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🏆 Upwork Expert-Vetted Talent ( Top 1% Data, Tracking and Analytics) 🏆 100% Job Success Expert in GA4 - CONSENT MODE V2 / GTM / CAPI / MATOMO / PIWIK PRO / MIXPANEL / AMPLITUDE / POSTHOG / LOOKER STUDIO / SHOPIFY I am a seasoned Analytics Consultant with over 10 years of expertise in digital marketing. My skill set includes proficiently managing analytics tools (GA4, Matomo, Shopify, Mixpanel) and tag systems like GTM, Tealium, and Adobe Tag Manager, as well as creating impactful data visualizations with tools such as Looker Studio, Tableau, and PowerBI. 🌟 Google Tag Manager & Google Ads Tracking Expert - Full GTM setup for precise event tracking and data accuracy - Advanced Google Ads tracking implementation for optimized ad performance - E-commerce tracking for in-depth customer insights and conversions - Custom events, dimensions, and metrics to capture critical business data - Shopify tracking, including GA4 and Meta Pixel integration - Facebook Conversion API (CAPI) integration for seamless cross-platform data - Cross-domain and server-side tracking solutions for reliable data collection Google Analytics Solutions 🌟 Complete GA4 migration, setup, and tracking customization - Enhanced E-commerce tracking for actionable insights - Event and goal tracking tailored to business objectives - Funnel and user flow visualizations to drive CRO improvements - Customized dashboards and in-depth Looker Studio reporting - PII filtering and compliance for secure, GDPR-ready tracking 🌟 My Specialties - Google Analytics audits to ensure data accuracy and integrity - Hands-on GTM and GA4 training tailored to team needs - Data-driven strategies for conversion rate optimization (CRO) 🌟 Certifications & Expertise - Certified in Google Analytics 4 and Google Tag Manager - Skilled in Mixpanel, Matomo, Segment, and Hubspot integration 🌟 Why Choose Me? - Top Expert Vetted Talent on Upwork – 10+ years in analytics with a 100% job success rate - Specialized Conversion API & Advanced Tracking Solutions – unmatched expertise in driving actionable insights - Tailored tracking implementations for business intelligence and data science 🌟 Services Offered: - Comprehensive Google Tag Manager & GA4 Setup - Google Ads, Meta Pixel, and Conversion API Tracking - Cross-domain, server-side tracking, and custom event solutions - Looker Studio reporting for clear, actionable insights - PII compliance and advanced filtering for GDPR adherence

User journey & Conversion tracking | Web and Mobile App | KPIs Dashboard | Set up Consent Mode | Server Side Tracking | Unassigned and (Not set) traffic fix Web & mobile app analytics projects including: - 0 to 1 set up of user journey tracking, data tech stack, data collection, and dashboard creation - Validating (or invalidating) key business hypothesis through data analysis - Technical implementation and training of new data tools for new insights or GDPR compliancy Tech Stack - Tech platform : Web (multi-page, single page application), Mobile application (native, hybrid or PWA) - Analytics tools : Piano Analytics, GA4/Firebase Analytics - UX Analytics : Contentsquare, Hotjar - Tag Management System : Google Tag Manager (server-side & client-side) - Consent Management Platform : Didomi, OneTrust, Axeptio - Dashboard : Looker Studio, Tableau - Data Warehouse : Snowflake, BigQuery - Language : HTML/CSS, Javascript, SQL - Mobile Attribution : Adjust, Appsflyer

