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✨ Professional Description : I help businesses turn ideas into distinctive brands and intuitive digital experiences. I'm a Senior Creative Strategist specializing in Brand Strategy, Visual Identity, UI/UX, and Creative Direction, with 10+ years of experience across diverse industries. I combine strategy, visual storytelling, and user-centered design to create work that is both visually compelling and aligned with business goals. What I can help you with: - Brand Strategy & Visual Identity - Creative Direction & Art Direction - UI/UX Design & Prototyping - Packaging & Marketing Design - Social Media & Digital Campaigns Looking for a designer who can think strategically and turn ideas into impactful visual experiences? Let's talk.

⭐️ Strong brands grow when strategy, design, and execution work together ⭐️ Hi, I’m Margarita, a Brand & Creative Strategist, Graphic Designer, and Creative Project Manager with 6+ years of experience helping brands move from ideas to structured, high-quality execution across identity, content, and campaigns. I work with beauty, wellness, lifestyle, and consumer brands to define how they look, communicate, and show up consistently across every touchpoint. From logo systems to social storytelling and multi-channel creative production. With a background that combines visual identity, digital storytelling, and creative operations, I bridge strategy and execution. I’ve coordinated cross-functional teams, delivered 150+ creative assets, developed 20+ brand identities, and contributed to campaigns generating 10M+ impressions annually while improving workflow efficiency by up to 30% through clearer briefing systems and structured processes. I help brands turn scattered ideas into cohesive creative systems that actually perform. Here’s how I can support your brand: ✅ Design logos and complete visual identity systems ✅ Develop brand guidelines for consistent application ✅ Define storytelling frameworks for Instagram, Reels, and TikTok ✅ Plan structured content strategies aligned with brand goals ✅ Coordinate designers, photographers, creators, and marketing teams ✅ Lead creative projects from briefing to final delivery ✅ Standardize workflows to reduce friction and revision cycles ✅ Ensure visual and narrative consistency across all outputs These are the types of outcomes I’ve delivered: ✔ Designed 20+ brand identities for startups and growing brands ✔ Managed 15+ multi-channel creative campaigns with 100% on-time delivery ✔ Coordinated production of 150+ digital and print assets ✔ Contributed to campaigns generating 10M+ impressions annually ✔ Increased engagement by 140K+ interactions through storytelling-driven content ✔ Supported social launches scaling accounts to 2.2M+ total followers ✔ Improved workflow efficiency by 30% through structured creative processes I help brands move away from generic visuals and unstructured content toward intentional, consistent, high-impact creative systems that scale with their growth. Send me a message and let’s build something clear, cohesive, and built to last ✨

