Hire the Best Facebook Marketers

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Rating is 4.7 out of 5.
4.7/5
Based on 43,862 client reviews
Cian H.

Malaga, Spain

$55/hr
5.0
9 jobs

🏆 Successful Agency Exit | Now Consulting, Auditing & Building Elite Marketing Teams 📊 Managed $700k+ in Ad Spend Across Meta & Google 🚀 Business Consulting + Team Coaching — Helping Business Owners Grow With Paid Ads Send me an invite or message, I'll give you a free screen recorded audio audit showing exactly where your marketing/business has gaps and what I'd do about it. That's my promise. After scaling and successfully exiting my own marketing agency, I now help business owners do what I did, build the systems, teams, and strategies that create sustainable growth. I don't just run ads. I help you understand your marketing at a deeper level, hire the right people, and build something that works without you doing everything yourself. Marketing audits that actually mean something. I go through your ad accounts, funnels, and strategy and give you a clear, honest picture of what's working, what's wasting money, and exactly what needs to change. Building elite marketing teams. I work with businesses to hire, train, and develop marketing talent. This includes AI-powered marketers who can hit the ground running and deliver real impact from day one. Mentorship and consulting. Whether you're a business owner trying to get more from your marketing or a growing company that needs strategic direction, I bring the experience of someone who has built, scaled, and sold a marketing business. 175+ marketers trained. I run an active marketing education programme with 175+ members, which means I stay sharp on what's working right now and I bring that into every client engagement. CORE SKILLS: Marketing Audits, Meta Ads Audit, Google Ads Audit, Ad Account Review, Paid Media Strategy, Marketing Strategy, Marketing Consulting, Business Consulting, Team Building, Marketing Team Development, Talent Development, Marketing Mentorship, Business Mentorship, Marketing Education, AI Marketing, AI-Powered Marketing, Marketing Training, Meta Ads, Facebook Ads, Google Ads, Performance Marketing, Media Buying, Campaign Strategy, Conversion Tracking, Facebook Pixel, Conversion API, Google Analytics, GA4, ROAS Optimisation, Funnel Strategy, Full-Funnel Marketing, Lead Generation, eCommerce Marketing, Shopify Marketing, Content Strategy, Organic Marketing, Marketing Systems, SOPs, GoHighLevel, Email Marketing, Copywriting, Marketing Automation

  • Marketing
  • Training & Development
  • Training
  • Digital Marketing
  • Coaching
  • Marketing Consulting
  • Marketing Strategy
  • Employee Training
  • Google Ads
  • Facebook Ads Manager
  • Facebook Advertising
Zain I.

Karachi, Pakistan

$12/hr
5.0
3 jobs

I'm Zain Irshad, a Social Media Marketing Specialist and Meta Ads Expert with 5+ years of experience in brand identity and performance-driven creative design. I've delivered 400+ projects for startups, SMEs, and entrepreneurs worldwide, combining strategic ad management with scroll-stopping visuals that actually convert. Most businesses are spending money on Meta Ads and getting nothing back. Not because their product is bad. Because their ads look like ads, their targeting is off, and their creatives have no strategy behind them. That's exactly what I fix. If your Facebook or Instagram Ads aren't performing, it's not just a budget problem. It's a creative and strategy problem. What I've delivered for clients: - 400+ successful projects across brand identity, social media, and paid advertising - Helped startups and SMEs build recognizable brands that convert on social platforms - Designed high-performing ad creatives used across Meta Ads campaigns - Managed complete social media presence from strategy to execution - Built brand systems trusted by entrepreneurs in the US, UK, Europe, and beyond Services I Offer: Social Media Marketing and Management Full social media strategy, content calendar, and execution across Facebook and Instagram Meta Ads (Facebook Ads and Instagram Ads) Campaign setup, audience targeting, A/B testing, budget optimization, and performance reporting via Facebook Ads Manager Ad Creative Design Static ads, carousel creatives, story ads, and UGC-style visuals built to convert Brand Identity and Logo Design Custom logo design, brand guidelines, typography, and color systems Graphic Design for Social Media Social media kits, post templates, ad banners, branded content, and promotional visuals Pitch Deck and Presentation Design Investor-ready decks and branded presentations UI/UX and Web Design Landing pages and website UI optimized for conversions using Figma, Webflow, and Squarespace Skills and Expertise: Facebook Ads Manager, Meta Business Suite, Instagram Ads, Audience Targeting, Retargeting, A/B Testing, Campaign Optimization, Social Media Strategy, Content Creation, Brand Identity, Logo Design, Adobe Illustrator, Adobe Photoshop, After Effects, Figma, Canva, Webflow Industries I Work With: E-commerce and Retail, SaaS and Tech Startups, Real Estate, Health and Wellness, Coaches and Consultants, Fashion and Lifestyle, Restaurants and Local Businesses, Digital Agencies Why Choose Me? - Most designers can make things look good. Most marketers can run ads. I do both, and that's the difference. - When your ad creative and your ad strategy are built by the same person, everything aligns. The visuals match the message. The message speaks to the right audience. And the right audience converts. - I don't just hand you a pretty image and walk away. I build the creative, set up the campaign, test what works, and optimize until your money is working harder. Ready to run ads that actually bring results? Send me a message and let's talk about your goals. I'll tell you exactly where your current strategy is leaking money and how we fix it.

