Hire the Best SEM Consultants in Chicago, IL

I'm Raphael. I make margin-based decisions, am technical, and avoid fluff. My services and fees are structured around Marketing Margin — money contributed to the business after direct acq. costs. This aligns our incentives. Please reach out if you'd like to work together. Happy to give free advice on intro calls. Cheers, _________________________________ I managed a $90M book-of-business while employed at Google. Responsible for consulting SEM accounts spending $10k-$750k per month. I left in 2017 to serve as an external Growth Partner for Startups and SMBs. To date, my partners and I have led $480m in marketing budgets. Generating $1.06b incremental revenue, $580m marketing margin contribution. _________________________________ I look for active operators looking to grow with healthy unit economics. Min. budget requirements: $15k to $8m+ per month (for at least 3 months). _________________________________ I work with two Full-Time Partners Areas of Expertise: Google Ads, Bing Ads (SEM), Tracking, Attribution, Ops, CRO All engagements include services above, media buying, market research, copy, and social / display / video / tv remarketing services. _________________________________ Our Suite of Growth Partner Services: For end-to-end growth marketing execution. 1 - Conversion Rate Optimization (CRO) 2 - Product Feed Optimization (PFO) 3 - SEO / GEO / LLM Optimization 4 - TikTok and Meta (Paid/Organic) 6 - E-Commerce Marketing 7 - Review Architecture 8 - LinkedIn Marketing 9 - Email Marketing 10 - Multimedia Assets 11 - AI Infrastructure 12 - Web Design / Dev 13 - Logo / Brand 14 - CRM design 15 - Inbound Sales _________________________________ ATTN: All payments must be made via Upwork for the duration of our contract. _________________________________ Other Relevant Notes: As a group, we Co-Founded three companies generating $1m-15m+ annual gross. This experience enables us to advise clients on the broader business, operational, product, and pricing decisions that affect marketing performance. _________________________________ Free live audit + strategy session on our intro call. Happy to give free advice. Paid consults via Upwork profile — case studies, creative, and funnel examples below. Let's chat and see if we're a good fit. Cheers, Raphael

*** Please note, I get a fair number of invitations to interview for jobs where the budget is very low, $50 or $25 and so on. While I would like to help, I just don't have the time for smaller or low-budget projects. I am looking for larger, multi-hour projects that are paid on an hourly basis (not flat fee) and have a minimum budget of $500. Thanks for understanding. *** I have over 30 years of experience in research, evaluation, statistics, and project management. I have advanced evaluation and statistical analytic skills and am fluent in Stata and SPSS and have been developing my analytic skills using R to where I am now comfortable working in this language as well.. I also use Mplus for latent variable modeling. I have designed and analyzed online surveys using Survey Monkey, Qualtrix, and REDCap. I have a PhD in clinical psychology and am a tenured Full Professor. I teach beginning and intermediate statistics to doctoral and master's level students. I also teach program evaluation and mental health policy, including substance abuse policy. For samples of my writing style, you are welcome to use the "Look Inside" feature on Amazon to review sections of my book: Substance abuse in America: A documentary and reference guide. I am also happy to provide samples of papers published in peer-reviewed journals. My writing and oral skills are excellent and I am comfortable both developing as well as conducting trainings, workshops, and presentations. I can also help with editing and writing technical or non-technical documents but I am highly selective about this kind of work. I will be happy to review sections in dissertations and theses, but I will not write these or other student papers because I believe this violates academic integrity. I also will not accept homework assignments for the same reason. Things I can help you do: 1) Translate data in Excel or ASCII format into a data set for analysis in just about any commonly used statistical program. 2) Run basic screening and descriptive statistics such as frequencies, measures of central tendency and dispersion, and distributional statistics to assess skew and kurtosis. 3) Run bivariate analyses such as t-tests, correlations, and chi-square tests as well as non-parametric procedures like Kruskal-Wallis. 4) Check missing values and conduct imputation-based analyses for missing data as needed. 5) Run more advanced analytical models including: factorial ANOVA, regression (OLS, binary, ordinal, and multinomial logistic as well as Poisson and negative binomial), GEE for repeated measures data, HLM, factor analysis, latent class analysis, SEM, and growth mixture models. 6) Review and advise on statistical analyses already run including interpretation of the findings. 7) Review, advise, and edit write-ups of statistical results and methods sections. 8) Prospective advice on study design, including sampling, measures, and data collection protocols. 9) Write and edit proposals. I am available to be a project evaluator and would be happy to help you write the evaluation section of your proposal as well as conduct the evaluation if funded. Or, if you just need a review and editing of your proposal, I can do that as well. 10) Develop surveys and survey questions. I have extensive experience developing surveys including online surveys using tools such as Survey Monkey, REDCap, and Qualtrics. If you are unsure whether I can help with your project, please do not hesitate to send me a message. I reply promptly and will give you an honest answer. I never take on work that I don't feel I can complete successfully and within your time frame or which might take me an inordinate amount of time.

