A wedding-planning app spending $100K+/month on ads asked for a routine AppsFlyer audit. Nothing looked broken. Turned out SKAN 4.0 wasn't misconfigured, it was completely dead. And their 100% ATT consent rate wasn't real: the SDK only started counting users after they accepted tracking, so everyone who said no just vanished from the data.
Once that got fixed, real consent came in at 26%. Same spend, same campaigns, same time period, but cost per conversion was 41% lower than what the dashboard had shown for months. The campaigns weren't underperforming. The measurement was lying to them.
Bugs like that survive audits because they never throw an error. The dashboard just reports a number that happens to be wrong, and nobody questions a number that looks normal. Catching it takes someone comfortable on both sides: I can sit with your dev team to fix the SDK logic, and sit with your growth team to explain what the corrected numbers mean for the next budget call. This combination is rarer to find
WHAT I HANDLE
- AppsFlyer & MMP Setup. SDK implementation for iOS and Android, SKAN 4.0 conversion value schemas, SSOT configuration. Also work with Singular and Tenjin.
- Attribution Audits. Finding out why AppsFlyer, Meta, and Google Ads don't agree, duplicate events, broken postbacks, misconfigured deep links, consent tracking that's wrong in ways that don't show up until someone checks.
- Meta CAPI & Server-Side Tracking. Setup with proper deduplication against pixel/SDK events, so you're not double-counting or losing signal after iOS 14.
- RevenueCat & Subscription Mapping. Correct postback configuration for trial-to-paid and renewal events, so your MMP reflects real subscription LTV instead of just install counts.
- Reporting. BigQuery and dbt pipelines feeding Looker Studio dashboards โ blended CAC, cohort payback, LTV:CAC, the numbers that actually inform a budget decision.
OTHER PROJECTS
- Fintech remittance app. An AppsFlyer/Firebase mismatch from duplicate SDK-level events, cut from a 40% discrepancy down to 3%.
- Africhange. Diagnosed and fixed a broken AppsFlyer OneLink setup that had been silently losing attribution on referral installs.
- Analytics pipeline rebuild. Caught a deduplication bug in a client's BigQuery/dbt cohort dashboard that had been overstating net spend for months without anyone noticing.
I walk you through every fix as I make it. By the time I'm done, you understand your own tracking setup, not just have one that works.
9+ years doing this, most of it in mobile attribution specifically.
Message me your problems, and I will fix them right away.
Scale on the data you can trust
Mobile Marketing
Marketing Analytics
iOS
Android
Firebase
Google Analytics
Facebook Advertising
Google Ads
TikTok
Meta Pixel
Mobile App
iOS Development
Mobile App Development
Social Media Advertising
Social Media Ad Campaign
Social Media Advertising Tracking
TikTok Ad
Campaign Management
Mobile Advertising
Mobile Ad Campaign
Ali A.
Lahore, Pakistan
$56/hr
5.0
51 jobs
Hello! I'm Ali, a Product Analytics & CRO Expert and Paid Media Strategist. I help businesses scale profitably by combining deep product analytics expertise (Mixpanel, PostHog, Amplitude) with high-performance Meta and Google Ads campaigns across e-commerce, B2B SaaS, lead generation, healthcare, real estate, gaming, non-profits, and more. The result: campaigns built on real user data, not assumptions.
๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐๐ป๐ฎ๐น๐๐๐ถ๐ฐ๐
I've helped businesses like Demand Labs, Cryptonary, Originality, and The VAM Group build analytics foundations from scratch and make data-driven decisions that drive growth.
