Hello!
I help founders turn growth opportunities into predictable revenue by building and executing marketing systems that generate qualified leads, increase conversions, and support scalable growth.
My experience combines the strategic discipline of global companies like Nestlé, Unilever, and Heineken with hands-on execution across startups and growing businesses.
I don't just create strategies—I help execute them.
👉 You focus on growing the business while I build the engine that drives it.
🚀 What I Do
With 15+ years of experience across multinational companies and startups, I specialize in:
Growth Strategy & Execution
✅ Demand generation strategies
✅ B2B lead generation
✅ Growth marketing roadmaps
✅ Customer acquisition systems
✅ Go-to-market execution
Performance Marketing
✅ Meta Ads & Google Ads
✅ Landing pages & conversion optimization
✅ Sales funnels
✅ Lead magnets & offers
✅ KPI dashboards and growth reporting
Lifecycle Marketing
✅ Email marketing (Klaviyo, Mailchimp, HubSpot, etc.)
✅ Welcome, nurture, win-back and retention flows
✅ CRM automation
✅ Customer journey optimization
Organic Growth
✅ SEO & GEO optimization
✅ Content strategy
✅ LinkedIn growth for B2B
✅ Partnership marketing
💥 Results I Help Drive
• More qualified leads and sales opportunities
• Higher landing page conversion rates
• Better-performing paid campaigns
• Stronger email engagement and customer retention
• Marketing systems built to scale
🧠 My Process
1️⃣ Audit – Understand your business, goals, and growth opportunities.
2️⃣ Strategy – Prioritize the highest-impact initiatives.
3️⃣ Execute – Build campaigns, funnels, automations, and assets.
4️⃣ Optimize – Measure results, test continuously, and scale what works.
🎓 My Background
MBA + PMP certified with 15+ years of experience leading projects and growth initiatives for companies including Nestlé, Unilever, and Heineken.
Today, I'm the Founder of Weblabs, a Growth Partner agency helping B2B companies and e-commerce brands grow through paid media, SEO, email marketing, conversion optimization, and scalable acquisition systems.
💬 Let's Talk
If you're looking for a Growth Partner who combines strategy with hands-on execution to generate measurable business growth, I'd love to help.
Let's build a growth engine that scales with your business.
Lead Generation
Project Management Office
Project Delivery
Gantt Chart
Entrepreneurship
Business Applications Consultation
Business
Franchise
Sales & Marketing
ClickUp
Notion
Business Operations
Pitch Deck
Ecommerce
Diego O.
Santiago, Chile
$20/hr
5.0
4 jobs
100% Job Success Performance Marketer and Meta Ads Media Buyer
focused on growth through Direct Response, Creative Strategy, and
Copywriting for Affiliate Marketing and Ecommerce DTC brands.
My name is Diego. I build Direct Response campaigns on Facebook and
Instagram Ads, owning the full funnel from Creative Strategy and
persuasive Copywriting to landing page setup, tracking, and
conversion optimization. My focus is message-to-market fit before
scaling spend, which is why my winning ads tend to land around 10%
CTR on cold traffic and turn into profitable campaigns.
WHAT I DO
As a Performance Marketer and Meta Ads Media Buyer, I work across
the entire funnel, not just the ad account. I produce hook-driven
Direct Response Copywriting, static and video creatives, and landing
pages aligned with funnel messaging. My Creative Strategy combines
ad spying, market research, and rapid AI-powered iteration to
validate angles fast and scale what converts.
I've built Direct Response funnels for Affiliate Marketing offers
on ClickBank, Ecommerce brands in niche verticals, and Lead
Generation campaigns. That includes advertorial pages, bridge pages,
opt-in funnels, native ads, and a lot of A/B testing. Tracking and
attribution setup with Meta Pixel, Conversion API, postback setup
with third-party trackers, and Google Tag Manager.
I've managed Meta Ads accounts across US and European audiences,
with over $5K in ad spend handled directly.
These days everyone is talking about creative volume and how much
the creative side matters in a Meta Ads account. They're right,
but what actually matters to business owners is conversion. If your
ads and Copywriting aren't congruent with the rest of the funnel,
you're limiting performance and losing money.
Everything I write is built around consumer psychology and the
emotional journey of the buyer.
I value transparent communication and long-term collaboration.