I build production data infrastructure for small to medium-sized businesses — cloud warehouses, dbt modeling, reliable ingestion pipelines, and reporting systems they can actually run their business on. I've worked with performance marketing agencies, DTC e-commerce brands, Shopify agencies, real estate lead-gen companies, SaaS startups, B2B service businesses, media and creator-led agencies, professional services firms, and subscription-based businesses — supporting 7-figure ad budgets, multi-channel attribution setups, financial and operational reporting, and environments where executives make real revenue decisions on the numbers. Accuracy isn't optional in any of those contexts, and that's the bar I build to. Most of the teams I work with come to me after struggling with conflicting KPIs across platforms, fragile "Frankenstein" automations, manual reporting bottlenecks, and dashboards they can't fully trust. What they leave with is a clean, scalable data foundation built for long-term growth — not just another dashboard. Beyond technical depth, I'm a clear communicator with both engineers and non-technical founders. I'll explain why your numbers don't reconcile across platforms in language your CEO understands — and I'll fix it. Services I Offer: → Data Warehouse Architecture: Designing and building production data warehouses on BigQuery, Snowflake, or Postgres — schema modeling, dbt projects, and the foundations that make every dashboard downstream trustworthy. → ETL & Data Pipelines: Replacing fragile Supermetrics/Zapier sprawl with reliable, auto-refreshing ingestion via Airbyte, Fivetran, or custom Python pipelines. Marketing, CRM, revenue, and ops data — unified in one place. → Analytics & Reporting Systems: Building multi-page Looker Studio, Power BI, or Metabase dashboards that read from a modeled warehouse, not raw API pulls — fast, accurate, and reconciled across every report. → AI Systems & LLM Integration: Building production-grade AI systems on top of your data — lead scoring and qualification engines, automated classification and enrichment, AI agents that read from your warehouse and act on it, and Claude/OpenAI-powered workflows that write results back to your CRM, Slack, or reporting layer. → Business Automation & Workflow Engineering: n8n and Make automations that handle data syncing, lead routing, enrichment, internal notifications, and operational workflows — reliably, with monitoring and alerting built in from day one. My core stack and expertise: → Programming Languages: Python (Pandas, Polars, PySpark), SQL, Bash → Data Modeling & Transformation: dbt, SQL, Python — clean staging → intermediate → mart architecture with tests and documentation → Cloud & Warehousing: BigQuery, Snowflake, PostgreSQL, DuckDB, S3 + Delta Lake → Data Ingestion / ETL: Airbyte, Fivetran, Meltano, custom Python connectors → Orchestration: Airflow, Dagster, Mage, Cloud Functions, GitHub Actions → Analytics & Tracking: GA4, Mixpanel, event-based analytics, server-side tracking → Visualization & BI: Looker Studio, Power BI, Metabase, Superset, Tableau → Automation & AI: Make, n8n, Claude API, OpenAI API, LLM-powered workflows → DevOps: GitHub Actions, Docker, Terraform, CI/CD pipelines

International Business Development Expert helping B2B companies scale through strategic market entry, partnerships, and revenue-driven Go-to-Market execution. With 10+ years across Europe, Americas, and Middle East, I have helped 20+ companie, from startups to global brand, unlock new markets and build sustainable growth engines. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ WHAT I DO BEST → 0-to-1 Market Entry & Country Opening Launch new markets from scratch with data-driven strategies and local execution. → B2B Partnerships & Channel Development Build white-label, ESN, and strategic partnerships that drive mutual revenue growth. → Go-to-Market Strategy & Execution Design and deploy multichannel GTM strategies, from positioning to first revenue. → Sales Development & Lead Generation Implement automated prospecting systems (LinkedIn, email, WhatsApp) with proven conversion rates. → Revenue Operations & CRM Optimization Structure sales processes, CRM workflows (HubSpot, Pipedrive, Salesforce), and performance tracking. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ PROVEN TRACK RECORD 5M+ in new revenue generated across clients 500K+ ARR for several European SaaS 20+ companies scaled internationally 15+ markets opened (Tunisia, Spain, France, Middle East, Benelux) 3,000+ qualified B2B leads generated ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ RECENT CLIENT WINS Partnership Manager for AI/Cloud white-label provider Built ESN/Intégrateurs network delivering Azure OpenAI, RAG, Dynamics 365 solutions Brand Development for global web data leader Launched market presence across France & Spain, driving partnerships, ABM campaigns, and demand generation. Business Development for Swedish design agency Built European sales strategy from zero, multichannel prospecting, sales automation, revenue activation. International Expansion for B2B event platform Opened France, Luxembourg & Belgium markets with zero prior presence, automated prospecting systems, partnership development. Sports Marketing Partnerships Secured corporate partnerships with Nike, McDonald's, EDF for high-level athlete campaigns across Middle East & Europe. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ INDUSTRIES & EXPERTISE AI & Cloud Technology | SaaS & Cybersecurity | Data Analytics | Sports Marketing | Logistics & Supply Chain | Events & Networking ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ TECH STACK & TOOLS CRM: HubSpot, Pipedrive, Salesforce Automation: Lemlist, La Growth Machine, Breakcold, Zapier Prospecting: LinkedIn Sales Navigator, Apollo, PhantomBuster Analytics: Google Analytics, Mixpanel, Amplitude ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ FLUENT IN 3 LANGUAGES English | French | Spanish Bridge markets and cultures to help you expand globally. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ LETS TALK If you need to open a new market, build strategic partnerships, or scale your revenue internationally, let's connect. I bring strategy, execution, and proven results.

