Services Provided :
* Email Deliverability Consultation and Retainer Services (See details below)
* Large Scale Email Infrastructure (MTA) Setup, Email Tools Setup
* Email Marketing Strategy Consultation
* Affiliate Email Marketing Strategy Consultation and Platform Setup
* Email campaigns execution and management (retainer plans) with daily/weekly reporting
Remember : Email Deliverability (inbox and open rate) is not something which can have a quick fix instead it is a continuous journey. I am a technician not a magician.
1. Email Deliverability
* Deliverability Audit
Detailed deliverability audits to identify the issues causing emails to go to spam. The audit is very detailed and not just surface checks. The audit covers ESP configuration, spam tests, seed list tests, content tests, data management practices analysis, domain and IP reputation checks, email campaigns execution process analysis, email campaigns history analysis. The audit report covers all identified issues, steps to fix identified issues, long term and short term strategy, tools recommandation, warmup and domain reputation improvement guidance.
* Implementation of fixes and recommandations from deliverability audit
* Monitoring deliverability KPIs on retainer basis and send weekly deliverability reports
* Take all active/reactive measures to ensure healthy email open rates
* Implementation of industry best practices
* Managing IP and domain reputation (MxToolBox, ReturnPath, EmailonAcid, 250ok etc)
* Reducing spam score
* Email verification / hygiene
* Signing feedback loop with ISP (Google Postmaster, Microsoft SNDS, ReturnPath, Yahoo/AOL)
Deliverability and Email Testing Tools:
* Validity Everest, and its configuration and integration with feedback loops.
* GlockApps, Mail-tester, EmailOnAcid, Litmus
* Any other Seed List Testing Tool
* Google Postmaster, Microsoft SNDS, ReturnPath feedback loops
* Domain and IP Warmup tools
2. Emailing Platform setup :
* MTAs (Port25 PowerMTA (PMTA), GreenArrow DRHInternet Engine, MailerQ, EmailSuccess)
* PostFix, Zimbra, hMailServer, Postal, iRedMail, DoveCot, RoundCube
Emailing Applications setup :
* MailWizz, Mumara, Sendy, Mautic, Interspire
Third Party System Setup :
* Klaviyo
* Aweber
* Iterable
* Mailshake , Reply.io , Klenty , SalesHandy, Snov.io
* Gsuite (external SMTP integration for cold emailing, alias domains, DKIM signing)
* Office365 (DKIM keys signup, enabling RMS templates, define mailflow rules, Office 365 Advanced Message Encryption, Office 365 Message Encryption OME)
* Zoho email
* GetResponse
* Sendgrid
* Mailgun
* Elasticemail
* Mailchimp , Mandrill
* Amazon SES
* Sendinblue
* Sparkpost
* Customer.io
* InfusionSoft
3. Other Tools and Skills
* DNS with any hosting provider like Cloudflare, GoDaddy, AWS Route 53 (SPF, DKIM, DMARC, reverse DNS)
* Self-hosted in-house (on your own infrastructure) IP blacklist monitoring tools
* Self-hosted in-house (on your own infrastructure) DMARC analysis tools
* Self-hosted in-house (on your own infrastructure) email verification system
* Infrastructure / VPS cloud providers setup for email servers and tools
* Operating Systems and Virtualisation: CentOS, Ubuntu, RedHat, Windows, VirtualBox, VMWare Hypervisor, Citrix
4. Email list cleaning services (Remove invalid domains, invalid pattern emails, spam traps, bounce removal, setting up SMTP and actually sending emails to all email addresses to verify each address individually). Can help you build and deploy self-hosted email verification system.
5. Management and execution of email campaigns with daily/weekly reporting.
(Available on retainer basis)