Hire the Best Marketing Strategists
in the Netherlands

If your ads are generating clicks but not customers, you don’t need more traffic—you need a better system. I build high-converting funnels that turn attention into revenue. I help businesses turn ad spend into revenue and growth through Meta Ads, Google Ads, and TikTok Ads. Whether you're generating leads for a service business or driving sales for an ecommerce brand, I build campaigns that deliver results. I manage campaigns across Meta, TikTok and Google- from cold traffic prospecting to retargeting, while providing proper conversion tracking, daily optimisation, and a focus on the bottom line metrics. I test hooks, angles, and formats regularly (UGC-style videos, static ads, carousels, product demos) to find what converts, cut what doesn't, and scale the winners to bring optimized results. I provide full-funnel campaigns from awareness to interest to retargeting and finally to conversion, providing a specified strategy for each stage to move prospects through the funnel. I track ROAS, CPA, CTR, CPL and conversion rates. You get clear reporting showing what's working, what's not, and what I’m doing about it. I provide continuous, clear communication and ongoing optimization to ensure that every dollar spent contributes to your growth and builds long-term visibility and authority in your market. My Paid Media and Funnel Strategy Services: - Full Facebook & Instagram Ads (Meta Ads) Management - TikTok Ads - Google Ads - Full-funnel strategy and constinuous optimization - Lead generation - Conversion-focused messaging and sales copy - Email marketing and automated follow-up systems CORE SKILLS: Paid Ads, Meta Ads, Facebook Ads, Instagram Ads, TikTok Ads, Google Ads, Performance Marketing, Paid Advertising, PPC, Lead Generation, Creative Strategy, Ad Creative, Video Ads, Direct Response Copywriting, Media Buying, Campaign Management, Audience Targeting, Retargeting, Lookalike Audiences, Conversion Tracking, Facebook Pixel, Conversion API, Google Tag Manager, Google Analytics, ROAS Optimization, A/B Testing, Shopify Marketing, Funnel Strategy, Ecommerce Marketing, Performance Marketing

Experienced ActiveCampaign marketing automation consultant. Have worked with over 300 clients to help optimize their digital marketing strategy, increase open rates by 400% and help increase revenue. Areas of expertise include: Email Automation Newsletters/Blasts Drips Integrations Experience working with middleware such as Zapier.

Every founder starts with an idea they deeply believe in. As the business grows, so does the list of priorities. Clients, operations, hiring, finances, launches... and somewhere in between, marketing often becomes something you're simply trying to keep up with instead of using to move the business forward. That's where I come in. I partner with founder-led businesses to bring clarity to their brand, direction to their marketing, and structure to the teams behind it. I've always believed that people connect with stories long before they connect with products or services. The brands that leave a lasting impression know exactly who they are, what they stand for, and communicate it consistently. That's the kind of marketing I love building. I see founders as the heroes of that story. My role is to help turn their vision into a brand people believe in and a marketing strategy that supports sustainable growth. 🚀 How I Help Founders 🧭 Fractional CMO Leadership Strategic direction, team leadership, build marketing systems that scale and decision support. 🧠 Marketing Strategy & Campaigns Build marketing strategies, campaigns and growth plans aligned with business goals. ✨ Brand Strategy & Positioning Build brands with clarity, personality and soul through positioning, messaging, brand guidelines and tone of voice. 🚀 Launches & Promotions Plan and lead launches, campaigns and promotional strategies from idea to execution. 📊 Performance Analysis & Strategic Decisions Turn data into insights that support smarter marketing decisions. 🎬 Creative Direction & Content Strategy Lead creative direction across campaigns and multi-channel content. ✍️ Storytelling & Brand Communication Write emails, scripts and brand content that build trust and create genuine connection. 📈 A Few Highlights ✔️ Led the strategy and execution of a marketing campaign for a finance company that generated 62% revenue growth. ✔️ Currently leading the brand, storytelling and marketing structure of a growing travel company, helping shape its marketing function, workflows and long-term strategy. ✔️ Developed a content strategy combined with influencer partnerships that grew a brand's Instagram community by 2,000+ followers within just a few days. ✔️ Built brand positioning, messaging and content strategies for four beauty brands, helping them gain clarity, consistency and a stronger market presence. Every business has a story worth telling. If you're looking for a strategic partner to bring clarity, direction and thoughtful execution to your brand, let's talk.