GOOD FIT IF YOU
✅ Need a Performance Marketer and Meta Ads Media Buyer with a
Direct Response approach across ads, Creative Strategy, Copywriting,
landing pages, and tracking
✅ Are running Affiliate Marketing, Ecommerce, or Lead Generation
campaigns on Facebook and Instagram Ads
✅ Want persuasive, hook-driven Direct Response Copywriting and
creatives built for cold traffic conversion
✅ Want AI-powered Creative Strategy that validates angles before
scaling spend
✅ Value transparent communication and data-backed decisions
SKILLS AND EXPERTISE
- Meta Ads and PPC Management: Direct Response Facebook and Instagram
Ads Media Buying for Affiliate Marketing, Ecommerce, and Lead
Generation campaigns
- Direct Response Copywriting: Persuasive hooks, scroll-stopping ad
copy, advertorial structure, and conversion-focused messaging
- Creative Strategy: Angle development, hook writing, rapid creative
iteration with AI, ad spying, and market research
- Full-Funnel Strategy: TOF, MOF, BOF structure with message-to-market
fit at every stage
- AI Content Creation: Static and video ad production with AI workflows
- Native-Feel Ads: Educational and content-style creatives optimized
for cold traffic Direct Response
- Short-Form Video: UGC-style production and script writing
- Landing Page Copy and Structure: Opt-in, advertorial, and sales
pages designed to convert paid traffic
- ClickBank and Affiliate Marketing: Full-funnel Direct Response
campaigns for digital and physical offers
- Tracking and Attribution: Meta Pixel, Conversion API, ClickMagick,
Postback Setup, Google Tag Manager
- Email and CRM: Systeme, Hostinger, HubSpot
📍 Based in Latin America | Available across US time zones (EST / PST)
🌐 Fluent English and Native Spanish
If you're looking for a Performance Marketer who combines Direct
Response Creative Strategy with persuasive Copywriting and data-backed
decisions, send me a message and let's talk about your growth goals.
Lead Generation
Copywriting
Video Editing
Paid Media
PPC Campaign Setup & Management
Media Buying
Facebook Ads Manager
Instagram Ad Campaign
AI Video Generation
AI Content Creation
Campaign Optimization
ClickBank
Affiliate Marketing
Social Media Ad Campaign
Social Media Marketing
Digital Marketing Strategy
Meta Description
Email Marketing
Creative Strategy
Facebook Advertising
Muhammad Rizwan J.
Santiago, Chile
$5/hr
5.0
19 jobs
Hi,
I am a graduate of Bachelor of Commerce in Accounting. I’m a full-time freelancer a Self-directed professional with over 7 years of experience working with Data Entry, web research, extracting email, data mining, Google, Bing, Yahoo, MS Office (Full), Google Docs, Google Document, Google Spreadsheet, Adwords, Analytics, B2B Marketing, Lead Generation
My work experiences include:
* Product listings to Shopify
* Email Support Specialist
* Quality Analyst
* Inbound Customer Service Support
* Appointment setting
* Accounts Payable Clerk
* Transcriptionist
* Data entry
• Any instruction is given by Admin Support work
• Typing Speed At 50 WPM
• Online or Offline Data Entry
• Web Research
• Data Mining
• Data Collection
• Data Conversion
• Microsoft Office / Excel / Powerpoint
• Online Researching / Boolean Research
• Pdf Conversation
• WordPress Content Management
• Google Docs, Google Sheet, Google Slide Management
• Proficient typing skills
• Basic literacy and numeracy skills
• Organizational abilities
• Good communication skills, both written and verbal
I have learned the value of delivering on time but not sacrificing quality. I also deal with good communication. I always love to learn because I believe there is always room for improvement. I'd really love to work with clients with the same concept.
Regards
Muhammad Rizwan Javed
Data Entry Specialist.
Lead Generation
Microsoft Office
Data Entry
List Building
Virtual Assistance
Android
Data Mining
WordPress
Form Completion
Administrative Support
Copywriting
Inventory Management
DataScope
Benjamin T.
Antofagasta, Chile
$12/hr
4.9
6 jobs
I help brands grow on Instagram and TikTok by managing their content, strategy, and performance as a complete system.
Instead of just posting content, I focus on building social media that actually performs — improving engagement, content clarity, and audience retention.
