Conversion rate optimization for Shopify Plus brands, DTC and B2B. I find where your store leaks revenue, then fix it. A luxury watch brand: sales up 144%. A haircare brand: subscription revenue tripled. If you're getting traffic but not sales, that's the gap I close, with A/B testing and real conversion data behind every change.
This is conversion rate optimization done with data, not opinions. Most Shopify Plus stores lose 30 to 50 percent of their ad spend to friction in the funnel. I fix that by running CRO strategy and the Shopify build as one job, not three handoffs, so the whole store works toward one thing: more revenue per visitor.
Top 1 percent Expert on Upwork. 10+ years of Shopify experience. Clients across the US, UK, UAE, and Australia.
PROOF OF IMPACT
→ 200+ percent average conversion rate lift through data-driven redesigns.
→ 144 percent sales increase for a luxury watch DTC brand.
→ 500K extra revenue in 60 days for a B2B industrial platform.
→ 3.75 percent sitewide conversion rate for a haircare subscription brand.
INDUSTRIES I SPECIALIZE IN
Luxury and premium brands · Health, wellness, and recovery devices · Haircare, skincare, and beauty DTC · Supplements and nutraceuticals · B2B industrial and wholesale · Fitness and subscription ecommerce · Automotive parts · Footwear and apparel.
COMMON PROBLEMS I SOLVE
"Our store looks great but doesn't convert."
I use heuristic analysis and CRO data to fix the gap between how a store looks and how it sells.
"We need recurring revenue, not one-time sales."
I build custom subscription flows with Recharge and Appstle to steady your monthly income.
"We're tired of managing 5 different freelancers."
You get one point of accountability instead of five. I own the strategy and the full Shopify build, design included.
MY PROCESS
Discovery and data audit
I find your conversion killers with Convert, Hotjar, GA4, Triple Whale, and heatmap analysis, then map a cleaner path to purchase that lifts AOV and ROAS.
Strategic UX/UI design
Custom Figma designs made to sell. Mobile-first, at the level luxury and enterprise brands expect.
Custom development and subscriptions
Shopify Plus Liquid development, Online Store 2.0, Recharge and Appstle subscriptions, and migrations from WordPress, WooCommerce, or Magento.
AI-assisted, human-led
I use AI to speed up research and reporting, but every recommendation is mine, tested with Convert or VWO against real conversion data.
WHAT CLIENTS SAY
"Shameel was incredible. Clearly communicating throughout to deliver outcomes far over and above the scope. A true professional. 10/10 recommend."
→ Premium Menswear Brand, CRO and UX Audit
"33 percent increase in revenue, 10 percent higher AOV, and more return customers. He never makes promises he can't deliver on. GREAT PARTNER."
→ Gail S., Founder and CEO
"Great support and lots of insight on how to improve our conversion. I look forward to continue working with Shameel."
→ Landing Page CRO Client
WHO IS THIS FOR
→ Shopify Plus brands that want to fix conversions or clear technical debt.
→ Enterprise migrations from WordPress or Magento to Shopify.
→ High-scale DTC launches that need a store built to grow.
If that sounds like your store, let's talk. I work with brands that care about quality and long-term ROI.
Click "Invite to Job" or "Hire Now" and let's find your missing revenue.
Best,
Shameel Nasir
Shopify Plus CRO Specialist | Top 1%, Expert-Vetted
10+ Years | 110+ Projects | 100% Job Success
Hotjar
Conversion Rate Optimization
Shopify Plus
Shopify
A/B Testing
Landing Page Optimization
Conversion Report
Google Analytics 4
Google Tag Manager
UX & UI Design
Figma
Shopify Development
Shopify Website Redesign
Shopify Theme
Landing Page Design
Ecommerce Website Development
Sales Funnel
Claude
Recharge
Retail & Wholesale
Kyle C.
Naples, Florida
$120/hr
5.0
119 jobs
I've done CRO work for clients such as: Hewlett Packard, Expedia, USAA, Firestone, The Boston Globe, VMware and many more...
In addition to that, I'm also part of Upwork's Expert Vetted Program - reserved for the top 1% of Upwork Freelancers!
I also work with small to mid-sized businesses and businesses in direct response.