I’ve managed influencer and UGC campaigns reaching 3.5M+ followers, including public figures, built $50K+ in brand deals with a single creator, and led social media for $1.5B+ companies. My team has been hired by TikTok and Meta to scout creators for their own campaigns (yes, really), and I will use the same systems to scout creators for your brand. With 7+ years in marketing, I’ve run campaigns in the United States, Europe, and Latin America, covering hospitality, including villas, boutique hotels, and resorts, e-commerce, wellness, sports, athlete brands, and DTC. My goal is simple: help you turn creator content into a system that drives trust, traffic, and sales. ✦ Scout influencers and UGC creators who actually fit your brand, audience, and offer ✦ Get the right assets from creators, not just random videos ✦ Transform UGC into ads, reels, landing page sections, website social proof, emails, and product page content ✦ Build briefs with hooks, scripts, angles, and clear direction so creators produce content with a purpose ✦ Manage outreach, rates, contracts, usage rights, deadlines, revisions, and deliverables ✦ Structure affiliate and influencer campaigns with codes, tracking links, and reporting ✦ Use creator content to make your website feel more trusted, human, and conversion-ready ✦ Turn top-performing creator assets into Meta and TikTok ad tests ✦ Build DM, comment, giveaway, and collaboration flows to capture demand ✦ Track what works weekly and keep improving the system based on performance

Hello, I'm Nicol. I help spiritual and wellness brands keep their projects moving: from strategy to execution, without the chaos. With 10+ years of project management experience across global brands and esoteric businesses, I bring structure, clarity and detail-orientedness to your projects. I've managed budgets of €320,000, led cross-functional teams across multiple time zones, coordinated large-scale non-profit events and built systems that actually help the teams achieve their goals. I work with tools like GoHighLevel, Notion and Asana and (since I always keep my pinky finger on AI) I learn new software fast. What makes me a little different: I work almost exclusively with women-led teams and small brands in the spiritual, wellness and esoteric space. I appreciate your world, your language and the kind of clients you serve (which means less onboarding friction and more momentum from day one). I also bring a writing and communications background, so I can support content calendars, email strategy and crafting and stakeholder communication, alongside the project management work. I'm a good fit if you need someone to: - Keep complex projects on track and stakeholders aligned - Build or tidy up your systems and workflows - Coordinate a launch, event or multi-phase campaign - Be a reliable, communicative right hand, remotely I'm a proud South African, now living in the Netherlands and a mum to twin toddlers. They are my most magical source of inspiration. If you're curious about working together to keep your projects aligned with the big picture and keep the details in focus, connect with me and let's see if we’re a good fit.

Hey there! If you're looking for a Meta Ads Specialist (native Dutch, fluent English) you're in the right place. I run Meta Ads for a variety of industries and businesses. I’m originally from the Netherlands, but currently living in Asia. What I focus on: • Conversion-focused campaigns Everything is built around getting real leads and sales. • Creative testing I test a number of different angles, visuals and copy to find what performs best. • Full funnel strategy TOF, MOF and BOF campaigns working together to build demand and convert. • Audience research Before launching anything, I make sure I fully understand your audience, pains, desires and objections. • Transparency Clear communication, honest feedback and no hiding behind complicated marketing jargon. • Clear reporting Regular updates with the numbers that actually matter. • Health & wellness experience I currently work a lot with wellness and health brands, but I also work with businesses in other industries. If you're looking for someone who takes your ad spend seriously and focuses on real business results, feel free to reach out. Happy to jump on a call and look at your current setup.