  • Social Media Management
  • Social Media Marketing
  • Facebook Ads Manager
  • Instagram
  • Facebook Advertising
  • TikTok
  • Media Buying
  • Instagram Reels
  • Facebook Ad Campaign
  • Instagram Marketing
  • Instagram Ad Campaign
  • Social Media Ad Campaign
  • Social Media Advertising
  • Social Media Marketing Plan
  • Social Media Marketing Strategy
  • Social Media Content
  • Social Media Content Creation
  • TikTok Ad
  • Social Media Strategy
Peter S.

Clearwater, Florida

$289/hr
5.0
552 jobs

I worked at Facebook for a year, and I am a paid media consultant who helps businesses optimize their Shopify e-commerce revenue and lead generation efforts with Facebook Advertising, Pay-Per-Click Advertising (PPC) and Social Media Marketing. I have deep experience with Facebook Ads Manager and Instagram Ads, experience with Google Ads, Twitter Ads and TikTok Ads, as well as a broad organic social media content development and strategy background, and deep experience with generative AI for content creation. In the past, I’ve run 10-12x ROAS Facebook and Instagram advertising campaigns for global sports brands (I led social media for the Boston Celtics and UFC) and have run digital ad campaigns for clients across multiple industries like live event tickets (hockey tournaments, conventions, etc.), DTC/e-commerce, luxury soap, premium pet food (Purina) and pet products, baby furniture, women’s designer clothing, book releases, real estate, designer chocolate, and more. I also have a background in lead generation campaigns and helping marketers understand what their cost per lead should look like on Facebook and Instagram. My work in-house at Facebook provided me with insider insight into effective ads strategies on the platform. I’ve also worked in the paid media space for a pharmaceutical company and the retail media space for Fortune 500 CPGs. I’ve managed monthly budgets of up to $1 million on Facebook, and I can work with any business, including start-ups, wedding photographers, real estate agents, small businesses, restaurants, and e-commerce/Shopify stores, as well as local services businesses (cleaning companies, etc.) who need help with lead generation. Whether you need help with Facebook pixel installation, organizing Facebook Business Manager, lead gen and landing page optimization, or lookalikes and audience retargeting, I can help optimize your ad spend and enhance your tactics. If you just need an extra set of eyes on your account for some pointers, or you need a full-on account audit, I’m your guy. I can also help with Wordpress, Shopify and GoHighLevel integrations with your Meta Ads. I have deep experience with event marketing through Facebook Ads, including professional sports ticket sales, networking, conferences and conventions marketing via Eventbrite, and webinar marketing via Zoom and other platforms. I manage Meta Ads for multiple clients and can manage yours as well. I can also help you design ad creative with generative AI tools for rapid creative testing and iteration, including Gemini, NanoBanana, Claude and more. If you need help in these areas of your social media marketing, Facebook Ads or Instagram marketing, let’s chat.

  • Facebook
  • Facebook Ads Manager
  • Content Strategy
  • Facebook Advertising
  • Social Media Advertising
  • Google Analytics
  • Shopify
  • Digital Marketing
  • Paid Media
  • Content Marketing
  • Pay Per Click Advertising
Harrison B.