With over 13 years of experience in Conversion Rate Optimization, I have a deep understanding of the strategies and techniques required to turn website visitors into paying customers. My expertise includes:
- Conversion Rate Optimization
- Landing Page Optimization
- A/B Split Testing
- Wireframing/Mockups
- Design
- Data Analysis
- Heatmap Interpretation
- Project Management
- Website Development to facilitate Conversion Rate Optimization
Having conducted thousands of A/B Split Tests, I apply my knowledge to create effective testing programs, and implement numerous best practices for maximum conversion.
Not only do I run A/B testing programs, but I also offer landing page and website buildouts focused on generating higher conversions.
When you choose to work with me, you can expect:
- Customized Conversion Rate Optimization strategies tailored to your business objectives
- Expert guidance in optimizing Landing Pages and implementing A/B Split Testing
- Creation of compelling mockups to enhance user experience and drive conversions
- Thorough data analysis and interpretation to uncover actionable insights
- Seamless implementation of new pages and tests
Let's collaborate to boost conversions, and boost your revenue/leads. Don't hesitate to reach out to me through Upwork for all of your Conversion Rate Optimization needs! I look forward to speaking with you!
Hotjar
Conversion Rate Optimization
Google Optimize
Optimizely
Unbounce
A/B Testing
Visual Website Optimizer
Instapage
WordPress
Marketing Strategy
Figma
Landing Page Design
Landing Page
Direct Marketing
A/B Testing Software
Shahin Alam A.
Dhaka, Bangladesh
$15/hr
5.0
1 jobs
Most brands focus on traffic.
I build systems that make brands trusted, chosen, and recommended —
by both buyers and AI decision engines.
I work as a Growth Engineer, designing AI-integrated marketing systems
that turn visibility into authority, authority into demand,
and demand into predictable revenue.
My work sits at the intersection of:
• AI-powered search & answer engines (ChatGPT, SGE, Perplexity, Grok)
• B2B demand generation & predictive lead systems
• Server-side analytics & privacy-proof measurement
• Conversion psychology & trust architecture
• Marketing automation & autonomous workflows
I don’t run campaigns.
I design growth systems.
Every project starts with:
• Market & intent analysis
• Authority gap identification
• System architecture design
• AI + human execution layer
• Measurable business impact
Recent work includes systems for:
• AEO (Answer Engine Optimization) & AI authority building
• Predictive B2B lead generation engines
• Server-side analytics & attribution recovery
• High-ticket e-commerce trust optimization
• AI-powered marketing automation & ops scaling
Across projects, systems I’ve built have driven:
• 30–60% improvement in qualified demand
• 40%+ gains in authority & visibility metrics
• Significant reduction in wasted spend & manual ops
If you're looking to move beyond tactics
and build a future-proof growth system aligned with how buyers
and AI actually make decisions — let’s talk.
Digital Marketing
Digital Marketing Strategy
Marketing
Brand Development
Brand Consulting
Branding & Marketing
Brand Strategy
SEO Strategy
Social Media Carousel
Social Media Advertising Analytics Report
Social Media Advertising
SEM Account Setup
Kickstarter Marketing
Hung D.
Thai Nguyen, Vietnam
$6/hr
5.0
7 jobs
I am a Social Media Marketing and Data Processing specialist with over 6 years of professional experience in both marketing and corporate environments.
For 3 years at Jolie, a reputable social media agency, I worked as a Social Media Team Leader. My responsibilities included developing content strategies, managing social media channels, and executing marketing campaigns across platforms such as Facebook, TikTok, and Instagram. I specialized in creating high-converting content tailored to audience insights and business goals. Additionally, I worked with international clients, handling translation and content localization to ensure effective communication across different markets.
Following that, I gained 3 years of experience at Samsung, where I focused on data processing and analysis. My role involved data aggregation, validation, and performance analysis to support business decisions. This experience strengthened my analytical thinking, attention to detail, and ability to work with large datasets accurately.
My core skills include Content Writing, Social Media Management, Data Analysis, and Translation. I am also proficient in tools such as Excel, Google Sheets, Meta Ads, and TikTok Ads, allowing me to effectively manage campaigns and analyze performance data.
With a strong combination of marketing creativity and data-driven thinking, I am able to create engaging content while optimizing performance based on real insights. I am committed to delivering high-quality work, meeting deadlines, and providing real value to every project.
