Driving measurable growth through data-driven, full-funnel paid media strategies across Google Ads, Meta Ads, and LinkedIn Ads.
Iโm a certified paid media strategist with 10+ years of hands-on experience, specializing in building and optimizing conversion-focused advertising systems for service-based, B2B, and high-ticket businesses. My work centers on scalable campaign architecture, disciplined testing, and performance optimization tied directly to revenue outcomesโnot vanity metrics.
๐ฏ Performance Highlights:
โ๏ธ Built and managed full-funnel paid media strategies delivering 300%+ ROAS across Google Ads, Meta Ads, and LinkedIn Ads
โ๏ธ Optimized and scaled multi-platform ad accounts with six-figure monthly budgets while maintaining profitable cost-per-lead and cost-per-acquisition targets
โ๏ธ Implemented cross-platform attribution frameworks to guide smarter budget allocation and decision-making
โ๏ธ Developed integrated paid media strategies combining search intent, paid social, and retargeting to support longer sales cycles and high-consideration offers
๐ก Core Expertise:
โ๏ธ ROAS-focused strategy across Google Ads, Meta Ads, and LinkedIn Ads
โ๏ธ Full-funnel campaign architecture (awareness โ consideration โ conversion)
โ๏ธ Lead generation and demand capture for B2B and service-based businesses
โ๏ธ Budget allocation, performance forecasting, and attribution analysis
โ๏ธ Creative, audience, and offer testing driven by conversion data
๐ Platform Certifications:
โ๏ธ Google Ads (Search, Display, Video, PMax)
โ๏ธ Meta Blueprint
โ๏ธ LinkedIn Marketing Solutions
If youโre looking for a strategic partner who prioritizes qualified demand, efficient spend, and long-term scalability, Iโd be happy to discuss how my full-funnel approach can drive stronger performance across your paid media efforts.
Specialties:
โ๏ธ Paid Search (Google Ads)
โ๏ธ Paid Social (Meta Ads, LinkedIn Ads)
โ๏ธ Lead Generation
โ๏ธ ROAS Optimization
โ๏ธ Full-Funnel Strategy
โ๏ธ Performance Marketing Consulting
Thanks!
Google Ads
Google Analytics
YouTube Marketing
Search Engine Marketing
Bing Ads
PPC Campaign Setup & Management
Pixel Setup & Optimization
Pay Per Click Advertising
PSD to WordPress
Lead Generation
Instagram
Media Buying
Facebook Advertising
TikTok
Natasha S.
Panchkula, India
$12/hr
4.6
214 jobs
Hey๐ I am Natasha, and I have been helping businesses grow online for over 6+ years. I specialize in Meta Ads, Facebook Ads, Paid Advertising, and Lead Generation, working with amazing clients from the US, UK, and across the globe.
I am not just here to run your ads, I am here to become your growth partner :)) I take the time to understand your business, your audience, and your goals, so that together we can turn Paid Advertising into a predictable growth engine, not random boosted posts or unstable campaigns.
โ Why Work With Me โ
Many businesses struggle with unstable campaigns, poor ROAS, and high CPL/CPA. The problem usually isnโt the platform - itโs the strategy, tracking, funnel, and scaling process. Thatโs where I come in. My goal is to create campaigns that consistently generate leads, sales, and revenue, while building long-term, sustainable growth systems.
My Core Skills:
โ Facebook Ads
โ Meta Ads
โ Lead Generation
โ Paid Ads & PPC Growth Systems
If your Facebook Ads or Meta Ads arenโt producing consistent results, the issue usually isnโt the platform - itโs the strategy, tracking, funnel, or scaling process behind it.
I help businesses turn Paid Advertising into a predictable growth engine - not random boosted posts or unstable campaigns.
Paid Advertising That Actually Scales:
Over the past 6+ years, I have worked on 110+ projects, managing over $120K+ in ad spend, helping businesses generate:
โ๏ธ High-quality leads
โ๏ธ Profitable e-commerce sales
โ๏ธ Improved ROAS
โ๏ธ Lower CPL & CPA
โ๏ธ Stable, scalable ad accounts
I donโt treat Meta Ads as isolated campaigns.
