Senior insights and strategy leader with 20+ years across top global agencies (Ipsos MORI, Kantar) and in-house leadership roles, serving clients across the UK, Australia, and New Zealand.
Holding a Master's in Organisational Psychology and an Executive AI for Business MBA, I translate complex data and research into clear strategy, investment decisions, and measurable outcomes.
Consistent 5-star feedback and long-term client relationships. Here's what I bring:
Quantitative Research: Expert in survey design, segmentation, tracking studies, and statistical analysis — turning data into decisions. Proficient in Qualtrics, Typeform, and MSForms.
Qualitative Research: Depth interviews, focus groups, transcript analysis, and ethnographic approaches. Skilled in translating nuanced findings into strategic recommendations.
Strategy & Prioritisation: Experienced designing enterprise prioritisation frameworks, business planning tools, and performance measurement systems that connect insight to action.
Behavioural Insight & Consumer Psychology: Applied organisational and consumer psychology to understand decision-making, attitude change, and behaviour across financial services, agri-food, FMCG, and government sectors.
Market Sizing, Segmentation & Entry: Proven track record in market sizing, audience segmentation, competitive landscaping, and market entry strategy across global and ANZ markets.
Insight Dashboards & Data Integration: Design and build Power BI dashboards that unify multiple marketing data streams — including social listening, in-store tasting results, survey data, and campaign metrics — into a single view for marketing and strategy teams. Experienced translating messy, multi-source data into clean, decision-ready reporting tools that non-technical stakeholders can actually use.
NZ & Australia Expertise: Deep understanding of the New Zealand and Australian market landscape — including agricultural sectors, primary industries, food and beverage, government, and SME/startup environments.
Agri-Food & Primary Sector: Specialist knowledge of NZ's red meat, dairy, and agri-food sectors. Led large-scale sector strategy and foresight research and co-founded an agri-food startup that won Fieldays Innovation Awards (2025) and is a finalist for the NZ tech awards 2026.
Startup & Commercialisation Advisory: Hands-on experience supporting early-stage ventures — from funding strategy and investor narrative to go-to-market planning. Comfortable advising founders as well as boards.
AI-Augmented Research: Proficient in leveraging AI tools for research synthesis, social listening, sentiment analysis, and insight generation using platforms including Brandwatch.
UX Research: Webcredible-certified with experience in UX/UI research across financial services and digital products.
Recent Projects Include:
Sector-wide foresight research on the future of New Zealand's red meat industry, informing long-term strategy
Power BI dashboards integrating social, survey, and in-store data for agri-food marketing teams
Customer satisfaction and NPS programmes for industrial and outdoor equipment sectors
Financial services impact analysis supporting strategic adjustment for UK banking clients
B2B persona development for Oil & Gas senior decision-makers
Market segmentation and gamification research in online gaming
Higher education market repositioning for a professional services provider
I regularly contribute thought leadership content on research methodology for Dovetail, and have secured $540K+ in external research funding across sector-wide initiatives.
Available for project-based or ongoing engagements. Let's talk about what you're trying to solve..
Qualitative Research
Market Analysis
Qualtrics
Market Research
Research & Strategy
Report Writing
Online Research
B2B Marketing
Candidate Interviewing
Content Moderation
UX & UI
Quantitative Analysis
Mailchimp
Creezna M.
Auckland, New Zealand
$12/hr
5.0
160 jobs
Top Rated Expert | Among Upwork’s Elite 10% 🥇🏆
Your Top Rated Skilled & Reliable Freelancer! 💪
Key Areas of Expertise and Services Offered🚀
✅Influencer UGC Manager
👉expert in DTC eCom product seeding & whitelisting
✅TikTok Shop Affiliates Manager
👉DTC e-com TT shop affiliates management
Proficient in influencer tools:
Modash, Kalodata, Upfluence, Grin, etc
Proficient in Affiliate Platforms:
TT shop affiliates, uPromote, goaffpro, Cruva, etc
✅Shopify Customer Support📞💻
- Email, Live Chat, and Phone support
Proficient in Customer Support Tools:
👉eg: Zendesk, Reamaze, Gorgias, Ticketing system(helpdesk), Google workspace, Slack, etc
✅Appointment setter
👉IG, FB, Tik-Tok, Linkedl.n, cold email( all type of niche)
✅Lead Gen Specialist
✅Outbound & Inbound Sales Development Representative
✅Cold Calling(Inbound & Outbound)📞
🚀 🇳🇿 🌍
I’d love the opportunity to contribute to your organization’s success. Looking forward to connecting! xoxo
Cheers,
Creezna
Lead Generation
Influencer Research
Cold Email
Customer Support
Shopify
TikTok
Instagram
UGC
Ecommerce
Liming L.
