Hire the best Advertising Consultants

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Clients rate Advertising Consultants
Rating is 4.8 out of 5.
4.8/5
based on 6,250 client reviews

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Matthew C.
  • Advertising
  • Infographic Design
  • Logo Design
  • Presentation Design
  • Social Media Design
  • Web Design

Expert advice and consultation based on years of experience. Learn from an expert in the field. Topics can include creative, branding, advertising, marketing, etc.

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Consultations from $100
Tozammel H.
  • Advertising
  • Music Promotion
  • Social Media Marketing
  • Video Marketing

Hello I can help you with all social media-related queries including management, marketing, and paid advertising related to any platforms like Instagram, Facebook, Twitter, Facebook, LinkedIn, Pinterest, Google, etc. As you can check on my profile, I have Past experience in social media and have worked on hundreds of social media projects. Let's get to the call to discuss how social media can grow your business. Thank you

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Consultations from $55
Joel R.
  • Advertising
  • Mobile Marketing & Advertising
  • Social Media Marketing
  • Video Marketing

88% of businesses that use video marketing report a positive return on investment (ROI). • I'll strategize how to sell your products or services through videos. • I'll help you recognize what type of videos that sell best on social media. • I'll show you the latest trends on the market to get the best qualified leads.

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Consultations from $50
Nada O.
  • Advertising
  • Book Design

With more than 12 years of experience in book cover and layout design, I can provide my clients advice and expertise for creating a design for their book that is eye-catching and memorable in its genre. The first stage in creating a book cover is to examine your story visually, followed by research on the book's category and target demographic. The next step is choosing the appropriate typography, color palette and symbolism for your book. So that I can make cover design suggestions. A book cover is both an artistic work and a marketing tool for your book. My goal is to strike a balance between capturing the book's core while also making it appealing to the general public. I can assist self published authors with getting their books ready both for print and digital publishing. Including typography, layout design, and eBook and print material formatting. I've engaged with various platforms for print-on-demand publishing including KDP and Ingram Spark. On these platforms, I can help you upload your files and finalize other steps till officially launching your book. Book launch - social media marketing, creating and scheduling posts, advertising advising and website design creation.

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Consultations from $100
Adeel A.
  • Advertising
  • eCommerce Marketing
  • Social Media Marketing

Are You Looking for 1-on-1 Facebook ads coaching that will, ✨ Boost up your ad results, Bring Profitable ROAS & Scale-up ✨ Potential leads with New Audience & Retargeting ✨ Save your time, money & figure it out on your own Whether you're a beginner and need an A to Z Learning, or already have campaigns that need to be fixed for scaling to generate profitable results then we can jump to: 👉 Building a Master Ad strategy for your business 👉 Potential Lead generation that converts 👉 Bringing Profitable ROAS 👉 Audiences Research & Audit especially after iOS-14 👉 Retargeting/Lookalikes/Video Views & Customer List 👉 Setting Facebook Business Manager, pixels & events My Achievements: Being Professional Ads Strategist and owner of TechUp which is a well-known advertising agency, we are giving Consultancy to many brands & individual clients. With over 6 years of experience, we have records for profitable results, recently acknowledged as one of the best Ads specialists by Facebook. (You can view some results above in the Project Catalogues). Have a question? Feel free to text me before order. Let's team up for your profitable business!

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Consultations from $100
Juliane M.
  • Advertising
  • Content Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Video Marketing

I can provide direction for strategies based on intentions. I typically meet with clients on a Zoom call, with a 5-10 minute intake, and then our agenda is agreed about what topics to be addressed the remainder of the call. I've enjoyed several consulting relationships, short- and long-term with many Upwork clients across all industries and marketing, training, sales and advertising challenges.

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Consultations from $125
Palwinder K.
  • Advertising
  • eCommerce Marketing
  • Market Research
  • Marketing Strategy
  • Search Marketing
  • Social Media Marketing

I can help to create a detailed marketing plan, determine a business's marketing message, and identify the appropriate marketing mix to get the message out to the target market. I can also assist in implementing the marketing strategy. Areas where I can assist :- Search Engine Optimization Online marketing Link Building Organic Traffic Buisiness Grownt Leads and Conversion Social media marketing Print or TV advertising Public relations Direct response marketing Transparent Reporting Responsiveness. Please feel free to connect I'd be happy to help.