"Probably the most talented Brand Identity Designer on Upwork. Professional, timely and extremely creative. Highly Recommend." As a Top Rated Plus, Expert-Vetted Freelancer (Top 1%) and a former Brand Marketing Manager, I bridge the gap between high-level brand strategy and premium visual execution. With over 15 years of industry experience, I don’t just design logos—I build cohesive, strategic visual ecosystems that capture market share and align perfectly with your business goals. If your business lacks the visual consistency needed to command premium pricing or stand out in a crowded market, I am here to help. Because I approach design with a marketer's mindset, your visual identity will be built to convert, scale, and resonate deeply with your specific audience. ⭐ 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 & 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 I specialize in creating comprehensive brand identities that go beyond just a logo. My unique background as a 𝗳𝗼𝗿𝗺𝗲𝗿 𝗕𝗿𝗮𝗻𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 allows me to approach design with a strategic mindset, ensuring alignment with your business goals. Clients consistently praise my ability to deliver designs that exceed expectations: 🗣️ "𝑴𝒐𝒏𝒊𝒂 𝒊𝒔 𝒂𝒏 𝒊𝒏𝒄𝒓𝒆𝒅𝒊𝒃𝒍𝒆 𝒅𝒆𝒔𝒊𝒈𝒏𝒆𝒓, 𝒕𝒓𝒖𝒍𝒚 𝒂 𝒓𝒂𝒓𝒆 𝒇𝒊𝒏𝒅! 𝑺𝒉𝒆’𝒔 𝒆𝒙𝒄𝒆𝒑𝒕𝒊𝒐𝒏𝒂𝒍𝒍𝒚 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆, 𝒘𝒊𝒕𝒉 𝒂 𝒈𝒓𝒆𝒂𝒕 𝒆𝒚𝒆 𝒇𝒐𝒓 𝒅𝒆𝒕𝒂𝒊𝒍 𝒂𝒏𝒅 𝒂 𝒄𝒍𝒆𝒂𝒓 𝒖𝒏𝒅𝒆𝒓𝒔𝒕𝒂𝒏𝒅𝒊𝒏𝒈 𝒐𝒇 𝒑𝒓𝒐𝒋𝒆𝒄𝒕 𝒐𝒃𝒋𝒆𝒄𝒕𝒊𝒗𝒆𝒔 𝒂𝒏𝒅 𝒕𝒂𝒓𝒈𝒆𝒕 𝒂𝒖𝒅𝒊𝒆𝒏𝒄𝒆𝒔." 🗣️ "𝑴𝒐𝒏𝒊𝒂 𝒅𝒊𝒅 𝒂𝒏 𝒆𝒙𝒄𝒆𝒍𝒍𝒆𝒏𝒕 𝒋𝒐𝒃. 𝑺𝒉𝒆 𝒘𝒂𝒔 𝒓𝒆𝒂𝒍𝒍𝒚 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆 𝒂𝒏𝒅 𝒎𝒂𝒏𝒂𝒈𝒆𝒅 𝒕𝒉𝒆 𝒑𝒓𝒐𝒋𝒆𝒄𝒕 𝒆𝒙𝒄𝒆𝒑𝒕𝒊𝒐𝒏𝒂𝒍𝒍𝒚 𝒘𝒆𝒍𝒍. 𝑯𝒊𝒈𝒉𝒍𝒚 𝒓𝒆𝒄𝒐𝒎𝒎𝒆𝒏𝒅 𝒉𝒆𝒓!" 🎨 𝗦𝗸𝗶𝗹𝗹𝘀 ✅ 𝗕𝗿𝗮𝗻𝗱 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗗𝗲𝘀𝗶𝗴𝗻: Logo Design, Brand Guidelines, Social Media Assets ✅ 𝗚𝗿𝗮𝗽𝗵𝗶𝗰 𝗗𝗲𝘀𝗶𝗴𝗻: Packaging, Label, Flyer, Brochure, Catalogue, Billboard Designs ✅ 𝗔𝗜 𝗧𝗼𝗼𝗹𝘀: Generative AI Modeling, AI Image Editing, Prompt Engineering ✅ 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: Adobe Suite, MidJourney, Canva, Figma 📦 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗢𝗳𝗳𝗲𝗿𝗲𝗱 ✔️ 𝗕𝗿𝗮𝗻𝗱 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 ✔️ 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 & 𝗟𝗮𝗯𝗲𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 ✔️ 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗔𝘀𝘀𝗲𝘁 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻 ✔️ 𝗣𝗿𝗶𝗻𝘁 𝗖𝗼𝗹𝗹𝗮𝘁𝗲𝗿𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 ✔️ 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 🌟 𝗧𝗮𝗿𝗴𝗲𝘁𝗲𝗱 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 ✅ 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻: Private Schools ✅ 𝗛𝗲𝗮𝗹𝘁𝗵: Skincare, Supplements, Clinics ✅ 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆: Software Houses, Fintech ✅ 𝗙𝗼𝗼𝗱 & 𝗕𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝘀: Coffee, Ice Cream, Beer ✅ 𝗥𝗲𝘁𝗮𝗶𝗹 & 𝗛𝗼𝘀𝗽𝗶𝘁𝗮𝗹𝗶𝘁𝘆: Baby Products, Restaurants ✅ 𝗕𝟮𝗕: Logistics, Reclaimed Wood, Software Development 🚀 𝗪𝗵𝗮𝘁 𝗦𝗲𝘁𝘀 𝗠𝗲 𝗔𝗽𝗮𝗿𝘁? ✅ 𝗨𝗻𝗹𝗶𝗺𝗶𝘁𝗲𝗱 𝗥𝗲𝘃𝗶𝘀𝗶𝗼𝗻𝘀: I ensure your complete satisfaction. ✅ 𝗔𝘄𝗮𝗿𝗱-𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗪𝗼𝗿𝗸: Recognized for marketing excellence and logo designs. ✅ 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: I craft unique designs tailored to your brand’s essence. ✅ 𝗙𝗮𝘀𝘁 𝗧𝘂𝗿𝗻𝗮𝗿𝗼𝘂𝗻𝗱: Efficient delivery without compromising quality. 💡 𝗟𝗲𝘁’𝘀 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗲! Whether you're launching a new brand, rebranding, or seeking to elevate your visual presence, I’m here to bring your vision to life. 𝗕𝗼𝗼𝗸 𝗮 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻 𝘁𝗼𝗱𝗮𝘆❟ 𝗮𝗻𝗱 𝗹𝗲𝘁’𝘀 𝗰𝗿𝗲𝗮𝘁𝗲 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗲𝘅𝘁𝗿𝗮𝗼𝗿𝗱𝗶𝗻𝗮𝗿𝘆 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿. Keywords: Brand Identity Design, Graphic Design, Logo Design, Packaging Design, Brand Guidelines, Social Media Assets, AI Image Generation, Prompt Engineering, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma, Canva, Branding Expert, Creative Designer, Digital Branding Solutions, Visual Identity Creation, Custom Logo Design, Marketing Collateral, Branding Strategy, Label Design, Flyer Design, Brochure Design, Catalogue Design, Billboard Design, Digital Marketing, Creative Branding, Visual Branding, AI-Powered Design, Brand Consulting.

