My name is Steve, and I am from the Chicago, IL area.
As a digital marketing professional, I manage paid search and social media ad programs. My expertise in this area, coupled with my knowledge of paid advertising and Search Engine Optimization, allows me to deliver results for a wide range of clients.
Overview Of Expertise
I am Google Analytics Certified, GTM, and Google Looker Studio expert-level. I am experienced with coding in PHP and Javascript which let me take advantage of advanced tracking and reporting feature in various tools.
I managed & optimize paid advertising and am certified in multiple Google Ads services. I have a great deal of experience setting up paid media tracking & reporting.
My Clients
My clients span a diverse spectrum, from small local businesses to national e-commerce in both B2C and B2B markets. When I take on a client, I ensure that there is proper tracking and analytics so we can measure the impact of our activity properly. My clients have full visibility into my activity, and I create reports they own. When the projects are done, they have everything they need.
Paid Media
I am certified in multiple Google Advertising services, including search and shopping. I manage Facebook/IG, LinkedIn, Microsoft Ads, and others. Budgets ranged from a couple of thousand a month to over one million/month. Having worked with many clients, particularly in Googel Ads, I am well-versed in all aspects of account setup, campaign setup, management, and optimization.
Search Engine Optimization
I cover all aspects of SEO, from keyword and competitor research to on-page/content optimization to technical SEO to link building and reporting. With my technical background in coding and WordPress, I help clients make technical changes as well as content changes for their sites.
Technical and Analytics
Because I work with clients of all sizes and they have various access to resources, I have developed expertise in Google Tag Manager, Google G4, Looker Studio, and WordPress coding. This allows me to help clients make needed changes that do not strictly fall under ad management or SEO. I take on projects that may only involve setting up analytics, implementing GTM, coding WordPress, or reporting.
Some Background
I started in digital marketing in the 1990s and have been in SEO and Search Engine marketing since about 2000. As my experience grew and I took on more executive responsibilities, I always kept my hands in the day-to-day management of campaigns and websites and interacted with clients. Of course, when you rise high enough in an agency or company, it becomes difficult to balance this with other “official” responsibilities. But, it is what I enjoyed.
So, in 2013, we started our own family-run digital marketing agency. It is small, and we like it that way. As our children grew, they joined the agency and have taken on much of the responsibility.
So, I joined UpWork as a freelancer to take on projects and stay in the day-to-day. I am not promoting nor directing anyone to our agency. This is strictly for me to take on freelance work and help companies with their digital marketing on a short-term basis.
Google Ads
Search Engine Optimization
SEO Strategy
Social Media Marketing
Internet Marketing
Web Design
HTML
Content Writing
CSS
SEO Audit
SEO Keyword Research
WordPress
Google Tag Manager
Amar R.
Plainfield, Illinois
$30/hr
4.8
34 jobs
Generated over $6.3M in tracked revenue and helped businesses reduce cost per lead by as much as 65% through Google Ads and PPC optimization. I help businesses generate more leads and sales through data-driven Google Ads strategies built for long-term ROI — not wasted ad spend. With 10+ years of experience and $20+ million in managed ad spend, I’ve maintained 5-star reviews while helping businesses across multiple industries scale their results.
Google Ads Services
✅ Full Google Ads campaign setup and management
✅ Google Ads audits and performance analysis
✅ Conversion tracking setup and troubleshooting
✅ Google Tag Manager & GA4 implementation
✅ Keyword research and competitor analysis
✅ High-converting ad copy creation
✅ Landing page and funnel recommendations
✅ Custom KPI dashboards and reporting
✅ Ongoing campaign optimization to improve ROI
What You Can Expect
✔ Lower cost per lead and reduced wasted ad spend
✔ Accurate conversion tracking and analytics
✔ More qualified leads and profitable sales
✔ Transparent communication and reporting
✔ Focused attention — not being passed around a large agency team
✔ Strategies built around your business goals and profitability
For example:
✅ Increased qualified leads 161% for a private university while maintaining the same annual ad spend.
✅ Grew eCommerce revenue from $2M to $6.3M while improving ROAS from 318% to 451%.
✅ Reduced cost per lead from $20 to $7 through campaign restructuring and conversion optimization.
❗️Why You Should Choose Me Over Others❗️
✅ Responsiveness: PPC management is a highly dynamic realm—responsiveness, to not only client needs/wants, but also to ever-shifting platforms is a must.
✅ Over Deliver: I aim to deliver results that go above and beyond expectations. I give it my all and in doing so, I deliver more than I receive.
