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⭐⭐⭐⭐⭐ Top Rated on Upwork — Ecommerce Marketing Specialist with 9+ years of experience in Facebook Ads (Meta), Instagram Ads, Google Ads (AdWords), YouTube Ads, and Shopify growth marketing. Start today with a 30-minute consultation or free introductory call! I'll review your current ad account, identify growth opportunities, and after the call you'll receive a detailed action plan with recommendations — no obligation. ✅ Top Rated with 1,800+ Hours: 100% Job Success Score, proven track record on Upwork, and a consistent ability to deliver measurable results for ecommerce brands. ✅ 9+ Years of Experience: I've worked with 150+ ecommerce businesses across 20+ niches, managing advertising budgets from $1,000 to $100,000+ per month and generating $1M+ in monthly client revenue. ✅ Get Started Immediately: As your marketing partner, flexibility is a top priority. You can start within 3-5 working days and see initial optimizations in your ad account within the first week. As a Meta and Google Ads specialist, I've helped ecommerce brands scale profitably — from $5K to $50K+ per month in revenue, with ROAS up to 20x on Performance Max campaigns. I work exclusively with Shopify, WooCommerce, and DTC ecommerce brands who are ready to invest in paid acquisition and scale the right way. Real client results: - Shopify fashion brand: $5K → $50K/month in 90 days (6.2x ROAS) - DTC skincare brand: +600% transactions, -45% CPC in 60 days - Home goods store: 20x ROAS on Performance Max at $30K/month spend From simple setup to advanced scaling, here's everything I offer: + Facebook & Instagram Ads (Meta) + Google Ads (Search, Shopping, Performance Max, YouTube) + Shopify Marketing & Store Optimization + Ecommerce Marketing Strategy + Landing Pages & Sales Funnels + Conversion Rate Optimization (CRO) + Klaviyo Email Marketing & Automation + GA4 & Google Tag Manager Setup + Campaign Audits & Consulting + Ad Creative & Copywriting + Tracking & Attribution Setup Interested? Let's talk! I'm here to answer your questions and help you figure out the right next step for your ecommerce brand. Start with a 30-minute consultation or a free introductory call! send me a message today!

Running Meta or TikTok ads but sales don’t match the spend? Getting clicks, traffic, even engagement, but conversions are unstable or too expensive? This usually means something is broken under the surface. Bad structure. Weak creatives. Or unreliable Pixel / CAPI data. When that happens, scaling becomes risky and budgets get wasted. My focus is clean ad structures, strong creatives, and reliable tracking so campaigns scale based on data, not guesses. I work hands-on with Shopify, Pixel, and CAPI to quickly identify what’s blocking conversions and fix it at the source. Top 10% Expert on Upwork With 5+ years of experience with Top Rated on Upwork with proven experience working on real eCommerce ad accounts I mainly work with health, supplements, fashion, and DTC brands, and selectively with local or service-based businesses when performance is the priority. Problems I Help Solve: • Ads getting clicks but no sales • High CPA or unstable performance • Low LPV rate or drop-off between ad and product page • Broken or unreliable Pixel / CAPI data • Campaigns stuck in learning or not spending properly • Creatives that don’t match the offer or audience • Shopify stores that convert poorly despite traffic Services I Offer: • Meta & TikTok Ads management for Shopify eCommerce • Performance-focused campaign setup and optimization • Creative strategy and ad structure for DTC brands • Pixel, CAPI, and conversion tracking (Shopify, WordPress, GHL) • Funnel review: ad → landing page → checkout • Scaling and testing frameworks for products and offers • Ad account, funnel, creative, and tracking audits

