Hire the Best PPC Advertising Specialists
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Former Google Ads Employee with 5+ years of experience & +300 successful Google Ads campaigns managed🚀 New to Upwork, but my experience and story make me the right choice for your business… ► I have worked for Google Ads official support as a Google Ads specialist at Google offices (in Krakow Poland, 2019-2021) I initially supported small businesses and later collaborated with large companies and agencies managing advertising budgets of tens of millions of dollars annually. This position gave me the opportunity to work with a variety of business types, gaining valuable insights into their campaign structures and marketing strategies. I gained significant experience in creating and optimising a wide range of campaigns, including Search, Shopping, YouTube Ads, Display, App campaigns, Performance Max, Discovery, and Local Campaigns… Additionally, I helped clients set up their goals in Tag Manager and Google Analytics, as well as implement Dynamic Remarketing and enhanced e-commerce solutions. My department supported the following Google products: Google Ads, Analytics, GA4, Merchant Center, Tag Manager and Google Partners accounts. ► Since 2020 to the present, I have been freelancing as a PPC specialist, applying the knowledge gained at Google to develop highly profitable campaigns for my clients, consistently delivering excellent results. I currently offer a full marketing service for my clients which includes: ✔️ Google Ads ✔️ Meta Ads ✔️ Linkedin Ads ✔️ Lead Generation Strategies ✔️ WordPress Web Design ✔️ Landing Page Creation and Optimisation ✔️ Professional Copywriting ✔️ Conversion Tracking (GTM) ✔️ Analytics Setup (GA4) Most of my clients are small and medium-sized local businesses. However, I have also worked with large corporations. In 2023, an agency outsourced my services, entrusting me with the full management of Google Ads accounts for Camper on a global scale, spanning over 30 countries with tens of millions of euros in investment. Additionally, the agency assigned me the management of Google and Meta Ads campaigns for Puma in the Middle Eastern region. ► Although the above is my most relevant experience , I have had other marketing related jobs since 2017. I have created e-commerce for a fashion brand and other websites, videos, logos, banners for other companies as I have design skills with Photoshop, Capcut, Canva and WordPress.

⭐ Fully certified Google Ads expert ✔ Google Search Ads ✔ Google Shopping Ads ✔ Google Display Ads ✔ YouTube Ads ✔ Microsoft Ads (Bing) ★ Do you need an audit of your existing campaigns to understand how they are performing and how they could perform better? ★ Do you need campaigns that are properly structured and set up? ★ Do you need someone to take your campaigns to the next level, taking the headache and doubt away from you? ★ Do you want to use your budget efficiently and avoid pitfalls? ⭐ Contact me today and let's discuss your needs! What I do: ★ Plan, create, and manage PPC campaigns across a variety of channels. ★ Keyword research and optimisation (keywords and negative keywords). ★ Optimise bidding at keyword, placement, device, geographic, demographic, and other levels. ★ Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics). ★ Write engaging and concise copy to boost CTR and conversion rates. ★ Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients, analyzing trends, goals, opportunities, and other key performance indicators. & much more! ⭐ Contact me today and let's discuss your needs!

Hi there! If your ad spend isn't turning into predictable profit, I can help. I’m a Paid Media Specialist specializing in rebuilding and scaling Google and Amazon Ads accounts. My experience spans from managing campaigns for global giants like Nestlé and Nescafé to driving international e-commerce growth for agile brands like WoodWatch and Monday Merch. I love blending high-level strategy with hands-on execution. Whether you need a total account turnaround or a launch strategy, let’s talk!

