Hire the Best Brand Identity & Guidelines Freelancers
in Italy

About Myself - Creative graphic designer with over 3 years of experience in crafting visually compelling designs. I specialize in logo design, branding, and digital illustrations, focusing on delivering results that elevate your brand and capture your audience’s attention. [Graphic Design Services] ✔️ Logo Design ✔️ Branding & Identity ✔️ Marketing Materials ✔️ Social Media Graphics ✔️ Digital Illustrations ✔️ Poster Design ✔️ Infographics ✔️ Print Design [Consulting] With extensive experience in graphic design, I offer consultancy services to help businesses and individuals achieve their visual goals. Utilize my expertise to create impactful designs that enhance your brand identity and engage your audience effectively. [Tools Mastered] Adobe Illustrator: ✔️ Vector Graphics ✔️ Logo Design ✔️ Icon Design Adobe Photoshop: ✔️ Photo Editing ✔️ Graphic Creation ✔️ Color Correction Other Tools & Resources I Use: ✔️ Adobe InDesign - for layout and print design ✔️ Canva - for quick and efficient design solutions [UX/UI Design] Skilled UX/UI designer with over 2 years of experience in creating user-friendly and visually appealing digital experiences. I focus on designing intuitive interfaces and conducting thorough user research to ensure every project delivers an exceptional user experience. [UX/UI Design Services] ✔️ User Interface Design ✔️ User Experience Research ✔️ Wireframing & Prototyping ✔️ Usability Testing ✔️ Responsive Design ✔️ Interactive Prototypes [Consulting] With a strong background in UX/UI design, I offer consultancy services to help refine your digital products. Leverage my expertise to enhance usability and create interfaces that are both aesthetically pleasing and functional. [Tools Mastered] Adobe XD: ✔️ Wireframing ✔️ Prototyping ✔️ User Flows Figma: ✔️ Collaborative Design ✔️ High-Fidelity Mockups ✔️ Design Systems Sketch: ✔️ Interface Design ✔️ Design Assets ✔️ Component Libraries Languages: Feel free to communicate in any of these languages: ✔️ English ✔️ French ✔️ Italian ✔️ German For those who read all the way to the end, you're awesome! Let’s build something incredible together!

"Probably the most talented Brand Identity Designer on Upwork. Professional, timely and extremely creative. Highly Recommend." As a Top Rated Plus, Expert-Vetted Freelancer (Top 1%) and a former Brand Marketing Manager, I bridge the gap between high-level brand strategy and premium visual execution. With over 15 years of industry experience, I don’t just design logos—I build cohesive, strategic visual ecosystems that capture market share and align perfectly with your business goals. If your business lacks the visual consistency needed to command premium pricing or stand out in a crowded market, I am here to help. Because I approach design with a marketer's mindset, your visual identity will be built to convert, scale, and resonate deeply with your specific audience. ⭐ 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 & 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 I specialize in creating comprehensive brand identities that go beyond just a logo. My unique background as a 𝗳𝗼𝗿𝗺𝗲𝗿 𝗕𝗿𝗮𝗻𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 allows me to approach design with a strategic mindset, ensuring alignment with your business goals. Clients consistently praise my ability to deliver designs that exceed expectations: 🗣️ "𝑴𝒐𝒏𝒊𝒂 𝒊𝒔 𝒂𝒏 𝒊𝒏𝒄𝒓𝒆𝒅𝒊𝒃𝒍𝒆 𝒅𝒆𝒔𝒊𝒈𝒏𝒆𝒓, 𝒕𝒓𝒖𝒍𝒚 𝒂 𝒓𝒂𝒓𝒆 𝒇𝒊𝒏𝒅! 