If you want pretty ads, I’m not your person. If you want performance, scale, and clarity on what actually works, keep reading.
I don’t sell “creative ideas”. I build Meta ads that are engineered to convert, backed by data, testing, and ruthless iteration.
I’m a Creative Strategist specialised in Meta Ads for DTC eCommerce, and I’ve worked with 50+ DTC brands across different markets and price points.
My process is simple and disciplined:
I analyze every single variable that moves performance — hooks, first 3 seconds, pacing, angles, objections, formats, offers, creative fatigue, audience behavior, and funnel signals. No guessing, no “this feels right”.
I’m data-driven and performance-oriented by default.
Every creative decision starts from metrics, not opinions. I constantly test, break down results, double down on winners, and kill what doesn’t convert, fast.
I stay fully up to date on Meta trends, creative patterns, and AI tools, and I use AI as an accelerator, not as a shortcut. Research, insights, and strategic thinking always come first.
Clients work with me because:
I don’t overpromise
I don’t hide behind buzzwords
I explain why something works and why something doesn’t
I focus on scalable systems, not one-hit creatives
If you’re looking for a creative partner who treats ads like a performance machine, not an art project, we’ll work well together.
Digital Marketing Strategy
Marketing Strategy
Content Writing
Creative Strategy
Creative Writing
Article Writing
Marketing
Brand Identity
SEO Strategy
TikTok
TikTok Marketing
SEO Writing
Simon S.
Bologna, Italy
$40/hr
4.9
11 jobs
Klaviyo Expert & CRM Manager | DTC Email & SMS | LTV & Retention
🏆 $20M+ in Revenue Generated for DTC Ecommerce Brands 🏆
💰 Worked With 20+ Multi-Million Dollar 7 & 8-Figure Brands 💰
📈 5+ Years Turning Email and SMS Into a Top Revenue Channel 🚀
Send me an invite or message and I'll send you a personalised Loom video showing exactly what I'd do to your email account to get it performing at its best. That's my promise.
I help DTC brands turn email + SMS into a top revenue channel. From lifecycle flows to segmentation, retention strategy, and campaigns that actually sell, I build systems that drive revenue on autopilot, no fluff, no guesswork.
If your email is stuck at 10-15% of revenue, or your flows haven't been touched in a year, I'll rebuild the system so email becomes one of your highest-ROI channels, no in-house team needed.
Audit, rebuild, run. I start by auditing your current setup and telling you exactly what's leaking revenue. Then I rebuild your core flows the right way and keep them improving week over week. You always know what's working and what's next.
Flows that print revenue. Welcome, abandoned cart, browse abandonment, post-purchase, replenishment, win-back, VIP, and premium-upsell. All built to convert, cross-sell, and retain, not bloated flows nobody reads.
Deliverability that lands. SPF, DKIM, DMARC, list hygiene, warm-up, and suppression logic. I've fixed deliverability for multiple brands from broken to landing in the primary inbox in under a week. I also handle clean ESP migrations without tanking your revenue.
Segmentation that converts. RFM, CLV, and behavior-based segments plus a full campaign calendar. The right offer, to the right segment, at the right moment, that's where 25-35% of revenue comes from.
Data-driven, reported clearly. I track email as a % of total revenue, revenue per recipient, LTV, AOV, and conversion, not vanity opens. You get clear reporting on what's working, what's not, and what we're doing about it.
HAPPY CLIENTS:
⭐⭐⭐⭐⭐ "We made $350k USD this year with him, went from underutilising Klaviyo to making 30% of revenue." (video review below and on my site)
⭐⭐⭐⭐⭐ "Simon has a very good knowledge of email marketing automations and everything concerning that topic. The job was completed successfully and it was a pleasure working with him."
⭐⭐⭐⭐⭐ "Simon worked with effort and smartness. He's quick, proactive and a hardworker who not only delivers with precision and punctuality but also takes care of what's coming next."
A little more about me:
- $20M+ in combined revenue generated across 20+ multi-million dollar 7 & 8-figure brands (USA mainly)
- Managed lists up to 400k+ subscribers
- Recent: took a store from 16% to 34%+ email revenue contribution, $70,577+ in under 60 days
- 5+ years specialized in Klaviyo + Shopify
- 1,500+ followers on LinkedIn where I document email strategy daily
- AI-powered asset and design workflows when needed (Higgsfield, Nano Banana, Figma) for fast, high-converting creative
- Real, measurable ROI, clear communication, fast delivery
If you want someone who actually moves the revenue needle on email, fast and without hand-holding, I'm your guy.