โ Mixpanel / PostHog / Amplitude setup, implementation, ongoing optimization
โ Tracking Plans & Analytics Architecture scalable schemas that grow with your product
โ Custom Dashboards & Reporting KPI tracking, cohort analysis, funnel analysis
โ User Behavior Analysis retention, engagement, feature adoption, churn insights
โ Data Attribution understand exactly where your users and revenue come from
๐๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป ๐ฅ๐ฎ๐๐ฒ ๐ข๐ฝ๐๐ถ๐บ๐ถ๐๐ฎ๐๐ถ๐ผ๐ป
โ A/B Testing hypothesis-driven experimentation across pages, flows, and funnels
โ Landing Page & Checkout Optimization reducing drop-offs, improving conversion rates
โ User Experience Analysis identifying friction points using real behavioral data
๐ ๐ฒ๐๐ฎ ๐๐ฑ๐ & ๐๐ผ๐ผ๐ด๐น๐ฒ ๐๐ฑ๐
I manage paid campaigns the way an analytics person should: every dollar tracked, every decision backed by data.
โ Meta Ads (Facebook & Instagram) campaign setup, audience research, retargeting, scaling
โ Google Ads Search, Shopping, Display Network, Performance Max
โ PPC Campaign Management bid strategy, budget allocation, optimization
โ Conversion Tracking pixel setup, CAPI, offline events
โ Lead Generation & E-commerce full-funnel strategy from awareness to purchase
๐๐ฑ๐ฒ๐ฎ๐น ๐๐น๐ถ๐ฒ๐ป๐๐
1๏ธโฃ E-commerce, B2B SaaS, lead generation, healthcare, real estate, gaming, and non-profit businesses spending on Meta/Google want data-driven optimization that actually scales.
2๏ธโฃ SaaS products need product analytics to understand users and reduce churn
3๏ธโฃ Businesses with tracking issues broken pixels, data discrepancies, attribution gaps
4๏ธโฃ Teams that want one expert handling analytics, CRO, and ad performance together
๐ง๐ผ๐ผ๐น๐ & ๐ง๐ฒ๐ฐ๐ต๐ป๐ผ๐น๐ผ๐ด๐
๐ Product Analytics: Mixpanel, PostHog, Amplitude, Heap, Pendo, FullStory, LogRocket
๐ CRO & Testing: VWO, Optimizely, Google Optimize, Hotjar, Microsoft Clarity, Crazy Egg
๐ฃ Meta Ads: Facebook Ads Manager, Instagram Ads, Meta Business Suite, Conversions API
๐ Google Ads: Google Search Ads, Google Shopping, Display Network, Performance Max, YouTube Ads
I work across global time zones (US, UK, Europe, Australia) with daily communication, transparent reporting, and strict confidentiality.
Let's connect and send me a message to discuss how data-driven advertising can grow your business
Mixpanel
Google Analytics
Growth Strategy
Data Visualization
Analytics
Marketing Analytics
Data Analysis
Amplitude
Web Analytics
Product Analytics
A/B Testing
Conversion Rate Optimization
Data Analytics
Shopify
Ecommerce
Google Ads
Facebook Advertising
Facebook Ads Manager
Paid Media
Creative Strategy
Shaheer A.
Lahore Cantt, Pakistan
$30/hr
4.6
128 jobs
Your GA4 numbers don't match your ad platforms. Conversion events fire twice, or not at all. And every month someone rebuilds the same dashboard by hand because last month's stopped being believable. The tracking underneath is broken, so nothing built on top of it can be trusted, and you're left guessing which number to spend against.
I fix the whole chain, end to end: from the tag firing on your site, to the BigQuery pipeline that cleans and unifies the data, to the dashboard your team makes decisions on.
I'm an Analytics Engineer who builds the data engineering layer (automated pipelines, BigQuery modeling, BI) on top of deep, hands-on tracking implementation roots. That combination is the point. Because I own both the server-side tracking and the pipelines it feeds, the data stays coherent the whole way down, with no hand-offs between three specialists who each blame the other when the numbers don't add up.
I work almost exclusively with e-commerce brands and marketing, growth, and advertising agencies (white-label welcome). I speak ROAS, MER, CAC, and LTV, so you tell me the business goal, not the technical spec.
