Hire the Best Digital Strategists
in Italy

I'm an international digital marketing consultant with 25+ yrs of experience in the industry. I worked in multinational environments (incl. Lionbridge Technologies in outsourcing for Google, and Yahoo!) in market research, editorial, business analysis and management positions. I now provide strategic digital marketing consulting to clients over 14+ countries including Ireland, Italy, USA, Australia looking to expand their sales online or internationalize their business. I plan your digital marketing strategy and implement it through web design, SEO, SMM, PPC, CRO to increase your online traffic, leads, customers, and overall sales. I founded and ran several websites, including a popular computer blog with 8 Million visitors since its launch in 2012. I'm certified official Google Partner, Shopify Partner, and Omnisend Partner. Digital marketing qualifications: Google Analytics Qualified, Google Ads Qualified, Bing Ads Accredited Professional, Facebook Professional, HubSpot Inbound, SureSkills, and more. Excellent academic background: Masters Degree with Honours, M.A. in Cultural Management and Marketing, M.A. in Local Development Policies, Visiting Scholar at University of California, Berkeley. I lived and worked in Ireland for 12 years. Specialties: *Business analysis and development *Internet/online marketing: online marketing strategies, inbound marketing, content marketing, SEO (Search Engine Optimization), SEM (Search Engine Marketing), PPC (Pay Per Click/Search marketing), Display Advertising, SMA (Social Media Advertising), Viral marketing, SMM (Social Media Management), CRO (Conversion Rate Optimization), Growth Hacking, Online PR, Web Design Wordpress, Wix, Shopify), eCommerce (Wordpress/WooCommerce, Shopify)

⭐️ Connection builds communities, and strategy makes them grow ⭐️ Hi, I’m Melisa, a Social Media Strategist & a Content Creator with 5+ years of experience managing B2B client relationships and driving engagement for lifestyle and wellness brands across Europe. I help conscious businesses strengthen client retention, grow their online presence, and build meaningful digital communities. I combine a sales driven mindset with an authentic, human centered approach ensuring every client interaction feels personal and every campaign drives measurable results. From managing €8M+ client portfolios to boosting organic engagement by 150% through mindful content strategies, I’m all about results that blend impact and empathy. Here’s how I can support your business: ✅ Manage client onboarding, communication, and satisfaction programs ✅ Build and execute social media strategies that increase brand engagement ✅ Track performance and create client reports using CRM & analytics tools ✅ Coordinate between creative, marketing, and client teams for smooth delivery ✅ Create bilingual (English/Spanish/Italian) content aligned with brand voice ✅ Organize content calendars, feedback loops, and post-campaign follow-ups These are the types of outcomes I’ve delivered: ✔ Managed a portfolio of 80+ B2B clients generating €8M+ annual revenue with 90% retention ✔ Improved client response and satisfaction scores by 35% through structured communication workflows ✔ Increased organic engagement by 150% for a wellness community (@sevasouls) in 3 months ✔ Supported content strategy and reporting for campaigns that achieved +25% ROI across key accounts ✔ Delivered bilingual client support (EN/IT/ES), reducing communication friction by 40% ✔ Implemented CRM tracking systems that shortened project follow-up times by 30% I’d love to help your brand build loyal relationships, optimize digital communication, and create social strategies that truly connect. Send me a message and I’d love to collaborate and make your community thrive.

Have an email list, but no one’s opening your emails? You know email should be bringing in sales - but the results just aren’t there. That’s where I come in. I help eCommerce brands turn underperforming emails into revenue machines. My clients often see 30%, 45%, even 60%+ open rates - with a simple, proven approach that’s built to convert. I may be a great fit if you are thinking: 🔑"Every time we send an email that doesn’t get opened, we’ve lost potential revenue" 🔑"We have an email list & great data - WHY aren’t we maximizing it?" 🔑"I'm NOT an email marketing expert, and I don't have time to mess around with software!" 🔑"The campaign we did had TERRIBLE stats - I don't want that EVER again" 🔑"I need someone take take this project, and get it done RIGHT - the first time!" Working with me, you will: 🎉STOP STRUGGLING with your email automations 🎉Maximize your campaign effectiveness through best-in-class followups 🎉Get delivered turnkey evergreen campaigns 🎉Not have to hire a copywriter, automation expert and graphic designer - and HOPE that they work well together (I’m full-stack!) What I can do for you: ✅Campaign Management and Optimization ✅Advanced Dynamic Segmentation ✅Email/SMS Automation - Flows ✅A/B Testing ✅Email Template Design SOUND LIKE A FIT? NEXT STEPS: Click the green ‘Invite to Job’ button in the top right-hand corner, send me a message and let’s organize a call!

