Data scraping is a technique in which a computer program extracts data from human-readable output coming from another program. wikipedia.org

Keyword research is a practice used by search engine optimization professionals to find and research actual search terms people enter into the search engines when conducting a search. wikipedia.org

Data mining is the process of discovering new patterns from large data sets involving methods at the intersection of artificial intelligence, machine learning, statistics and database systems. wikipedia.org

Amazon Web Services (AWS) is a collection of remote computing services (also called web services) that together make up a cloud computing platform, offered over the Internet by Amazon.com. The most central and well-known of these services are Amazon EC2 and Amazon S3. wikipedia.org

Salesforce.com Inc. is a global cloud computing company headquartered in San Francisco, California. wikipedia.org

Marketing research is the process or set of processes that links the producers, customers, and end users to the marketer through information. wikipedia.org

A data entry clerk, sometimes called a typist, is a member of staff employed to type data into a database using a keyboard. The keyboards used can often have specialist keys and multiple colours to help them in the task and speed up the work. wikipedia.org

PowerPivot is a free add-in to the 2010 version of the spreadsheet application Microsoft Excel. It extends the capabilities of the PivotTable data summarisation and cross-tabulation feature by introducing the ability to import data from multiple sources. wikipedia.org

Microsoft Excel is a proprietary commercial spreadsheet application written and distributed by Microsoft for Microsoft Windows and Mac OS X. It features calculation, graphing tools, pivot tables, and a macro programming language called Visual Basic for Applications. wikipedia.org

A database administrator (short form DBA) is a person responsible for the installation, configuration, upgrade, administration, monitoring and maintenance of physical databases.