Hire the Best SEO Experts in Massachusetts

More than 3,000 reviews on G2
Rating is 4.5 out of 5.
4.5/5
of Upwork by G2 peer reviewers
Arnaud K.

Cambridge, Massachusetts

$100/hr
4.9
251 jobs

15+ years in SEO, $1M+ earned on Upwork, Expert-Vetted (Top 1%). Ai & Programmatic SEO Expert. I help two types of businesses dominate organic search: eCommerce brands that are over-reliant on paid ads, and high-ticket local service businesses where one new client pays for a month of SEO. Both share the same blind spot: SEO isn't just Google anymore. Your customers are discovering products and services through ChatGPT, Perplexity, and Google AI Overviews — and most SEO strategies ignore that entirely. For eCommerce (DTC, Shopify, BigCommerce, WooCommerce): You're spending $50K+/month on paid ads and organic is stuck at 10-15% of revenue. You've either never invested properly in SEO or you hired an agency that delivered reports instead of results. I build the organic engine that compounds while your ad costs keep climbing — and I optimize your product pages and content to get cited by LLMs, not just indexed by Google. For local service businesses (medspas, clinics, legal, luxury services): You're invisible in the local pack, your competitors have 30 location pages and you have zero, and your Google Business Profile is an afterthought. When someone asks Perplexity "best medspa in Scottsdale" or ChatGPT for a moving company recommendation, I make sure you're the answer. What I deliver: → SEO strategy tied to revenue — not vanity rankings reports → Technical SEO and site architecture — I build and fix sites directly on Shopify, WordPress, Webflow, and Next.js → AI search optimization — structured data, entity authority, and content architecture designed to get your brand cited across Google, ChatGPT, Perplexity, and Gemini → Content architecture that builds topical authority — whether that's 500 product pages or 30 city landing pages → Local SEO infrastructure — GBP optimization, programmatic location pages, schema hierarchy, review strategy → Link building — white-hat editorial placements that move the needle → Site migrations and redesigns without losing traffic — I implement directly, no waiting on your dev team Results: → Saranoni — #1 for "toddler blanket" competing against Amazon → EasySigns — +594% organic traffic in 12 months → Styylish — #1 for "Biedermeier Furniture," outranking Wikipedia → Neatly Moving — Built full local SEO infrastructure from zero: 30 location pages, schema markup, GBP optimization, route pages → Martha Stewart — Built the internal SEO team and strategy from scratch Tools: Ahrefs, SEMrush, Screaming Frog, GA4, Search Console Based in Boston. Send me your site URL and current traffic numbers — I'll tell you if I can help.

  • Off-Page SEO
  • Search Engine Optimization
  • SEO Audit
  • SEO Backlinking
  • SEO Keyword Research
  • SEO Setup & Configuration
  • Yoast SEO
  • Competitive Analysis
  • Content SEO
  • Ahrefs
  • Search Engine Marketing
  • WordPress
  • Competitor Research
  • SEO-Based Website
Peter R.

Waltham, Massachusetts

$73/hr
5.0
55 jobs

𝗧𝗢𝗣 𝗥𝗔𝗧𝗘𝗗 𝗦𝗘𝗢 𝗘𝗫𝗣𝗘𝗥𝗧 𝗢𝗡 𝗨𝗣𝗪𝗢𝗥𝗞 (𝗧𝗼𝗽 𝟭𝟬% 𝗼𝗳 𝟭𝟴𝗠+ 𝗙𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲𝗿𝘀) 🥇 ✅ 120+ Clients Served (Local, E-Comm, Affiliate and Fortune 500) ✅ 15+ Years of SEO Experience (Since 2011) ✅ Featured in Business Insider, HubSpot, SEMrush, Entrepreneur dot com and Search Engine Land ✅ 80K+ LinkedIn Followers | 10M+ Impressions | Trusted SEO Voice I’m Peter Rota a no B.S. Search Engine Optimization (SEO) strategist who’s helped businesses from startups to Fortune 500s drive massive organic growth. I specialize in Technical SEO + On-Page SEO that makes websites rank, convert, and make more money. 📊 Proven Client Results: +30% YOY Organic Traffic → Citizens Bank (TF-IDF & LSI content optimization) +36% YOY Traffic → Analog Devices (category & subcategory SEO overhaul) +55% YOY Search Growth → TechTarget (advanced on-page SEO) +92.5% YOY Non-Branded Traffic → BuySellAds (20 sites audited + optimized) +166% Non-Branded Traffic / +23% Revenue → Alabaster Co (post-project uplift) +1,556% SEO Traffic Growth → Bay Manufacturing (2024 = best sales year in 85 years!) +3,258% YoY YouTube Views → Vidsplay (70+ videos optimized) 🧠 Why Work With Me? ✔️ Top Rated SEO Freelancer on Upwork (Top 10% worldwide) ✔️ 15 Years in SEO (audits, metadata, and content strategy) ✔️ Mastermind Member (latest strategies, safest growth tactics) ✔️ Straight Talk: No gimmicks, no fake promises just ROI 📈 What I Deliver: ✔️ Technical SEO Audits & Fixes ✔️ On-Page Optimization & Content Strategy ✔️ Local SEO Domination ✔️ E-Commerce & Shopify SEO ✔️ International & Affiliate SEO ✔️ JavaScript SEO ✔️ Keyword Research 💬 What Clients Say: “Peter delivered SEO that drove our best sales year in 85 years.” 📢 SEO that works. SEO that pays. SEO without the B.S. 🤝 Ready to Rank Higher, Get More Traffic, and Drive Sales? Let’s talk. I’ll analyze your site and create a custom SEO strategy to win back traffic (and revenue) your competitors are taking. Keywords: SEMrush Ahrefs Moz Screaming Frog Google Search Console (GSC) Google Analytics WordPress Squarespace Tech SEO Audit AI SEO LLM SEO GEO SEO