𝑺𝒉𝒆’𝒔 𝒆𝒙𝒄𝒆𝒑𝒕𝒊𝒐𝒏𝒂𝒍𝒍𝒚 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆, 𝒘𝒊𝒕𝒉 𝒂 𝒈𝒓𝒆𝒂𝒕 𝒆𝒚𝒆 𝒇𝒐𝒓 𝒅𝒆𝒕𝒂𝒊𝒍 𝒂𝒏𝒅 𝒂 𝒄𝒍𝒆𝒂𝒓 𝒖𝒏𝒅𝒆𝒓𝒔𝒕𝒂𝒏𝒅𝒊𝒏𝒈 𝒐𝒇 𝒑𝒓𝒐𝒋𝒆𝒄𝒕 𝒐𝒃𝒋𝒆𝒄𝒕𝒊𝒗𝒆𝒔 𝒂𝒏𝒅 𝒕𝒂𝒓𝒈𝒆𝒕 𝒂𝒖𝒅𝒊𝒆𝒏𝒄𝒆𝒔." 🗣️ "𝑴𝒐𝒏𝒊𝒂 𝒅𝒊𝒅 𝒂𝒏 𝒆𝒙𝒄𝒆𝒍𝒍𝒆𝒏𝒕 𝒋𝒐𝒃. 𝑺𝒉𝒆 𝒘𝒂𝒔 𝒓𝒆𝒂𝒍𝒍𝒚 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆 𝒂𝒏𝒅 𝒎𝒂𝒏𝒂𝒈𝒆𝒅 𝒕𝒉𝒆 𝒑𝒓𝒐𝒋𝒆𝒄𝒕 𝒆𝒙𝒄𝒆𝒑𝒕𝒊𝒐𝒏𝒂𝒍𝒍𝒚 𝒘𝒆𝒍𝒍. 𝑯𝒊𝒈𝒉𝒍𝒚 𝒓𝒆𝒄𝒐𝒎𝒎𝒆𝒏𝒅 𝒉𝒆𝒓!" 🎨 𝗦𝗸𝗶𝗹𝗹𝘀 ✅ 𝗕𝗿𝗮𝗻𝗱 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗗𝗲𝘀𝗶𝗴𝗻: Logo Design, Brand Guidelines, Social Media Assets ✅ 𝗚𝗿𝗮𝗽𝗵𝗶𝗰 𝗗𝗲𝘀𝗶𝗴𝗻: Packaging, Label, Flyer, Brochure, Catalogue, Billboard Designs ✅ 𝗔𝗜 𝗧𝗼𝗼𝗹𝘀: Generative AI Modeling, AI Image Editing, Prompt Engineering ✅ 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: Adobe Suite, MidJourney, Canva, Figma 📦 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗢𝗳𝗳𝗲𝗿𝗲𝗱 ✔️ 𝗕𝗿𝗮𝗻𝗱 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 ✔️ 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 & 𝗟𝗮𝗯𝗲𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 ✔️ 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗔𝘀𝘀𝗲𝘁 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻 ✔️ 𝗣𝗿𝗶𝗻𝘁 𝗖𝗼𝗹𝗹𝗮𝘁𝗲𝗿𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 ✔️ 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 🌟 𝗧𝗮𝗿𝗴𝗲𝘁𝗲𝗱 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 ✅ 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻: Private Schools ✅ 𝗛𝗲𝗮𝗹𝘁𝗵: Skincare, Supplements, Clinics ✅ 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆: Software Houses, Fintech ✅ 𝗙𝗼𝗼𝗱 & 𝗕𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝘀: Coffee, Ice Cream, Beer ✅ 𝗥𝗲𝘁𝗮𝗶𝗹 & 𝗛𝗼𝘀𝗽𝗶𝘁𝗮𝗹𝗶𝘁𝘆: Baby Products, Restaurants ✅ 𝗕𝟮𝗕: Logistics, Reclaimed Wood, Software Development 🚀 𝗪𝗵𝗮𝘁 𝗦𝗲𝘁𝘀 𝗠𝗲 𝗔𝗽𝗮𝗿𝘁? ✅ 𝗨𝗻𝗹𝗶𝗺𝗶𝘁𝗲𝗱 𝗥𝗲𝘃𝗶𝘀𝗶𝗼𝗻𝘀: I ensure your complete satisfaction. ✅ 𝗔𝘄𝗮𝗿𝗱-𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗪𝗼𝗿𝗸: Recognized for marketing excellence and logo designs. ✅ 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: I craft unique designs tailored to your brand’s essence. ✅ 𝗙𝗮𝘀𝘁 𝗧𝘂𝗿𝗻𝗮𝗿𝗼𝘂𝗻𝗱: Efficient delivery without compromising quality. 💡 𝗟𝗲𝘁’𝘀 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗲! Whether you're launching a new brand, rebranding, or seeking to elevate your visual presence, I’m here to bring your vision to life. 𝗕𝗼𝗼𝗸 𝗮 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻 𝘁𝗼𝗱𝗮𝘆❟ 𝗮𝗻𝗱 𝗹𝗲𝘁’𝘀 𝗰𝗿𝗲𝗮𝘁𝗲 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗲𝘅𝘁𝗿𝗮𝗼𝗿𝗱𝗶𝗻𝗮𝗿𝘆 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿. Keywords: Brand Identity Design, Graphic Design, Logo Design, Packaging Design, Brand Guidelines, Social Media Assets, AI Image Generation, Prompt Engineering, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma, Canva, Branding Expert, Creative Designer, Digital Branding Solutions, Visual Identity Creation, Custom Logo Design, Marketing Collateral, Branding Strategy, Label Design, Flyer Design, Brochure Design, Catalogue Design, Billboard Design, Digital Marketing, Creative Branding, Visual Branding, AI-Powered Design, Brand Consulting.