Ada
Marketing Advertising
Data Entry
Virtual Assistance
Sales Writing
Sales Coaching
Sales Strategy
Community Management
Beads
Translation
Data Management
Data Analysis
Content Upload
Content Writing
Content Moderation
Ad Content Creation
Anmol H.
Gurugram, India
$8/hr
4.9
108 jobs
Data Architect | Full-Stack Attribution: Segment ➔ Appsflyer ➔ Mixpanel ➔ BigQuery ➔ Looker Studio
I architect end-to-end data pipelines that turn fragmented user interactions into a single source of truth. My expertise lies in the technical implementation of the Modern Data Stack, moving beyond basic tracking to building robust ETL/ELT workflows.
Core Technical Workflow:
Data Collection & Orchestration: Full-stack Segment implementation (Protocols & Functions) to centralize data streams from web and mobile.
Mobile Attribution: Expert AppsFlyer configuration, including SDK event mapping, OneLink smart scripts, and cost-aggregation.
Behavioral Analytics: Advanced tracking in Mixpanel and Amplitude to monitor complex conversion funnels, retention cohorts, and user journeys.
Data Warehousing: Automating data pipelines from Segment/Mixpanel into BigQuery for advanced modeling and long-term storage.
Visualization: Engineering high-fidelity Looker Studio dashboards that sync directly with BigQuery to track CAC, ROAS, and LTV.
By bridging the gap between raw tracking and warehouse-level reporting, I ensure your marketing spend on Google Ads and Meta Ads is backed by 100% accurate, multi-touch attribution.
Facebook Ads Manager
Google Ads
Data Science
Mixpanel
Data Visualization
Looker Studio
Data Analytics
Data Analysis
Looker
Taboola
Amplitude
Data Segmentation
Pay Per Click Advertising
Microsoft Power BI Data Visualization
Ahmad H.
Lahore, Pakistan
$40/hr
5.0
42 jobs
🚀 CRO | A/B Testing Specialist | Web Developer
For the past 5 years, I've boosted conversion rates for e-commerce stores, real estate websites, and landing pages.
🏆Highlighted Projects
1-) Generated additional leads for UK real estate through split testing.
2-) Conducted full-fledged CRO audits with data-driven strategies that optimized the KPI.
3-) Developed 10+ full websites and dozens of landing pages in WordPress.
Everything I do is designed to improve user experience, increase persuasiveness, and generate higher returns.
🔧 Tools I Use:
I carefully choose tools that comply with the privacy policies of your brand.
For Quantitative Analysis:
📈 Google Analytics 4
📊 Mixpanel
🛒 Shopify Analytics
For Qualitative Analysis:
🔎 Hotjar
🖱️ Mouseflow
🍊 Lucky Orange
🎥 MS Clarity
🥚 Crazy Egg
For Project Management
Clickup
🗣️ What Customers Say:
Project: CRO Audit and WordPress store fixes
“Excellent job and any changes that I needed were done fast. Will definitely be using their services again.”
📍 From: Australia
🏢 Industry: E-commerce
Project: Full Audit and CRO Roadmap
"Ahmad has done a great job. He kept his promises and did his work accurately and on time. He also provided us with three reports and gave very valuable recommendations and lessons learned from the Hotjar videos. We absolutely recommend working with him. Looking forward to working with him again."
📍 From: Germany
🏢 Industry: E-commerce
Project: Tracking implementation using Go High Level workflow
“I worked with Ahmad on a project that involved setting up retargeting audiences for Facebook and Google, as well as configuring my Google Analytics and Google Tag Manager reporting. In addition, Ahmad provided crystal-clear ROI reporting from Go Highlevel. Ahmad's work exceeded my expectations. He set up everything I needed quickly and efficiently, and the quality of his work was top-notch. Additionally, Ahmad was always professional, responsive, and communicative, ensuring I was happy with the work every step of the way.”
📍 From: Canada
🏢 Industry: Marketing
Project: Tracking implementation via GTM and GA-4 on React tech stack
“Ahmad fixed the issue on our website and delivered a health check as a bonus. Great job!”
📍 From: Spain
🏢 Industry: E-commerce CRO
Hotjar
Conversion Rate Optimization
A/B Testing
Visual Website Optimizer
Figma
Landing Page Audit
WordPress Landing Page
Ecommerce Website
Website Redesign
Shopify
Shopify Website Redesign
Set Up Shopify Site
WordPress Website
Google Analytics 4
Google Tag Manager
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