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🏆 Top Rated Enterprise Product Designer ⚡ 100% Job Success Score | 👩‍💻 5+ Years of Experience | 👥 10K+ Users Served | 📈 Up to 30% Improvement in Product Metrics | ⚙️ Up to 80% Workflow Time Reduction | I work as a design partner, not just an executor. You don’t need to come to me with every screen already defined. I can help understand the problem, structure the product, challenge assumptions, identify UX opportunities, and determine what should be designed – and why. 🔷 WHAT I CAN HELP WITH: 🎨 Enterprise UX/UI Design & Redesign 💻 B2B Platforms & Complex Web Applications 📊 Dashboards & Data-Heavy Interfaces 🗺️ UX Architecture & Complex User Flows 👥 Multi-Role & Permission-Based Systems 🧩 UI Kits & Scalable Design Systems 🔍 UX Audits & Product Analysis ⚙️ Internal Tools & Operational Platforms 🤖 AI Products & AI-Powered Workflows ⚡ Interactive Prototypes 🚀 Enterprise MVPs from Idea to Dev-Ready UI 🔷 PRODUCTS I DESIGN: 📦 Enterprise SaaS Platforms 📦 B2B Web Applications 📦 Internal Tools & Operational Systems 📦 Dashboards & Analytics Platforms 📦 CRM & Admin Platforms 📦 Multi-Role Platforms 📦 Workflow & Process Management Systems 📦 AI-Powered Enterprise Products 📦 Data-Heavy Applications 📦 Management & Business Platforms I’m especially comfortable with complex products involving multiple user roles, permissions, business rules, large amounts of data, interconnected features, and workflows that need to feel simple to the end user. 🔷 PRODUCT & UX 📈 Activation 📈 Engagement 📈 Retention 📈 Feature Adoption 📈 Task Completion & Efficiency 📈 Error Reduction 📈 Workflow Optimization 📈 User Journey Optimization 📈 Product & UX Analysis For enterprise products, good UX is not only about making an interface easier to use. I connect design decisions with user behavior, operational efficiency, business goals, and product metrics. My work has contributed to improvements of up to 30% in key product metrics and significant reductions in the time users need to complete complex workflows. 🔷 HOW I CAN WORK WITH YOU 🤝 Focused Enterprise UX/UI Task 🤝 Feature or Workflow Redesign 🤝 Dashboard Redesign 🤝 UX/UI Audit 🤝 Existing Product Redesign 🤝 UX Architecture & User Flows 🤝 UI Kit or Design System 🤝 Enterprise MVP Design 🤝 End-to-End Product Design 🤝 Ongoing Product Design Support You don’t need a complete product redesign to work with me. I can solve a specific workflow, dashboard, feature, or UX problem just as easily as I can take on the architecture and design of a complete enterprise product. 🔷 MY APPROACH 🧠 Product Thinking 🎯 Business & User Goals 🗺️ UX Architecture 👥 Roles, Permissions & User Scenarios 📊 Product Metrics 🎨 Strong UI Execution 🧩 Scalable Design Systems ⚙️ Development Constraints 🔄 States & Edge Cases 🤖 AI-Assisted Workflow 🔷 WHAT YOU GET 📦 High-Fidelity Figma Designs 📦 UX Architecture & User Flows 📦 Complex Dashboard & Platform UI 📦 Responsive Web & Mobile UI 📦 UI Kits & Scalable Design Systems 📦 Wireframes & Interactive Prototypes 📦 UX Audits & Recommendations 📦 Roles, Permissions, States & Edge Cases 📦 Components & Interaction States 📦 Clean, Structured & Dev-Ready Figma Handoff 🔷 TOOLS 🛠️ Figma & FigJam 🛠️ Interactive Prototyping 🛠️ AI-Assisted Research & Analysis 🛠️ AI-Powered UX Exploration 🔷 INDUSTRIES 🌍 Enterprise Software · B2B SaaS · AI & Machine Learning 🌍 FinTech · Banking · InsurTech 🌍 HealthTech · MedTech · Healthcare 🌍 HRTech · Recruitment · People Management 🌍 LegalTech · Real Estate · PropTech 🌍 Sales · CRM · Marketing · AdTech 🌍 Analytics · Data & BI 🌍 Productivity · Collaboration · Process Management 🌍 Logistics · Transportation · Supply Chain 🌍 Project Management · Internal Tools 🌍 Geoservices · Location-Based Products · Mapping 🌍 Professional Services · Business Management 🔷 HAVE A COMPLEX PRODUCT CHALLENGE? Not sure how to structure it, simplify a workflow, organize complex data, scale the interface, or determine what needs to be designed? Contact me — we’ll discuss your product, identify the core UX challenge, and find the right solution together. ⚡ I’m highly responsive and typically reply within 5–15 minutes.

