Most businesses don't have a tools problem — they have a gaps problem. Leads arrive but aren't followed up. CRMs hold data that nobody acts on. Teams stay busy answering the same questions a chatbot could handle. Operations break at scale because the automations were never built for production.
I fix that. I build AI-powered automation systems that close those gaps and run business operations 24/7 — currently deployed across LATAM and the US in clinics, real estate, education, lending, retail, and B2B services.
Not demos. Not throwaway "ChatGPT integrations." Production systems with proper error handling, CRM integrations, anti-hallucination guards, and human escalation logic.
🔹 100% Job Success on Upwork | 3+ years building production AI systems | Senior AI Supervisor at an automation agency | 30+ deployments across 6 industries
𝗪𝗵𝗮𝘁 𝗜 𝗕𝘂𝗶𝗹𝗱
▸ Custom n8n workflows — multi-step automations, RAG pipelines, tool calling, error handling, multi-agent orchestration
▸ GoHighLevel automation — pipelines, calendars, custom workflows, A2P registration, sub-account architecture, API integrations
▸ AI agents for sales, operations, and support — appointment booking, lead qualification, FAQ handling, classification, routing
▸ Marketing automation — lead nurturing sequences, AI-powered ad campaign workflows, multi-channel follow-ups, CRM-triggered messaging
▸ WhatsApp & voice channel automation — Cloud API, Twilio, Vapi, multi-location routing, bilingual flows
▸ CRM & data integrations — sync between GHL, HubSpot, Pipedrive, Google Sheets, Supabase, Airtable
▸ Prompt engineering for production — system prompts with QA feedback loops, guardrails, anti-hallucination patterns
𝗥𝗲𝗮𝗹 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗙𝗿𝗼𝗺 𝗥𝗲𝗰𝗲𝗻𝘁 𝗗𝗲𝗽𝗹𝗼𝘆𝗺𝗲𝗻𝘁𝘀
▸ 80%+ reduction in manual response time for clinic appointment booking
▸ 24/7 lead qualification with sub-10-second response time for lending pre-qualification flows
▸ Multi-campus scheduling logic eliminating manual routing for university enrollment
▸ Production chatbots handling the majority of FAQs without human escalation in retail catalog queries
𝗧𝗲𝗰𝗵 𝗦𝘁𝗮𝗰𝗸
▸ Automation: n8n, Make, GoHighLevel, Zapier
▸ LLMs: OpenAI (GPT-4o, GPT-4.1), Claude (Opus, Sonnet), Gemini
▸ Voice & Chat: SimpleTalk, Vapi, ElevenLabs, AppLevel, WhatsApp Cloud API, Twilio
▸ Backend & DB: Supabase, PostgreSQL, Google Sheets, FastAPI
▸ CRM: GoHighLevel (sub-account level), HubSpot, Pipedrive
▸ Marketing: Meta Ads API, Google Ads, conversion tracking
𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗗𝗲𝗽𝗹𝗼𝘆𝗲𝗱 𝗜𝗻
▸ Aesthetic & medical clinics — multi-professional scheduling, condition-specific routing
▸ Real estate — sales automation for residential developments and commercial parks
▸ Higher education — enrollment systems with multi-campus availability logic
▸ Lending & financial services — pre-qualification flows, coverage validation, fast-track booking
▸ Hospitality & retail — product catalogs with UTM tracking, sales classification, follow-up automation
▸ B2B industrial — quoting workflows with Google Sheets backends, web audits, CRO
𝗪𝗵𝘆 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝗛𝗶𝗿𝗲 𝗠𝗲
▸ I run automation systems in production every day at an agency — I've seen what breaks at scale and how to fix it before it ships
▸ Native Spanish + working English — strong fit for US agencies with LATAM clients, or LATAM businesses going English-first
▸ Argentina time zone overlaps US East/Central business hours
▸ I deliver copy-paste-ready workflows, complete documentation, and clean handoffs — not half-finished code drops
▸ I work iteratively with real production feedback, not "deploy and disappear"
𝗛𝗼𝘄 𝘁𝗼 𝗦𝘁𝗮𝗿𝘁
Tell me about your current setup or send a quick Loom of the problem you're trying to solve. I'll reply with a short Loom of my own showing the architecture I'd propose — before any commitment.
Automation
Google Ads
SEO Audit
AI Agent Development
AI Chatbot
AI Development
AI Content Creation
AI Consulting
AI Implementation
AI Mobile App Development
AI Product Management
CRM Automation
HighLevel
n8n
Prompt Engineering
Automated Workflow
Fadl Matias M.