---
What I build
Marketing & e-commerce data pipelines (GCP / BigQuery), the core of what I do:
- Automated ETL/ELT from GA4, Shopify, ad platforms (Meta, Google, TikTok), and CRM into BigQuery
- Ingestion via Python, dbt, Fivetran, Stitch, or the GA4 native BigQuery export
- BigQuery data modeling: staging, intermediate, and mart layers, partitioning, clustering, incremental models
- Data cleaning, normalization, deduplication, and identity stitching across sources
- Orchestration and scheduling on GCP: Cloud Run, Cloud Functions, Pub/Sub, Cloud Scheduler
- Cost optimization, query tuning and table design so the warehouse scales without surprising your bill
- Deliverables: automated pipeline, single source of truth in BigQuery, attribution-ready datasets, documented and modeled tables refreshed on schedule, a warehouse your next analyst can actually read
Tracking & analytics implementation, the foundation the data depends on:
- GA4: advanced e-commerce, custom events, funnels, attribution-ready data layer
- Google Tag Manager, client-side and server-side (Stape or GCP)
- Conversion APIs: Meta CAPI, TikTok Events API, Google Ads enhanced conversions, Snapchat, LinkedIn
- Client-to-server migration to recover conversions lost to iOS, ITP, and ad blockers
- Consent Mode v2 and CMP setup (OneTrust, Usercentrics), first-party capture, hashing, deduplication
- dataLayer, JavaScript, and DOM work for custom event tracking
- Deliverables: documented tracking plan, validated event and conversion setup, tag and trigger audit, numbers that reconcile across platforms
BI & reporting, the part your team actually looks at:
- Looker Studio dashboards powered by BigQuery (Power BI / Tableau / Metabase on request)
- Revenue analytics, channel performance, funnels, ROAS/CAC/LTV scorecards
- Automated SQL transformations and scheduled workflows, no manual monthly rebuilds
- Deliverables: CEO-ready dashboard, automated refresh, documentation your team can follow
---
Why clients hire me:
I combine data engineering, analytics implementation, and BI automation into one workflow. Instead of isolated dashboards or pipelines built on shaky tracking, you get a full-stack, maintainable, accurate data system, with one person accountable from the tag on your site to the number on the dashboard. Agencies can put me behind their own client work: on calls if you want me there, invisible if you don't.
Certifications:
- Google Cloud Professional Data Engineer (2025)
- Google Analytics Individual Qualification (verified by Upwork)
- Meta Certified Marketing Developer (Credly)
Whether you need a GA4-to-BigQuery pipeline, broken tracking fixed, Shopify analytics modeling, or a complete analytics foundation, tell me what you're trying to decide with the data, and I'll build the system that gets you there.
BigQuery
ETL Pipeline
SQL
Data Engineering
dbt
Python
Data Modeling
Google Cloud Platform
Data Warehousing
Looker Studio
Data Analytics
Tableau
Google Analytics 4
Google Tag Manager
Tracking Pixel
Marketing Analytics
Shopify
Google Sheets
Supermetrics
Data Warehousing & ETL Software
Wase W.
Multan, Pakistan
$20/hr
5.0
154 jobs
๐ฅ ๐๐๐ญ ๐๐ ๐๐๐ซ๐๐๐ง๐ญ ๐๐๐๐ฎ๐ซ๐๐ญ๐ ๐๐จ๐ง๐ฏ๐๐ซ๐ฌ๐ข๐จ๐ง ๐๐ซ๐๐๐ค๐ข๐ง๐ ๐ข๐ง ๐ ๐๐๐ฒ๐ฌ - ๐๐ฎ๐๐ซ๐๐ง๐ญ๐๐๐๐ฅ
๐ ๐ ๐๐ผ๐ผ๐ด๐น๐ฒ ๐ง๐ฎ๐ด ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐ฟ ๐ฎ๐ป๐ฑ ๐๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป ๐ง๐ฟ๐ฎ๐ฐ๐ธ๐ถ๐ป๐ด ๐๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ๐ ๐ผ๐ณ๐ณ๐ฒ๐ฟ ๐ฎ ๐ฐ๐ผ๐บ๐ฝ๐ฟ๐ฒ๐ต๐ฒ๐ป๐๐ถ๐๐ฒ ๐๐ผ๐น๐๐๐ถ๐ผ๐ป.โ ๐จ๐ป๐น๐ผ๐ฐ๐ธ ๐๐ผ๐๐ฟ ๐ผ๐ป๐น๐ถ๐ป๐ฒ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐\'๐ ๐ณ๐๐น๐น ๐ฝ๐ผ๐๐ฒ๐ป๐๐ถ๐ฎ๐น ๐ฎ๐ป๐ฑ ๐บ๐ฎ๐ ๐ถ๐บ๐ถ๐๐ฒ ๐ฅ๐ข๐.