I build full systems around Facebook Ads, Paid Ads, and PPC that support long-term growth.
โฆ๏ธMy Approach to Facebook & Meta Ads:
Before launching or scaling any Meta Ads campaign, I analyze:
โ๏ธ Offer strength & positioning
โ๏ธ Buyer psychology & messaging
โ๏ธ Funnel structure & landing page alignment
โ๏ธ Meta Pixel & event tracking accuracy
โ๏ธ Account structure & learning phase stability
โ๏ธ Budget vs realistic performance expectations
Most accounts fail because they skip these fundamentals.
Once the foundation is clear, scaling Meta Ads becomes controlled and data-driven, not guesswork.
๐นMeta Ads & Facebook Ads Services:
โ๏ธ Meta Ads Manager Setup & Optimization
โ๏ธ Facebook Ads Campaign Strategy
โ๏ธ Lead Generation Campaigns
โ๏ธ E-commerce Conversion Campaigns
โ๏ธ Shopify Facebook Ads Scaling
โ๏ธ Retargeting & Full-Funnel Optimization
โ๏ธ Creative Testing Strategy (hooks, messaging, angles)
โ๏ธ Advantage+ & Broad Targeting Strategies
โ๏ธ Meta Pixel Setup & Event Tracking
โ๏ธ Conversion Tracking & Analytics Review
โ๏ธ KPI Reporting (CTR, CPC, CPL, CPA, ROAS)
โฆ๏ธGoogle Ads & PPC (Supporting Channel)
While Meta Ads is the core growth engine, I also support with:
โ Google Ads (Search, Shopping, Performance Max)
โ PPC Campaign Audits
โ Cross-Channel Tracking Setup
โ Funnel Optimization Across Paid Channels
โ Budget Allocation Strategy Between Meta & Google
Google Ads and PPC are used strategically to strengthen your overall Paid Ads ecosystem โ not compete with it.
โฆ๏ธWhat Makes My Paid Ads Strategy Different?
Most freelancers:
โ๏ธ Launch campaigns quickly
โ๏ธ Test random interests
โ๏ธ Scale too early
โ๏ธ Restart ad accounts frequently
โฆ๏ธI focus on:
โ OfferโMarket Fit before increasing budgets
โ Buyer psychology over trend-based targeting
โ Clean account structure for Metaโs AI learning
โ Data-backed scaling decisions
โ Long-term stability instead of short-term spikes
I donโt promise overnight success. I build sustainable growth systems :)))
โฆ๏ธ Why Clients Love Working With Me:
โ๏ธ Clear communication
โ๏ธ Fast response times
โ๏ธ Transparent reporting
โ๏ธ Long-term account management
โ๏ธ Data-driven decision making
โ๏ธ Strong Facebook Ads expertise
โ๏ธ Meta Ads optimization experience
โ๏ธ Lead Generation focused strategies
โ๏ธ Budget-conscious campaign management
โ๏ธ Reliable support and account growth
I work best with businesses thinking 90 days or longer - not quick experiments.
โฆ๏ธ Full Digital Marketing Perspective:
Beyond Facebook Ads and Meta Ads, I understand how Paid Advertising connects with:
โ๏ธ Funnels & landing pages
โ๏ธ Conversion tracking & analytics
โ๏ธ Creative strategy
โ๏ธ Email & retention systems
โ๏ธ Overall digital marketing growth strategy
Facebook Ads | Meta Ads | Lead Generation | Paid Advertising
These platforms are powerful - but only when built with clarity, structure, and data.
If you are serious about turning Paid Ads into a predictable, scalable revenue channel, send me your goals and current situation - and letโs build it properly๐
Skills: Facebook Ads, Meta Ads, Facebook Advertising, Meta Advertising, Facebook Marketing, Social Media Advertising, Paid Advertising, Paid Media, PPC Advertising, PPC Management, Digital Marketing, Facebook Lead Generation, Lead Generation, Meta Lead Ads, Lead Generation Specialist, Customer Acquisition, Conversion Optimization, Conversion Rate Optimization, Marketing Strategy.
