Hire the Best Brand Marketers in New Jersey

⭐ 100M+ downloads driven • $114M+ client revenue generated • 500+ businesses supported 
 For over the past 10 years, I’ve helped people figure out what’s actually standing between them and growth — then build & execute on the strategy to fix it. From Fortune 500s to vibe-coding solo-founders, the goal is the same: attract the right people and turn more of them into paying customers. 🚀 Areas of expertise: 

 • App Store Optimization (ASO/AEO/GEO)
 • Advertising (Apple Search Ads, Google Ads, Meta, Reddit, etc.)
 • Monetization & Retention
 • Brand & Product Positioning • Conversion Rate Optimization
 • Growth Strategy & Roadmapping
 • Done for you and Done with you (Training, Consulting, Workshops, etc.)
 • AI Tooling & Thinking
 ✅ Words from very happy clients:
 ▸ “Proceeds are up 135% and downloads are rising 17% in the last 30 days.”
 ▸ “We almost immediately saved $30k/mo in ad spend efficiency.”
 ▸ “Blown away by Carissa’s ability to see the big picture + go over and above.”
 ▸ “She gave it to me straight, which was painful... It probably saved me a lot of money and ultimately cost her money because it meant she wasn't creating this huge marketing package for us, but her honesty is something that should be noted.” A few things to know before reaching out: 
• I’m focused on the long-term sustainability of your business — if you’re looking for quick fixes, boosts, or hacks, I’m most likely not the right fit.
 • I’m very honest/direct about where I believe your real leverage is.
 • I intentionally work with a limited number of clients at a time. (Open contracts are not reflective of my actual workload — more so Upwork’s very unintuitive way of closing out engagements.)
 There’s never a hard pitch, and if I don’t think we’re the right fit, I’ll still point you in the right direction however I can. Looking forward to hearing from you! 🚀

Digital marketer specializing in omnichannel strategy, with an emphasis on lead acquisition and customer retention through strong brand positioning. Enjoys the power of storytelling and taking a wholistic approach to marketing plan development to reach company goals. Highly self-motivated individual with experience managing B2B and B2C digital marketing campaigns. Problem solver who appreciates a challenge and is continually looking for ways to improve processes and strategies. Has experience working with and managing large teams internationally and in an agency setting. Digital Marketing areas of specialization: -Lead generation -Email marketing -Social media marketing -Customer retention -SEO & content marketing -Website copy creation and optimization -Paid advertising -Trade advertising -Reporting and analytics -Forecasting and budgeting

I help businesses grow website traffic and leads through structured Pinterest marketing systems. My work focuses on Pinterest SEO, Pinterest Ads, and long-term traffic growth using keyword-driven content strategies designed for discovery. I’m a Digital Marketing Strategist with 10+ years of experience helping service businesses, bloggers, and e-commerce brands increase visibility, traffic, and lead flow through organized marketing systems. Pinterest behaves more like a search engine than a traditional social platform. When managed correctly, content can continue driving traffic for months or even years after publishing. My work focuses on building those long-term discovery systems rather than short-term spikes. Many of the businesses I work with use Pinterest to drive traffic to blogs, landing pages, Shopify stores, Etsy listings, and product pages, where visual discovery plays a major role in how people research and make purchase decisions. Alongside Pinterest marketing, I bring experience in SEO, content strategy, website optimization, and performance tracking, allowing Pinterest traffic to connect with the rest of a business’s marketing system. Core Services • Pinterest Marketing (Organic Growth) • Pinterest Ads Management • Pinterest SEO & Keyword Research • Pinterest Account Setup & Optimization • Content Strategy & Traffic Planning • Performance Tracking & Reporting What I Handle • Pinterest account setup and profile optimization • Keyword research and SEO-focused pin titles and descriptions • Board structure and account organization • Pin design using Canva • Content scheduling and publishing systems • Video pin support using repurposed short-form content • Pinterest Ads campaign setup and optimization • Performance tracking and ongoing optimization Platforms & Tools • Pinterest • Shopify • Etsy • WordPress • Squarespace • Weebly • Google Analytics • Canva Pro • Adobe Photoshop • Meta Ads Manager • Content scheduling platforms How I Work I work best with businesses looking for a structured, long-term marketing approach. Pinterest growth relies on consistency, keyword alignment, and ongoing optimization. My process focuses on building sustainable traffic systems, tracking performance, and adjusting strategy based on real data. Communication is clear and transparent, so clients always understand what is being done and why. Good Fit • Businesses with active websites or products to promote • Brands committed to consistent publishing • Clients who value strategy alongside execution • Businesses looking for long-term traffic growth Not a Fit • One-off posting tasks with no strategy • Expectations of immediate results • Projects with no clear content or product to promote If you're looking for a Pinterest marketing partner who understands both strategy and execution, feel free to send a message, and we can discuss your project.

I’m a creative strategist, brand builder, and storyteller with 25+ years of experience turning ideas, expertise, and complex offerings into brands and marketing that connect—and perform. I work at the intersection of **brand strategy, creative direction, content, and growth**, helping businesses figure out what they stand for, how to tell their story, and how to bring that story to life across every customer touchpoint. My experience includes building and repositioning brands, developing messaging and brand architecture, leading creative strategy, creating integrated campaigns, developing thought leadership, and building marketing systems from the ground up. I’m equally comfortable developing the big-picture strategy and rolling up my sleeves to create the work. My areas of expertise include: * Brand strategy, positioning & messaging * Creative strategy & direction * Brand voice & storytelling * Content and thought leadership strategy * Email & digital campaign strategy * Go-to-market strategy * Customer journey & audience strategy * Sales enablement & marketing collateral * Creative briefs and team direction * A/B testing & performance optimization Most recently, as Director of Marketing & Strategy for Connexio Health, I helped build the company's brand and marketing infrastructure—from positioning, messaging and solution strategy to campaigns, thought leadership, playbooks, case studies, sales enablement and digital content. I’ve worked across healthcare, technology, professional services, education, entertainment and the arts, giving me the ability to quickly understand a new business, find the story that makes it different, and translate that into a clear creative and marketing strategy. **I don't just develop strategies—I help build what comes next.**