Marina D.
Buenos AiresArgentina
100% Job Success
Top Rated Plus

Adwords, SEO, Google Analytics, Google Tag Manager, Internet Marketing

I am an internet marketing professional with both agency and in-house experience along with strong web development skills. My main focus is on making customer centric, data-driven decisions based on using real statistics to track web traffic and customer engagement. I am very analytical, but with a strong understanding of marketing and business to be able to provide insights and make recommendations beyond just what the data tells us. I have been heavily involved in all aspects of internet marketing, including paid search, SEO, content marketing, social media marketing, email marketing, affiliate marketing, and direct display ad marketing. I also have over 17 years of experience in website development and 10 years in Internet Marketing. My specialties are Paid Search and Google Analytics Paid Search: I have managed dozens of accounts from small accounts spending a couple hundred dollars a month to large campaigns spending nearly a million dollars a year. Each account is unique with specific goals and each strategy needs to be customized to fit your needs. I have done national campaigns and local campaigns. Some have required extra website programming to setup website goals. Some have required targeted landing pages to be built. Some have required intuition and experience with goals based on brand awareness and customer engagement rather than specifically leads or sales numbers. I can work with any size business, no matter how little the search demand is for your product, or how large and expensive the bids need to be. No matter if you are a local business or a large national brand. I have extensive remarketing experience as well, and can help you utilize the traffic you are already getting. Google Analytics: I specialize in data analysis and love looking at charts and graphs to find out key pieces of information. With Google Analytics, I can help you not only discover how much traffic you are getting and where from, but exactly how your website is being received by your customers. I can help you set up ecommerce transactions, or event tracking data, or any other website development work needed to make your Google Analytics experience as informative and profitable as possible. I want to help you set up a complete map of where your traffic is coming from, what people do while they are on the website, and how conversions lead to sales and profit for you. For many of my clients, they need complex Analytics tracking options like custom eCommerce or various custom goal and events tracked. I am very experienced with Google Tag Manager configurations to help track anything of value on your website. My formal educational training is in Business Finance, which means I can look at your website and internet marketing from a holistic business perspective. We can look at your revenue, cost of goods, overhead expenses, and find ways to increase your return on investment and keep your customers involved with follow up campaigns, email and remarketing efforts. I don't want to just freelance for you, I want to be your partner to drive success to your business.
Work history

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Skills

Skills

  • Facebook Advertising
  • Google Ads
  • Sales & Marketing
  • Campaign Reporting
  • Search Engine Marketing
  • PPC Campaign Setup & Management
  • Marketing Strategy
  • Marketing