Are you: - looking for someone to build or redesign your website with a focus on usability and conversion, or - sitting on an existing web app that isn’t performing and needs to be researched, audited, and redesigned for a better user experience? I’m your person. 100% Job Success Score, 4.9 rating, 60+ projects delivered - including nearly four years as the sole in-house designer for a healthcare organization. ⚡ PROVEN PERFORMANCE & RESULTS: • Healthcare SaaS Overhaul: Cut post-signup drop-off by 37.5% and reduced user confusion (measured via in-app comments) from 12% to 2%. • Web App Redesign: Cut clinician onboarding from a 1-hour training session to a 10-minute self-guided tour. • Website Conversion Lift: Took a product from audit to MVP to launch, hitting a 3.5% conversion rate from unique visitors. • Coaching Platform Redesign: Cut bounce rate from 84% to 51% and lifted order conversion rate from 0.3% to 1.7% within two months of launch. WHAT I DO: 1. New Website Builds: Complete, custom, pixel-perfect design and development in Framer, Wix Studio and Figma - fully personalised, never a template, with clean typography, spacing, and hierarchy. 2. Website Redesigns & Spec-Driven Rebuilds: Transforming outdated or underperforming sites into modern, high-converting assets - faithful to your brand or an existing design spec. 3. UX Audits & Discovery: A deep-dive diagnostic of your website, app, or product - sitemap, user journeys, friction points, and drop-off - with prioritised recommendations and a clear roadmap. 4. Usability & CRO Overhauls: Polishing and restructuring existing SaaS interfaces, dashboards, and onboarding flows to improve activation, retention, and conversion. WHO I WORK WITH: Founders, product teams, consultants, and coaches looking for premium visual polish backed by data-driven usability - whether that's a brand-new build, a spec-driven rebuild, or a UX audit and roadmap. MY PROCESS: 1. Discovery & Alignment: We map out your goals, target audience, competitors, and current friction points. 2. Strategy & UX: I define user journeys, sitemap, and structure to ensure intuitive navigation. 3. UI Polish & Design: Crafting a sleek, high-end visual design in Figma - typography, spacing, and hierarchy dialed in. 4. Launch & Execution: Fully custom build directly in Framer or Wix Studio, with a clear milestone plan from spec to launch. TOOLS: Figma, Framer, Wix Studio/Editor, Hotjar, Mixpanel, Miro RECENT PROJECTS: • Ace English - Full process from UX audit through MVP definition to hi-fi UI, launching at a 3.5% conversion rate from unique visitors. • NextFlag - UX teardown identifying core usability issues and a prioritized fix roadmap. • Healthcare SaaS Patient Dashboard - Redesigned onboarding and core flows; drop-off cut by 37.5%, confusion comments cut from 12% to 2%. • Healthcare SaaS Clinician Console - Redesigned the consultation room interface; onboarding training time cut from 1 hour to a 10-minute in-app tour. • Kualitee - Homepage audit and mobile-first redesign using heuristic review plus Hotjar/Mixpanel data, plus a separate usability audit of their AI Test Case Generation feature. • Lilo Wellness - Accessibility and UX audit against WCAG 2.2, with ADHD-inclusive design recommendations and a prioritized roadmap. • Evera Coaching - Multi-coach platform with dynamic CMS coach pages and filtered booking by coach; redesign cut bounce rate from 84% to 51% and lifted order conversion rate from 0.3% to 1.7%. INDUSTRIES: Healthcare, SaaS, edtech, legal and professional services, hospitality. Let's launch your new site or fix your current interface. Click the "Invite" button on the top right to start a conversation.

