How to Create a Promo Video in 7 Simple Steps

YouTube is the second-largest search engine on the web for good reason: People love watching videos. Whether they’re educational or entertaining, video can provide an incredibly easy way to learn something new, digest complex topics, or see products and services in action before committing to buy. It can inspire and inform, boost customer satisfaction, and reduce friction along your sales funnel. As such, savvy businesses create videos to support nearly every strategy: acquisition, sales, customer support, social media marketing, and employee training.

In short: There’s very little video can’t do. And there’s no business that wouldn’t see the benefits of a good video strategy.

Making the leap into video

Ready to give video a shot, or scale up your existing video production? First, you’ll want to craft a strategy. From there, you’ll be able to tap skilled talent you need to bring your ideas to life. With a growing pool of freelance video experts, it’s easier than ever to farm out every aspect of video production to skilled freelancers.

Watch this short video to learn how to assemble your video production dream team today.