Hire the Best Marketing Strategists in Wisconsin

Your brand can be a customer magnet that attracts your idea clients and customers AND keeps them coming back to you week after week, month after month, and year after year. That means that it's time to set your company apart from the competition and show that you ✅ deliver exceptional value ✅ provide excellent service ✅ understand your clients' problems And best of all, that you can solve them. **Erin is a masterful writer who thoughtfully understands your needs and efficiently delivers copy that is on point and effective at communicating your message.** The challenge? Knowing that you're using the right messaging at the right stage of the customer journey to truly connect with your audience—and drive conversions. It's relevant to your overall brand messaging, team training, client calls and conversations, website copy, emails—and basically every time you show up in the world. **Erin is the best! As a marketing company, we need someone versatile who can write for a variety of audiences. She nails it every time. And our clients love her, too!** Because when you create a consistent experience, you control the way people perceive your brand, and meet them at every step along the way. So how do you get there? You need a B2B copywriter and marketing strategist who understands that the key to your marketing success lies in messaging that helps you build relationships. People buy from people they know and trust, so you must connect with the humans who make decisions. And that's where conversion-focused brand messaging, and copy for websites, sales pages, and direct mail comes in. Because the right message has the power to connect the humans in your audience with real-world solutions you offer. Hi, I'm Erin Pennings. Part brand messaging evangelist, part copywriter, I'm on a mission to help growing businesses and consultants use effective marketing and messaging to pivot, scale, or rebrand on their terms. **Erin’s copywriting expertise was clear right up front when she helped me create a sales funnel for a paid course. She made solid recommendations for voice, content, and tone that helped me reframe my offer and the resulting email series has generated consistent sales. I definitely recommend working with her!** Most projects start with a deep dive into brand messaging and strategy so that we know we've got the right words and a road map to use them. Already have a solid idea of your brand messaging or how you talk about your company? We can use that to create effective website copy, crazy-awesome online marketing funnels, direct mail that drives HUGE results, and tactical content strategy that grows your momentum. **If you're looking to generate more sales and need help figuring out what to say, I highly recommend Erin and her method of using storytelling to create sales copy that feels natural.** Ready to get started? Invite me to an interview and we can talk about how I can help you.

I'm an American SEO strategist, web designer, and internet marketing consultant who works with companies as the Founder & Internet Marketing Director of Argh Matey LLC, a boutique SEO and web design agency based in Green Bay, Wisconsin, serving clients across the USA. I help B2B, SaaS, and local service businesses generate more customers from their marketing website, through technical SEO, AI search optimization (AEO/GEO), and conversion-focused web design and development. My expertise includes: - Technical SEO, AEO & GEO: Optimizing websites for Google Search and AI-powered search experiences through technical SEO, structured content, and search-first architecture. - Conversion-Focused Web Design: Designing custom websites and landing pages that balance exceptional user experience with measurable business results. - Digital Marketing Strategy: Developing SEO roadmaps, content strategies, website architectures, and positioning strategies that help businesses grow organically. Whether you need a freelance SEO consultant, a website redesign, or a long-term marketing partner, I focus on building digital experiences that attract qualified traffic and convert visitors into customers. ~~~~~ With 12+ years of experience supporting startups, agencies, and enterprise web marketing teams (including web work for Meta, Snapchat, and Sephora), I combine strategic web design, front-end web development, technical SEO marketing, AI search optimization (AEO), and conversion-focused UX. My focus is simple: improve search visibility, increase qualified leads, and build websites designed for long-term growth. Recent client results include: • 5× increase in qualified leads without paid advertising • 487% increase in organic website traffic • #1 local Google ranking for a new business through local SEO marketing • High-value service inquiries generated through organic internet search • Increased visibility across Google Search, AI Overviews, ChatGPT, Gemini, and Perplexity • 451% increase in homepage engagement • Enterprise-level websites and content systems built for scalable growth I work closely with business owners and marketing managers to turn complex goals into clear, scalable digital experiences that attract the right customers locally, nationally, and internationally. How I Work Every engagement starts with partnership. We begin with a kickoff call, followed by regular status and alignment meetings so expectations stay clear and the work remains tied to your business goals. Before any visual design or development begins, I research your market, clarify positioning, identify competitive advantages, and evaluate real search demand. This strategic foundation leads to stronger websites, better SEO performance, fewer revisions, and more measurable results. We capture baseline, progress, and post-launch metrics so you can clearly see impact and make informed decisions going forward. Tools & Platforms I select the best internet technology for each project, including WordPress, Wix, Webflow, Squarespace, Shopify, Semrush, Google Ads, website tracking tools, and modern AI platforms. Proudly USA-based in Green Bay, Wisconsin. I deliver clear communication, reliable timelines, and high-quality work without the common frustrations of offshore teams. Whether you need a new high-converting website, stronger organic rankings, AI search readiness, or ongoing SEO and conversion support, I would be glad to discuss your project. Send a message with your current site and biggest goal. I am happy to share an honest assessment.