If you want pretty ads, I’m not your person. If you want performance, scale, and clarity on what actually works, keep reading. I don’t sell “creative ideas”. I build Meta ads that are engineered to convert, backed by data, testing, and ruthless iteration. I’m a Creative Strategist specialised in Meta Ads for DTC eCommerce, and I’ve worked with 50+ DTC brands across different markets and price points. My process is simple and disciplined: I analyze every single variable that moves performance — hooks, first 3 seconds, pacing, angles, objections, formats, offers, creative fatigue, audience behavior, and funnel signals. No guessing, no “this feels right”. I’m data-driven and performance-oriented by default. Every creative decision starts from metrics, not opinions. I constantly test, break down results, double down on winners, and kill what doesn’t convert, fast. I stay fully up to date on Meta trends, creative patterns, and AI tools, and I use AI as an accelerator, not as a shortcut. Research, insights, and strategic thinking always come first. Clients work with me because: I don’t overpromise I don’t hide behind buzzwords I explain why something works and why something doesn’t I focus on scalable systems, not one-hit creatives If you’re looking for a creative partner who treats ads like a performance machine, not an art project, we’ll work well together.

As a versatile Digital Content Manager with a strong background in IT and SEO, I bring a unique blend of technical expertise and creative insight to every project. With a solid foundation as an IT Technician, I have honed my problem-solving abilities, which have been crucial in optimizing online strategies and boosting performance. I specialize in helping businesses and creators grow their online presence and achieve organic growth through: - SEO Copywriting: I craft search-engine optimized content that ranks and drives organic traffic, helping businesses reach their target audience effectively. - Content Creation & Community Building: As a former content creator, I understand the intricacies of building engaged online communities across various platforms. - YouTube Optimization: I help YouTube channels thrive by developing strategies for growth, optimizing titles, designing eye-catching thumbnails, and improving viewer retention. - Social Media Management: From TikTok to Instagram Reels, I have direct experience growing social media profiles, increasing engagement, and managing campaigns tailored to specific markets. With certifications in SEO, Social Media, and YouTube Strategies, I leverage data-driven strategies to drive measurable results for my clients. I’m passionate about delivering results that matter, and I’m committed to helping clients succeed in the ever-evolving digital landscape. Let's work together to elevate your online presence and achieve lasting success!

Hi, I'm Annalisa. I help hotels, travel brands, tourism businesses and luxury hospitality companies attract more guests, increase visibility and grow revenue through strategic marketing, paid advertising and brand positioning. With over 8 years of experience in digital marketing, I've worked across hospitality, tourism, luxury experiences, consulting and international markets, managing more than $1M in advertising budgets and developing growth strategies that deliver measurable results. My approach combines creativity, data and business strategy. I don't just create marketing campaigns—I help businesses build a stronger brand, connect with the right audience and achieve sustainable growth. What I can help you with: ✔ Travel & Hospitality Marketing Strategy ✔ Hotel & Tourism Brand Positioning ✔ Meta Ads & Google Ads Management ✔ Lead Generation & Conversion Funnels ✔ Social Media & Content Strategy ✔ Influencer & Partnership Marketing ✔ Brand Identity & Marketing Consulting ✔ Customer Acquisition & Growth Planning Recent projects include hospitality brands, boutique hotels, luxury villas, consulting firms and international businesses looking to strengthen their online presence and generate more bookings, leads and revenue. Why clients work with me: • 100% Job Success on Upwork • 8+ years of hands-on marketing experience • Fluent in English, Italian and Spanish • Strategic thinker with an execution mindset • Strong communication and proactive collaboration Beyond consulting, I'm also a travel content creator with a community of 50,000+ followers, which gives me a unique understanding of destination marketing, tourism trends and audience engagement. If you're looking for a marketing partner who can combine strategy, performance and brand growth, I'd love to discuss your project. Let's build something remarkable together.