  • On-Page SEO
  • Search Engine Optimization
  • SEO Audit
  • SEO Keyword Research
  • SEO Strategy
  • Technical SEO
  • Google Search Console
  • Yoast SEO
  • Screaming Frog SEO Spider
  • WordPress
  • Ecommerce SEO
  • Shopify SEO
Justine H.

Scituate, Massachusetts

$95/hr
5.0
46 jobs

I’m a Google AdWords certified strategist with 10+ years of experience helping small to medium sized businesses maximize their ROI with smart, data-driven PPC and SEO strategies. I’ve worked at top-tier companies like WordStream (then the #1 Google Premier Partner), HubSpot, AdHawk, and Boston.com—and for the last 5 years, I've been running my own freelance marketing consultancy: solasdigitalconsulting.com. Across hundreds of accounts and thousands of campaigns, I’ve consistently delivered results for clients in industries ranging from health and wellness to SaaS, retail, and professional services. Clients love working with me because I’m a strategic thinker who’s hands-on, proactive, and obsessed with results. I specialize in: 🔍 Expert keyword and competitor research ✍️ Ad copywriting that gets clicks from the right customers 🛠️ Google Ads account structure built for long-term performance 📊 Ongoing optimization to improve cost-per-click and increase ROAS I’m not just a numbers person. I’ve got a sharp eye for design, too. With a B.A. in Graphic Design from Providence College, and a UX Certificate from General Assembly, I make sure your ads don’t just convert—they’ll look great and be backed by user-centered strategy. Whether you’re just getting started or looking to improve results from an existing campaign, I’ll bring clarity, strategy, and action to your digital marketing efforts. 👉 Ready to grow your business with a proven pro? Let’s talk.

  • SEO Keyword Research
  • HubSpot
  • Search Engine Marketing
  • Bing Ads
  • Google Ads
  • Pay Per Click Advertising
  • Squarespace
  • Social Media Marketing
  • SEM Keyword Research
  • YouTube Ads
  • Google Search
  • YouTube Marketing
  • YouTube
Claire R.

Somerville, Massachusetts

$65/hr
5.0
1 jobs

Many eCommerce store owners know that the secret to sales is killer copy, but don’t have the skill or time to write it themselves. I craft powerful sales copy that has generated millions of dollars in sales, and I use it to propel your business to the next level. I'm an award winning entrepreneur with over 18 years' business experience working in the UK, Europe and USA. I’m new to Upwork but not to copywriting: I’ve been honing my skills as a writer for my whole career. It’s what I love to do, and I’m good at it. Most recently, I’ve been using my copywriting skills to build a high-growth ecommerce brand, with over $2m sales directly attributable to my own copywriting, and 45k organic visitors/month attributable to my blog posts. I also ranked a website in the number 1 spot on Google for over 250 different keywords (and yes, I mean first position, not just first page). I’m now taking all the skills I’ve built up over the past 20 years, and I’m using them to springboard startups and ambitious small businesses to the next level. Here’s how I can help your brand: 🚀 Brand voice development 🚀 Content strategy 🚀 Email campaign strategy and content 🚀 Blog posts 🚀 Copywriting for eCommerce 🚀 SEO review, content optimization and SEO strategy 🚀 Klaviyo setup and campaigns 🚀 Shopify setup and optimization 🧑‍🤝‍🧑How to work with me🧑‍🤝‍🧑 The next step is to schedule a 20-minute Discovery Call with me, to get a more specific scope. I will then follow up with a customized quote, tailored exactly to the needs of your business. I can't wait to hear from you!