Five years of demonstrated success building, managing and optimizing SEM (Google Ads and Microsoft Ads) campaigns. Certified in Google Analytics, Google Ads Search, Microsoft Ads Search, Google Ads Display, Google Ads Video, Google Ads Shopping, Google Ads Apps, Google Ads Measurement, Google My Business, Waze Ads, Search Ads 360 and Google Campaign Manager.

I'm a chemistry PhD graduate and I'm passionate about using my knowledge and background to make chemistry more accessible to everyone. My experience in academic writing and chemistry instruction at the college level enables me to create materials that simplify chemistry content.

📊 Get real results from experienced and highly motivated Google Ads specialist. 📈 As a Google Ads specialist, I help businesses & eCommerce brands to generate more Google Ads revenue and high-quality leads, get more conversions, maximize ROI, scale ad campaigns profitably. 💬 𝐈𝐟 𝐲𝐨𝐮 𝐚𝐫𝐞 𝐢𝐧𝐭𝐞𝐫𝐞𝐬𝐭𝐞𝐝, 𝐢𝐧𝐯𝐢𝐭𝐞 𝐦𝐞 𝐭𝐨 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐣𝐞𝐜𝐭 𝐨𝐧 𝐔𝐩𝐰𝐨𝐫𝐤 𝐨𝐫 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐦𝐞 𝐟𝐨𝐫 𝐚𝐧 𝐚𝐜𝐜𝐨𝐮𝐧𝐭 𝐚𝐮𝐝𝐢𝐭. I will show you areas for improvement, optimization and new growth potential before you even hire me. 🎯 I am an experienced Google Ads specialist skilled in PPC campaign setup. management and optimization. I have successfully managed diverse campaigns, achieving impressive ROI for eCommerce businesses through strategic Google Ads setups and ongoing optimizations. I have demonstrated expertise in keyword research, ad copy creation, and performance analytics, applying these skills to enhance client results. My core skills include Google Ads, campaign management, Google Analytics, and conversion rate optimization, driving significant sales and lead generation across multiple industries. ➔ Proven Google Ads results I have generated from my case studies: ✅ Increased number of conversions (Calls) for B2B high-ticket products for US based manufacturing company between Q3/2025-Q1/2026. ✅ Electronic wholesale brand with ROI 4.85+ (485%+) results from Google Ads campaigns. ✅ Google Ads Growth for DTC e-commerce - Increased conv.value from $34,8K/month to $100K/month. 🇺🇸 US e-commerce & service business focus 🏆 ROI-Focused (Clients average 4-5x+ ROAS) 🏆 235 projects completed on UpWork 🏆 10+ years of professional experience with Google Ads and other digital marketing platforms ➔ I work with clients of all sizes and from $500 - $250,000 per month in Google ad spend ➔ Top niches and industries I have recently helped generate real results through Google Ads: Local Services, HVAC, Plumbing, Electricians, Roofing, Landscaping, Cleaning Businesses, Contractors Home Service Business, Home Improvement and Renovation Real Estate Healthcare and Medical Services Dentists and Dental Services Education and Online Learning Travel and Hospitality Automotive Sales and Services Technology and Software Solutions Fitness and Wellness Professional Services, Accounting, Consulting Legal Services E-commerce Retail Stores Manufacturing Companies 🔧 AREAS OF EXPERTISE: ✅ Google Ads Audit, Google Ads Audits, Google Ads Setup, Google Ads Optimization, Google Ads Management ✅ Google Ads, Google AdWords, Facebook Ads, Meta Ads, Digital Marketing SEOTAGS: Google Ads Expert, Google Ads Specialist, Google Ads Strategist, Google Ads Professional, Google Ads Auditor, Google Ads Manager, PPC Specialist, Google Ads Manager, Paid Search Consultant, PPC Campaign Manager, SEM Specialist, Digital Marketing Expert, Google AdWords Professional, Search Engine Marketing (SEM), Conversion Rate Optimization, CRO, Google Display Ads, YouTube Ads Specialist, Google Shopping Ads, Remarketing Ads, eCommerce Google Ads, Local Google Ads, Lead Generation PPC, Performance Marketing, Google Ads Optimization, eCommerce PPC Expert, B2B Google Ads Specialist, PPC Manager, Google Ads for Startups, High-Ticket PPC Manager, Retargeting Ads Expert, Google Performance Max, PMAX, Google ads e-commerce, Google ads Shopify, Google Ads WooCommerce, Pay Per Click Advertising, PPC Campaign Setup & Management, Google Analytics, Search Engine Marketing, Search Engine Optimization, SEO Keyword Research, Social Media Marketing, Lead Generation, Marketing Strategy, Google Shopping, Google Display Network, Google AdSense, Google Shopping Ads Expert, Google Tag Manager, Google Ads Conversion Tracking, Google Ppc Specialist, Ppc Ads, SEO Google ads, Google SEO, Google Analytics, Google Analytics GA4

