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I bring 12+ years of paid media expertise managing everything from strategy and campaign architecture to hands-on execution and technical implementation — no handoffs, no junior teams. You get a senior specialist doing the actual work. Over my career I have: -Generated over $1B in revenue for clients across B2C, D2C, eCommerce, and B2B -Managed budgets up to $5M/month across Google, Meta, and programmatic platforms -Built and optimized full-funnel campaigns — Search, Shopping, Performance Max, Paid Social, Display, and Programmatic, for both lead generation and eCommerce growth -Implemented advanced tracking and attribution systems including GA4, GTM, CallTrackingMetrics, and Meta Pixel to ensure accurate measurement and smarter optimization -Led paid media teams as strategic lead while maintaining direct ownership of performance My approach combines rigorous data analysis with creative testing to drive high ROAS, efficient CPAs, and scalable growth. I specialize in the details that move the needle: audience segmentation, keyword strategy, bid management, conversion tracking, and creative iteration, because I believe strategy without execution is just a deck. Industries and clients I've worked with include: -eCommerce and retail: Kroger, Bed Bath & Beyond, SCUF Gaming -Real estate: Feil Organization, SL Green, CoStar, SimplyHome -Home services: ARS Rescue Rooter, BlueOx Moving -Healthcare: Addiction treatment, ABA therapy, mental health providers -Education: Growing Brilliant, higher education, private schools, education vendors If you're looking for a senior paid media partner who can step in at any level from full strategy to account audits to fixing what an agency broke, I'd love to have a conversation!

Project-based consultancy and strategy development and expand the business through digital marketing for various international clients. Highlight the skills I offer to the company: - Develop an overall digital marketing strategy - Management and development of every paid social ad, PPC, SEM, DSP and organic submission SEM: Google, Yahoo, Amazon, BingAd DSP: The Trade Desk, Amazon, Display & Video 360 Google, Criteo, MicroAd, Logicad SNS Organic/Paid: Facebook/Instagram, Twitter, Linkedin, LINE, TikTok, YouTube - Manage and develop an influencer marketing - Manage and develop an affiliate marketing - Identify new tactics for customer acquisition strategy, revenue growth and retention - Increase customer awareness and conversions, ROAS - Test, analyse and optimise campaigns, providing data-driven insights to maximise performance - Manage marketing spend, including strategy, planning and execution of marketing activities across each channel - Digital content strategy and planning - Adjust marketing channel bidding strategies and targeting, technical execution - Drive innovation using the latest technologies, analytics and optimisation processes - Share progress and final reports - Website traffic analysis with focusing on media transition users - Creative and content analysis - Website pixel management (Google tag management) - Social media management - Copywriting, localisation - Translation - Coaching marketing to the client's internal team - Market research

👉👉 TOP 1% MARKETING FREELANCERS 2023/2024/2025 Deutsche Bank, Netflix, Dell, Intuit and Salesforce are just some of the companies I have worked with over the past decade. I've consistently achieved outstanding results and played a critical role in growing businesses by implementing game-changing marketing strategies. Let me help you turn your business around and achieve the success you've been striving for. ✅ 700+ SaaS Sign Ups in 3 months ✅ Managed $11M+ Ad Spend & Generated $60M+ Ad Revenue ✅ Lead Teams of More Than 20 Professionals ✅ Available For Coaching & Consulting ✅ Experience Working In Tech, E-Commerce, Agencies, Law, Business Coaching & Much More I also offer fractional CMO services.