Google Ads
Marketing Strategy
Social Media Advertising
Social Media Management
Social Media Marketing
Facebook Advertising
Facebook Ads Manager
Digital Marketing
Pay Per Click Advertising
Lead Generation
Social Media Optimization
Facebook Marketing
Facebook Ad Campaign
Digital Marketing Management
Social Media Account Setup
SEM Audit
Social Media Ad Campaign
Social Media Audit
Social Media Lead Generation
Social Media Advertising Analytics
Kulwinder S.
Kharar, India
$4/hr
4.8
172 jobs
๐ฉ ๐๐๐ง๐ ๐๐ ๐๐จ๐ฎ๐ซ ๐๐๐๐ฌ๐ข๐ญ๐ โ ๐๐๐ญ ๐ ๐ ๐ซ๐๐ ๐๐๐ ๐๐ฎ๐๐ข๐ญ & ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ ๐๐ฅ๐๐ง ๐๐จ๐๐๐ฒ
โ ๐๐ฅ๐ฐ๐๐ฒ๐ฌ ๐๐ฏ๐๐ข๐ฅ๐๐๐ฅ๐ ๐๐จ๐ซ ๐ข๐ง๐ญ๐๐ซ๐ฏ๐ข๐๐ฐ๐ฌ ๐๐ง๐ ๐๐๐ฅ๐ฅ๐ฌ
๐ Google Premium Certified SEO Expert - 8+ Years of Expertise in White-Hat SEO (on-page and Off-page SEO), Local SEO, Technical Optimization, GMB Optimization, and Link Building.
๐ธ 150+ Projects Completed
๐ 18000+ hours worked, and 98% Job Success Score
๐ Top Rated
โI am a ๐ Google Premium Certified SEO Expert with over 8+ years of experience helping startups, SMBs, and enterprises grow their online visibility and traffic through proven white hat SEO strategies. I've managed 150+ successful SEO projects across diverse industries.โ
I specialize in both on-page and off-page SEO, including technical audits, local SEO optimization, GMB Optimization, keyword research, content strategy, and authority link building. Whether itโs a new SEO setup or fixing existing SEO issues, I bring in tailored strategies that align with your business goals.
โ SEO Expertise Includes:
โ Technical SEO Audit & Website Health Check
โ Keyword Research, Mapping, Density, & Competitor Gap Analysis
โ On-Page Optimization (Titles, Meta, Header Tags, Site Maps, ALT text, Robots.txt, Schema, etc.)
โ WordPress Website Speed Optimization, Structure, and Architectural Optimization.
โ Google My Business Optimization & Local Citations
โ High-Quality Link Building & White-Hat Backlinks
โ SEO Content Strategy & Blog Optimization
โ Core Web Vitals and Page Speed Optimization
โ SEO Tools: SEMrush, Ahrefs, Screaming Frog, Surfer SEO, Google Structured Data Testing Tool, Schema.org, GTMatrix, Spyfu, Ubersuggest, Google Keyword Planner, Keywordtool.io, OpenAI, YOAST SEO, RankMath SEO, SEOQuake, and more
โ Core Services:
โ Digital Marketing
โ Email Marketing and Outreach
โ Full Website SEO Audit & Recommendations with documentation
โ On-Page SEO and Off-page SEO
โ Google Ads
โ Search Engine Marketing
โ Social Media Optimization
โ Social Media Marketing
โ Online Reputation Management - ORM
โ Website Speed Optimization
โ Social Media Posting
โ Social Media Engagement
โ Social Media Management
โ Graphics Design
โ Social Media Post Design
โ Canva
โ Content Creation/Writing
โ Content Optimization
โ Keyword Analysis, research, and Mapping
โ Local SEO & GBP Management
โ WordPress SEO
โ Guest Post writing
โ Guest Post Outreach
โ Guest Posting
โ Press Release Outreaching
โ PR/Press Release Submission
โ Reddit Promotion
โ E-Commerce SEO (Shopify, WooCommerce, Magento)
โ Link Building Campaigns & Outreach
โ SEO Reporting & Performance Dashboards
โ YouTube SEO & Video Optimization
โ GA4 Setup, GTM Tracking & Event Implementation
โ Campaign Set up and Optimization
โ Campaign Management
โ Lead Generation
โ Conversion Rate Optimization
โ SEO Consultation, Strategy & Ongoing Management
๐ MY AVAILABILITY ๐
Available for 40โ45 hours per week, Monday to Saturday. You can also reach me directly on Upwork Chat for real-time collaboration and updates.