Hello there! My name is Sofia and I'm a visual designer driven by creative exploration. I possess a thorough understanding of design principles and techniques, and I'm both a conceptual thinker and a making-things-look-good person. With creativity, curiosity, and open-mindedness as my core personality traits, I always strive to push projects to their fullest creative potential. I hold a Bachelor of Arts degree in graphic design and visual communication, and I also have a master's certificate in UI design. Over the past 9+ years, I've worked with startups and communication agencies, developing a wealth of experience and expertise. As a freelancer, I've learned how to manage multiple tasks simultaneously, while maintaining consistency and attention to detail. My work focuses on branding, editorial and digital design, web design, and WordPress/Shopify development. If you need any of the following services, please don't hesitate to get in touch: - Logo and brand identity design - Brand strategy, naming, and tone of voice implementation - Offline advertising such as billboards, flyers, posters, catalogs, brochures, stand and event design - Online advertising such as social media post design, feed design, newsletter/email template design, and banners - Editorial design including book design, magazine design, newspaper design, and printing techniques - UI design including website design and WordPress/Shopify development, web app and mobile responsive design, and prototype creation using Adobe XD/Figma

Im an experienced product designer with special skills in UX, branding & design strategy. With me you'll be followed in the entire process for design your product/service 🤝🏽 My product catalogue include: ✔App mobile, Website UX/UI, Figma prototype ✔Design Consultation, Branding & strategy Design, Logo Design, digital Advertising ✔Professional Pitch, Slide presentation (Power Point, Canva, Google slide, Figma) 🎁You'll receive: - Business Research, Product Research and Competitor Analysis - Personas, User Story Maps, User flow - Pitch and professional presentations for investors / third party clients - Information architecture, Wireframes, Low Fidelity prototypes - Early Stage Prototype Testing - Design concept, UI Design, branding, modeling, brochures, prototyping and development. 📈 Project workflow includes: - Project discussion to gather requirements and details from the client's business, product, users, competitors, and technical aspects. - Creation of information architecture, user flow, and Costumer journey Map. - Development of wireframes and clickable prototypes. - Agreement on the style and nature of the future project through the selection of references and creation of several design concepts for approval. - UX design with an attractive UI and a UI pack. - Prototyping to test the functionality and usability of the site. - Coordination with the client at each stage to minimize discrepancies with expectations. - Additional stages, such as surveys and UX research, may be necessary and will be included as needed. - Optional design kit, such as Brochure for your products, Advertisement for your brand, 3D printed Gadgets and others 🛠️ My design toolkit includes Figma️ , Webflow, Framer, advanced AI tools e vibe coding If this suits you and you are looking for the best quality and expertise in UX/UI design, just contact me and we will create an amazing product for your clients!❤ _______________________________________________________________________ 🔑 Keywords to find me: UI/UX, UI Design, UX design, User Interface Design, web design, Graphic design, Landing Pages Design, User Experience Design, Web & Mobile Design, Responsive Web Design, UI Research, User Flow, Android and iOS app design, pitch deck presentation design, mobile design, Android app design, Graphics & UI Design, website wireframing, eCommerce web design, Google Material Design, Clickable prototype, Export Assets from Sketch, iOS and Android guideline, WordPress design, Website Wireframing, Animations creation, Branding, User Interface, iOS app design, prototype design, responsive web design, Webdesign, web design, Android guidelines, Infographics design, logo design, Material Design, Marvelapp, eCommerce app design, website