  • Shopify SEO
  • Social Media Marketing
  • Klaviyo
  • Ecommerce
  • Ecommerce Management Consultation
  • Ecommerce Development Consultation
  • Ecommerce Store Setup
  • Marketing Strategy
  • Shopify
  • Website Content
  • Email Copywriting
  • Growth Strategy
  • Ecommerce Website
  • Website Redesign
  • Project Management
Norm T.

Pittsfield, Massachusetts

$25/hr
5.0
136 jobs

Sick and tired of AI-generated copy that’s depressingly bland? These days, the digital world is flooded with AI content. A lot of it feels… well, like it was churned out by a soulless computer. What’s missing? Genuine emotion, relatable stories, and the human touch. To stand out above the yawn-inducing sameness of AI content, you need emotion-fueled copy. You know, something that makes prospects feel something. Bots can’t do this. So, if you want copy with a human touch, you need to hire a copywriter with this specific skill set. Having been in the copywriting game for over five years, I’ve come to realize something: people don’t want just the facts. They crave stories and emotions. And that’s precisely what I aim to deliver with every piece I craft. Think of me as a word-wielding sherpa with the expertise to take you to the mountaintop… …transforming your content from ordinary to extraordinary. My style? Wildly imaginative when needed and down-to-earth practical at all other times. I don’t just recite dry facts about your product or service. Instead, I highlight all the wonderful ways it’ll change the lives of your target audience. That way, I grab their attention by the throat (ever so gently like an enlightened pit bull) and never let it go. Here's what you'll get from me... SEO content that doesn’t sound like it’s written by a robot on a bad day Emails and landing pages that causes heads to swivel Engaging YouTube scripts that keep viewers hooked until the end Web copy that commands attention so they don’t just sit there in bored silence Blog posts that keep readers coming back for more Ready to Take Your Audience on an Epic Journey? If you’re scratching your head…wondering how to do that, well… you just might need a sprinkle of my word wizardry. Remember… you’re not just selling a product; you’re offering a transformation. Are you up for the challenge? If not, hire me!

  • Ad Copy
  • Email Copywriting
  • Blog Writing
  • Article Writing
  • Internet Marketing
  • Landing Page
  • Content Writing
  • Copywriting
  • Email Communication
  • Web Content Development
  • Sales Letter
  • Ghostwriting
  • Creative Writing
  • Lead Generation
John C.

Braintree, Massachusetts

$95/hr
5.0
46 jobs

My marketing expertise is designed to convert—not just attract—your audience. I build fully optimized websites structured around the buyer journey, ensuring the right content and keywords are in place at every stage to drive engagement and revenue. Core Services Include: • Search Engine Optimization (SEO) • GEO AEO AIO - All aspects of AI Optimization • In-depth SEO Audits • Blogging & Social Media Audits • Content audits (using AI tools) • Content Strategy & Messaging • Google Analytics & Search Console integration • Advanced tools: SpyFu, Ahrefs, Screaming Frog • Persona Development & Customer Journey Mapping • Account-Based Marketing (ABM) & Content Production Management About Me With deep experience as a marketing strategist, across international airlines, real estate, biotech and pharma, insurance firms, and financial institutions, I have a proven ability to scale both B2B and B2C strategies. Startups to legacy brands—I’ve worked across the spectrum. Additional Expertise: • Link Building, Acquisition, Detox & Disavow • PPC (Pay-Per-Click) Advertising • Blogging & Content Strategy • Native English speaker with a lifelong focus on writing & public speaking I also have a growing interest in how AI-powered content creation can transform marketing workflows. Let’s explore how your team could benefit from it!

  • Off-Page SEO
  • Search Engine Optimization
  • SEO Audit
  • SEO Keyword Research
  • Marketing Management
  • Marketing Strategy
  • Content Management
  • Personal Development
  • Content Strategy
  • Market Research
  • Screaming Frog SEO Spider
  • Content SEO
  • Ahrefs
  • Content Marketing Strategy
  • Content Planning

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