------ ๐๐ซ๐จ๐๐ข๐ฅ๐ ๐๐๐ฒ๐ฐ๐จ๐ซ๐๐ฌ ------
SEO | SEM | SMO | Local SEO | Google 3 Pack Ranking | On-Page SEO| Off-Page SEO | Link Building SEO | SEO Expert | SEO Strategy | Google Maps | SEO Audit | SEO Specialist | SEO Keyword Research | Technical SEO | SEO Audit Report | Content SEO | Search Engine Optimization | Google Snack Pack Ranking | Expert | Hire Search Engine Optimization | Find Search Engine Optimization | SEO Link Building | Keyword Ranking | SEO Research | SEO Consultant | SEO Specialist | Organic Traffic | SEO Services | Google Search | Google SEO | SEO Expert | Guest Posting | Press Release | Search Engine Ranking | Keyword Optimization | White Hat SEO Link Building | SEO Website | SEO for site | SEO for website | Ranking higher in search engines | More traffic to website | Increasing website traffic | High DA guest posting
Google Ads
Social Media Management
Social Media Marketing
Search Engine Optimization
Google Local Business Optimization
SEO Keyword Research
Local SEO
SEO Backlinking
Off-Page SEO
On-Page SEO
WordPress SEO Plugin
Social Media Optimization
Search Engine Marketing
Facebook
Facebook Ads Manager
Instagram
SEO Audit
SEO Content
Social Media Content Creation
Social Media Design
Anmol H.
Gurugram, India
$8/hr
4.9
108 jobs
Data Architect | Full-Stack Attribution: Segment โ Appsflyer โ Mixpanel โ BigQuery โ Looker Studio
I architect end-to-end data pipelines that turn fragmented user interactions into a single source of truth. My expertise lies in the technical implementation of the Modern Data Stack, moving beyond basic tracking to building robust ETL/ELT workflows.
Core Technical Workflow:
Data Collection & Orchestration: Full-stack Segment implementation (Protocols & Functions) to centralize data streams from web and mobile.
Mobile Attribution: Expert AppsFlyer configuration, including SDK event mapping, OneLink smart scripts, and cost-aggregation.
Behavioral Analytics: Advanced tracking in Mixpanel and Amplitude to monitor complex conversion funnels, retention cohorts, and user journeys.
Data Warehousing: Automating data pipelines from Segment/Mixpanel into BigQuery for advanced modeling and long-term storage.
Visualization: Engineering high-fidelity Looker Studio dashboards that sync directly with BigQuery to track CAC, ROAS, and LTV.
By bridging the gap between raw tracking and warehouse-level reporting, I ensure your marketing spend on Google Ads and Meta Ads is backed by 100% accurate, multi-touch attribution.
Google Ads
Facebook Ads Manager
Data Science
Mixpanel
Data Visualization
Looker Studio
Data Analytics
Data Analysis
Looker
Taboola
Amplitude
Data Segmentation
Pay Per Click Advertising
Microsoft Power BI Data Visualization
Divanshi J.
Jaipur, India
$9/hr
4.8
288 jobs
Are you looking for an experienced Social media marketing, Digital Marketing Expert? You don't need to search any more now.
