'm here to help you understand and improve your business or website's performance, understand your audience, tell you what works and what doesn't, automate and/or improve your process, and help you reduce cost and increase revenue through all those things. I'm a Google Analytics and Google Ads Certified data analyst with expertise in Google Analytics, Google Tag Manager, Google Ads, Google Data Studio, Google Sheets, and Facebook Ads. I am also a CPA with an MBA Degree. I love solving problems and making sense of heaps of data. I am also very good at creating easy to understand dashboards and reports using spreadsheets or Google Data...

Igor K.
$100/hr
  • Trophy Icon Google Tag Manager
  • Pixel Setup & Optimization
  • Google Analytics
  • Pixel Audit
  • Tracking Pixel
  • Google Data Studio
  • Analytics & Tracking Setup
  • Facebook Pixel Setup & Optimization
  • Ecommerce Purchase Tracking
  • Tracking Goals Setup
  • Tag Manager Setup
  • Tracking Tags Installation
  • Site Tracking Evaluation
  • Web Analytics Bug Fix
  • Analytics Account Setup

Transform your business into an insight-generating machine to skyrocket your profits with a Google Analytics/Google Tag Manager expert. I've successfully completed more than 200 tracking projects over the last 5 years. Background in programming allows me to handle any level of technical difficulty and maximize the GA/GTM potential, while marketing experience lets me build tracking solutions that perfectly align with your marketing efforts. ► Achieving great results means asking the right questions: Is the checkout funnel too long? Where and Why are customers dropping off? What event sequence makes the sale? Believe it or not, I can even...

June H.
$185/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Web Analytics
  • Digital Marketing
  • Google Webmaster Central
  • JavaScript
  • eCommerce
  • Google Spreadsheets
  • Shopify
  • Google Data Studio
  • Tracking & Analytics
  • Magento
  • WooCommerce
  • BigQuery

Google Analytics & Tag Manager expert with a background in software development. My sweet spot is a client who need a problem-solver and an expert in Analytics implementations. Currently helping clients with: * GA4 migrations * Server-side GTM implementations * Conversion API implementations SERVICES: GA4 migration and reporting Server-side GTM and BigQuery Analytics audits and implementation Conversion tracking Data analysis and custom reporting Google Sheets scripting CERTIFICATIONS: Google Analytics 4 Google Analytics and Tag Manager Google Adwords: Fundamentals, Search CXL Institute: Advanced Google Tag Manager CXL Institute: Google...

Erin R.
$100/hr
  • Trophy Icon Google Tag Manager
  • Adobe Analytics
  • Google Analytics
  • JavaScript
  • Google Data Studio
  • eCommerce
  • Front-End Development
  • Web Analytics
  • Shopify
  • Quantitative Analysis
  • Data Visualization
  • Data Analysis
  • Google Optimize
  • Tracking & Analytics
  • Data Privacy

My specializations are analytics and e-commerce, and I help businesses understand their audience and improve conversion rates. I've managed and delivered dozens of projects for a diverse roster of clients, including Microsoft, Intel, VMWare, Anheuser-Busch, Starbucks, Volkswagen, Best Buy, Bank of America, and Rolling Stone Magazine. Services: * Configuration of new analytics properties and tag manager instances * Migrations from Google Analytics Universal to Google Analytics 4 (GA4) * Tracking implementation (via code, tag manager, or partnership with your development team) * Creation of custom Data Studio reports and dashboards *...

Steve L.
$60/hr
  • Trophy Icon Google Tag Manager
  • Web Analytics
  • Google Analytics
  • Analytics

Seasoned digital IT and analytics manager with over 20 years of proven success in managing global web analytics activation across Fortune 50 consumer brands. Proven career record of executing digital analytics software and implementations, serving as a trusted liaison between technical and business stakeholders. Combines technical expertise with cross-functional leadership skills to drive successful project implementation across diverse markets, including: medical diagnostics, pharmaceuticals and consumer. Specialties: Web Analytics, Google Analytics 360, Google Tag Manager, Digital Marketing, Technology Innovation, Project Management,...