York, United Kingdom

$75/hr
4.9
132 jobs

🏆 Top Rated Plus | Top 1% of Performance Marketers on Upwork 🏆 💰 Managed over $1m+ in Ad Spend Across Meta & Google 💰 📈 6+ Years Driving Growth and Revenue For eCom Brands Online 🚀 Send me an invite or message, I'll give you a free Loom audit showing exactly how I'd approach your ad account to get it performing at its best. That's my promise. I help eCommerce brands turn ad spend into predictable revenue through Meta Ads and Google Ads. Whether you're scaling a Shopify store, improving ROAS, or trying to make your paid media more profitable, I build campaigns that drive purchases and revenue, not vanity metrics. Paid advertising that performs. I manage eCom campaigns across Meta and Google, from cold traffic prospecting to retargeting. Proper conversion tracking, daily optimisation, and a focus on the metrics that actually matter to your bottom line. Creative strategy that scales. Creative fatigue kills eCommerce campaigns. I test hooks, angles, and formats weekly, UGC-style videos, static ads, carousels, product demos, find what converts, cut what doesn't, and scale the winners. Full-funnel eCommerce campaigns. Awareness, retargeting, conversion, each stage needs different creative and targeting. I build campaigns that move shoppers through your funnel, not just dump traffic at the top. Data-driven optimisation. I track ROAS, CPA, CTR, conversion rates, AOV, MER, and purchase volume. You get clear reporting showing what's working, what's not, and what we're doing about it. HAPPY CLIENTS: ⭐⭐⭐⭐⭐ "We'd tried and failed with Meta ads before so were initially skeptical about whether the channel was right for us, but Harrison absolutely CRUSHED it. We budgeted 3 months for a return on Meta, but Harrison worked with us lock-step from the start with our strategy and we hit a profitable ROAS literally straight out the gate. I've been hiring on Upwork for 12 years and good talent can be hard to come across. Harrison is your guy. Book a call with him and you won't regret it." ⭐⭐⭐⭐⭐ "Harrison is an expert when it comes to Meta ads. I cannot recommend him enough to anyone who needs help getting their ads account performing well." ⭐⭐⭐⭐⭐ "Highly recommend Harrison and his team, they were able to understand our needs and our brand voice quickly to produce great results with efficiency." ⭐⭐⭐⭐⭐ "Great freelancer, very hard working, knowledgeable and extremely easy to work with." CORE SKILLS: Paid Ads, Meta Ads, Facebook Ads, Instagram Ads, Google Ads, Google Shopping, Performance Max, Performance Marketing, Paid Advertising, PPC, eCommerce Marketing, Shopify Marketing, DTC Marketing, eCommerce Growth, Media Buying, Campaign Management, Audience Targeting, Retargeting, Lookalike Audiences, Dynamic Product Ads, Catalogue Ads, Advantage+ Shopping Campaigns, Conversion Tracking, Facebook Pixel, Conversion API, Google Tag Manager, Google Analytics, GA4, Merchant Center, Product Feed, ROAS Optimization, CPA Optimization, A/B Testing, Campaign Scaling, Shopify Ads, eCommerce Ads, Performance Marketing

  • Marketing Automation
  • Social Media Ad Campaign
  • Paid Social
  • Performance Marketing
  • PPC Campaign Setup & Management
  • Google Ads
  • Facebook Advertising
  • Instagram Marketing
  • Social Media Marketing
  • Instagram Ad Campaign
  • Facebook Ads Manager
  • Creative Strategy
  • Marketing Strategy
  • Ecommerce Marketing
  • Campaign Management
Yashveer W.

Karnal, India

$5/hr
5.0
111 jobs

Hi, I’m Yashveer Walia — a results-focused digital marketing expert helping businesses generate qualified leads, scale eCommerce revenue, and achieve profitable growth. I work with brands and service-based businesses that care about real results: ✔ more leads ✔ lower CPL / CPA ✔ higher ROAS ✔ scalable systems My Core Expertise I offer full-funnel solutions, not just ads: 🔹 Lead Generation (B2B & B2C) – High-quality leads for local services, real estate, contractors, healthcare, coaching & more – Meta Lead Forms, Landing Pages, CRM-ready funnels 🔹 Meta Ads (Facebook & Instagram) – Lead Gen, Sales, Retargeting, Scaling, Creative Testing 🔹 Google Ads – Search, Display, Performance Max, YouTube, High-intent lead campaigns 🔹 WordPress Development – Fast, SEO-ready, conversion-focused websites 🔹 Shopify Development – High-converting eCommerce stores & product pages 🔹 SEO (Search Engine Optimization) – On-page, technical SEO & long-term growth 🔹 Ecommerce Scaling – Funnels, CRO, tracking, pixels, analytics & revenue optimization Why Clients Choose Me ✔ Strategy-first approach — no guesswork ✔ Strong understanding of ads + websites + user psychology ✔ Data-driven testing & scaling ✔ Clear communication & reliable execution ✔ Focused on profit, not vanity metrics I’ve helped businesses: Generate consistent leads at lower cost Scale Meta & Google Ads profitably Improve conversion rates & website performance Build long-term growth systems If you’re looking for a Top Rated–level partner who understands both marketing and development, let’s talk. 📩 Message me on Upwork — I’m happy to review your account or website and suggest clear next steps.

  • Facebook Marketing
  • Facebook
  • Google Display Network
  • Google Ads
  • Paid Media
  • Shopify
  • Shopify Marketing
  • Ad Campaign
  • SEM Campaign Setup
  • Meta Pixel
  • Facebook Ads Manager
  • Facebook Ad Campaign
  • Facebook Business Page
  • Facebook Advertising
  • Search Engine Optimization
Hammad H.