Buenos Aires, Argentina
$40/hr
5.0
32 jobs
I rebuild messy Pipedrive CRMs into clean sales systems with reliable pipeline logic, automation, reporting, and forecasting.
Most Pipedrive problems don’t come from missing features. They come from weak pipeline structure, unclear deal rules, messy data, and automations built on top of broken processes.
I help B2B teams design, clean, and rebuild Pipedrive so the CRM reflects how revenue actually moves through the business — from lead intake and qualification to follow-up, pipeline visibility, forecasting, and reporting.
My work focuses on pipeline architecture, custom fields, validated data standards, lifecycle automation, lead routing, activity workflows, dashboards, and management visibility. Instead of treating Pipedrive as a contact database, I structure it as a sales operating system with clear rules, clean data, and reporting leadership can trust.
Recent restructuring projects improved forecast visibility and reduced deal stagnation by over 30% by introducing mandatory stage criteria, ownership rules, and structured data checkpoints.
If you are starting from zero, I can also help configure your Pipedrive account correctly from day one.
I’m part of Pipedrive’s Affiliate Consultant Program and can share an extended 30-day Pipedrive trial for new accounts.
Core stack: Pipedrive, Pipedrive Campaigns, Zapier, Make, Calendly, Slack, Google Sheets, Looker Studio, Apollo, LinkedIn Sales Navigator, Surfe, Waalaxy, WordPress/CF7, Klaviyo, Kajabi, ManyChat, UpPromote, ClickUp.
Marketing Automation
Automation
Pipedrive
CRM Automation
Zapier
CRM Development
Email Marketing
Customer Relationship Management
CRM Software
Email Automation
Sales Funnel Builder
Sales Funnel Implementation
Apollo.io
API Integration
Sales Operations
ChatGPT API Integration
Sales Funnel
Lead Generation Strategy
Juan Cruz E.
Buenos Aires, Argentina
$50/hr
4.8
37 jobs
Your marketing is generating revenue. But it's also running your life. Let me help you get your life back.
Leads stop when you stop. Your funnel lives across 5 tools that don't talk to each other. You're the bottleneck in every sale — and you have no real visibility on what's actually working.
I fix that. I've helped clients generate $500K+ in revenue through automated marketing systems built on GoHighLevel, Meta Ads, and custom CRM workflows.
One client went from chaos and no team to $150K in new revenue in under 6 months.
⚠️Fair warning: I'm selective about who I work with. Not ego — logistics.
I only take on clients where I can see a clear path to a 3-5x return on their investment.
If I can't see that path in our first conversation, I'll tell you before we spend a dollar. I respect your time and mine.
This means I turn down projects. It also means the ones I take — I really work hard.
For any business owner that believes that marketing departments are the most important part of their business
You've tried agencies. They delivered a template and disappeared.
You've tried freelancers. They built something — it just didn't convert.
You've tried doing it yourself. Now you're drowning.
Maybe you have a team but they are not so proactive in the everchanging world that we live in and you are hiring/firing every week
Here's what's actually missing: a system.
I'm Juan Cruz — I consider myself a Marketing Systems Architect for business owners.
I don't build funnels. I build revenue machines — end-to-end marketing systems that generate, nurture, and convert leads on autopilot, whether you're watching or sleeping.
Some of my Track record:
→ $500K+ in client revenue generated through funnels, automation & paid ads (probably more at this time)
→ 6-figure launches in education, wellness, finance & coaching
→ 50+ entrepreneurs systematized and scaled with me on their team
→ Clients in 7+ countries
Meta Certified. 100% Job Success Score. Top Rated on Upwork.
I've managed a couple thousands in ad spend. I've built systems on GHL, Make, ClickFunnels, and Zapier.
And I've stayed with every client until it worked.
Any AI Tools that you can Imagine, Claude, ChatGPT, Gemini, NotebookLM, Lovable. Are probably in my daily use to speed up operations. Which you should to.
🔥 WHAT I BUILD
Marketing Automation & CRM Systems
GoHighLevel setup, pipeline automation, email/SMS/WhatsApp sequences, database reactivation, Make/Zapier integrations — all connected, all running without you.
Paid Advertising (Meta Ads — Certified)
Facebook & Instagram campaigns built for ROI, not reach. Funnel-aligned creatives, audience segmentation, retargeting, and clear attribution.