I manage around $250k a month in ads right now, mostly Meta and Google, mostly for service businesses and home services. That's where i spend most of my time and that's where i know what works. Average ROAS across my accounts is 8x. Best one i ran hit 61x for SAMSUNG ( i can show it live). On lead gen, i took one client's cost per lead from £42 down to £5 and generated over £100k in revenue from one campaign. Not bragging, just showing you what the work actually looks like. i run Meta and Google as my main two. i also do LinkedIn, TikTok and Snap when the audience makes sense for it. But if you want me to be honest, Google and Meta are where i'm really at home. Most media buyers just run the ads and send you a report. i don't work like that. i get into the creative side too. i look at what angles are working in your market, i write the hooks, i brief the designer or the editor, and when something stops performing i tell you why before the numbers get bad. The creative is where campaigns are won or lost right now and i take that seriously. Tracking i also do properly from the start. Pixel, Conversion API, server-side through Google Tag Manager, GA4, Looker Studio for the reporting. Most accounts i audit have broken tracking and they don't even know it. That's usually why the ROAS looks wrong or the scaling stops working. i also connect everything to GoHighLevel when clients need it. Pipelines, SMS sequences, booking automations, the follow-up workflows that make sure a lead doesn't just disappear after clicking the ad. Especially for home services and local businesses, the follow-up is half the job. Je suis francophone natif. j'ai travaillé avec des agences et des clients en France, en Belgique et en Suisse pendant quelques années. Si t'es francophone, on peut travailler directement en français, pas de souci. If you want to talk about your account, just send me a message with what you're spending and what's not clicking. i'll record a quick Loom with my honest take and send it back same day. Keywords : Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer home services local business ads ROAS Facebook Advertising Google Ads PPC Campaign Setup & Management Campaign Optimization Google Tag Manager Lead Generation Marketing Strategy HighLevel Pixel Setup & Optimization Campaign Reporting Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer home services local business ads ROAS Facebook Advertising Google Ads PPC Campaign Setup & Management Campaign Optimization Google Tag Manager Lead Generation Marketing Strategy HighLevel Pixel Setup & Optimization Campaign Reporting Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer home services local business ads ROAS Facebook Advertising Google Ads PPC Campaign Setup & Management Campaign Optimization Google Tag Manager Lead Generation Marketing Strategy HighLevel Pixel Setup & Optimization Campaign Reporting Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer home services local business ads ROAS Facebook Advertising Google Ads PPC Campaign Setup & Management Campaign Optimization Google Tag Manager Lead Generation Marketing Strategy HighLevel Pixel Setup & Optimization Campaign Reporting Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer home services local business ads ROAS Facebook Advertising Google Ads PPC Campaign Setup & Management Campaign Optimization Google Tag Manager Lead Generation Marketing Strategy HighLevel Pixel Setup & Optimization Campaign Reporting Facebook Ads Manager PPC Campaign Management cost per lead Conversions API conversion tracking Looker Studio Google Tag Manager GoHighLevel campaign optimization audience segmentation retargeting performance marketing SEM booking funnel appointment setting CRM automation media buyer

Most media buyers can push buttons. Most copywriters can write a clever headline. Very few can do both. If you are tired of freelancers who drain your ad spend, talk in circles, and blame "the algorithm" when performance dips, we should talk. I don't just "run ads." I build profitable, end-to-end customer acquisition systems designed to scale. 🚀 How I Do It Differently I bridge the gap between technical media buying and psychological persuasion. By owning the entire funnel, I eliminate the friction that usually kills ROI. 1. Omni-Channel Media Buying I manage high-scale spend across Meta, Google Ads, TikTok, Snapchat, Amazon, and other major platforms. No "launch and pray" tactics. I build custom reporting to give you a clear, unfiltered view of exactly which dollars are driving revenue. 2. Direct Response Copy & Funnels A perfect technical setup fails if the message is weak. I write the scripts, map the landing pages, and build the GoHighLevel funnels that turn clicks into customers. Every word is engineered to convert. 3. The AI Creative Edge Creative is the #1 lever in modern advertising. I leverage an advanced AI stack including HeyGen, Veo 3.1, Sora, Arcads, Flora AI, and Nano Banana to rapidly prototype and scale winning image and video assets. We test dozens of angles faster and cheaper than your competitors ever could. 📈 Why Clients Partner With Me Radical Transparency: I treat your budget like my own. No marketing jargon, no disappearing acts, just clear explanations of the numbers. Speed to Market: AI-driven production means we go from concept to live testing in days, not weeks. Full Funnel Ownership: From the first impression to the final conversion, I optimize every touchpoint. "Souhail was fantastic. He was super communicative, met deadlines, and exceeded expectations. He helped us generate leads while we focused on growing the business." 🔍 Let’s Look Under The Hood Send me an invite with a brief overview of your current bottleneck. We can hop on a quick discovery call to audit your accounts, look at your strategy, and find exactly where you are leaving money on the table. Ready to stop "testing" and start scaling? Let’s talk.