Auckland, New Zealand
$30/hr
5.0
11 jobs
PhD researcher at the University of Auckland with practical experience in AI evaluation, academic research, educational content development, and information management. I combine advanced research training with over ten years of teaching and educational leadership experience, allowing me to approach projects with strong analytical judgment, clear communication, and close attention to detail.
【Relevant Project Experience】
Created prompts for a consumer-facing AI platform based on different task categories, evaluated AI-generated outputs against structured rubrics, and helped refine rubric rules to improve clarity and consistency.
Completed AI language-data annotation tasks, including transcript alignment, subtitle accuracy checking, speaker-role labeling, emotional-tone annotation, and quality assurance.
Organized and documented materials from multiple university-level online courses, creating clear folder structures and an index spreadsheet so resources could be located and used efficiently.
Conducted literature reviews, qualitative coding, quantitative analysis, and cross-cultural thematic analysis as part of postgraduate and doctoral research.
Worked with bilingual Chinese-English interview data, including transcription, translation, organization, and analysis.
【What I Can Support】
I can assist with AI response evaluation, prompt and rubric review, research assistance, literature reviews, online research, educational content development, academic writing support, data annotation, information organization, course-material documentation, translation, transcript review, and subtitle checking.
I am comfortable working independently in remote environments, following detailed guidelines, managing large volumes of information, and delivering structured, accurate, and practical outputs on time.
【Key Skills】
Fluent English and Native Mandarin Chinese
AI Evaluation & LLM Response Review
Prompt Evaluation & Rubric-Based Assessment
AI Data Annotation & Quality Assurance
Research Assistance & Literature Reviews
Qualitative & Quantitative Data Analysis
Academic Writing & Research Support
Educational Content Development
Information Management & Documentation
Online Research & Data Collection
English-Chinese Translation
Transcript Alignment & Subtitle Review
Curriculum Design & Instructional Materials
Project Coordination & Administrative Support
Python for Research & Data Processing
Academic Research
Project Management
English Tutoring
Chinese
General Transcription
Data Entry
AI Model Training
Theresa M.
Auckland, New Zealand
$20/hr
4.7
6 jobs
🏆 Top Rated Academic Writer | Plagiarism-Free Thesis, Dissertation, & Research Paper with Turnitin Report, No AI 🏆
Expert Academic Writer & Research Specialist | PhD in Epidemiology & Biostatistics
"Your deadline is tomorrow. Your literature is scattered. Your references are a mess. And the one thing standing between you and submission is finding someone who actually understands what you are writing about."
Maybe you are a Masters student staring at a 100-paged disorganised dissertation paper that you have almost given up on, unsure how to turn them into a coherent thesis that is ready for submission. Maybe you are a researcher who knows the science but struggles to write it in a way that satisfies reviewers. Maybe you have been burned before by a freelancer who clearly had no idea what a confidence interval was, or what made your study design defensible.
That is exactly why I am here.
🥇WHO I AM🥇
I am a health sciences researcher with a BSc in Physiology, an MSc in Nutrition, and a PhD in Population Health with a focus in Epidemiology and Biostatistics, currently in progress. I have also served as a peer reviewer for academic journals, which means I do not just write health research. I evaluate it at publication level. I know exactly what reviewers look for, what makes a manuscript credible, and where most academic writers fall short.
WHAT THAT MEANS FOR YOU
I do not need you to explain what a hazard ratio is. I do not need you to simplify your study design. I do not need to Google what your exposure variable means. I understand the science, so we spend our time on your work and not on my learning curve.
Whether you are working in clinical health, nutritional science, human physiology, chronic disease, population-level research, or public health policy, I bring genuine domain expertise and not surface-level familiarity.
✍️ WHAT I CAN TAKE OFF YOUR PLATE
⏩Literature reviews (systematic (SLR), scoping, and narrative) that are structured, critically synthesised, and publication-ready
⏩ Research proposals and study design write-ups built to withstand scrutiny
⏩ Academic manuscripts and essays that are rigorous, well-argued, and appropriately referenced
⏩Citation and reference management across APA, AMA, Vancouver, Harvard, and more
⏩ Results sections and data interpretation that translate findings into clear, defensible language
⏩ Research methodology support across qualitative, quantitative, and mixed-methods approaches
⏩ Editing and proofreading for clarity, coherence, and academic tone
⏩ Biostatistics concepts communicated clearly, without jargon or confusion
WHO I WORK WITH
⏩Bachelors and Graduate students who are overwhelmed and running out of time
⏩Early-career researchers who need a reliable writing partner
⏩Academics preparing for journal submission
⏩Anyone working in health sciences who needs the work done properly and not just adequately
📊 AREAS OF EXPERTISE:
⏩Medical and Health Sciences
⏩Public Health & Epidemiology
⏩Nutrition & Dietetics
⏩Human Physiology, Anatomy, pathophysiology, biochemistry, pharmacology, nursing etc
⏩Clinical and Population Health Research
🧠 RESEARCH AND TECHNICAL STRENGTHS:
⏩Strong grounding in quantitative research methods and biostatistics
⏩Experience with ethics-approved human research and clinical protocols
⏩Skilled in systematic and umbrella review methodologies
⏩Advanced academic writing, editing, and data interpretation
⏩High attention to detail and structured, audit-ready work
🛠 TOOLS AND SOFTWARE:
Ryyan |SPSS | Excel | R Programming |EndNote | Zotero | Mendeley | NVivo (basic) | Microsoft Word
The difference between someone who writes about health and someone who lives inside the research is enormous.