I have 4+ years of experience providing my clients with complete Digital Marketing Services like SMO, SEO, Email marketing, PPC, etc. I have gained expertise in all aspects of online marketing. My area of interest includes Social Media Marketing, Social Media Optimization, SMM Strategy, Search Engine Optimization, PPC, Content Writing, Email Marketing, Conversion Rate Optimization, etc. I am a complete Digital marketer package who can manage all your work.
Whether you want more leads, higher traffic to your website, or both amplifying the impact of your social media posts to your audience using organic reach (on Facebook) and paid advertising. I can help you develop a marketing strategy and analysis that works for any industry to improve the return on investment from the campaigns you choose to run.
#Yourachievement is my achievement!
๐๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐
.
My experience includes but is not limited to:
๐Social Media optimization/Marketing - Facebook Marketing, Instagram Marketing, Twitter Marketing, Pinterest Marketing, Linkedin Marketing, Reddit marketing
๐ Facebook ads, Instagram ads, Linkedin ads, Pinterest ads
๐ Search Engine Optimization
๐ Creating weekly/Monthly Content Calendar
๐Competitors Analysis
๐ Content strategy
๐ Designing- Canva, Adobe Photoshop, Adobe illustrator
๐Content Writing and Marketing
๐Conversion Rate Optimization, Traffic increment
๐ Website SEO, both On-Page and Off-Page (Search Engine Optimization)
๐ Building website Land page
๐Web Research/Market Research
๐ E-commerce Listing
Industry expertise:
I have expertise and experience in Marketing E-commerce websites, Service providers, Finance and Mortgages, Architecture Industry, logistics & supply websites, food and restaurant websites and applications, real estate websites and applications, and fashion and beauty products websites.
Tools:
I use tools such as Google Keyword Planner, AHREFS, Semrush, Moz, Facebook report, Instagram Insight report, Google Search Console, Google Analytics, and Google Data Studio to bring the best results for any task I perform. These tools help in studying the competition and making strategies to overcome them.
Please feel free to contact me for any detail. I will also provide a case study on chat.
Digital Marketing Strategy
Social Media Advertising
Social Media Management
Social Media Marketing
Social Media Marketing Strategy
Facebook Advertising
Social Media Content Creation
Social Media Engagement
Social Media Design
Social Media Content
Digital Marketing
Digital Marketing Materials
Shiva P.
Jammu, India
$15/hr
4.9
138 jobs
8+ years in the digital marketing trenches 95+ projects, 18,500+ hours, and a near-perfect rating across the board. I don't just manage marketing. I own the whole engine: strategy, social, paid ads, and the brand design that ties it all together. If you need someone who knows what works, can spot a leak before it drains your budget, and executes without hand-holdingโฆ you just found him. ๐
Most freelancers stay in one lane. I look at the whole ecosystem how your marketing, social, and brand actually work together, and where things quietly break.
๐๐ฒ ๐ฉ๐๐ซ๐ฌ๐จ๐ง๐๐ฅ ๐๐๐ฏ๐จ๐ซ๐ข๐ญ๐ ๐๐ฅ๐ข๐๐ง๐ญ (๐๐ก๐๐๐ค ๐ญ๐ก๐ ๐ฉ๐จ๐ซ๐ญ๐๐จ๐ฅ๐ข๐จ ๐):
๐ฅ We build real momentum month over month not scattered one-off tasks
๐ฅ The work produces measurable results: more leads, stronger engagement, steady growth
๐ฅ I run a documented process that makes working with me effortless
๐ฅ Their brand finally looks consistent and sharp everywhere it shows up
๐๐'๐ซ๐ ๐ฉ๐ซ๐จ๐๐๐๐ฅ๐ฒ ๐ง๐จ๐ญ ๐ ๐๐ข๐ญ ๐ข๐ ๐ฒ๐จ๐ฎ'๐ซ๐ ๐ญ๐ก๐ข๐ง๐ค๐ข๐ง๐ : ๐ค
๐ซ "I don't want to be involved at all"
๐ซ "Real marketing help feels too expensive or complicated"
๐ซ "I just need one quick task and nothing more"
๐ซ "I need my whole brand fixed by tomorrow"
๐ซ "I don't want to spend even five minutes a week reviewing progress"
But if you want a partner who treats your goals and your budget like his own, keep reading.