"Track Anything on your Website ACCURATELY- From a Tracking EXPERT"
I am a certified expert in โพ Google Analytics 4 setup, โพ Google Tag Manager โพ Pixel Implementation, โพ Facebook Pixel and Conversion API โพ Google Ads Conversion Tracking โพ GA4 Server-Side Tracking โพ PIWIK PRO, โพ Pixel Implementation, โพ Cross Domain โพ Iframe Tracking, โพ Conversion Tracking โพ Google Tag โพ Google Analytics E commerce โพ Google Looker Studio Dashboard.
๐พ๐๐๐ ๐บ๐๐๐๐๐๐, ๐ต๐๐ ๐ฏ๐๐๐ ๐๐
Are you grappling with ๐๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐ on your website?๐ฐ'๐ ๐๐๐๐ ๐๐ ๐๐๐๐. With over ๐ ๐๐๐๐๐ of hands-on experience as a Google Tag Manager Expert, I've collaborated with ๐๐๐+ ๐๐๐๐๐๐๐ ranging from startups to multi-million-dollar enterprises. I have made ๐๐๐๐๐๐๐๐ ๐๐๐๐๐ and maintenance easy, quick, efficient, and , ๐๐๐๐๐๐๐๐๐๐.
๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐
โ Google Analytics & Google Tag Manager,
โ Google Ads Conversion Tracking,
โ Microsoft Ads Conversion Tracking,
โ Meta Pixel Tracking, Meta CAPI Setup,
โ TikTok Pixel, Pinterest Pixel, Snapchat Pixel Tracking,
โ Shopify Tracking for GA4, Meta Pixel, CAPI using GTM,
โ Cookie Consent Tracking, GDPR Compliance,
โ Server Side Tagging, First Party Tracking manychat,
โ Offline and Online Data Mapping with CRM,
โ IFrame Tracking, Cross Domain Tracking,
โ Funnel Analytics,
โ Calendly, Hubspot, Zendesk, Typeform Tracking, Form Analytics,
โ Writing dataLayers for Shopify and Custom eCommerce website,
โ Enhanced eCommerce Tracking,
โ Ecommerce Purchase Tracking,
โ Enhanced Conversions For Google Ads,
โ Google Looker Studio Reporting, etc.
๐ก ๐ป๐๐๐๐๐๐๐๐๐๐๐:
โญโญโญโญโญ "His remarkable professionalism and promptness make him stand out. He deliveres Google Analytics server side tracking projects on time.โ
โญโญโญโญโญ "incredibly quick to respond and creative in solving problems with our tracking systems for advertising.โ
โญโญโญโญโญ "Fantastic interaction with him. I heartily suggest him for Google Analytics and Google tag..โ
โญโญโญโญโญ "Professional, quick, and effective in tracking GA4 e-commerce. It would be highly recommended to collaborate with him."