CORE SKILLS:
Klaviyo | Email Marketing | SMS Marketing | Klaviyo Audit | Flow Builds | Welcome Flow | Abandoned Cart | Browse Abandonment | Post-Purchase | Replenishment | Winback | Reactivation | Retention | CRM | Lifecycle Marketing | Segmentation | RFM | CLTV / Customer Lifetime Value | AOV | LTV | Churn Reduction | List Growth | List Hygiene | Campaign Calendar | Campaign Management | Deliverability (SPF, DKIM, DMARC) | Warm-up | ESP Migrations | Omnisend | Sendgrid | ActiveCampaign | Subscription | Recharge | Loop | Shopify | A/B Testing | Flow Automation | DTC Growth | DTC Marketing | Ecommerce Marketing
Email Marketing
Klaviyo
Email Copywriting
Shopify
Email Design
DNS
Email Deliverability
Email Automation
Email Management
Email Marketing Strategy
A/B Testing
Customer Retention
Customer Lifecycle Messaging
Customer Retention Strategy
Omnisend
SendGrid
HighLevel
B2C Marketing
SMS
Push Notifications
Syeda Karima S.
Caserta, Italy
$15/hr
5.0
3 jobs
As a highly skilled Digital Marketing Manager with 4 years of experience in B2C & B2B marketing, I possess expertise in the following areas:
✅ Digital marketing strategy development and execution
✅ Product and services marketing
✅ Search Engine Optimization (SEO) and keyword research
✅ Social Media Marketing (SMM)
✅ Content creation and blogging
✅ Affiliate Marketing
✅ Influencer Marketing
✅ Online Advertising
✅ Website Content Creation
✅ Competitor analysis and market research
✅ Digital analytics and reporting
My entrepreneurial experience has further enhanced my problem-solving, leadership, and innovation skills. I am confident in my ability to design and execute the best possible digital campaigns that help businesses achieve their growth objectives.
Whether you need help with Influencer marketing, affiliate marketing, end-to-end marketing campaigns, lead generation, website traffic, sales growth, or building brand awareness, I am well-equipped to provide a customized digital marketing solution that meets your needs. Let's connect and explore how to work together to take your business to the next level.
Campaign Management
Email Marketing
Social Media Management
Scriptwriting
Search Engine Optimization
Newsletter Writing
Blog Writing
Content Writing
WordPress SEO Plugin
Influencer Marketing
On-Page SEO
SEO Strategy
Influencer Research
Affiliate Marketing
Digital Ad Campaign
Massimo G.
Vicenza, Italy
$75/hr
5.0
39 jobs
👉 I'm part of the most exclusive TOP-TIER Upwork talent pool for enterprise clients
👉 Expert-vetted & pre-screened by the Upwork talent team
🚀 10+ Years as a Fractional Chief Marketing Officer (Fractional CMO) and +5 as a Marketing Professional for Global Corporations, manufacturing SMEs & Fast-Growing Startup Brands.
👉 I have experience in analyzing markets, designing effective go-to-market strategies, and creating agile marketing and sales plans that effectively transform the strategy into brand awareness, lead generation, customer lifecycle management, revenue, and ROI.
My experience includes projects/tasks/agreements with companies like:
🚜 AGCO Corp
🔥 Redbull
📊 Statista
🪄 Coherent
👖 Diesel
🤫 NDA’ed companies and startups
[..and more]
👉 Consumer insights-driven marketing strategist with a focus on growth hacking & strategic brand building.
As a tech-savvy marketer, I have a solid understanding of both established and new platforms, and tools, as well as how to transform businesses by creating effective sales and marketing procedures.
I’m truly passionate about my work and always eager to share info and data and find new solutions to achieve the goals on my to-do list. I help companies to:
👉 set marketing and strategy processes
👉 manage sales and marketing teams
👉 launch campaigns for new products
👉 improve ROAS
I leverage a reliable network of trusted talents to deliver stand-out results.
Core Skills:
✅ Marketing Strategy and planning
✅ Market Research & Consumer Insights
✅ Data Analytics
✅ Lead Generation & Customer Acquisition
🛎️ I am willing to embrace new adventures. There is a post-it on my laptop saying: "Be the one who starts things" (Seth Godin)
📩👨💼👩💼Serious invitations only!! Lastly, please don't request an interview with the expectation of a free consultation.