Need strategy-driven SEO and/or Google Ads services for your small to midsize business, e-commerce store or startup idea? *2025 update: see my process, reviews + more at my Wordpress site, PathDigitalServices.com: pathdigitalservices.com/consulting/. NOTE: I offer limited-scope engagements through Upwork, with ongoing SEO available off-platform (covered by my consulting LLC).* Through an initial strategy, audit & implementation "package", this lean, project-based SEO consulting approach can offer your business the best value as both: A) tailored to your specific needs, and B) contained in scope to help inform marketing budgets. While it's 100% custom work, keyword research is always a strong focus to unlock opportunities. Built on 15+ years of experience including *hundreds* of websites and client scenarios, my consultancy Path Digital is 5-star reviewed because I understand the time, effort & dedication that sustainably minded SEO requires. By doing this the right (ethical) way, I can take your online presence to the next level by delivering immediate results AND setting you up for long-term sustained growth. Think big! **Competitive Advantage** With Google's latest algo updates and big-picture focus on quality, a successful SEO plan requires: an expert diagnosis of your site’s specific needs to boost Google indexing; platform-specific expertise (including WordPress, Shopify + more); an ability to create great content that encourages website clicks, linking & engagement; an eye for optimal site structure; a strategic understanding of what it actually takes to move the needle (e.g., onsite authority tactics, Schema markup, mobile usability, speed)... it’s both all of the above, and specific to your search market and site situation. There's not one single SEO tactic that works above all else. Rather, quality work and a pro-level understanding of Google's algorithm is what will separate you from competitors. See my website for all client reviews going back to 2015 as well as case studies. There's a right way to do SEO – it's all about quality work. I can work within just about any budget and provide a free labor estimate, so message me here on Upwork today!