✅ Commitment: I manage every account as if its my own. Compounding this commitment with tenacity means profitable lead generation is an almost guaranteed end result.
✅ Growth Mindset: You can only grow as far as your mental limitations. That's why my mindset is set on growth for effective and efficient scalability to maximize your ad spend.
✅ Purpose: PPC management is an art and science that I find fascinating. It's dynamic, a place where analytics, psychology and creative elements intertwine, and a proven tool of value.
Unlike many PPC freelancers, I combine technical analytics, conversion tracking expertise, and business growth strategy to help clients make better marketing decisions.
If you’re ready to scale your business with Google Ads, send me a message and let’s discuss how I can help today. *Please note, I had stepped away from Upwork while managing other client accounts and I’m available again. All of my case studies are up to date.
Google Ads
Web Analytics
English
Search Engine Optimization
Pay Per Click Advertising
Google Tag Manager
Google Analytics 4
Google Ads Account Management
Google Ad Manager
Lead Generation
B2B Lead Generation
Lead Generation Strategy
Google Analytics
Website Builder
Website Customization
Website Redesign
Vladi K.
Chicago, Illinois
$55/hr
4.6
259 jobs
Local Service Business Specialist - Lead Generation - ROI-Focused - Ecommerce
➔ Services I provide:
🔸 Audit of existing account and campaigns
🔸 Google Ads campaign setup
🔸 Ongoing account management, optimization and reporting
🔸 Setup of conversion tracking, call tracking, and other measurement solutions
📈 I help eCommerce brands and service businesses to:
🔸 Generate more revenue with Google Ads
🔸 Generate more high-quality leads through Google Ads
🔸 Increase conversions
🔸 Maximize ROAS
🔸 Reduce wasted ad spend
🔸 Lower cost per lead (CPL) and cost per acquisition (CPA)
🔸 Improve landing page experience and conversion rates
🔸 Scale ad campaigns profitably.
🏆 ROI-Focused (Clients average 5-6x+ ROAS)
🏆 $37M+ in ad spend managed
🏆 236 projects completed on UpWork
🏆 10+ years of professional experience with Google Ads and other digital marketing platforms
🎯 I am an experienced Google Ads expert, strategist, and manager specializing in PPC campaign audits, setup, management, and optimization. I have successfully managed diverse campaigns and achieved impressive ROAS for businesses through strategic Google Ads setups and continuous optimization.
I have demonstrated expertise in keyword research, ad copy creation, campaign management, and performance analytics, using data-driven strategies to improve client results. My core skills include Google Ads, Meta Ads, Facebook Ads, Google Analytics, Performance Max (PMax), Google Shopping, Google Merchant Center, PPC campaign management, and conversion rate optimization.
As a Google Ads expert and strategist with extensive experience, I drive profitable growth and deliver measurable business results. I have experience setting up and managing high-performing Google Ads and Meta Ads campaigns for businesses across multiple industries.
I work with clients of all sizes, managing monthly advertising budgets ranging from $500 to $350,000. My focus is on maximizing ROI, generating quality leads and sales, and continuously optimizing campaigns to achieve sustainable growth.
➔ Expertise in:
🔸 Google Ads
🔸 Bing Ads
🔸 Meta Ads
🔸 Facebook Ads
🔸 Conversion Tracking
🔸 Google Analytics
🔸 Google Tag Manager
🔸 Shopify and Ecommerce
🔸 Conversion Rate Optimization
🔸 Landing Page and Funnel Creation
📈 Proven Google Ads results I have generated — case studies:
✅ Increased number of conversions (Calls) for B2B high-ticket products for US based manufacturing company between Q3/2025-Q1/2026.
✅ Electronic wholesale brand with ROAS 4.85+ (485%+) results from Google Ads campaigns.
✅ Google Ads Growth for DTC e-commerce - Increased conv.value from $34,8K/month to $100K/month.
➔ Top niches and industries I have recently helped generate real results through Google Ads:
🔸 Local Services and Lead Generation
🔸 Businesses, Contractors and Companies
🔸 HVAC
🔸 Plumbing and Plumbers
🔸 Electricians
🔸 Appliance Repair
🔸 Roofing and Roofers
🔸 Tree Service, Forestry Mulching and Landscaping
🔸 Commercial Cleaning and Residential Cleaners
🔸 Home Service Business, Home Improvement and Renovation
🔸 Doctors, Medical Practice, Healthcare and Medical Services
🔸 Dentists and Dental Services
🔸 Education and Online Learning
🔸 Travel and Hospitality
🔸 Automotive and Car Services
🔸 Fitness and Wellness
🔸 Professional Services, Accounting, Consulting
🔸 Law Firm and Legal Services
🔸 Real Estate and Real Estate Investors
🔸 Technology and Software Solutions
🔸 B2B and B2C
🔸 E-commerce Stores
🔸 Online Shopping
🔸 Retail Stores
🔸 Manufacturing and Industrial
💬 Interested in my services? Send me a brief message about your business needs and goals or send me an invitation to interview or hire me on Upwork to get started. I'll be back in touch with you soon.