When you hire me, you get one senior expert running your entire retention marketing: strategy, execution, and results...No juniors. No handoffs. Just 20+ years of experience working directly for your brand. --- 🏆 Expert-vetted ✅ 100% Job Success Score ⭐ 4.7/5 stars across 98 reviews 📁 150+ projects completed ⏱️ 4,500+ hours on Upwork --- I'm Elcin, a Klaviyo-specialist and retention marketer with an MBA and over two decades of hands-on experience helping DTC and e-commerce brands turn email and SMS into their most profitable channel. Here's what my clients say, over and over: “Working with Elcin has been an absolute pleasure. From the very beginning, she demonstrated a deep understanding of our company's needs and goals. Her expertise with Klaviyo, in particular, was truly impressive. She was able to leverage the tool in creative ways to help us achieve our growth objectives. Throughout our engagement, Elcin was proactive, responsive, and communicative. She provided regular updates on our campaigns, and was always open to feedback and suggestions. What really stood out to me was her ability to think strategically about email marketing. She helped us develop a comprehensive email strategy that aligned with our broader marketing goals. Perhaps most importantly, Elcin delivered results. Thanks to her work, our email campaigns saw significant increases in engagement and revenue. She was able to identify opportunities for optimization and testing, and was constantly iterating on our campaigns to improve performance. Overall, I would highly recommend Elcin to anyone looking for an expert in email marketing, and specifically in the use of Klaviyo. She is a true professional, a pleasure to work with, and will undoubtedly help you achieve your marketing goals. Thank you, Elcin, for your outstanding work!” “Working with Elcin was a great experience. She always came with a great attitude and was always confident in giving strategic advice. She demonstrated great Klaviyo expertise and was always open to feedback and collaboration!” “Thank you for your very useful insights and help Elcin! Looking forward to keep working together in the future!” “Elcin is a pleasure to work with! Dependable, meets deadlines, and is a kind, diligent, fun collaborator. I highly recommend working with her! “Elcin is a professional who brought a wealth of knowledge and expertise to our project. We had a quick initial call to understand what both parties had to do to make this project a success. She took the time to understand our specific needs and goals. She kept us updated throughout the project, promptly addressed any questions or concerns, accepted feedback, and offered valuable insights and suggestions to improve the overall functionality of our funnel. Thank you, Elcin, for your work and dedication to our project!” “We love the work with Elcin, she's very organized, a great communicator and with a lot of experience and knowledge. Off we go to the next project with her.” That's the standard I hold myself to, every single project. --- What I Do For You - Klaviyo Strategy, Setup & Full Account Management: From scratch or taking over an existing account - Core Email Flows: Welcome flow, abandoned cart/checkout, browse abandonment, post-purchase, win-back, sunset flows and more - SMS Marketing: Strategy and execution via Klaviyo, Omnisend...SMS, Attentive, and Postscript - List growth & segmentation: Pop-up optimization, audience segmentation, deliverability care - Monthly Campaign Management: Content calendars, copywriting, A/B testing - ESP Migrations: Moving your brand to Klaviyo from Mailchimp, ActiveCampaign, Omnisend, and others - Performance Audits: Deep-dive into what's working, what's broken, and what to do next - Go above and beyond to get you the retention revenue you're dreamt of --- Results My Clients See: - Email & SMS generating 40%+ of total store revenue consistently - Open rates well above industry benchmarks across multiple industries - Automated flows recovering significant monthly revenue from what used to be lost sales - Cleaner, healthier lists with better deliverability and lower unsubscribe rates - A single point of contact who knows your brand inside out, from day one --- Who I Work Best With: I specialize in DTC and eCommerce brands on Shopify from founders scaling email for the first time to 7-8 figure brands that need a senior strategist to take full ownership of their retention channel. I also partner with mid-size teams as a "fractional email marketing director". If you want someone to set it, forget it, and hope for the best, I'm not the right fit. If you want someone who treats your brand's revenue like it's personal, let's talk. --- Platforms & Tools: Klaviyo Omnisend Shopify Meta Ads Google Ads Attentive Postscript WooCommerce ActiveCampaign Mailchimp

Hello, Thanks for taking out time to go through my Upwork profile. If you are looking to create a Pay-Per-Click (PPC) campaign for your business on Google & Bing, you have come to the right place. I am a Google certified professional having an experience of more than 8 years in Search Engine Marketing (SEM). I am working for clients from all over the world. I am looking to grow my network and help businesses grow with my counsel and intellect. You can go through my projects and see how I have helped my clients achieve their business goals. I can plan Pay-per-click campaigns related to Google Search ads, Google Display(Banner) Network & Youtube ads. I can use different targeting methods and right keywords for your campaign. I can help you generate analytics through your Google Analytics account and make relevant alterations to the campaign as and when it's required. I have a mixed bag of experience in Pay-per-Click Management. In past, I have worked on my own startup, co-founded a real estate firm and now I am in quest of setting up my own PPC agency. Since Upwork is by far the best platform for freelancers, my key focus is to work with highly professional clients and help their business grow with my Google AdWords Expertise. I am open to all kinds of projects pertaining to Pay-per-click management.

I’m a Certified Google Ads Campaign Manager with over 5 years of experience planning, launching, and optimizing high-converting Google Ads campaigns for businesses across eCommerce and lead generation. I specialize in full-funnel Google Ads strategy, from keyword research to A/B testing, campaign optimization, and performance scaling. I’ve managed Search, Shopping, Performance Max, Display, and Re marketing campaigns that consistently deliver real ROI. My focus is on running smart, profitable Google Ads campaigns using data, not guesswork. Here’s what I can do for you: ✅ Google Ads Campaign Creation and Management ✅ Search Ads, Shopping Ads, Pmax, Display, and Dynamic Re marketing ✅ Keyword Research and Competitor Analysis ✅ Conversion Tracking Setup (GA4, GTM, Google Ads Tag) ✅ Bid Strategy and Budget Optimization ✅ Ad Copywriting for CTR and Quality Score ✅ Audience Targeting and Custom Segments ✅ Ongoing Campaign Optimization and A/B Testing ✅ Weekly Reports with Performance Insights Whether you’re starting from scratch or looking to fix under performing ads, I’ll help you maximise every dollar spent with a custom strategy built for your business. Let’s scale your Google Ads campaigns efficiently and profitably. Ready to improve your campaign performance? Send me a message or drop an invite I’m available for Zoom calls to discuss your goals in detail.