I'm a B2B marketer with 15 years building demand generation programs that convert. I design the strategy, build the campaigns, and personally manage execution until the numbers move. "𝙎𝙖𝙗𝙞𝙝 𝙙𝙤𝙚𝙨𝙣'𝙩 𝙟𝙪𝙨𝙩 𝙪𝙣𝙙𝙚𝙧𝙨𝙩𝙖𝙣𝙙 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙩𝙝𝙚𝙤𝙧𝙮. 𝙃𝙚 𝙜𝙚𝙩𝙨 𝙞𝙣 𝙩𝙝𝙚 𝙩𝙧𝙚𝙣𝙘𝙝𝙚𝙨 𝙖𝙣𝙙 𝙢𝙖𝙠𝙚𝙨 𝙩𝙝𝙞𝙣𝙜𝙨 𝙬𝙤𝙧𝙠. 𝙒𝙚 𝙨𝙖𝙬 𝙖 40% 𝙧𝙚𝙙𝙪𝙘𝙩𝙞𝙤𝙣 𝙞𝙣 𝙘𝙤𝙨𝙩 𝙥𝙚𝙧 𝙡𝙚𝙖𝙙 𝙬𝙞𝙩𝙝𝙞𝙣 60 𝙙𝙖𝙮𝙨." - 𝙎𝙖𝙖𝙎 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝘿𝙞𝙧𝙚𝙘𝙩𝙤𝙧 Right now I lead demand generation for a B2B SaaS company, managing global markets, multi-channel acquisition, and website optimization. Before B2B, I spent 10 years in B2C performance marketing managing up to $3M/month in ad spend across Google, Meta, TikTok, and emerging platforms. 𝗪𝗵𝗮𝘁 𝗜 𝗕𝗿𝗶𝗻𝗴 𝘁𝗼 𝗘𝘃𝗲𝗿𝘆 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 Over 15 years, I've built diagnostic frameworks and planning tools that I use with every client. You get access to systems that most teams spend years developing:   • Demand scenario modeling - maps realistic lead targets before spending a dollar   • Campaign diagnostics - pinpoints exactly where budget is leaking   • Creative testing frameworks - runs statistically valid experiments   • Narrative-to-campaign mapping - connects positioning through to execution These aren't theory. They're tools I use daily managing B2B demand gen and they've been refined across hundreds of campaigns and millions in spend. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗜'𝘃𝗲 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱   • Reduced cost per qualified lead by 35-50% through systematic restructuring   • Built demand gen programs generating 200+ SQLs/month for mid-market SaaS   • Managed $3M+ monthly budgets while maintaining strict CAC targets   • Designed ABM programs for enterprise deals with 6-figure contract values   • Integrated marketing automation, CRM, and ad platforms into unified systems "𝙒𝙚 𝙝𝙞𝙧𝙚𝙙 𝙩𝙝𝙧𝙚𝙚 𝙖𝙜𝙚𝙣𝙘𝙞𝙚𝙨 𝙗𝙚𝙛𝙤𝙧𝙚 𝙎𝙖𝙗𝙞𝙝. 𝙏𝙝𝙚𝙮 𝙩𝙖𝙡𝙠𝙚𝙙 𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙮 𝙗𝙪𝙩 𝙘𝙤𝙪𝙡𝙙𝙣'𝙩 𝙚𝙭𝙚𝙘𝙪𝙩𝙚. 𝙎𝙖𝙗𝙞𝙝 𝙙𝙞𝙙 𝙗𝙤𝙩𝙝. 𝙊𝙪𝙧 𝙥𝙞𝙥𝙚𝙡𝙞𝙣𝙚 𝙙𝙤𝙪𝙗𝙡𝙚𝙙 𝙞𝙣 𝙤𝙣𝙚 𝙦𝙪𝙖𝙧𝙩𝙚𝙧." - 𝙁𝙤𝙪𝙣𝙙𝙚𝙧, 𝘽2𝘽 𝙏𝙚𝙘𝙝 𝙎𝙩𝙖𝙧𝙩𝙪𝙥 𝗪𝗵𝗮𝘁 𝗜 𝗕𝘂𝗶𝗹𝗱 • 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗗𝗶𝗮𝗴𝗻𝗼𝘀𝘁𝗶𝗰𝘀 & 𝗥𝗼𝗮𝗱𝗺𝗮𝗽𝗽𝗶𝗻𝗴: I audit your current marketing, identify gaps and opportunities, then build a prioritized 90-day roadmap showing what to fix, test, and scale. • 𝗗𝗲𝗺𝗮𝗻𝗱 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝘀: Full-funnel systems connecting paid media, content, and automation. Not just lead gen tactics - programs designed to capture demand, nurture pipeline, and enable your sales team. • 𝗣𝗮𝗶𝗱 𝗠𝗲𝗱𝗶𝗮 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 & 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻: Campaign design and hands-on