๐ ๐ด๐ ๐ฌ๐๐๐๐๐๐๐๐ ๐๐:
๐ ๐จ๐๐๐๐๐๐๐๐๐ ๐ท๐๐๐๐๐๐๐๐:
- Google Tag Manager (GTM)
- Google Analytics 4 (GA4)
- Google Tag
- Facebook Pixel & Conversion API
- TikTok Pixel & Event API
- Pinterest & Conversion API
- Mixpanel
- Matomo (Piwik)
- Universal Analytics (UA)
- Hotjar
- Twitter Pixel
- Snapchat Pixel & Conversion API
- Adobe Analytics
๐ ๐ช๐๐๐๐๐๐๐๐๐ ๐ป๐๐๐๐๐๐๐:
- Google Ads conversion tracking
- Ga4 ecommerce server side tracking
- YouTube Ads
- Microsoft Bing Ads
- LinkedIn Ads
- Meta Ads
- Twitter Ads
- Snapchat Ads
- Criteo
- AdRoll
- Server side tracking
๐ ๐ป๐๐ ๐ด๐๐๐๐๐๐๐๐๐ ๐๐๐ ๐ฐ๐๐๐๐๐๐๐๐๐๐:
- Google Tag Manager
- Segment.io
- Zapier
- Stape.io
- Tealium
- Salesforce Marketing Cloud
- Google Cloud Platforms
- Piwik PRO Tag Manager
๐ ๐ช๐๐๐๐๐๐ ๐ด๐๐๐๐๐๐๐๐๐ ๐บ๐๐๐๐๐๐ (๐ช๐ด๐บ):
- Shopify
- WooCommerce
- WordPress
- Instapage
- Unbounce
- HubSpot CMS
- Wix
- Squarespace
- HTML5, CSS3, JavaScript (including libraries and frameworks like React.js, Vue.js, and Angular)
- Drupal
- Magento (Adobe Commerce)
- Joomla
- BigCommerce
๐ Process
1) A Discovery Call
2) Implementation and Optimization
3) Ta.da! Here is your project
4) After sale Support
๐๐ ๐๐๐๐๐๐๐ ๐๐ ๐๐๐!
You won't lose Money working wit me, and you will be satisfied with my services
Try My Process Today...
Regards,
Waseem
Top Rated Expert on Upwork๐ฅ
Google Analytics
Google Tag Manager
Looker Studio
Tag Manager Setup
Tracking Pixel
Web Analytics
Tracking Goals Setup
Web Analytics Bug Fix
Analytics Account Setup
Analytics & Tracking Setup
Facebook Pixel Setup & Optimization
Ecommerce Purchase Tracking
Google Analytics Report
Google Analytics 4
Piwik PRO
Ahmad H.
Lahore, Pakistan
$40/hr
5.0
42 jobs
๐ CRO | A/B Testing Specialist | Web Developer
For the past 5 years, I've boosted conversion rates for e-commerce stores, real estate websites, and landing pages.
๐Highlighted Projects
1-) Generated additional leads for UK real estate through split testing.
2-) Conducted full-fledged CRO audits with data-driven strategies that optimized the KPI.
3-) Developed 10+ full websites and dozens of landing pages in WordPress.
Everything I do is designed to improve user experience, increase persuasiveness, and generate higher returns.
๐ง Tools I Use:
I carefully choose tools that comply with the privacy policies of your brand.
For Quantitative Analysis:
๐ Google Analytics 4
๐ Mixpanel
๐ Shopify Analytics
For Qualitative Analysis:
๐ Hotjar
๐ฑ๏ธ Mouseflow
๐ Lucky Orange
๐ฅ MS Clarity
๐ฅ Crazy Egg
For Project Management
Clickup
๐ฃ๏ธ What Customers Say:
Project: CRO Audit and WordPress store fixes
โExcellent job and any changes that I needed were done fast. Will definitely be using their services again.โ
๐ From: Australia
๐ข Industry: E-commerce
Project: Full Audit and CRO Roadmap
"Ahmad has done a great job. He kept his promises and did his work accurately and on time. He also provided us with three reports and gave very valuable recommendations and lessons learned from the Hotjar videos. We absolutely recommend working with him. Looking forward to working with him again."