Funnel Strategy & Execution
High-converting landing pages, VSL funnels, webinar funnels, application funnels — with copy that moves people from cold to converted.
Fractional CMO
Full marketing strategy + execution for growth-stage businesses. Launch planning, KPI dashboards, team alignment — I run your marketing like a co-founder would.
WHO I WORK WITH
You're a coach, consultant, course creator, agency owner, or business owner generating $10K–$100K/month — and you know you're leaving money on the table.
You're tired of hacks that don't scale.
You want a partner who understands strategy, tech, AND execution — not just one of the three.
If that's you — you're in the right place.
Click Invite to Job or Hire — and let's map out exactly what your business needs.
Marketing Automation
Marketing Automation Strategy
B2B Lead Generation
Facebook Advertising
Facebook Ads Manager
HighLevel
Sales Funnel
Sales Funnel Builder
Sales Funnel Implementation
CRM Automation
ClickFunnels
Marketing Strategy
Email Marketing Strategy
Lead Nurturing
Lead Generation
Carolina G.
Buenos Aires, Argentina
$35/hr
4.6
5 jobs
I am a Salesforce Consultant & Pardot Specialist, work as Project Leader on projects for international and small business helping them to implement and design solutions that improve their operations, facilitates data management, boost customer experience and build KPI for management decision.
I am specialized in assisting companies in their marketing and sales process. I work with the client understanding their business and goals, in order to take help them to translate their complete customer success process into platforms that boost customer experience and management.
Thanks to Pardot and Salesforce, I help clients to an overall customer experience from the lead generation to their service support.
Through workshops and agile methodologies, we identify the project scope and its configuration.
I work with the clients in:
* Lead Generation Strategy and Touchpoints
* Lead Scoring
* Develop of forms and landing page
* Advisory in marketing campaigns strategy (on Pardot & Salesforce)
* Integration with websites and social media
* Email Marketing (templates design, email marketing automation workflows)
* Salesforce solution design (Data model and Layout)
* Salesforce org configuration
* Automation implementations
* Pipeline
* Design of reports and dashboards
Marketing Automation
Salesforce Marketing Cloud
Marketo
Mailchimp
Market Research
Market Analysis
Marketing Strategy
Pardot Marketing
Salesforce Sales Cloud
Website Translation
Horacio L.
Buenos Aires, Argentina
$50/hr
5.0
7 jobs
I help companies structure and scale their marketing operations.
With 15+ years of experience in digital marketing, CRM implementation, and campaign strategy, I work with companies that need someone to organize marketing efforts, coordinate teams, and turn strategy into execution.
My focus is not just running campaigns, but aligning marketing, sales processes, and technology to drive measurable growth.
What I usually help with:
• Marketing strategy and growth planning
• Coordination of marketing teams and external agencies
• Marketing project management
• CRM implementation and automation (especially Zoho CRM)
• Lead generation funnels and conversion optimization
• Paid media strategy and performance tracking
• Marketing analytics and reporting
• International marketing campaigns (US & LATAM)
Industries I’ve worked with include real estate, technology, startups, fintech, gambling, health, and education.
I’m especially useful when a company needs someone who can connect marketing strategy, CRM systems, and execution across teams.
Tools and platforms I work with frequently:
Zoho CRM / Zoho One
Mailchimp / Brevo / Doppler
Google Analytics / tracking
Paid media strategy (Meta, Google)
Marketing automation workflows
If you're looking for someone who can structure your marketing operations and coordinate execution, I’d be happy to collaborate.
Zoho CRM
Sales
Market Research
Marketing Management
Business Development
English to Spanish Translation
Digital Marketing Strategy
Email Marketing
Digital Marketing Management
Portuguese to Spanish Translation
Affiliate Marketing
Digital Marketing
Copywriting
Proofreading
Santiago C.
Buenos Aires, Argentina
$70/hr
5.0
25 jobs
Hello! I am Santiago, a Multimedia Designer, Front-End Developer & Salesforce Marketing Automation Consultant. I own three certifications to back up my experience: Email Specialist, Admin, and Certified Pardot Specialist. I also have a Full Stack Development Program Certificate and a Graphic Design and Digital Marketing Certificate.
I am constantly in awe of the technology innovations and always eager to jump in and partake in the next cool tech resource to create Best-in-class digital experiences.
Salesforce Marketing Cloud
Adobe Photoshop
Adobe Illustrator
Pardot
JavaScript
HTML5
CSS
SQL
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