Your destination for expert data analytics and strategic product management solutions. 🎯. With over a decade in software engineering and product management, I am not just a consultant; I am your strategic partner in shaping the data infrastructure and product roadmap that drive results 📈. Officially partnered with Mixpanel, Segment, and Google Analytics, my service suite is crafted for companies seeking to not only track data but to capitalize on it. Services: - Segment Implementation: Tailored data infrastructure setup for nuanced product and marketing analytics 📊. - Product Analytics Mastery: With Mixpanel, I turn user interactions into actionable insights 🧠. - Google Ecosystem Expertise: From Analytics to Tag Manager, I ensure you leverage Google's full potential 🌐. - Product Development Leadership: Guiding MVP development with an eye on key product metrics 🔑. What I Bring to Your Business: ✔️ Data Infrastructure Configuration: Seamless integration with Segment for a robust analytics foundation 🛠️. ✔️ Professional Tracking Plan Development: Crafting bespoke tracking strategies for comprehensive data capture 📝. ✔️ Product Initiative Oversight: Steering product roadmaps with data-driven precision 🧭. ✔️ Comprehensive Tracking & Analysis: Utilizing industry-leading tools from Google Analytics to Mixpanel for a 360-degree view of customer behavior 👀. ✔️ Mobile Attribution Mastery: Partnering with Adjust, Branch, and Appsflyer for accurate campaign attribution 📱. ✔️ Heatmap Insights: Leveraging Hotjar and Microsoft Clarity for visual behavior analytics 🔥. ✔️ Customer Engagement Optimization: Enhancing user interaction with tools like Intercom 💬. ✔️ Automated Marketing Campaigns: Maximizing reach and conversion through targeted ads on Facebook, Instagram, and Twitter 🎯. ✔️ Advanced Tracking Configurations: - SaaS, B2B, and B2C app tracking 📲 - Single Page Application tracking for React/Angular ⚛️ - Cross-domain and subdomain tracking strategies 🔗 - Conversions and revenue tracking for all major ad platforms 💸 - Precision event and iframe tracking 🖱️ - Goal funnels, custom reports, and dashboard creations for data at a glance 📊. Conclusion: Your business isn't just another account. It's the next success story 🌟. Let's build it together with data-driven decisions that not only reflect your current status but pave the way for future growth. Contact me now to transform your data into your most valuable asset 💼.

🏆Conversion Tracking Expert 🧠 12+ years of experience 🔍 Web Analytics ⚡Server Side 💯Clear and Fluent Communication 💪 GTM, GA4, Google Ads, Facebook Certified 💪 I'm Anass, a Web Analyst/Tracking expert bringing over 12 years of expertise to the table in the digital bubble : Google Tag Manager, Google Analytics 4, Google Ads, Facebook Ads, Client & Server Side... I have audited and implemented tracking solutions on all type of websites : E-commerce, B2B lead generation websites, blogs... 🔍 Expertise : Specializing in Google Analytics 4, Google Tag Manager (GTM), Server-side tracking, Google Ad, and Google Data Studio (Looker Studio), Facebook Pixel, Facebook Conversions API (CAPI), Tiktok Ads, Snapchat Ads, HTML, CSS, JS... 💼 Experience in Tracking Implementation for : E-commerce businesses : custom-made websites, Single Page Applications (SPA), CMS (Shopify, Woocommerce, Magento, Bigcommerce, Prestashop...), SAAS businesses, B2B lead generation businesses... ⚡ Key Competencies : • Google Analytics 4 • Google Tag Manager • Google Ads • Server Side (GA4, Facebook CAPI, Tiktok Conversions API...) • Pixel Implementation (Facebook, Tiktok, Snapchat, Criteo...) • Cross-Domain Tracking • Iframe Tracking • Custom Event Tracking • Form Submission and E-commerce Tracking • Iframe, HS Form Tracking, Booking, Calendly, Padrot, etc. • Custom Tracking: Chats, Filters, Video, Audio, Pop-Up, Outbound Link Click, etc. • 3rd Party and Cross-Domain Tracking • GTM Tracking for SPA Websites • Content Grouping • Audience Creation for Remarketing based on any custom events. My wealth of experience and proficiency in cutting-edge tools make me an invaluable asset for businesses seeking to enhance their online presence and drive strategic growth through data-driven insights.