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Telehealth and DTC health brands hire me to turn their patients from one-time buyers into long-term refills. I run full-funnel growth for GLP-1, weight loss, men's and women's health, and online pharmacy: paid ads, email, and SMS that scale. Most telehealth and DTC health brands are strong on one half of the funnel and leaking the other. They buy patients on Meta and Google but never build the email and SMS engine that drives the second purchase, the refill, and the lifetime value that makes the unit economics work. I own both sides. What I do: Lifecycle, email and SMS: Klaviyo, CustomerIO, Braze, and MoEngage. Welcome, abandonment, post-purchase, refill and reorder, win-back, and education flows tuned for adherence and retention (dose titration, side-effect support, subscription saves). Retention and LTV: subscription and refill programs, segmentation, and reporting that ties spend to patients, repeat revenue, and CAC payback. Verticals I know: telehealth and telemedicine, online pharmacy and DTC Rx, GLP-1 and medical weight loss, hormone therapy (HRT and TRT), men's health, women's health and perimenopause, supplements and nutraceuticals, skincare and dermatology, and behavioral and mental health. Compliance is not optional in this space, and I build with it in mind: HIPAA-aware data handling, plus FTC and FDA advertising rules and platform health-policy limits for Rx and supplement claims. Aggressive acquisition, low risk. A few things clients care about: - Expert-Vetted on Upwork with a 95% Job Success Score, $100K+ earned, 60+ jobs, and 2,800+ hours delivered. - Founder of Propel Lifecycle Marketing, with partner-level expertise across Klaviyo, CustomerIO, Braze, and MoEngage. - Real client results: 3x boost in click rates, 40%+ open rates, and retention revenue that compounds. How I work: I start with a paid and lifecycle audit, then run either a focused build sprint or an ongoing retainer or fractional growth role. You get a clear plan, the execution itself, and reporting you can take to your board. If you are scaling a telehealth, online pharmacy, or DTC health brand and want one person who can own both acquisition and retention, send me a message with where you are and where you want to go. I reply fast.

Scale Your Google Ad ROI by 3X-6X with my Google Ads Expertise 🚀 $4M / Year Ad Spent Managed with Top Clients & eCommerce Brands. 20+ Years of Digital Marketing Excellence 🥇 Google Premier Partner & #1 on Upwork Worldwide. I am confident that I can be an outstanding fractional CMO for your company. 🌟 The businesses I work with are competing at the highest level. This is how I help them crush it: 🏆 Achieved a 400% ROAS improvement with Google Ads 🏆 Increased ad spend efficiency by 100% for top clients 🏆 Every dollar spent on campaigns creates a significant impact 🏆 Maximize Conversions & Minimize Cost / Conversion 🏆 Most of my clients say: “After burning through so much advertising budget, we finally found the real Google Ads expert.” I specialize in boosting your business's visibility and profitability through powerful advertising strategies. With 18 years of experience, I have mastered multiple PPC platforms, including Google Ads, Bing, Meta, Google Shopping, Twitter, LinkedIn, YouTube etc. Top Niches I've Recently Helped Generate Effective Results Through Google Ads: 🛍️ E-commerce 🏥 Healthcare and Medical Services 🛠️ Home Improvement and Renovation 🎓 Education and Online Learning 🏨 Travel and Hospitality 🚗 Automotive Sales and Services 🔧 Local Services (plumbing, electricians, landscaping) 💻 Technology and Software Solutions 🏋️‍♀️ Fitness and Wellness 📊 Professional Services (accounting, consulting) 🏠 Real Estate 🏛️ Legal Services Partnering with me, you will: 🔹 Stop struggling with ad campaigns - we handle strategy, monitoring, performance tracking, optimization, and reporting. 🔹 Maximize the impact of your campaigns to connect with your most valuable audience. 🔹 Put an end to the stress of daily monitoring and the wastage of your ad spend budget. 🔹 Receive ready-made, performance-driven, future-proofed campaigns that drive ROI. 🔹 Entice your audience with premium ad strategies that top brands use to succeed. 🔹 Work with an experienced and qualified team that consistently outperforms competitors with innovative and smart strategies to craft effective campaigns across various platforms. I'm here to save you time and money by delivering conversion-focused advertising that drives sales, enhances visibility, and provides measurable results. This is my passion, and I'm dedicated to making your business thrive. I've managed countless ad campaigns and successfully maximized ROI for my own business. I’ve also been an advertiser, consultant, and strategist – and now I run our in-house digital marketing agency – giving me a 360-degree perspective from every angle. My Track Record: 🏆 Top Rated Plus Freelancer on Upwork 🥇 Ranked in the Top 1% on Upwork among all service providers ⭐ 100%+ Job Success Rate with a 4.96/5.0 feedback rating 🕰️ Over 11,100 hours and 200+ successful projects completed 💸 Managing campaigns over $4M/year on Google Ads 🎓 Google AdWords™ Certified Professional 🤝 Google AdWords™ Certified Partner Areas of Expertise: 🔹Google Ads (Google Shopping, Google Display, YouTube, Remarketing). 🔹Google Tag Manager 🔹Local Lead Generation (CallRail, BrightLocal, GMB Optimization) 🔹Meta Ads 🔹Search Engine Optimization 🔹Social Media Management 🔹Marketing Automation & Funnels (GHL, Infusionsoft, Hubspot) 🔹Email Drips & Campaigns (Klaviyo, Mailchimp etc.) 🔹Conversion Rate Optimization 🔹Google Analytics (GA4) What Else I Bring to the Table: ★ Excellent communication skills ★ ROI Guaranteed ★ Exceptional Response Rate ★ Daily Project Reporting ★ Cost Effective ★ Minimal Timelines ★ Available 7 Days a week ★ USA Time Zone Availability Interested in moving forward? Here are the next steps: 1) Review my Upwork profile and feedback. 2) Send me an invitation, or 3) Message me with details about your business needs. 4) We'll schedule a brief 15-20 minute call on Upwork.