Looking for an elite Video Editor who actually understands the algorithm, or a Certified Media Buyer who can personally fix your creative? I am both. Stop hiring editors who don't look at data, and media buyers who just blame the creative when campaigns fail. I am a Top Rated Plus (Top 1%) Full-Stack Marketer with 10+ years of experience bridging the gap between high-end production and technical data architecture. Whether you need a standalone world-class video, a complete tracking overhaul, or a partner to manage and scale your entire ad account, I deliver solutions that protect your margin and drive ROI. Here is exactly how I execute across both disciplines: 🎬 Pillar 1: High-Performance Video Editing & Motion Graphics I apply deep marketing psychology to post-production. I don't wait around for you to tell me what to edit. I analyze performance metrics (Thumbstop, Hold Rate) to engineer assets that stop the scroll. Direct-Response Video Ads: High-converting UGC, TikTok ads, Meta Reels, and YouTube Shorts. Motion Design & Animation: 2D animation, kinetic typography, SaaS explainers, and premium product launches using Adobe After Effects. Advanced Post-Production: Seamless pacing, strategic sound design, professional color grading, and long-form VSLs. 📊 Pillar 2: Certified Media Buying & Tracking Infrastructure As a heavily certified media buyer, I don't fly the plane until the cockpit instruments are fully calibrated. I build precise data foundations so your scaling decisions are mathematically sound. Technical Tracking Foundation: Full audit and setup of Meta Pixel, Conversions API (CAPI), Google Tag Manager (GTM), and GA4. The Data-Creative Loop: I don't just tell you "the ad is fatigued." I pinpoint where it broke down. Low hook rate? I re-cut the first 3 seconds. Low hold rate? I tighten the pacing. Platform Management: Intent-based campaigns on Google/YouTube Search & Video, and high-volume asset testing via Meta (CBO/ABO) and TikTok Ads. 🏆 Verified Credentials & Tech Stack Certifications: Meta Social Media Marketing Professional (Capstone Completed) | Google Digital Marketing & E-commerce Professional | Google Ads Certified (Search, Video, Creative, & Measurement) | AdTech Academy Certified Digital Media Buyer. Creative Tools: Adobe Premiere Pro, After Effects, Photoshop, Illustrator, CapCut. Ad & Tech Stack: Meta Ads Manager, Google Ads, TikTok Ads Manager, GA4, GTM, Server-Side CAPI. Why work with a Full-Stack Expert? Because you eliminate the friction of being the middleman between your creative team and your analytical team. I handle the Math (bids, budgets, server tracking) AND the Magic (hooks, angles, visual storytelling). Whether you need a single broadcast-quality motion graphics asset or a full-scale account manager, I focus on one single metric: Profit. Ready to fix your leaks? Click the green "Invite to Job" button, let me know what you're building, and let's map out a strategy.

I managed an AI video channel to 1,000,000,000+ organic views. I don't guess what stops the scroll ... I've proven it at scale. That knowledge is now available to your brand. Most brands can't scale because they can't produce creative fast enough. Traditional video is slow. UGC is expensive. And 99% of AI video looks fake. I build "Synthetic Ads", AI-generated creatives engineered for retention that your audience can't distinguish from real UGC. This is not editing. This is performance creative architecture. 🏆 Why Partner With Me? ✤ 1B+ organic views managed. I reverse-engineer the algorithmic triggers behind winning hooks and rebuild them for your brand using Generative AI (Veo 3.1 / Kling 3.0 / NanoBanana Pro). ✤ I use an Image-to-Video workflow — not random text-to-video — meaning every character, scene, and frame is locked for visual consistency across your entire creative suite. ✤ All content is AI-generated and unique to your brand. No stolen TikTok clips. No generic AI slop. ⚙️ My Process: Audit — I analyze your competitors' winning hooks and angles. Re-Engineer — I rebuild those concepts using Generative AI. No camera crew needed. Scale — 5–10 variations per week. Double down on what converts. Kill what doesn't. 🎯 This is for you if you are: ✤ An E-com brand or DTC operator running Meta/TikTok ads ✤ A performance agency that needs white-label creative at volume ✤ A high-ticket local service (Solar, Pools, Landscaping) that wants to look premium without premium production cost 👇 Scroll to my portfolio. The 1B+ view strategy is visible in every project.