Kajabi freelancers build and refine the systems behind your digital products in Kajabi, setting up websites and landing pages, offers and checkout, courses or memberships, pipelines, email campaigns, automations, and key integrations like Stripe, Zapier, and analytics. They can also troubleshoot existing setups, improve conversion flow, and streamline how leads move from opt-in to purchase to onboarding. With the right Kajabi freelancer, you can launch faster, avoid costly configuration issues, and run a cleaner customer experience from first click to delivery.
What does a Kajabi freelancer do?
A Kajabi freelancer builds and configures the key parts of your Kajabi setup (site pages, funnels, products, automations) inside the Kajabi platform. This typically includes designing and developing website pages, creating landing pages and sales funnels, setting up online courses or membership products, configuring email sequences and marketing automations, and connecting payment gateways and third-party integrations.
Depending on scope, a Kajabi freelancer may collaborate with copywriters who provide sales copy, graphic designers who supply visuals, or marketing strategists who define the funnel flow. The freelancer then implements these assets inside Kajabi and tests key flows and confirms everything functions as expected before launch.
How to hire a Kajabi freelancer on Upwork
Hiring a Kajabi freelancer on Upwork typically follows a straightforward process: post a job with defined deliverables, evaluate candidates based on relevant experience, interview for fit, and agree on scope before starting work.
Step 1: Post a job
Start by describing what you need built, your timeline, and your budget preference. A strong Kajabi job post includes:
Scope of work and specific deliverables (pages, funnels, products, automations)
Project length and timeline expectations
Background requirements (industry experience, tools familiarity)
Budget and preference for hourly or fixed-price contract
Use the Job Post Generator, powered by Umaโข, Upwork's Mindful AI, to draft a customizable job post. Describe your project in a few sentences, and Uma will create a starting point you can refine.
Step 2: Evaluate candidates
Review proposals and shortlist candidates who fit your project. Focus on:
Portfolio samples showing similar Kajabi builds (landing pages, funnels, course setups)
Industry experience relevant to your niche
Client reviews and feedback, especially comments on communication and delivery
Proposed approach: does the freelancer ask clarifying questions and outline a process?
Availability and time zone compatibility if you need real-time collaboration
Job Success Score and talent badges like Top Rated or Rising Talent for additional confidence
Step 3: Interview your top choices
Instant Interviews can help you schedule a call quickly from the candidates you are already considering. During the interview, confirm working style, assumptions, and what โdoneโ looks like. Run a 20โ30 minute live conversation with a simple agenda:
Walk through your funnel or product goals
Validate what the freelancer will build in Kajabi
Confirm timeline and review checkpoints
You can use Upwork video meetings to meet in the same message thread where proposals and files live, which helps keep hiring notes and decisions in one place.
Step 4: Agree on scope and begin work
Before any work starts, create a contract on Upwork with a clear scope and written expectations. A thorough contract protects both parties and reduces rework by making deliverables, review cycles, and handoff criteria explicit.
Use Upworkโs tools and services for creating the contract (simply follow the on-screen instructions)
List final deliverables and what's included (and excluded)
Use milestones for larger, fixed-price projects (e.g., pages complete, automations live, final QA)
Define the revision process and how many rounds of feedback are included