📊 Let's start working together. I'm ready to take your business to the next level!
Google Ads
Google Ads Audit
PPC Campaign Setup & Management
Google Ads Account Management
Google Tag Manager
Google Shopping
Google Ads Account Setup
Search Engine Marketing
Pay Per Click Advertising
Digital Marketing
Google Ad Manager
Google Analytics
Lead Generation
Ecommerce Marketing
Google AdSense
Campaign Management
Campaign Setup
Campaign Reporting
Internet Marketing
Campaign Optimization
Travis W.
Des Plaines, Illinois
$125/hr
4.2
131 jobs
💎 Consistently Top Rated | 🚀 100% Job Success Score
💪 12+ Years of Marketing Mastery | 🎯 80+ Happy Customers
I'm not a typical consultant. I don't come from an agency background. Only recently did I become a marketing merc for hire.
Instead, I've run in-house marketing teams for the last 12 years across 3 different startups. I can empathize with the challenges you're facing as a small business owner or marketer at a startup.
I worked my way up to CMO in my 20s and hated it. My days became nothing but meetings and I had nothing higher to work towards - so I started consulting which let's me scratch that itch of being both strategic AND hands on.
I've personally scaled Google Ads campaigns from $20k/mo to $250k/mo through smart, data-driven decision making and optimizations.
Specialties:
- Google Ads campaign builds, strategy, and optimizations
- Google Tag Manager implementation and tracking
- E-commerce Tracking (Shopify, WooCommerce, Wordpress, etc.)
- Google Analytics
- Bing Ads
- LinkedIn Ads
- Lead Generation
- Landing Page Design / Optimization
Let's chat!
Travis
Check me out on LinkedIn (search for Travis Wittenburg)
Marketo
Google Ads
Google Analytics
Google Tag Manager
Bing Ads
Search Engine Marketing
Conversion Rate Optimization
WooCommerce
Ad Tagging
Google Optimize
Social Media Marketing
B2B Marketing
B2C Marketing
Gowon S.
Chicago, Illinois
$50/hr
5.0
1 jobs
See my profile video for client testimonial. I am a former Google Doubleclick employee with expert knowledge having worked there. I have have worked in Digital Marketing for the past 15 years with a heavy focus on Google Ads campaigns and overall Digital Marketing Strategy and now freelance 100% . In addition to Google Doubleclick, I have worked at both agencies and client side. I have deep experience in just about all aspects of digital marketing including Google paid search/ppc, display ads, lead generation, social media, mobile marketing, tracking & analytics as well as UI, html and web design. With me you get both sound execution as well as very strong strategic insight and help thinking about things you may not have thought of. References available.
Google Ads Process and Competencies:
- Free 1hr scoping call/needs assessment
- Non cookie cutter strategy development customized for the product/service in the context of
the current market competitors (this is key)
- Landing Page Analysis relative to local competitors
- Long tail keyword development
- Account analysis (if running existing account)
- ROI based Smart Bidding Implementation
- Call Recording, if necessary for call quality handling assessment
- Lead gen 2.0 capture methods including text to lead, live chat, progressive forms and of course
phone calls
- Google Business Page management/optimization
- Full utilization of ad distinction features such as structured snippets, image ads, sitelinks, long
and short form descriptions, responsive search ads, callouts and more
- References available
Lead Generation
Social Media Marketing
Google Ads
Display Ad
Facebook
Search Engine Marketing
Marketing Automation
Digital Marketing
Marketing Strategy
B2B Marketing
Serhii G.