Travis G.
$100/hr
  • Trophy Icon Google Tag Manager
  • Conversion Rate Optimization
  • Google Analytics
  • Data Analysis
  • Website Analytics
  • Digital Strategy
  • Business Analysis
  • Market Segmentation Research
  • Digital Marketing Strategy
  • Digital Marketing

Hi I’m Travis! A Google Analytics and Google Tag Manager expert who has helped 100's of businesses better understand their websites and the data it can produce. My goal is for my clients to be able to have a complete understanding of their web data so that they can start making informed decisions and increase sales revenue. Here are a couple ways I can help: • Analytics Audit for Your Website - Get an idea of where your site currently stands and invaluable recommendations on what you can do to start tracking the data you need to understand your customers. You will be provided with a robust report in PDF format and a call to go over to...

Brian S.
$125/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Web Analytics
  • Data Visualization
  • JavaScript
  • Microsoft Excel
  • Python
  • SQL
  • ETL Pipeline
  • Automation

I'm an experienced Web Analyst with a specialty in implementation, cleanup, and troubleshooting of analytics code and tags to enable better insights through powerful Web Analytics Platforms. My experience comes from agency work for large-scale insurance, health and finserv clients. My regular work ranges from developing custom Javascript solutions to communicate e-commerce data back to Google Analytics down to basic monthly cross-channel insights. I pride myself on my ability to articulate complicated analytics related reporting or ideas to executive level stakeholders in a manner that they understand and care about. I work flexible hours...

Mirza L.
$69/hr
  • Trophy Icon Google Tag Manager
  • Google Ads
  • Sales & Marketing
  • Google Search
  • Google AdWords
  • Search Engine Marketing
  • Pay Per Click
  • Pay Per Click Advertising
  • Google Analytics
  • Google Display Network
  • Display Ad
  • SEM Audit
  • SEM Keyword Research
  • PPC Campaign Setup & Management
  • Campaign Management

I am in top 1% of freelancers on the Upwork platform (Expert Vetted), Google certified for search, display, and YouTube with 7 years of experience managing Google ad accounts. My ads were seen by millions of people and I have spent millions of USD throughout my career. I am not just an average Google guy, I will help you scale your business by providing recommendations about your business, your website, and your products, all for the purpose of you making more profits. I am super responsive to all my clients and native to the English language with excellent communication skills. I have developed my own advertising strategies which...

Tucker M.
$147/hr
  • Trophy Icon Google Tag Manager
  • Google AdWords
  • Display Ad
  • Social Media Marketing
  • Google Analytics
  • Bing Ads
  • Google Ads
  • Facebook Marketing
  • Instagram Marketing
  • Twitter Marketing
  • Google Marketing Platform
  • Yahoo! Search Marketing

20+ Years managing Search | Display | Video | Shopping | Mobile &; Social Media Advertising for: Multiple Ad Agencies &; Local Businesses: Perform Audits on Existing Campaigns across all platforms. Update any areas of improvement to help exceed clients KPI’s. New account set up, monitor, refine, enhance and optimize to exceed client KPI’s. Certifications: Fluent in GTM & Analytics. Google Certified In : Search | Display | Video | Shopping | Mobile | Analytics | Mobile Sites | Platforms Utilized: Google Tag Manager | Google Analytics Google Ads | Shopping | Display | Video Google Merchant Center | Data Feeds Site & Search...

Graham H.
$175/hr
  • Trophy Icon Google Tag Manager
  • Klipfolio
  • SQL
  • Google Analytics
  • Data Modeling
  • Tableau
  • Data Visualization
  • Looker
  • Domo
  • BigQuery
  • Data Ingestion
  • Google Sheets
  • Analytics

I work to give growing companies and startups the insights they need to take control of their metrics and guide their organization to new goals. I believe that data tells a story, and all too often the data is telling a different story than what managers think their story is. By drilling down on what goes into a company's KPIs, I show these managers where a company's story changed, how it changed, and how they can start writing the story they envision.