๐๐จ๐ซ๐ค๐ข๐ง๐ ๐ฐ๐ข๐ญ๐ก ๐ฆ๐, ๐ฒ๐จ๐ฎ'๐ฅ๐ฅ ๐ ๐๐ญ:
๐ฅ A full plan across marketing, social, and brand, built around YOUR goals
๐ฅ Total clarity on what's running (a quick weekly check-in is all it takes)
๐ฅ Recommendations grounded in what actually moves the needle for your business
๐ฅ Confidence that your growth and brand are in experienced hands
๐๐จ๐ง'๐ญ ๐ฃ๐ฎ๐ฌ๐ญ ๐ญ๐๐ค๐ ๐ฆ๐ฒ ๐ฐ๐จ๐ซ๐ ๐๐จ๐ซ ๐ข๐ญ. ๐๐ฅ๐ข๐๐ง๐ญ๐ฌ ๐ก๐๐ฏ๐ ๐ฌ๐๐ข๐:
๐ฅ "Shiva is professional, reliable, and delivers exactly what he promises."
๐ฅ "Understood our goals fast and got real results would hire again."
๐ฅ "Great communication and strong design sense throughout the project."
๐ฅ "Went above and beyond. Highly recommended."
(Swap these for your real Upwork reviews they'll hit harder.)
๐๐ก๐๐ญ ๐ ๐๐๐ญ๐ฎ๐๐ฅ๐ฅ๐ฒ ๐๐จ ๐
๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐ง๐๐ ๐๐ฆ๐๐ง๐ญโ Full strategy, campaign planning, and project management. 3,500+ hours running long-term marketing programs that keep brands consistent and growing. I find the leaks, fix what's broken, and build systems that make sense.
๐๐จ๐๐ข๐๐ฅ ๐๐๐๐ข๐ & ๐๐๐ฌ โ Content strategy, management, and paid social across Facebook, Instagram, and LinkedIn. Audiences that engage and convert, not just follow backed by creative that performs.
๐๐ซ๐๐ฉ๐ก๐ข๐ & ๐๐ซ๐๐ง๐ ๐๐๐ฌ๐ข๐ ๐งโ Brand identity, social creative, ad visuals, and marketing collateral. Design that doesn't just look good but actually supports the campaign and converts.
๐๐ก๐ ๐ ๐จ๐๐ฅ ๐ข๐ฌ ๐๐ฅ๐ฐ๐๐ฒ๐ฌ ๐ญ๐ก๐ ๐ฌ๐๐ฆ๐: consistent growth, with clear reporting so you see exactly what's working.
๐๐ฒ ๐๐ญ๐๐ญ๐ฌ โ
๐ฅ 5-Star Average Rating
๐ฅ 95+ Jobs Completed
๐ฅ 18,500+ Hours on Upwork
๐ฅ $200K+ Earned
๐๐จ๐ฎ๐ง๐ ๐ฅ๐ข๐ค๐ ๐ ๐๐ข๐ญ? ๐๐๐ฑ๐ญ ๐ฌ๐ญ๐๐ฉ๐ฌ:
๐ 1) Check the work samples on my profile
๐ 2) Hit "Invite to Job" or "Send a Message"
๐ 3) Tell me what you need help with
I'd love to hear about your business and figure out how to grow it together.
๐๐ฒ ๐๐ฑ๐ฉ๐๐ซ๐ญ๐ข๐ฌ๐: Digital Marketing, Marketing Management, Marketing Strategy, Social Media Marketing, Social Media Management, Paid Social, Facebook Ads, Instagram Ads, Campaign Management, Lead Generation, Graphic Design, Brand Design, Brand Identity, Creative Design, Content Marketing.
Campaign Reporting
Social Media Marketing
Search Engine Optimization
Market Research
Social Media Optimization
PPC Campaign Setup & Management
Management Skills
WordPress Development
Landing Page
LinkedIn
Marketing Automation
Email Template Development
Marketing Analytics
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