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At A Glance: Google AdWords API

As a business owner, taking advantage of every advertising and marketing opportunity is vital to maintaining a healthy and growing operation. In the modern business landscape, the average consumer is inundated with thousands of different advertisements and commercials every moment they are online. These ads appear as banners on favorite websites, shared social media links, and even videos embedded into news pages. Google AdWords is a unique, dynamic way to lay claim to a part of this highly competitive visual marketing space for your business through the most visited website on the Internet: Google. Partnering with Google AdWords allows you to display ad copy and a link to your website as the top search result to every relevant Google search, and working with Google AdWords developers and programmers allows you to maximize the effectiveness of your ad copy.

Freelance Google AdWords developers and programmers are experienced professionals with knowledge of the Google search engine and how it categorizes keywords and links. In addition to being able to flexibly implement and take advantage of proper keywords, specialized developers and programmers are familiar with the Google AdWords API, a software system that allows a developer or programmer to build web applications that can interact with Google AdWords in a variety of ways for your product or service within your own website. Google AdWords developers and programmers possess an array of skills that can be utilized to maximize your marketing potential and make your business a primary contender in any industry.


3 Reasons You Should Upgrade to Universal Analytics

Google Analytics is the most popular analytics service on the web, allowing website owners and marketers to monitor how users are interacting with their content from an easy-to-use dashboard. However, many websites are still using the legacy Google Analytics framework. In this article, we’ll look at the differences between these two libraries and explain why you should strongly consider upgrading to analytics.js.

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July 21, 2016


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Freelancers, it’s all on you to build and maintain your hard and soft skills. The good news is you can find a bunch of ways to do it online. Here are points to consider when deciding which platform is right for you.

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July 20, 2016

Web Development

Bootstrap vs. Boilerplate

When comparing two front-end technologies like Bootstrap and HTML5 Boilerplate, the comparison is not as straightforward as you might expect. How are they different, and when is one best used over the other? In this article, we’ll take a look at these two front-end technologies to better understand how they compare.

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July 18, 2016

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