Adam V.
$40/hr
  • Trophy Icon Google Tag Manager
  • Pay Per Click Advertising
  • Google Ads
  • Search Engine Marketing
  • Google Analytics
  • Google Shopping

8 years digital marketing experience growing lead generation clients with multichannel PPC campaigns & bespoke strategies. My clients have spanned the financial, e-commerce, NGO, iGaming, legal, pet care, travel & numerous other industries. I take a best practice approach to PPC management due to being trained by ex-Googlers in my first role in the industry. Over the years I have developed an analytical methodology from working closely with clients to deliver tailored solutions to achieve KPIs. Having done a wide spectrum of things, I definitely have some tricks up my sleeve and always find a way to bring the best out of any campaign.

Marek B.
$150/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Bing Ads
  • Shopify
  • Google Ads
  • Facebook Ads Manager
  • Pinterest Ads Manager
  • Facebook Advertising
  • Marketing Analytics
  • Snapchat Ads Manager
  • TikTok

I'm Polish I speak Polish and English. I do not speak Romanian. :) ⚫ 10+ years of experience in Facebook Ads and Google Ads 10+ in marketing 🔴 Analytics Expert with deep knowledge of advanced tracking setup and testing 🔵 ISTQB Certified Software Tester PS I'm here to work with clients directly. :) Facebook Ads, Google Ads, Analytics Expert - I know it all. I believe in data-driven marketing so understanding and being able to set up tracking part of the job is really important for me. Looking for new customers and leads? Are you bringing in revenue but want to harness the power of Facebook Ads, Google Ads, Amazon Ads to take your...

Alessandro C.
$75/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • Facebook Ads Manager
  • Facebook Marketing
  • Data Analysis
  • Google Data Studio
  • Hotel Design
  • Hospitality & Tourism
  • Pixel Setup & Optimization
  • Marketing Data Analytics
  • Conversion Rate Optimization
  • Google Ads
  • Facebook Advertising
  • PPC Campaign Setup & Management
  • Tracking & Analytics

I'm a Digital Strategist with a strong focus on the following areas: - Google Analytics (combined with Google Tag Manager and Google Data Studio) - Google Ads - Facebook Ads Founder & CEO of directyourbookings.com, and co-founder of the World Hospitality Alliance. I've been working digital marketing and revenue management for the Hotel Industry my entire career. In the last 2 years I've expanded my services to other industries, from car rentals, to e-commerce sites, from learning platforms to the food sector. I've consulted more than 350 clients in the last 6 years on Data Analytics and Paid Advertising on Google and Facebook. I'm a...

Aaron L.
$90/hr
  • Trophy Icon Google Tag Manager
  • Search Engine Optimization
  • SEO Keyword Research
  • Copywriting
  • SEO Writing
  • SEO Backlinking
  • Yoast SEO
  • SEO Audit
  • Google Analytics

I'm an expert in SEO, Google Analytics, and Google Tag Manager. I worked for an agency in Chicago for many years before starting a small digital agency with my wife. I work with clients of all sizes, from startups to enterprise. SEARCH ENGINE OPTIMIZATION I use a proven methodology and white hat SEO best practices to improve keyword rankings, grow site traffic, and increase leads and sales. I can help: -Keyword Research -On Page Optimization -Technical Optimization + Site Health -Digital Strategy -Copy Writing -Link Building -SEO Audit GOOGLE ANALYTICS + GOOGLE TAG MANAGER - Google Analytics installation, setup, reporting,...

Stanislau L.
$115/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • BigQuery
  • Google Data Studio
  • Google Analytics API
  • Microsoft Power BI
  • Data Analysis
  • Google Apps Script
  • SQL
  • Web Analytics
  • Pixel Setup & Optimization
  • Tracking & Analytics
  • Google Cloud Platform
  • Data Visualization
  • Firebase

Google Analytics Advanced Integration by Senior Web Analytics Manager (Google Analytics IQ and Google Partners certified) with Software Engineer background. With excellent communication and self-management skills My goal is to support Business and Marketing Teams with clean and correct data 📌 Responsible for tracking on all phases: - Gather requirements and creating documentation - Communication with marketing and developer teams - Tracking implementation on Web and App platforms - Manual and Automated testing of tracking on different devices - Ongoing support for feature requests and troubleshooting 📌 Web tracking implementation (incl....