design, Principle, Adobe Photoshop, GUI design, User interface designs, Figma, UX Research, iOS guidelines, Logo Design, Animation UI, wireframes design, InVision, Axure, Design, UX/UI, UX, UI, User Interface Design, Logo, Business Card, Book Cover, Brochure, Flyer, Banner Design, Landing Page Design, Web & Mobile Design, Responsive Design, Graphics & UI Design, User Experience Design, UX Research, Website, Google, Material Design, Export Assets from Sketch, UI Research, iPhone, Web Design, Sketch, App, Adobe Photoshop, Landing Page, Website, , Illustrator, Graphic Design, iPhone Design, Web-design, Responsive Design, Identity, iOS App Design, Branding, Visual Design, Adobe, Android Design, Application design, Photoshop, Redesign, Responsive, Wireframing, Management, Search, Landing, Promo, SAAS, Design Thinking, iPad Design, Update, Productive, Graphics, Adaptive, App Design, Adobe Illustrator, Job, A/B Testing, iOS, Effective, Usability, Design Expert, Digital,Agency, Creation, Android, Hire, User experience design, Creative, Experienced, Solutions, UI/UX Design, Advertising, User Experience,Testing, Team Leader, platform design, Sketch, Logo, Long term, Webflow, Application, Design Guru, UI/UX Design, Logotype, Graphic Design, Design Thinking, Desktop, Identity, Web Design, Art Director, Guidelines, Website Prototyping, Interaction Design, Designer, Material Design, UI, Head of Design, Wireframe, UX, Mobile Design, Mock-up, Mobile UX Design, Brochure, 3d model.

I am a Graphic Designer and a Brand Identity Specialist based in Rome, Italy, with a passion for creating minimalist and modern aesthetics in brand design. With more than 15 years of experience in the field, I've excelled as a freelance designer for the past seven years, focusing on the development of impactful brands. I offer a holistic solution, covering everything from logos to packaging, and from visual communication to website design, ensuring the brand maintains a cohesive and compelling identity across various mediums. Whether you're starting from scratch or looking to refresh your existing brand, I am here to bring your vision to life. You can see my works here: duyguaksoystudio.com I look forward to hearing about your project!

I design brand identities, packaging, editorial layouts, and print-ready visual systems for brands that need clear, refined, and consistent design. My work is especially useful when a business already has a product, idea, or existing visual direction, but needs stronger hierarchy, better typography, cleaner layouts, and files that are ready for real-world use across print, packaging, digital, and commercial materials. I can help with: Premium Packaging & Label Design Wine and spirits labels, beverage packaging, olive oil, food products, cosmetics, skincare, and multi-SKU packaging systems with careful attention to hierarchy, materials, finishes, and production requirements. Brand Identity & Visual Systems Logo systems, typography, color palettes, brand guidelines, packaging extensions, editorial layouts, menus, and branded applications for food, beverage, hospitality, lifestyle, and premium consumer brands. Editorial & Print Communication Brochures, catalogues, brand presentations, editorial layouts, print materials, and visual communication tools where clarity, structure, and typography are central to the final result. Production-Ready Design Files Adobe Illustrator source files, print-ready PDFs, dielines, CMYK/Pantone setup, foil/embossing layers, prepress checks, and organized files that can be sent to suppliers without unnecessary back-and-forth. I have 15+ years of experience in visual communication and art direction, with work across premium consumer brands, cultural institutions, hospitality, food & beverage, and international clients including Rolex, Mercedes-Benz, Unicef, Continental, Roberto Coin, CRUI, and Regione Emilia-Romagna. On Upwork, I am a Top Rated Plus freelancer with $200K+ earned, 380+ completed projects, and a long track record of helping clients refine, build, and deliver professional visual systems. I am a good fit if you need a senior designer who can take an existing idea, brand, or product and turn it into a clear, coherent, production-ready visual system.