I am a highly experienced senior marketing and sales leader available for fractional or interim roles, but I am open to other types of consulting engagements. Throughout the 12 years I headed up my former agency, I enjoyed working with clients in B2B tech, SaaS, consulting, e-commerce, education, personal and professional development, publishing, logistics, and more. These businesses and organizations have spanned the globe, and the contributions I made to them have also been diverse. In addition to serving as a fractional CMO or Enablement Officer, I've stepped in as a marketing and/or sales strategist, automation architect, sales trainer, creative director, branding specialist, and more. I am open to exploring various fractional roles and consulting engagements, but I get extra excited when speaking with an organization that uses HubSpot, but I am well-versed (and excited to use) other platforms as well. Don't hesitate to reach out for any reason. I'm excited to meet you!

Hey! I help B2B SaaS companies adapt their content strategy for both traditional search and AI-powered discovery. My work focuses on helping companies build topical authority, attract qualified organic traffic, and create content that earns attention from search engines and AI systems that increasingly shape buying decisions. Over the past 6 years, I've worked with companies in the SaaS, AI, and EdTech spaces to create content strategies and long-form content designed to educate buyers and support growth. Some of my former clients include Sendbird (AI CX), 6sense (MarTech), Rev (MarTech), SmartRecruiters (HR Tech), Workstream (HR Tech), and Scholly (EdTech). Whether you're looking to strengthen your SEO foundation, improve your visibility in AI search, or prepare your content strategy for where search is heading next, I'd be happy to learn more about your business and goals.

Since launching and scaling my first e-commerce store to thousands per day in 2016, I’ve been deep in the digital marketing game, building brands, growing audiences, and generating revenue through smart, data-driven strategy. I built a marketing agency from the ground up, serving coaches, eCommerce brands, and home service businesses with custom campaigns that actually convert. Along the way, I’ve developed hundreds of high-converting websites and funnels, and I’m currently leading strategy for 16+ clients at a top-ranked Inc. 5000 agency. 🧠 What I Bring to the Table: 📈 Paid ads management (Meta, Google, Tik Tok) with performance-first focus 🔁 Funnels, websites & landing pages built for conversions 🧰 Advanced marketing tech setups using HubSpot, Go High Level & automation tools 📊 Pro-level analytics to track ROI and optimize spend 🧑‍💼 Fractional CMO-style partnership | I plug into your business like a team member Let’s simplify your growth, streamline your marketing, and scale the right way.

I’m Stephanie, a marketing strategist with 17+ years of experience in brand development, SEO, e-commerce, and paid media. I specialize in helping businesses improve visibility, strengthen positioning, and drive measurable growth. I’ve led marketing as a Director of Brand Management and Product Marketing Manager, launching 50+ products annually and building go-to-market strategies that increased traffic, conversions, and revenue. I’ve also managed 38,000+ Amazon listings, with deep expertise in compliance, flat files, and marketplace optimization. My work spans SEO, Google Business Profile optimization, Shopify and e-commerce strategy, email marketing, and paid ads. I focus on practical execution, not just strategy, so clients see real results. I hold an MBA and a Master of Science in Management (Brand Development), along with certifications in Google Ads, Adobe, and HubSpot.