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Consultations from $50
José Daniel O.
  • Advertising
  • eCommerce Development
  • Web Programming
  • Website Builders & CMS

With 10+ years of experience working for Fortune 500 companies and successful startups, I have developed the technical and administrative skills to build a company from scratch. In this journey, I will assist you in all the steps you need to build your company, whether it is an e-commerce or a physical company, covering topics such as: • Company ideas from scratch. • Brainstorming for names and slogans. • Brand Identity and Stationery designs. • How to create a correct guideline. • Creating an LLC and duties. • Copyright and Trademark. • First-steps into social media. • Social Media Management • Digital Marketing. • Cost-effective advertising. • Reports & Results. Don't hesitate to request a consultation, I will teach you the easiest and cost-effective way to develop your company, every penny you spend is vital for me.

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Consultations from $35
Nataliia S.
  • Advertising
  • Search Marketing
  • Social Media Marketing

I can help you to understand where to start your advertising in search and social media: - which advertising channels to use - how to track results - what should be prepared before run campaigns

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Consultations from $80
Hassan A.
  • Advertising
  • Mobile Marketing & Advertising
  • Music Promotion
  • Social Media Marketing

I will share my experience and try to come up with a better solution. For this, I need to know about your organization. I have been doing creative design for different organizations for the last seven years. My success rate is 95 percent. Hopefully, our path will be very good and our relationship will be prolonged.

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Consultations from $30
Brandon F.
  • Advertising
  • Social Media Marketing

My area of expertise is LinkedIn. Over 10 years of LinkedIn experience, expert-rated on Upwork for LinkedIn, and experienced in B2B Marketing & Sales. Consultations can revolve around any of these topics on LinkedIn; 1. LinkedIn Advertising 2. LinkedIn Profiles 3. LinkedIn Company Pages 4. LinkedIn Organic Strategy 5. LinkedIn Paid Strategy 6. LinkedIn Sales Navigator 7. Anything else related to LinkedIn

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Consultations from $75
Sundarajan R.
  • Advertising
  • Album Cover Design
  • Book Design
  • Brochure Design
  • Flyer Design
  • Invitation Design

I can find a team or individual for book designing, brochure designing, designing annual reports, designing core creative works, and advertising works. I have hands-on experience in designing books, social media posts, and creative works.

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Consultations from $30

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What is Advertising?

What is Advertising?

Advertising is a typically paid type of promotion, distributed through a publisher, that aims to persuade people to act or respond in a particular way.

There are three basic types of ads:

  • Informative advertising, often used to launch a new product or to reach a new group of customers, gives people basic information, like what a product does, how someone might use it, where they can find it, and what the price point is. The objective is to capture interest, raise awareness, leave a positive impression, and motivate people to take the next step, like making a purchase or requesting more information.
  • Persuasive advertising generally aims to increase demand, influence people to change brands, or motivate people to make a purchase. It might show the benefits a product offers or compare key features against a leading competitor.
  • Reminder advertising reassures people who already know—and potentially like—a brand, with a goal of keeping the product or service top-of-mind for future purchases. It reinforces messages from other ads, and may include customer testimonials.

Advertising is a form of outbound media, which means an ad interrupts what someone is doing in an effort to capture their attention. There are more specific forms of advertising like social media advertising or more specifically, Facebook advertising.

It’s an approach that has pros and cons. Advertising’s reach can be either broad or very targeted, and advertisers have a lot of control over how, when, and where a message is distributed. However, finding the right message, format, and channel to get and keep someone’s attention—and entice them to convert—is one of advertising’s biggest challenges.

Preparing for an advertising campaign

Before you dive into an advertising campaign, you need to have a strong understanding of the audience you’re trying to reach: your customers and prospects. If you don’t already have solid data about your audience, use market research to gather information and expand on what you already know.

Knowing who you want to reach and the type of message that will resonate with them is critical for a successful advertising campaign; the channels we use to communicate are constantly shifting, and up-to-date information about your core audience will keep your decisions rooted in good data.

The 5 Ms of advertising

Once you’ve defined your target audience, you’ll need to structure your advertising campaign—what’s known as the “five Ms of advertising.”

  • Mission defines the purpose for your advertising campaign and its objectives.
  • Money is a critical factor in any campaign; your budget will have an impact on the format and ad placement. As you figure out the right media for your message, account for the resources and skills you’ll need to produce a complete campaign.
  • Message is the information you want your audience to get, including your call to action (the action you want them to take).
  • Media refers to the wide variety of advertising channels you have to choose from—outlined below—when it comes to placing an ad.

Measurement defines the data you’ll track to measure your results and determine how well your efforts have succeeded.

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