Chukwudi A.
$100/hr
  • Trophy Icon Google Tag Manager
  • Google Ads
  • PPC Marketing
  • LinkedIn Campaign Manager
  • Conversion Rate Optimization
  • Pay Per Click
  • Lead Generation
  • Search Engine Marketing
  • Display Ad
  • YouTube Marketing
  • Facebook Marketing
  • Facebook Advertising
  • SEO Performance

I am a Google Ads Certified, PPC Expert and MBA graduate with 10 years of digital advertising experience, ready to take your business to the next level! My client portfolio includes businesses as large as Wal-Mart, Dell Technologies, and Gatorade, but I’ve also worked with small and medium size businesses as well. Currently, I consult for businesses of all sizes, creating and executing digital strategies to accomplish various marketing goals. Some of these marketing goals include: ✅Product Sales ✅Lead Generation ✅ROI Optimization ✅New Customer Revenue Growth ✅Brand Awareness Over the past 10 years, I've learned how to accurately utilize...

Jack K.
$99/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • JavaScript
  • Analytics
  • Web Analytics

I am an experienced Web Analytics Lead, with strong, hands-on skills and a background working both client-side, and for a leading Global Digital Agency. Specialising in Digital Analytics, I am able to assist with the following: Google Analytics + Getting Started + Basics + Implementation + Troubleshooting + Ecommerce Tracking + Analytics Reviews + Recommendations Google Tag Manager + Migrations from Google Analytics + Events + Custom HTML and JavaScript tags + Troubleshooting Google Data Studio + Creating Visually appealing reports on your data, from GA and other data sources + Data Manipulation Digital Integrations + Optimisation...

Silky W.
$35/hr
  • Trophy Icon Google Tag Manager
  • Marketing Data Analytics
  • Data Analysis
  • Google Analytics
  • Google Data Studio
  • Adobe Analytics
  • Adobe Target
  • Conversion Rate Optimization
  • Google Optimize
  • VWO
  • Web Analytics
  • A/B Testing
  • Website Analytics
  • Growth Analytics

"The level of collaboration despite of working as remote team surpasses expectations. Very impressed."⭐⭐⭐⭐⭐ - Jason Schiess, Global E-commerce Director, Stokke Gmbh, Germany You can confidently hire me for solid delivery in the following tools : ✅ Google Analytics: Audits & Strategy, enhanced e-commerce tracking, cross domain tracking, advanced analysis and insights delivery ✅ Google Tag Manager : Accurate Implementation of analytics & marketing pixels, Data Layer design and implementation, technical specification documentation. Google Tag Manager Audits and Optimisation. ✅ Google Optimize: UX optimisation, landing page optimisation,...

Anil S.
$40/hr
  • Trophy Icon Google Tag Manager
  • Google Analytics
  • SEO Backlinking
  • Facebook
  • PPC Campaign Setup & Management
  • SEO Keyword Research
  • Google Search Console
  • Search Engine Optimization
  • Retargeting
  • SEO Audit
  • Google Shopping
  • Google Ads
  • Digital Marketing
  • Conversion Rate Optimization

✔Upwork Top Rated Plus ✔ 10+ Years Experince ✔ 10k+ Hours ✔100+ Past Clients ✔ $100k+ Earning ✔ 100+ ⭐⭐⭐⭐⭐ Reviews I have over 10+ years of experience with all parts of the SEO workflow including Data reports, keyword research, competitor analysis, content optimization, guest posting, business listing, directory submission, social media marketing, and everything else that comes along with successfully optimizing a website for search engines. I use several premium tools for my work and have over a dozen happy clients across the globe! I have Search Engine Optimization (SEO) and Pay-Per-Click (PPC) skills to present your website among...

Vladimir M.
$110/hr
  • Trophy Icon Google Tag Manager
  • Pixel Setup & Optimization
  • Google Analytics
  • Analytics
  • Google Data Studio
  • Analytics & Tracking Setup
  • Ecommerce Purchase Tracking
  • Analytics Account Setup
  • Tag Manager Setup
  • Tracking Goals Setup
  • Tracking Pixel
  • Google Analytics Report
  • Tracking Tags Installation
  • Site Tracking Evaluation
  • Facebook Pixel Setup & Optimization

Hello, I am Vladimir, a Web analytics and tracking specialist with strong PPC marketing background. I know first-hand how important it is to collect quality data and what can be achieved by analyzing it. Let me help you create a data-driven business environment. You will get the data you want from your website through Google Tag Manager, various APIs to Google Analytics, Google Ads, Facebook Pixel, databases, or any other platform. List of the typical steps involved in delivering your project: 1. Gather all the necessary access to platforms Access to platforms included in the project (GA, GTM, FB Pixel, etc...). 2. Audit of...