I help startups, SMEs, and established companies turn ideas into structured growth through clear go-to-market strategy, market entry planning, and hands-on execution. With 15+ years of experience, I’ve worked across strategy, marketing, and business expansion, supporting organizations to enter new markets, reposition their brands, and build scalable growth systems. I’ve worked with regional and international companies including Ipsos, Orange, Jazeera , and National Paints, leading marketing strategy, research, growth initiatives, and market development. Alongside corporate work, I’ve founded and scaled startups like Monroo and Darrzeh, and supported early-stage ventures such as Muaad Academy, Diabetes Coach, and HostSailor with positioning, GTM, and execution. My approach is practical and execution-focused. I don’t just build strategies, I help implement them, structure teams, and drive real growth outcomes. What I help with - Go-to-Market (GTM) strategy and execution - Market entry strategy (new countries or segments) - Market research and competitive analysis - Growth strategy and scaling plans - Brand positioning and repositioning - Marketing structure setup and optimization - Campaign strategy and execution - Business expansion and partnerships - Startup advisory and founder mentoring - Event strategy and execution (regional & international) - Market audits and performance analysis Why clients work with me - Strong balance between strategy thinking and hands-on execution - Ability to work across different roles depending on what the project requires - Quick adaptation to different teams, industries, and business environments - Full ownership of work until it is properly implemented and performing - Practical, flexible approach when projects need adjustments or fast decisions

Is your brand posting consistently but still not turning attention into paying customers or booked calls? That is the gap I close, whether you sell products, deliver services, or run on inbound leads. Six years running organic social and paid ads across Meta, TikTok, LinkedIn, and Google for DTC brands and service businesses. A skincare label, a dental practice, and a coaching business each need a different voice, funnel, and content system. I don't run one playbook. I learn what makes yours unique and build the strategy that actually moves revenue or fills the pipeline. A few results from this year: - 4.1X ROAS on Meta ads for a clean-beauty label (2.5x industry average) - $178K launch month for a luxury loungewear brand (40% from Klaviyo flows) - 62% lower CPA for a supplement DTC after creative overhaul - $25 to $30 CPL for chiropractor and dentist practices, plus a 50% lift in show-up rates from our golden follow-up system - 300K to 500K organic views on Instagram using AI avatar and AI influencer strategy - 30% engagement lift in the first 10 days for a new client - Currently leading AI creative strategy for more multiple fashion and supplement brands in the US and UK For chiropractors and dentists specifically: I run a full local-service growth system. Organic reach through Instagram Trials and deep creative strategy, Meta and Google ads generating leads at $25 to $30 CPL, and a golden follow-up system that has lifted show-up rates by 50% for practices I work with. I can also train your appointment-setting team on how to close more bookings and boost show-up rates further, up to 50% higher conversation-to-appointment conversion. What I do for clients: ✅ Creative Strategy for DTC ads (Meta, TikTok, Google — hook frameworks, batch creative) ✅ Social Media Management (Instagram, TikTok, LinkedIn, Facebook, Pinterest) ✅ Content Creation (UGC, short-form video, motion graphics, AI avatar content) ✅ Paid Ads across Meta, TikTok, LinkedIn, Google — with robust tracking + follow-up ✅ Local service growth (chiropractic, dental, medspa) — organic + paid + appointment-team training ✅ Analytics and reporting that tie content to revenue, not vanity metrics Fluent in Canva, CapCut, Adobe Photoshop, Lightroom, Meta Business Suite, Klaviyo, Later, Buffer, and GA4, so your workflow stays clean from first draft to published post. Industries I've grown: chiropractic, dental, skincare, beauty, supplements, wellness, medical aesthetics, cannabis, luxury fashion, and B2B service. If you are ready to grow your brand's presence and pipeline, send me a message or click Invite to Job and I will reply right away.