You will feel that difference in the quality, the accuracy, and the confidence of every document I deliver.
Your deadline is real. Your standards are high. So are mine.
Let us get to work.
Academic Writing
Research Methods
Research Papers
References & Citations
Literature Review
Coursework Assignment
Research Proposals
Medical Writing
Epidemiology
Research Paper Writing
Biostatistics
Nutrition
Physiology
Dissertation Writing
Thesis Writing
Thesis
Academic Research
Scientific Literature Review
Edward B.
Porirua, New Zealand
$25/hr
5.0
1 jobs
I’m a market research professional with experience leading and delivering market research and strategic advice. I can help with:
- National and international market research
- Quantitative and qualitative market research
- Survey design and delivery
- Data and insights analysis
- Strategic advice
- Report creation
I also have experience working for Government delivering projects to improve services based on research and insights. From my experience in this field, I can help with:
- Project management and planning
- Service design
- Turning customer insights into actionable changes
- Stakeholder engagement
- Communication
- Report writing
Feel free to get in touch to chat about how I might be able to help you.
Consumer Research
Data Analysis
Web Design
Market Research
Search Engine Optimization
Website Copywriting
Business Writing
SAS
Project Management
Customer Engagement
Data Interpretation
Spreadsheet Software
Emma B.
Auckland, New Zealand
$65/hr
5.0
28 jobs
🧪 Award-winning scientist & consultant (PhD, Oxford) blending deep scientific expertise with commercial insight from academia, pharma, and PwC.
⭐ Top Rated Plus (Top 3%) on Upwork with 100% positive reviews. Trusted for high-stakes, high-precision projects requiring strategic thinking.
I help research teams, health and science brands, researchers, and decision-makers turn complex science into clear, actionable insights.
How I can help you:
✍️ Academic and technical writing
• I’ve published 15+ peer-reviewed articles (incl. Nature titles) and drafted stakeholder briefs across academia and industry.
• I write and support manuscripts, grants, theses, literature reviews, and white papers.
📝 Strategic science communication
• I turn complex science into clear, compelling, data-driven stories.
• I write SEO-optimized blogs and web articles grounded in current research.
📚 Research synthesis
• I distill complex scientific material into structured technical reports, summaries, and templates.
• I develop methodology guides and SOPs tailored to research or product teams.
📊 Data interpretation & visualization
• I analyze qualitative and quantitative datasets, delivering clear, accurate insights for expert and non-expert stakeholders.
• I create modern figures, schematics, and slide decks for journals, investors or leadership teams.
How I drive value:
🔬 Scientific precision meets commercial insight
• Published 15+ peer-reviewed articles in academia
• Delivered stakeholder briefs at PwC linking research to business outcomes
• Contributed to experimental R&D in pharma, translating results into team insights
⚡️ A strategic edge across domains
• For researchers: Manuscripts that pass peer review, grants that get funded
• For science and health brands: Evidence-based content (blogs, white papers) that build credibility
• For biotech/pharma: Investor-ready data narratives, experimental input, and SOPs
Why Clients Trust Me:
✅ Deep expertise. Oxford PhD & postdoc, industry experience (Pharma/PwC), and 10+ years leading research projects.
✅ Strategic synthesis. I connect research to purpose, surfacing and communicating insight.
✅ Rigorous and reliable. Top Rated Plus with 100% job success. Consistent delivery on complex briefs
✅ Critical thinking first. I ask the right questions, before anything else.
✅ Trusted collaborator. I listen, adapt, and deliver work that aligns with your goals
Scientific Domains:
• Neuroscience • Molecular & Cellular Biology • Pharmacology • Physiology • NGS Sequencing •
Laboratory & Experimental Techniques
💬 If you think I can help you, I’d love to talk. I’m always happy to discuss your project or explore how I can support your goals.
Editing & Proofreading
Blog Writing
Science
Content Writing
Scientific Literature Review
Scientific Writing
Adobe Illustrator
Statement of Purpose
Scientific Illustration
Health Science
Life Science
Neuroscience
Academic Proofreading
Proofreading Feedback
Proofreading
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