Alen J.
$40/hr
  • Trophy Icon Google Tag Manager
  • Web Analytics
  • Google Analytics
  • Google Ads
  • DoubleClick for Publishers
  • CodeIgniter
  • JavaScript
  • PHP

10 years of experience in Web Analytics and Marketing with programming backgrounds in PHP & JS. Worked on complex projects like - travel aggregators, Travel OTAs, Airline booking, Holiday companies and more.

Shayan S.
$250/hr
  • Trophy Icon Google Tag Manager
  • A/B Testing
  • Adobe Target
  • Adobe Analytics
  • Google Analytics
  • Google Optimize
  • Ad Tagging
  • Pixel Setup & Optimization
  • Facebook JavaScript
  • Facebook Marketing
  • Dashboard
  • Report

I am an experienced web architect with experience leading a team of technical professionals responsible for all aspects of marketing technology including tag management, analytics tracking installation, a/b testing, and performance monitoring for a Fortune 100 company. I have experience coaching, training and even launching hundreds of marketing campaigns. I act and serve as both a thought leader and an influencer partner in the space of MarTech/AdTech for my industry and have given dozens of conference talks on the accomplishments my team has been able to produce.

$NaN/hr

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How to Hire Top Google Tag Manager Specialists

How to hire Google Tag Manager specialists

Is the front end of your app starting to look a little bloated from all those third-party analytics tags? A Google Tag Manager specialist can help you eliminate client-side clutter while giving your marketers a simple and efficient way to manage all your tags.

So how do you hire Google Tag Manager specialists? What follows are some tips for finding top Google Tag Manager specialists on Upwork.

How to shortlist Google Tag Manager professionals

As you’re browsing available Google Tag Manager consultants, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as:

  • Analytics fit. You want a Google Tag Manager specialist who understands the type of information you wish to monitor on your website.
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., experience tracking Google Ads conversions).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular Google Tag Manager specialist.

How to write an effective Google Tag Manager job post

With a clear picture of your ideal Google Tag Manager specialist in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a professional to know if they’re the right fit for the project.

An effective Google Tag Manager job post should include:

  • Scope of work: From organizing your analytics tags to implementing A/B testing, list all the deliverables you’ll need.
  • Project length: Your job post should indicate whether this is a smaller or larger project.
  • Background: If you prefer experience with certain industries, software, or marketing channels, mention this here.
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Ready to take your tracking and analytics to the next level? Log in and post your Google Tag Manager job on Upwork today.

GOOGLE TAG MANAGER SPECIALISTS FAQ

What is Google Tag Manager?

Google Tag Manager is a tag management system that wraps all your analytics tags into a single container that can be invoked in your web page with a single tag. It also gives marketers a single interface for achieving granular control over what can be measured on a web page.

Here’s a quick overview of the skills you should look for in Google Tag Manager consultants:

  • Google Tag Manager
  • Marketing analytics
  • Web analytics tools such as Google Analytics

Why hire Google Tag Manager specialists?

The trick to finding top Google Tag Manager specialists is to identify your needs. Is your goal to have someone migrate all your existing tags into Google Tag Manager? Will they need API development expertise to help you programmatically pull relevant information from all your marketing channels and site elements? The cost of your project will depend largely on your scope of work and the specific skills needed to bring your project to life.

How much does it cost to hire a Google Tag Manager specialist?

Rates can vary due to many factors, including expertise and experience, location, and market conditions.

  • An experienced Google Tag Manager may command higher fees but also work faster, have more specialized areas of expertise, and deliver higher-quality work.
  • A contractor who is still in the process of building a client base may price their Google Tag Manager services more competitively.

Which one is right for you will depend on the specifics of your project.

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