Hello, I’m a Marketing Project Manager with hands-on experience across DTC marketing, operations, sales funnels, outreach, and team coordination. I specialize in helping brands grow through a mix of strategic marketing, streamlined operations, content systems, and performance-driven execution. I work with a flexible schedule tailored to client needs and bring strong attention to detail, organization, and problem-solving to every project I take on. ✅ Growth Marketing & DTC Strategy (DTC brand growth, customer acquisition, retention marketing, conversion optimization, sales funnels, landing page optimization, product positioning, and customer journey strategy) ✅ Digital Marketing & Performance Marketing (Facebook/Instagram Ads, Google Analytics, Meta Pixel, Google Tag Manager, SEO, content marketing, email capture flows, retargeting campaigns, and social media growth strategies) ✅ Social Media Content Planning & Creation (Content calendars, content strategy, short-form video direction, UGC coordination, viral content ideation, campaign planning, AI-assisted content creation, and brand storytelling) ✅ Influencer Marketing, Outreach & PR (Influencer sourcing and management, ambassador programs, creator partnerships, press outreach, media kits, PR collaborations, affiliate campaigns, and relationship management) ✅ Project Management & Operations (Managing workflows, teams, launches, calendars, SOPs, and cross-functional coordination using SCRUM methodologies and tools such as ClickUp, Monday, Jira, Trello, Slack, Zoho Projects, Teamwork, G-Suite, and Calendly) ✅ Outreach & Lead Generation Campaigns (Cold outreach systems, partnership outreach, influencer outreach, CRM management, pipeline tracking, and campaign execution using BuzzStream, Streak, Airtable, LinkedIn, and email outreach systems) ✅ Email & SMS Marketing (Experience using Klaviyo, Mailchimp, ConvertKit, ActiveCampaign, Streak, and SMS marketing platforms for automation, retention, segmentation, and customer nurturing) ✅ AI Optimization & Workflow Systems (Using AI tools to streamline marketing operations, optimize workflows, speed up content production, improve team efficiency, and scale creative execution) ✅ E-commerce & Funnel Building (Experience with Shopify, WordPress, Squarespace, ClickFunnels, and landing page creation with basic HTML knowledge and CRO-focused optimization) ✅ Team & Resource Management (Managing teams, coordinating freelancers from Fiverr and Upwork, organizing digital assets, streamlining operations, and improving internal systems using Dropbox, Google Drive, Airtable, and collaborative tools) ✅ Basic Design & Creative Skills (Experience using Canva, Photoshop, CapCut, and AI creative tools for marketing assets, presentations, and social media content) I’m a highly organized person who values quality above all else. I only take on projects I know I can deliver with efficiency, accuracy, speed, and strong communication. Most importantly, I bring dedication, adaptability, and a growth-focused mindset to every brand I work with. Thanks for considering me Sherihan

🚀 About Me I’m a performance-driven media buyer specializing in Meta Ads (Facebook & Instagram), helping brands scale with profitable and sustainable strategies. I don’t just run ads, but I focus on what actually drives revenue: ✔️ Data-driven decision making ✔️ Creative testing frameworks ✔️ Funnel optimization ✔️ Scaling strategies 🎯 What I Can Help You With - Full Meta Ads campaign setup & management - Scaling winning campaigns (ROAS-focused) - Lead generation (high-quality leads, lower CPL) - eCommerce growth (Shopify / WooCommerce) - Creative strategy & ad copy - Retargeting & funnel optimization 📈 My Approach Most ad accounts fail because of: - Poor creative strategy - No testing structure - Scaling too early or incorrectly I fix this by using a structured testing & scaling framework to identify winners and grow them profitably. 🤝 Why Work With Me - Clear communication & transparency - Focus on ROI, not vanity metrics - Continuous optimization & testing - Long-term growth mindset 📩 Let’s Work If you're looking for someone who understands both strategy + execution, feel free to send me a message. Let’s discuss how we can scale your business.