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Hello visitor, I'm Web Analyst and web developer also. I master tracking technologies mainly related to web marketing such as Google Analytics, Google Tag Manager, Meta Pixel, Microsoft Ads, Hotjar, Matomo etc... I also know how to setup server-side tracking. I master tools related to GDPR to bring websites into compliance with Data Protection Authorities (Consent Management Platform). I could setup for your website Cookies Banners and improve data collection for ads. In my spare time, I develop video games, some of which are available on Steam or Google Play

User journey & Conversion tracking | Web and Mobile App | KPIs Dashboard | Set up Consent Mode | Server Side Tracking | Unassigned and (Not set) traffic fix Web & mobile app analytics projects including: - 0 to 1 set up of user journey tracking, data tech stack, data collection, and dashboard creation - Validating (or invalidating) key business hypothesis through data analysis - Technical implementation and training of new data tools for new insights or GDPR compliancy Tech Stack - Tech platform : Web (multi-page, single page application), Mobile application (native, hybrid or PWA) - Analytics tools : Piano Analytics, GA4/Firebase Analytics - UX Analytics : Contentsquare, Hotjar - Tag Management System : Google Tag Manager (server-side & client-side) - Consent Management Platform : Didomi, OneTrust, Axeptio - Dashboard : Looker Studio, Tableau - Data Warehouse : Snowflake, BigQuery - Language : HTML/CSS, Javascript, SQL - Mobile Attribution : Adjust, Appsflyer

🏆Conversion Tracking Expert 🧠 12+ years of experience 🔍 Web Analytics ⚡Server Side 💯Clear and Fluent Communication 💪 GTM, GA4, Google Ads, Facebook Certified 💪 I'm Anass, a Web Analyst/Tracking expert bringing over 12 years of expertise to the table in the digital bubble : Google Tag Manager, Google Analytics 4, Google Ads, Facebook Ads, Client & Server Side... I have audited and implemented tracking solutions on all type of websites : E-commerce, B2B lead generation websites, blogs... 🔍 Expertise : Specializing in Google Analytics 4, Google Tag Manager (GTM), Server-side tracking, Google Ad, and Google Data Studio (Looker Studio), Facebook Pixel, Facebook Conversions API (CAPI), Tiktok Ads, Snapchat Ads, HTML, CSS, JS... 💼 Experience in Tracking Implementation for : E-commerce businesses : custom-made websites, Single Page Applications (SPA), CMS (Shopify, Woocommerce, Magento, Bigcommerce, Prestashop...), SAAS businesses, B2B lead generation businesses... ⚡ Key Competencies : • Google Analytics 4 • Google Tag Manager • Google Ads • Server Side (GA4, Facebook CAPI, Tiktok Conversions API...) • Pixel Implementation (Facebook, Tiktok, Snapchat, Criteo...) • Cross-Domain Tracking • Iframe Tracking • Custom Event Tracking • Form Submission and E-commerce Tracking • Iframe, HS Form Tracking, Booking, Calendly, Padrot, etc. • Custom Tracking: Chats, Filters, Video, Audio, Pop-Up, Outbound Link Click, etc. • 3rd Party and Cross-Domain Tracking • GTM Tracking for SPA Websites • Content Grouping • Audience Creation for Remarketing based on any custom events. My wealth of experience and proficiency in cutting-edge tools make me an invaluable asset for businesses seeking to enhance their online presence and drive strategic growth through data-driven insights.