Deer Park, Illinois
$39/hr
5.0
4 jobs
𝗦𝗲𝗮𝘀𝗼𝗻𝗮𝗹 𝘁𝗿𝗲𝗻𝗱𝘀 𝗿𝗲𝗾𝘂𝗶𝗿𝗲 𝘀𝗺𝗮𝗿𝘁 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀🤓 𝗟𝗲𝘁’𝘀 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗲 𝘆𝗼𝘂𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘂𝗽𝗰𝗼𝗺𝗶𝗻𝗴 𝗽𝗲𝗮𝗸 𝗽𝗲𝗿𝗶𝗼𝗱𝘀📈
➡️ 𝗕𝗿𝗶𝗲𝗳𝗹𝘆 𝘀𝗼𝗺𝗲 𝗳𝗮𝗰𝘁𝘀 𝗮𝗯𝗼𝘂𝘁 𝗺𝗲:
- 100% Job Success | Top Google Ads Company
- More than $4.5M spent on ads with 158k%+ ROAS for the last year.
- Premier Google Partner
- 2500+ Successful projects in various niches
🤙 𝗧𝗲𝘅𝘁 𝗺𝗲 𝘁𝗼 𝗯𝗼𝗼𝗸 𝗮 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝘀𝗰𝗼𝗽𝗲 𝗼𝗳 𝘄𝗼𝗿𝗸 𝘄𝗲 𝗼𝗳𝗳𝗲𝗿 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲🗓
➡️ 𝗥𝗲𝘃𝗶𝗲𝘄𝘀 𝗳𝗿𝗼𝗺 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀:
"Working with this amazing team on our Google Ads campaigns has been a game-changer for our pet accessories e-commerce store. They boosted our conversions from 7 to 67 per month, a 9.5x increase, through strategic Google Shopping and Performance Max ads. Their expertise and dedication have significantly improved our online presence and sales." — Alexandr Koval (Founder of a pet accessories e-Commerce)
⭐️⭐️⭐️⭐️⭐️ 5/5
"They managed to lower our ad spend by 30% while increasing leads by 40%. The team was efficient and responsive throughout the entire process. Great results in a short time!" — Sarah L., Real Estate Agent ⭐️⭐️⭐️⭐️⭐️
"The team helped us boost our conversion rate by 60% in just some months. They optimized our Google Ads campaigns and brought in more targeted traffic. Their expertise is top-notch!" — Anna B., Beauty Store Owner ⭐️⭐️⭐️⭐️⭐️
➡️ 𝗦𝗼𝗺𝗲 𝗼𝗳 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝘁𝗵𝗲𝗶𝗿 𝗿𝗲𝘀𝘂𝗹𝘁𝘀:
- 🇩🇪 floor-covering store lux-floor.de • 4033% ROAS • $181,500 of revenue
- 🇺🇸 wedding dresses chapdresses.com • 458% ROAS • $57,620 of revenue
- 🇨🇦 repair services, plumbing superiorplumbing.ca • 9 CPC • 295 conversions
- 🇬🇧 bag manufacturer eustonbags.co.uk • 478% ROAS • $13,407 of revenue
✴️ 𝗦𝗸𝗶𝗹𝗹𝘀𝗲𝘁
Create and manage types of campaigns:
• Performance Max • Google Shopping • Google Search • Google GDN (including remarketing)
• Google Dynamic(DSA) • Google Video(Youtube) • A/B Testing • Lead Generation Campaigns • E-com Generation Campaigns • ROAS, ROMI, CPA Strategies
- Tracking setup:
• Google Tag Manager (GTM) • Google Analytics 4 (GA4) • Google Ads Tags • Setting up e-commerce • Setting and tracking goals
- Analysis:
• Google Data Studio Reporting Development • Excel reports • Weekly and monthly reports
- Other:
• SEM (Search Engine Marketing) • SEO (Search Engine Optimization) • SMM (Social Media Marketing) - Brand Strategy • JTDB Research • Marketing Strategy • Communication Strategy • Creating Landing Pages • User Experience Research • Funnel Sales • Email Marketing • A/B Testing • Conversion Rate Optimization
🔧 Marketing Toolset
Google Tag Manager • Google Analytics •
Google Ads • Google Merchant Center • ChatGPT • Similarweb. • Microsoft clarity • CallRai • CallRail • Hotjar
🛍 Platform:
Shopify • WordPress • Wix • Magento • WooCommerce • BigCommerce • OpenCart
Industries: clothing stores, furniture stores, household goods stores and others
🤙 𝗧𝗲𝘅𝘁 𝗺𝗲 𝘁𝗼 𝗯𝗼𝗼𝗸 𝗮 𝗳𝗿𝗲𝗲 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝘀𝗰𝗼𝗽𝗲 𝗼𝗳 𝘄𝗼𝗿𝗸 𝘄𝗲 𝗼𝗳𝗳𝗲𝗿 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲🗓
_____________________________________________________________________________
Last updated: 14.11
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