๐ From: Germany
๐ข Industry: E-commerce
Project: Tracking implementation using Go High Level workflow
โI worked with Ahmad on a project that involved setting up retargeting audiences for Facebook and Google, as well as configuring my Google Analytics and Google Tag Manager reporting. In addition, Ahmad provided crystal-clear ROI reporting from Go Highlevel. Ahmad's work exceeded my expectations. He set up everything I needed quickly and efficiently, and the quality of his work was top-notch. Additionally, Ahmad was always professional, responsive, and communicative, ensuring I was happy with the work every step of the way.โ
๐ From: Canada
๐ข Industry: Marketing
Project: Tracking implementation via GTM and GA-4 on React tech stack
โAhmad fixed the issue on our website and delivered a health check as a bonus. Great job!โ
๐ From: Spain
๐ข Industry: E-commerce CRO
Conversion Rate Optimization
A/B Testing
Visual Website Optimizer
Figma
Landing Page Audit
WordPress Landing Page
Ecommerce Website
Website Redesign
Shopify
Shopify Website Redesign
Set Up Shopify Site
WordPress Website
Hotjar
Google Analytics 4
Google Tag Manager
Khayyam Z.
Rawalpindi, Pakistan
$50/hr
4.8
155 jobs
๐ Top 1% on Upwork ยท 6+ Years Growing Mobile Apps & Games
๐ต Helping mobile apps 2xโ5x their revenue ๐ฏ ROI-focused growth marketing ๐ Scalable user acquisition that converts
Apps Marketing ๐ฐ Games Marketing โ App Store Optimization (Games & Apps) ๐ต Revenue Growth ๐ต Admob Specialist โ Google Console Management โ Google App Ads Certified โ App Search Ads Expert ๐ฐTikTok App Ads Optimization โ Facebook App Ads ๐ฐ Apps and Games Manual Testing โ Monetization Strategies โ ASA ๐ฐ DSP - Applovin, Mintegral, Pangle
Have vast experience in ASO App Store Optimization and campaign Management of different types of applications for both Google Play Store & and Apple App Store.
If you are not getting enough growth organically or you're a new tech startup application looking for someone to build and drive growth through a custom go-to-market strategy - or you're an established company looking for someone who specializes in tracking and measurement - I'm your guy. I will take your app to the top through targeted keywords, optimized App description, video, and images (IOS App Store and Android Play Store).
โ๏ธMy Expertise
๐ฎApplication & Game Planner
๐คDetailed Keyword Research
๐Campaign Management for applications
๐Complete Competitor's Research for future planning
๐ Apple Search Ads ASA Expert
๐ Mobile App Market Research
๐ฑASO App Store Optimization for both Google Play Store & Apple(IOS) App Store
๐Google Ads & Apple Search Ads specialist for user acquisition in targeted countries with a lower cost per conversion rate.
๐ฐGoogle Admob or PPC (Pay Per Click Specialist)
๐App Store Localization Expert
โผ๏ธ Some Recent Projects (Publishers)
Joaia Studio
Apex ak
Branches Studio
and many more!
๐ฐ IOS ASO โGames ASO โ ASO Manager โ Admob expert โAdmob specialist โAdmob Policy Violation Expert โ Games Mareting โ ASO App Store Optimization โ App Store Description
And If you want to make a new application and game and need an aso expert to execute through planning to marketing! Then why you're waiting๐ค.
Certificationsโผ๏ธ :
๐ฅ Google Play Store Listing Specialist or ASO Expert
๐ฅ Campaign Manager Certification
๐๏ธ Google App Ads Certified
๐ฅ Google Search Ads Certified
๐ฅ Admob Certified
๐๏ธ Apple Search Ads Certified
Major tools used for ASO / App Store Optimization
1๏ธ. App Annie
2. Sensor Tower
3. App Tweak
4. App Radar
5. Tenjin (Apple Analytics Tool)
6. Mixpanel
7. One Signal
. Check ASO
. ASO Desk
. Microsoft Excell (Graphs & Charts)
๐ก My mission is to help entrepreneurs ethically & and strategically build and market their apps.
๐FREE Proposals & Chats
I don't charge for intro calls or messages. Getting in touch is 100% free. You have nothing to lose and potentially massive amounts of downloads to gain.
Marketing Strategy
Monetization
Organic Traffic Growth
Apple Search Ads
Google Ads
App Store Optimization
Conversion Rate Optimization
Google Ad Manager
Google Play
Pay Per Click Advertising
Mobile Marketing
Product Description
Mobile App Testing
Campaign Management
SEO Keyword Research
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