Hi! I'm Vivien – a 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗘𝘅𝗽𝗲𝗿𝘁, Growth Strategist and Fractional CMO with 𝟭𝟲 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 growing brands online. I specialize in 𝗱𝗮𝘁𝗮-𝗱𝗿𝗶𝘃𝗲𝗻 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, and 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 that truly 𝗯𝗼𝗼𝘀𝘁 𝗴𝗿𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗿𝗲𝘃𝗲𝗻𝘂𝗲. My past clients include corporations such as Bayer, e-commerces such as VistaPrint and MyProtein, as well as start-ups, scale-ups and Venture Capitals like Rocket Internet. 🚀 𝗛𝗢𝗪 𝗜 𝗛𝗘𝗟𝗣 𝗖𝗢𝗠𝗣𝗔𝗡𝗜𝗘𝗦 𝗚𝗥𝗢𝗪: • 𝗨𝗻𝗰𝗼𝘃𝗲𝗿𝗶𝗻𝗴 𝗵𝗶𝗱𝗱𝗲𝗻 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀 by reviewing marketing strategies and identifying critical gaps • 𝗗𝗲𝘀𝗶𝗴𝗻𝗶𝗻𝗴 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 aligned with operations, sales, and financial goals to 𝗺𝗮𝘅𝗶𝗺𝗶𝘇𝗲 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 while staying CM3 positive • 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗷𝗼𝘂𝗿𝗻𝗲𝘆𝘀 to improve 𝗮𝗰𝗾𝘂𝗶𝘀𝗶𝘁𝗶𝗼𝗻, 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻, and retention. • 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗻𝗴 𝗵𝗶𝗴𝗵-𝗶𝗺𝗽𝗮𝗰𝘁 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻g across all major channels & mediums (Google, Meta, Social Media, Criteo, SEO, SEM…) and building brands that attract and retain customers • Integrating 𝗔𝗜 𝗮𝗻𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 to enhance efficiency and data-driven decision-making • Driving 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗿𝗲𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻 to build high-performing teams 📈 𝗠𝗬 𝗔𝗣𝗣𝗥𝗢𝗔𝗖𝗛: • 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗱𝗼𝗲𝘀𝗻’𝘁 𝘄𝗼𝗿𝗸 𝗶𝗻 𝗮 𝘃𝗮𝗰𝘂𝘂𝗺 - it's about connecting the dots between marketing, operations, sales, and tech. I’m a 𝗧-𝘀𝗵𝗮𝗽𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗲r and focus on 𝗯𝗿𝗶𝗱𝗴𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗻𝗱 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻: 𝗴𝘂𝗶𝗱𝗶𝗻𝗴 𝗖-𝘀𝘂𝗶𝘁𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 𝘄𝗵𝗶𝗹𝗲 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗵𝗮𝗻𝗱𝘀-𝗼𝗻 to build and manage high-performing marketing teams. • I’ve launched businesses over all the continents (aside from Antarctica…) and 𝗰𝗼-𝗳𝗼𝘂𝗻𝗱𝗲𝗱 𝟯 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗼𝗳 𝗺𝘆 𝗼𝘄𝗻, including a Rocket Internet venture. As an accustomed founder and CMO, I make sure that 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗶𝘀 𝗮𝗹𝗶𝗴𝗻𝗲𝗱 𝘄𝗶𝘁𝗵 𝗼𝘃𝗲𝗿𝗮𝗹𝗹 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗴𝗼𝗮𝗹𝘀, and help inform decisions for all the company. • I have 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗲𝗱 𝗼𝘃𝗲𝗿 $𝟮𝟬𝟬 𝗠𝗶𝗹𝗹𝗶𝗼𝗻 𝗶𝗻 𝗮𝗱 𝘀𝗽𝗲𝗻𝗱 and that made me allergic to 𝘃𝗮𝗻𝗶𝘁𝘆 𝗺𝗲𝘁𝗿𝗶𝗰𝘀. Real marketing results 𝘀𝗵𝗼𝘄 𝘂𝗽 𝗼𝗻 𝘁𝗵𝗲 𝗽𝗿𝗼𝗳𝗶𝘁 𝗹𝗶𝗻𝗲: if you feel like something is off with your marketing results, it probably is - let’s look into it. ⚙️ 𝗪𝗢𝗥𝗞𝗜𝗡𝗚 𝗪𝗜𝗧𝗛 𝗠𝗘: I work with my clients in 4 ways: • 𝗢𝗻𝗲-𝗼𝗳𝗳 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗶𝗻𝗴 if you’ve 𝗵𝗶𝘁 𝗮 𝘄𝗮𝗹𝗹 in your digital marketing and are looking for 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗮𝗱𝘃𝗶𝗰𝗲 on a specific topic, or a review of your current channels • 𝗣𝗿𝗼𝗷𝗲𝗰𝘁-𝗯𝗮𝘀𝗶𝘀 if you need help 𝗰𝗿𝗲𝗮𝘁𝗶𝗻𝗴 & 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝗻𝗴 your channels and performance marketing strategy • 𝗙𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗠𝗢 if you’re looking to quickly 𝗿𝗮𝗺𝗽 𝘂𝗽 𝘆𝗼𝘂𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱 𝗮𝗻𝗱 𝗺𝗮𝗻𝗮𝗴𝗲 𝘆𝗼𝘂𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘁𝗲𝗮𝗺 but are not yet at a stage where you need a full-time CMO • 𝗦𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝗲𝘃𝗲𝗻𝘁𝘀 and panels Note I also have a small team behind me to assist would you need help beyond my scope - such as design, content creation, or related services! You can find more about my past work in portfolio section below. Looking forward to being in touch with you! 𝙑𝘽.

Hi, I'm Noah, a dedicated and seasoned analytics expert with over 8 years of experience specializing in data visualization and strategic insights. I'm here to help you navigate the latest Google Analytics, GA4, Piano analytics, Power Bi, content square, Google Ads, Facebook, matomo ... which will significantly enhance your ability to track user behavior across all devices, resulting in informed decision-making and a better understanding of your audience. 🚀 Core Competencies: Transition from Universal Analytics (GA3) to Google Analytics 4 (GA4) Google Tag Manager (GTM) and Google Analytics (GA3, GA4) expertise Google Data Studio proficiency for insightful visualizations At Internet (Piano Analytics) knowledge Google Optimize for website experimentation Experience with Contentsquare Google Ads management 💡 Why choose me? As your go-to analytics expert, I will: Set up and configure Google Ads with Google Tag Manager for seamless GA4 integration, including GA4 tag creation and cross-domain tracking fixes. Implement any other pixels you need using Google Tag Manager for platforms like Facebook, Instagram, Pinterest, Twitter, Bing, LinkedIn, and more. Track custom events tailored to your needs using Google Tag Manager (e.g., clicks, pop-ups, video views, etc.) for up to 3 events on a single page. Install e-commerce tracking with Google Tag Manager for improved sales and order monitoring (data layer required), including custom dimensions in GA4. Collect valuable user data and create GA4 dimensions for deeper insights. Troubleshoot and resolve existing issues in a timely manner. 📞 Reach out for expert assistance! Feel free to contact me to discuss your analytics needs and let me be your partner in elevating your business insights. 🏅 Certifications: Google Analytics Certified Google Ads: Search Ads Certified Contentsquare Certified

MARKETING DIGITAL , COMMUNICATION & SEO/SEA MON PROFIL Jeune diplômé en Stratégies digitales & Communication des entreprises, je recherche une expérience en accord avec mes ambitions et mes compétences. Passionné par l'e-sport & le monde du numérique, je souhaite évoluer dans le domaine de la stratégie digitale dans sa globalité et devenir Chef de Projet digital. SOFT SKILLS Autonome Curieux Pragmatique À l'écoute Organisé Leadership HARD SKILLS SEO/SEA Social Media Web Project Marketing management Brand Google management technologies