Marketing Management
Marketing Strategy
Growth Strategy
Marketing Plan
Product Launch Plan
B2B Marketing
Sales Strategy
Marketing Analytics
Social Media Marketing Plan
Marketing Consulting
Marketing Audit
Strategic Plan
Tailored Marketing Plan
Strategic Planning
Andrea Manfredi S.
Pisa, Italy
$29/hr
5.0
13 jobs
Supercharge Your Business with Digital Marketing Expertise!
🚀 Ready to skyrocket your online presence and drive sales? Look no further!
As a seasoned Digital Marketing Manager, I bring a proven track record of delivering targeted, high-converting campaigns that fuel business growth.
🎯 Why Choose Me?
✓ Precision Targeting ✓ Maximized ROI ✓ Custom Strategies ✓ Data-Driven Decisions.
Get ready to dominate your market – hire a Digital Marketing Manager who turns clicks into customers. Your success is my mission.
In a nutshell:
1. I’m not a problem solver, I’m a problem hunter. Chasing the most sneaking is my calling.
2. I never settle. I constantly educate, refine and drive myself to be a better person.
3. I enjoy meeting new people and hearing new perspectives. There’s always a story you can learn from.
4. Synergising is the way to success. When it comes to teamwork, 1+1>2
5. I love art and especially music, there’s a lot of science and logic in it, plus, a good groove can make your day.
Fields I’ve been working in communication
SaaS • Retail (e-commerce) • Cybersecurity • Healthcare • Education • Dentistry • Welding • Glass Production • Food • Fashion • Auctions • Decor • Energy Supply
My Skills in Digital Marketing
Market Analysis • SEO • SEA/SEM • Web Analytics • Content Production • CRO • Social Networks • UXUI • CMS • Desktop Research • Graphic Design • Brand Definition • Strong Empathy
Soft Skills
Critical Thinking • Problem Hunting (and Solving) • Empathetic Listening • Creativity • Willingness to learn • Decision Making • High Flexibility • Interpersonal Relationships • Leadership • Nonverbal, Written, Oral Communication • Team Work • Proficiency in ICT • Work Ethic
Google Analytics
Search Engine Optimization
Marketing Analytics
Digital Marketing
Looker Studio
Google Sheets
Research & Strategy
SEO Keyword Research
Benedetta C.
Rome, Italy
$29/hr
4.9
20 jobs
Hi there! I am a Freelancer and I bring a strong background in Digital Marketing and Creative strategy for e-commerce, small businesses and hitech companies.
What I Bring to the Table:
🚀 Social Media Growth & Strategy
- Develop a results-driven growth strategy to boost your brand’s online presence
- Plan and manage content for Instagram, Facebook, YouTube, and TikTok
- Analyze performance metrics to track, optimize, and enhance engagement
- Stay updated on the latest social media trends and best practices
- Tailor strategies to fit your business goals and target audience
🎯 Content Creation & Optimization:
- Craft high-performing content that maximizes reach and engagement
- Build a strong community presence and connect with relevant audiences
- Continuously optimize content strategies for higher performance and visibility
- Test, analyze, and apply insights to improve timing, formats, and platforms
🚀 Facebook Ads and Paid Advertising
- Plan, create, and optimize high-converting Facebook and Instagram ad campaigns
- Develop targeted ad strategies for brand awareness, lead generation, and conversions
- Conduct A/B testing to refine ad copy, creatives, and audience segmentation
- Monitor and analyze ad performance for continuous improvement and ROI optimization
🎯Influencer Outreach and Collaborations
- Identify and connect with relevant influencers aligned with your brand’s values
- Negotiate and manage collaborations, partnerships, and sponsored content
- Track influencer performance and engagement to maximize ROI
- Develop long-term relationships to build brand advocacy
Additional Expertise:
KPI Tracking | SOPs | Asana | Monday | Trello | ClickUp | Airtable | CRM and Client Management
Salesforce | HubSpot | Email Management | Follow-ups | Scheduling and Workflow Optimization
Professional Tone
Freelance Marketing
Web UI
Content Writing
Marketing
UX & UI
Marketing Presentation
Lead Generation
Social Media Ad Campaign
AI Content Creation
Social Media Marketing Automation
User Experience
Facebook
Instagram
SEO Content
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