Hire the Best Business Planners in Calgary, AB

I am a results-driven PPC specialist based in Clagary (CANADA) with over 5 years of hands-on experience managing high-performing Google Ads and Meta Ads campaigns across diverse industries. Certified in Google Ads and Meta (Facebook) Advertising, I specialize in creating, optimizing, and scaling paid search and social media campaigns to drive targeted traffic, increase conversions, and maximize ROI. My expertise includes: Google Ads Campaign Management (Search, Display, Shopping, YouTube) Meta Ads (Facebook & Instagram) Campaigns — Lead Generation, Brand Awareness, Retargeting PPC Strategy & Budget Optimization Keyword Research & Competitor Analysis Conversion Tracking & Google Analytics Integration A/B Testing & Ad Creative Optimization Landing Page Analysis for Better Quality Scores Audience Targeting & Custom Audiences Setup Campaign Reporting & Data-Driven Insights Local & E-commerce PPC Campaigns Performance Marketing & Paid Social Advertising I work closely with clients to understand their business goals and craft tailored advertising strategies that deliver measurable results. Whether you need to boost sales, generate leads, or improve online visibility, I bring a strategic approach backed by data and continuous optimization. Let’s connect if you’re looking for a dedicated PPC expert to scale your Google and Meta Ads campaigns effectively and affordably. Palvinder Singh

Core Competencies:  Experienced professional and skilled providing exceptional client experience, ensuring that meetings have purpose by identifying the best strategies to meet client goals.  Genuine personality that seeks to respectfully engage and build trust with clients and partners, creating a diverse network of substantial business and personal relationships.  Natural leader that thrives when allowed to take the lead often going above and beyond what is expected in current role. Can effortlessly bring people together using motivation and organization.  Excellent communicator gained from years of international cultural experiences, one-onone mentorships, and a naturally charismatic and out-going personality.  Very motivated to exceed individual and team goals.  Superior presentation skills in client and top management meetings; and client events.

Hello! I'm Sofia. I hold a Bachelor's Degree in Graphic Design and Visual Communications, backed by eight years of industry experience specializing in branding and design. Throughout my career, I've collaborated with a diverse range of brands, translating their creative visions into impactful and user-centric designs. My expertise spans art direction, branding, logo design, social media marketing, website design, campaign development, photography, and project management. I'm adept at overseeing projects from concept to completion, ensuring deadlines are met, and delivering high-quality work. I thrive on organization and attention to detail, always ready to tackle challenges and adapt to deliver top-notch results.

RANKED 'TOP RATED PLUS' ON UPWORK: OVER 3,700+ HOURS OF SUCCESSFUL PROJECTS DELIVERED - 100% JOB SUCCESS RATE! 💡 What if your Website could clearly speak to your audience and convert effortlessly? I design and build customized websites using industry-leading tools like WordPress and Figma that connect with your audience, boost conversions, and drive real business results. As a Senior Web & UX/UI Designer with nearly 17 years of proven experience, I bring the unique and combined value of agency-level quality with the personal attention of a one-on-one collaboration your website deserves. WHAT I DO / THE VALUE I BRING: * Craft responsive, mobile-first websites using Figma, Adobe Creative Suite, WordPress, and front-end technologies like HTML, CSS, and JavaScript. * Translate ideas into smart design systems that elevate brand identity, user experience, and business impact. * Guide clients through the full web journey—from discovery to launch—with clear communication and thoughtful strategy. * Deliver results, not just designs, optimizing sites for performance, conversion, SEO, and long-term growth. * Work fast and collaboratively, with a proven track record of meeting deadlines and exceeding expectations. CAREER HIGHLIGHTS / KEY ACCOMPLISHMENTS: ✔ Designed and launched a custom site for a $5M+ company which transformed their online presence and gained them more clients
 ✔ Partnered with an industry-leading client to create a user-friendly web funnel that help generat $1M in profit
 ✔ Optimized a customer's WordPress website to a GTmetrix performance score from 'C' to 'A' (100%) with a UX-led approach which drastically reduced page load times and gained more views
 ✔ Built and led a web design agency, growing income by 20% and mentoring junior creatives
 MY APPROACH / WHAT MAKES ME DIFFERENT: I combine creative intuition with data-informed UX to deliver designs that work as hard as you do. My clients appreciate that I listen deeply, design intentionally, and bring calm clarity to what can often feel like a chaotic process. I don’t just make websites—I help you build trust, boost conversions, and scale your impact. ⭐ WHAT MY PAST BUSINESS CLIENTS SAY: "Mercedes possesses incredible design skills but also took the time to understand the essence of our brand. The result is a website that not only looks stunning but also perfectly aligns with my vision. Mercedes was a pleasure to work with, ensuring that every detail was thoughtfully considered. If you're seeking a web designer who goes above and beyond, I highly recommend Mercedes. Thanks for creating a site that truly reflects the heart of my business!" - Iva Lešanovská, Site Owner - Get Emails Delivered. "Mercedes is wonderful to work with! I highly recommend her. She helped me overcome technical difficulties and make my website stand out! Since her update, we've seen a strong increase in client form submissions and have gotten compliments on our website. I look forward to working with her in the future." - Nicole Bowdish, Site Owner - Cloud 9 Canine. "Finding Mercedes was such a gift. I've hired plenty of web designers and marketing experts over the past 10 years, and Mercedes has been my favourite! She gets me, she has the same eye for detail I do, and she's incredibly thorough and efficient. I've recommended her to all my colleagues." - Sonja Franzmann, Site Owner - Health & Wellness Coach. 💼 WHAT I OFFER: - Front-end Responsive Web Development - WordPress Web Design - Web/Graphic Design - UX / UI Design - SEO On-page Optimization - Project Management - Graphic Design - Logo Design - Branding - Email Marketing - Website Consultation ... and more online services. LET ME HELP YOU ACHIEVE YOUR BUSINESS GOALS: If you're ready to level up your digital presence with a partner who gets design, strategy, and business—send me a message. I’d love to hear your ideas!