Karachi, Pakistan

$10/hr
5.0
11 jobs

Ecommerce Video Ads Editor specializing in high-converting TikTok Ads, Facebook Ads, and UGC video ads for DTC and dropshipping brands. If your ads are not converting, the problem is usually the creative, and that’s exactly what I fix. I help brands with: • Ecommerce Video Ads • TikTok Ads Editing • Facebook Ads Creatives • UGC Video Ads • Short Form Video Editing • Video Sales Letters (VSL) I’m Hamad Hussain, a Video Ads Editor with 4+ years of experience creating high-converting eCommerce video ads for TikTok Ads, Facebook Ads, Instagram Reels, YouTube Shorts, and social media advertising. I don’t just edit videos to look good. I create ad creatives designed to convert. I specialize in Ecommerce Ads as UGC Ads, AI UGC Ads, Short-Form Video Editing, and Long storytelling VSL editing for eCommerce brands, dropshipping stores, and social media marketers. Over the years I have helped many niches and brands including Health, Wellness, Supplement, Skin Related and many more. Every video is built around proven ad performance principles: 🎯 Strong 1–3 second hooks to stop scrolling ⚡ High-retention editing with fast cuts & pattern interrupts 📱 Platform-optimized formats (9:16 vertical video) 🧠 Story-driven ad structure that keeps viewers watching 📝 Captions & motion graphics optimized for social media engagement I work with Adobe Premiere Pro, CapCut, and AI video tools to create scroll-stopping ad creatives that feel native to the platform and perform well in paid social media campaigns. So if you're looking for a TikTok Ads Editor, UGC Ads Editor, Short-Form Video Editor, or eCommerce Video Ads Specialist who understands viral content, retention editing, and ad psychology, I’d love to help. 📩 Send me a message and let’s create video ads that don’t just look good, they convert. I’m also open to test edits or trial projects so you can see the results first.

  • Video Advertising
  • Ecommerce
  • TikTok Ad
  • Facebook Advertising
  • UGC
  • Short Video Ad
  • Video Editing
  • Social Media Advertising
  • Adobe Premiere Pro
  • CapCut

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Don't just take our word for it

Facebook Marketers Hiring FAQs

What is a Facebook marketer?

A Facebook marketer is adept at using the social media platform to implement creative marketing campaigns by using written content, videos, advertising and the power of family and friend connections. With experience in Internet marketing, creative entrepreneurship, social media advertising and copywriting, Facebook marketers have the expertise to maximize personal and professional networks for the purpose of building brand advocates.

How do you hire a Facebook marketer?

You can source Facebook marketing talent on Upwork by following these three steps:

  • Write a project description. You’ll want to determine your scope of work and the skills and requirements you are looking for in a Facebook marketer.
  • Post it on Upwork. Once you’ve written a project description, post it to Upwork. Simply follow the prompts to help you input the information you collected to scope out your project.
  • Shortlist and interview Facebook marketers. Once the proposals start coming in, create a shortlist of the professionals you want to interview. 

Of these three steps, your project description is where you will determine your scope of work and the specific type of Facebook marketer you need to complete your project. 

How much does it cost to hire a Facebook marketer?

Rates can vary due to many factors, including expertise and experience, location, and market conditions.

  • An experienced Facebook marketer may command higher fees but also work faster, have more-specialized areas of expertise, and deliver higher-quality work.
  • A contractor who is still in the process of building a client base may price their Facebook marketer services more competitively. 

Rates typically charged by Facebook marketers on Upwork are:

  • Beginner: $12 per hour
  • Intermediate: $62 per hour
  • Advanced: $200 per hour

Which one is right for you will depend on the specifics of your project. 

How do you write a Facebook marketer job post?

Your job post is your chance to describe your project scope, budget, and talent needs. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

Job post title

Create a simple title that describes exactly what you’re looking for. The idea is to target the keywords that your ideal candidate is likely to type into a job search bar to find your project. Here are some sample Facebook marketer job post titles:

  • Facebook advertising expert needed
  • Facebook brand building expert
  • Our team needs a social media marketing expert who specializes in Facebook

Project description

An effective Facebook marketer job post should include: 

  • Scope of work: From developing campaigns to engaging followers, list all the deliverables you’ll need. 
  • Project length: Your job post should indicate whether this is a smaller or larger project. 
  • Background: If you prefer experience with certain industries, products, or B2B vs consumer, mention this here. 
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Facebook marketer job responsibilities

Here are some examples of Facebook marketer job responsibilities:

  • Successfully execute and manage paid advertising campaigns
  • Develop lead generation strategies using several lead magnets
  • Write and post Facebook updates designed to engage followers

Facebook marketer job requirements and qualifications

Be sure to include any requirements and qualifications you’re looking for in a Facebook marketer. Here are some examples:

  • Experience with multiple digital marketing platforms, including Facebook
  • Ability to create eye catching ad content
  • History of successfully engaging followers and other constituents on various social media platforms