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If your search engine marketing (SEM) efforts include a pay-per-click (PPC) campaign, you’ll want the expertise of a PPC specialist to ensure your campaign is well-researched and optimized to meet your particular business goals. A PPC specialist can help both with your initial keyword research and any ongoing tracking, analysis, and optimization of the different elements of your campaign to get the maximum possible conversions. PPC specialists are also instrumental with refining keywords, groupings, tweaking ad copy, revising the landing page, and monitoring results over time. Find a freelance PPC specialist with the proven research, writing, and analytics experience you need to make your PPC campaign a successful endeavor.
In this article I will tell you the 6 things you should concentrate your efforts on in order to get the most out of your Google Shopping campaigns. These are listed in order of impact on the performance and profitability of your campaigns.
Read MoreJuly 25, 2017
Demand for the creation of right-to-left (RTL) websites has grown over the years due to the fact that Arabic is the 4th most popular language globally. According to Arab Media Outlook, 60% of Arabic speakers prefer browsing internet content in Arabic. At first glance, it might seem like an Arabic website is just a mirrored copy of an English one. However, it can involve a lot of effort to make a page with mirrored content
Read MoreJuly 25, 2017
We want to take a closer look at the reasons why a product requirements document is so important, as well as what this document should contain in order to be effective. It can save time, money, and reduces the chance of misunderstandings.
Read MoreJuly 25, 2017