I’m a content creator who loves making videos that make life easier for both brands and their customers. I create lifestyle UGC, focusing on helping young men and women become better in all areas of life: business, fitness, health, style, and more. My strength is weaving your product or service naturally into content that feels authentic, helpful, and genuinely enjoyable to watch.

𝐁𝐨𝐨𝐬𝐭 𝐘𝐨𝐮𝐫 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 & 𝐁𝐫𝐚𝐧𝐝 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐰𝐢𝐭𝐡 𝐃𝐚𝐭𝐚-𝐃𝐫𝐢𝐯𝐞𝐧 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 Your social media presence should do more than just exist—it should make an impact. Imagine having a brand that not only looks great online but also attracts the right audience, sparks real conversations, and drives results. That’s where I come in. I help businesses turn their social media into a powerful tool for engagement and growth. From crafting scroll-stopping content to managing a structured content calendar, I take the guesswork out of social media so you can focus on what you do best—running your business. Who I Am & How I Can Help You I’m not just another social media manager—I’m your strategic growth partner. With years of experience in content creation, audience engagement, and expert video editing, I craft compelling, data-driven strategies that make your brand stand out in a crowded digital space. If you're tired of posting without results or struggling to keep up with the ever-changing social media landscape, I’m here to take that weight off your shoulders. I turn your vision into a consistent, engaging, and revenue-driving online presence. What You Get When You Work With Me ✅ A Tailored Social Media Strategy – I analyze your brand, audience, and competitors to develop a customized approach that attracts and retains followers. ✅ Scroll-Stopping Video Content – As an expert video editor, I create high-quality reels, TikToks, and YouTube Shorts designed to increase watch time and boost engagement. ✅ Engaging & SEO-Optimized Content – Every caption, post, and hashtag is optimized to ensure your brand ranks higher and reaches the right audience. ✅ Automated & Consistent Posting – Never worry about what to post again! I plan, create, and schedule content so your brand stays active and visible. ✅ Community Engagement & Growth – I don’t just post—I interact, respond, and create meaningful connections that turn followers into loyal customers. ✅ Performance Tracking & Optimization – You’ll get detailed analytics on what’s working (and what’s not), with strategic adjustments to keep your brand growing consistently. ✅ Calendar & Travel Planning – I have successfully managed a client’s busy schedule, ensuring seamless coordination of tasks and appointments. I’ve also assisted in planning a travel calendar, optimizing itineraries for efficiency and convenience. 📈 Helped a small business improve engagement by refining their content strategy and posting consistently. 🎥 Edited and optimized short-form videos that led to increased watch time and better audience retention. 📊 Created a structured content calendar for a brand, making social media planning effortless and improving posting consistency. 💬 Engaged with followers through meaningful interactions, leading to a noticeable increase in comments and shares. 📌 Designed visually appealing posts and videos that enhanced brand aesthetics and created a more cohesive online presence. 🔍 Researched and implemented trending hashtags and SEO strategies, helping posts gain better visibility. Softwares & Tools I Use to Elevate Your Business 🛠 Social Media Scheduling & Management – Meta Business Suite, Hootsuite, Buffer, Later 📊 Analytics & Performance Tracking – Google Analytics, Facebook Insights, Instagram Insights 🎬 Video Editing & Content Creation – Adobe Premiere Pro, CapCut, Canva, InShot 📆 Business & Productivity Tools – Google Calendar, Trello, Notion, Asana, ClickUp 📑 Data Organization & Reporting – Google Sheets, Microsoft Excel, Airtable 🛫 Travel & Remote Work Management – Google Travel, TripIt, Slack, Zoom Why You’ll Love Working With Me 🚀 I Make Social Media Work for You – Whether you're a small business, coach, influencer, or e-commerce brand, I tailor my approach to fit your goals and audience. 🎬 Video Content That Converts – I bring cinematic-level editing and storytelling to your content, making sure your brand stands out from the competition. ⏳ Stress-Free Social Media Management – No more struggling to keep up with trends—I handle it all, so you can focus on running your business. Who I Work With ✔ Entrepreneurs & Personal Brands ✔ E-commerce & Product-Based Businesses ✔ Coaches, Consultants & Course Creators ✔ Restaurants & Hospitality Brands ✔ Health, Wellness & Fitness Businesses 📩 Ready to elevate your brand? Let’s chat! Your business deserves a social media presence that truly works for you—let’s make that happen together. Send me a message today, and let’s start crafting a strategy that turns your audience into loyal fans and customers! Keywords Social media manager, social media strategist, content creator, content calendar management, video editor, engagement strategist, brand growth, audience engagement, digital marketing, social media branding, online presence management, visual content creation, Instagram