Greetings! I'm Shilpa Sitlani, a meticulous and results-driven Software Tester with 4 years of dedicated QA experience in ensuring the reliability and functionality of web and mobile applications. My journey in Quality Assurance (QA) has spanned multiple domains, including e-commerce, edtech, gaming, ServiceNow platform, Cleaning Service Website, Compliance and Risk Management Software, AI prompt-specific Websites, WordPress website design and testing, and financial applications. My expertise includes Domain Expertise, Tool Proficiency, Test Scenarios Creation, Test Execution, Bug Reporting & Verification, and UX/UI suggestions. I also have experience in recording Test cases with some tools like Datadog, BrowserStack. My achievements include completing 50+ tasks on Upwork, 5+ enterprise projects, and solid feedback on my completed work. I would like to offer my services to perform QA on your products to deliver a bug-free, user-friendly application. Scope of my Tasks: Comprehensive Testing Writing User Stories with Acceptance Criteria, Writing Functional Test Scenarios/Test Cases Writing Non-Functional Test Scenarios/Test Cases Writing and Executing API Tests Executing Functional Tests Bug Hunting and Reporting Test Summary report Tools - JIRA ,Trello ,Notion Video - Loom Automation Testing - Selenium WebDriver Expertise in Adding reviews for websites & apps Devices Available for Mobile App Testing : iPhone 11 iPhone 16 Pro Samsung s10 Samsung s24 ultra Web App Testing - Chrome - MS Edge - IE - Firefox - Safari - Opera

⭐️⭐️⭐️⭐️⭐️ With a proven track record in quality assurance, I specialize in testing iOS and Android platforms for both individual clients and larger corporations. I possess extensive expertise in testing web applications and excel in Test Management and Quality Assurance Strategy. My accomplishments include launching applications into the store that have achieved top 500 status, collaborating with both first-time individuals and established companies on MVPs and user bases reaching hundreds of thousands. My portfolio comprises a wide range of successful applications in social networking, education, entertainment, fitness, lifestyle, commerce, and FinTech. I prioritize customer satisfaction and maintain repeat business by taking a genuine interest in the client's product, budget, and communication needs. My passion for quality assurance translates into the superior quality of my work. Technical Skills: 📌Platforms: macOS, Linux, iOS, Android 📌QA: Firebase Test Lab, Postman for API Testing, Manual Testing, Automation testing of API and validation, e2e Automation, Smoke Testing, Exploratory Testing, Regression Testing, Functional Testing, Non-Functional Testing, Test cases management, Test planning 📌Languages: bash, JSON, SQL, JavaScript 📌Version Control: GitHub, GitLab 📌Databases: PostgreSQL, MongoDB, FireBase, SQL DB 📌Tools: Android Studio, Visual Studio Code, Xcode, Charles Proxy 📌QA Automation Tools: Playwright Detox, Jest, Cypress, Selenium IDE, Docker 📌Software Development Life Cycle: Agile, Scrum, WaterFall My Testing Devices: 💻 Macbook Pro 2021 💻 Macbook Air M1 💻 Lenovo Thinkpad 📱 iPad Pro 📱 iPhone 13 Pro Max 📱 iPhone 12 📱 iPhone 7 📱 iPhone SE 📱 Xiaomi Mi A2