management across Google Ads, LinkedIn, Meta, and TikTok. I handle strategy, creative direction, audience targeting, budget allocation, and ongoing optimization. • 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 & 𝗧𝗲𝘀𝘁𝗶𝗻𝗴: Systematic audits of underperforming campaigns. I identify what's bleeding budget, rebuild high-leverage pieces, then manage the optimization cycle. • 𝗔𝗕𝗠 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 𝗗𝗲𝘀𝗶𝗴𝗻: Account-based programs that coordinate paid media, content, and sales outreach to get meetings booked with target accounts. 𝗛𝗼𝘄 𝗜 𝗪𝗼𝗿𝗸 𝘈𝘶𝘥𝘪𝘵 𝘤𝘶𝘳𝘳𝘦𝘯𝘵 𝘴𝘵𝘢𝘵𝘦 → 𝘉𝘶𝘪𝘭𝘥 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘳𝘰𝘢𝘥𝘮𝘢𝘱 → 𝘌𝘹𝘦𝘤𝘶𝘵𝘦 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭𝘭𝘺 → 𝘙𝘦𝘱𝘰𝘳𝘵 𝘸𝘦𝘦𝘬𝘭𝘺 𝘢𝘯𝘥 𝘪𝘵𝘦𝘳𝘢𝘵𝘦 I don't hand you a strategy deck and disappear. I stay hands-on through execution, optimization, and scaling 𝗪𝗵𝗼 𝗜 𝗪𝗼𝗿𝗸 𝗕𝗲𝘀𝘁 𝗪𝗶𝘁𝗵   • B2B SaaS companies building or scaling demand generation   • DTC/e-commerce brands running multi-channel acquisition   • Marketing leaders who value both strategic thinking and reliable execution   • Teams that want a partner, not just a task executor 𝗪𝗵𝗮𝘁 𝘁𝗼 𝗘𝘅𝗽𝗲𝗰𝘁 Clear, direct communication. Strategic recommendations grounded in data and 15 years of pattern recognition. Reliable execution without needing constant supervision. Focus on metrics that actually move your business forward. I've worked with bootstrapped startups spending $𝟱𝗞/𝗺𝗼𝗻𝘁𝗵 and venture-backed companies at $𝟱𝟬𝟬𝗞/𝗺𝗼𝗻𝘁𝗵. 𝘛𝘩𝘦 𝘢𝘱𝘱𝘳𝘰𝘢𝘤𝘩 𝘪𝘴 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦: 𝘧𝘪𝘯𝘥 𝘸𝘩𝘢𝘵'𝘴 𝘸𝘰𝘳𝘬𝘪𝘯𝘨, 𝘦𝘭𝘪𝘮𝘪𝘯𝘢𝘵𝘦 𝘸𝘩𝘢𝘵'𝘴 𝘯𝘰𝘵, 𝘵𝘦𝘴𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘢𝘵𝘪𝘤𝘢𝘭𝘭𝘺, 𝘴𝘤𝘢𝘭𝘦 𝘸𝘩𝘢𝘵 𝘤𝘰𝘯𝘷𝘦𝘳𝘵𝘴. If you're looking for someone who operates at both the strategic and tactical level, let's talk.

"Ruud is an exceptional advertiser, one of the best I have worked with, managing millions in ad spend. He loves testing which is so rare from what I have found. I have worked with some very well-known agencies and media buyers, and Ruud out-tests them all day. He is a pivotal part of our marketing operation." - Chad Hamzeh About me: - I manage multiple $100,000+/month ad spend ad accounts - Assist partners in generating over a million per month in profitable revenue - Built marketing funnels with over $300,000/month in ad spend from scratch - Currently operating as fractional COO, and CMO for 7-figure businesses - I manage and collaborate with small dream teams - A knack for numbers - Hands-on experience improving CAC and LTV - Built content engines churning out 75 creatives per day - I only work with a maximum of 6 clients - My word is my bond - Mentored by some of the greatest advertisers of our century - I invest a lot back into coaching and personal development