I’ve worked on multiple projects (both personal and client-based), handling the full process:
- Content creation (posts, reels, short-form video)
- Copywriting and captions
- Content strategy and planning
- Paid ads support (Meta / TikTok)
- Analytics and performance tracking
My approach is simple:
create content that grabs attention, keeps people engaged, and supports long-term growth.
I usually help with:
- Instagram & TikTok management
- Short-form content strategy (Reels / TikTok)
- Content calendars and structured posting
- Engagement and audience growth
- Paid ads support
- Performance optimization
If you're looking for someone who can manage your social media with a strategic approach (not just posting), I’d be happy to help.
Social Media Management
TikTok Marketing
Instagram Marketing
Content Creation
Facebook Ads Manager
Digital Marketing
Content Strategy
Social Media Strategy
Short Video
Nicole P.
Concon, Chile
$20/hr
4.9
38 jobs
After earning my degree as an Expeditions and Ecotourism leader I continued my studies in Massey University where I completed a degree in Business Studies. Since, my work has consisted on a combination of field work + content writing based on work and personal experiences.
Chilean writer, mountain guide and outdoor educator based in northern Chile. With +10 years of experience working in the tourism industry around the world and writing about travel tips, mountaineering, scuba diving and outdoor experiences around the globe. The combination of experience + diploma + passion will be reflected on a well-researched work, on-time and well written work, on a tone that your client, potential customers or website readers can relate to.
I will help you whether it's providing long-term blog content, one-off articles, social media or writing website/advertising copy.
I am available for both one-off and ongoing writing jobs. I take pride in the quality and responsiveness of my service, ensuring that my clients receive precisely what they are looking for in a timely fashion.
Lead Generation
Blog Content
Environment
Spanish
Blog Writing
Copywriting
Content Writing
Sales
Chilean Spanish Dialect
Telemarketing
Hospitality & Tourism
Social Media Marketing
Felipe G.
Santiago, Chile
$8/hr
4.6
14 jobs
I help businesses improve customer communication, manage online communities, follow up leads, and support day-to-day operations using modern digital and AI tools.
Data Entry
Customer Service
Virtual Assistance
Translation
Content Writing
Troubleshooting
Database Management
Email Management
Marketing Strategy
GPT-4o
Midjourney AI
Video Editing
Video Narration
Video Transcription
Video Post-Editing
How it works
Post a job for freePost a job
Tell us what you need. Create your own job post or generate one with AI then filter talent matches.
Hire top talent fast
Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.
Collaborate easily
Use Upwork to chat or video call, share files, and track project progress right from the app.
Payment simplified
Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.
Don't just take our word for it
“Upwork provides an umbrella-level of security. I can see a talent’s work history and ratings. I can hold payments in escrow. I can communicate through Upwork Messages instead of working through my email address.”
KD
Kim Darling
Emerald Tiger
“Upwork is the best platform to hire skilled professionals when we're not looking for a full-time employee. All the companies in our portfolio use Upwork to find talent across a wide range of fields.”
DM
David Merry
Kinetic Investments
“Our very specific requirements can be a challenge—With Upwork, we’re able to access a bigger community to ensure the success of our projects.”
KK
Katja Krohn
Summa Linguae
How do I hire a Lead Generation Specialist in Chile on Upwork?
You can hire a Lead Generation Specialist in Chile on Upwork in four simple steps:
Create a job post tailored to your Lead Generation Specialist project scope. We'll walk you through the process step by step.
Browse top Lead Generation Specialist talent on Upwork and invite them to your project.
Once the proposals start flowing in, create a shortlist of top Lead Generation Specialist profiles and interview.
Hire the right Lead Generation Specialist for your project from Upwork, the world's largest work marketplace.
At Upwork, we believe talent staffing should be easy.
How much does it cost to hire a Lead Generation Specialist?
Rates charged by Lead Generation Specialists on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.
Why hire a Lead Generation Specialist in Chile on Upwork?
As the world's work marketplace, we connect highly-skilled freelance Lead Generation Specialists and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream Lead Generation Specialist team you need to succeed.
Can I hire a Lead Generation Specialist in Chile within 24 hours on Upwork?
Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive Lead Generation Specialist proposals within 24 hours of posting a job description.
Find more freelancers
Top cities for Lead Generation Specialists in Chile