Award-Winning in Fashion Communication I’m Marianna, an Art Director and Brand Identity Designer with a refined eye and a strategic mind. Based in Milan, I specialize in fashion, luxury, and lifestyle, creating emotionally resonant visual identities that combine artistic sensitivity with market impact. My work merges visual storytelling, branding, and campaign direction to shape brand universes that connect deeply with their audience. From fashion films and editorial content to full-scale branding, I help brands craft a clear, elevated, and memorable presence. My Approach Whether I’m working with an iconic label or an emerging designer, I bring a custom, culturally attuned approach. I start with story and strategy, then build cohesive aesthetics that reflect brand values, inspire trust, and drive engagement. I believe in design that evokes, not just design that sells. My Expertise Brand Identity Design - Logo systems, typography, tone of voice, guidelines Creative & Art Direction - Concept creation & visual oversight for campaigns, lookbooks, launches Fashion Film & Editorial - Visually-driven narratives with symbolic depth Content Strategy - Cohesive storytelling across digital, print, and social Graphic Design - High-end presentations, packaging, feed design, and editorial layout Highlights - Wrote & directed 3 fashion films selected at international festivals, including Milano Fashion Film Festival and featured on MUBI - Winner of the Fashion Communication Award / Rome, 2022 - Collaborated with Fendi, Moncler, Balestra, Slowear, and more - Led branding and campaign launches for luxury brands across Europe, the Middle East, the US, and Asia A brand that’s minimal, meaningful, and impactful is just a conversation away. Let’s make it happen.

Luxury Fashion Brand Strategist · Social Media · Client Experience · EN·ES·IT I help fashion and lifestyle brands build stronger identities, grow their social media presence, and deliver exceptional client experiences, combining luxury brand expertise with hands-on digital execution. With 5+ years at Dior and Isabel Marant and a Master's from Polimoda Florence, I bring something most freelancers don't: I understand luxury brands from the inside out: how they communicate, how they sell, and how they make clients feel. That knowledge shapes everything I create digitally. What I've delivered for real clients: • +65% social media engagement growth (ReWi luxury fashion brand, Italy) • 3x website traffic increase through influencer marketing strategy • +40% conversion rate from visitor to registered user • Complete rebranding + Shopify build for a wellness brand (live site) • #1 Lady Dior sales in-store — €90,000+ in a single month • +30% customer retention at Isabel Marant through personalised styling What I can do for your brand: → Brand identity — logo, visual system, brand guide, social templates → Social media strategy — content pillars, calendar, captions, analytics → Social media management — monthly content, community, reporting → Shopify or website design — fashion and lifestyle brands → Client experience — multilingual support, CRM, virtual styling (EN · ES · IT) → Influencer marketing — strategy, outreach, campaign management I work best with fashion founders, boutique owners, and lifestyle brands who want a collaborator who understands both the creative and commercial side of the industry. Based in Florence, Italy. EU citizen. Available immediately. Let's build something your clients will love!

Hi, I'm SHARMA — a hybrid Project & Brand Strategist with hands-on expertise across e‑commerce, digital marketing, content systems, and team management. I connect creativity with operations to help businesses launch, scale, and grow sustainably. 💼 What I Bring to the Table: - 📈 Business Project Management Strategic planning, execution, and optimization across teams and tools like Trello, ClickUp, Asana. - 🛒 E‑Commerce Ops & Strategy Managing Amazon, Shopify, Etsy, and WooCommerce stores — from product launches to logistics and marketing funnels. - 🧠 Content & Brand Strategy Building performance-driven content strategies that fuel traffic, conversion, and long-term brand equity. - 🎨 Creative-Led Growth Execution Combining visual storytelling, campaign management, and digital system building to drive results. 🔧 Platforms I Work With: - E‑Commerce: Amazon, Shopify, Etsy, WooCommerce - Content & Marketing: Instagram, YouTube, Email, Blog, Meta Ads - Project Tools: Asana, Trello, Notion, ClickUp, Slack - Analytics: Google Analytics, Ubersuggest, Helium10 ✅ Ideal Clients: - Startups or solo founders who need help across strategy + execution - Growing brands needing e‑com and content systems - Agencies looking for a creative PM or operations lead - Entrepreneurs needing a multi-skilled digital manager to streamline their workflows 💬 Let’s Work If you need a versatile partner who can think strategically, manage projects, and execute content or e-com initiatives from the ground up — I’d love to chat!