SEO Expert job description template

An effective description can help you hire the best fit for your job. Check out our tips to provide details that skilled professionals are looking for.

Trusted by


SEO Specialist Job Description

An SEO Specialist strengthens a company’s online presence and develops strategies to ensure its websites rank high on search engine results. The ultimate goal of an SEO Specialist is to increase the company’s online traffic and overall growth. We have created a template below to help you gauge what an effective SEO Specialist job description should look like. Add, remove, and customize to better represent your brand’s requirements. 

 

 

Job Overview

Our manufacturing company creates sustainable and eco-friendly kitchenware. We are seeking an SEO Specialist to promote our brand on digital channels. Some of your responsibilities in this role will include creating SEO-optimized content about our products, keeping track of the results of the deployed strategies, and staying on top of the latest developments in the SEO field. 

Responsibilities

  • Use appropriate tools to identify the right keywords
  • Utilize insights from keyword research to create SEO-optimized content
  • Review and optimize existing content for our social media and web pages
  • Review and adjust technical SEO aspects of our website including URL structure and meta tag optimization. 
  • Come up with off-page optimization strategies such as link building, social media marketing, and local SEO 
  • Use relevant tools to monitor performance and compile reports for the management team 
  • Partner with other team members to make sure that the best SEO practices are followed 
  • Conduct research on the latest industry trends and adjust SEO strategies as needed 
  • {{Add any other responsibilities specific to your organization and industry}}

Skills and Qualifications

  • A degree or equivalent certification in marketing or communications
  • At least three years of experience in a digital marketing role with a focus on SEO
  • Highly proficient in SEO-related concepts such as keyword research and technical SEO
  • Expert at using tools such as SEMrush, Screaming Frog, and Google Analytics
  • Excellent analytical skills 
  • Ability to collaborate with team members in different departments
  • Exceptional communication skills 
  • {{List any additional qualifications, certifications, or technical skills required}}

ar_FreelancerAvatar_altText_292
ar_FreelancerAvatar_altText_292
ar_FreelancerAvatar_altText_292

4.8/5

Rating is 4.8 out of 5.

clients rate SEO Experts based on 90K+ reviews

Hire SEO Experts

SEO Experts you can meet on Upwork

  • $35 hourly
    Akshay Kumar M.
    SEO Expert
    • 4.9
    • (26 jobs)
    New Delhi, NCT
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Proofreading
    Review
    Sales Writing
    Sports Writing
    Copywriting
    News Writing
    Humor Writing
    Content Writing
    Search Engine Optimization
    SEO Writing
    Article Writing
    Blog Writing
    Article
    In my personal opinion, the most important attribute for sports content writers has to be their passion for sports. That's where I believe I have an edge over other competitors when it comes to writing about a myriad of sports, particularly football (soccer). I have written more than 300 articles which have been published on several websites. Currently a full time contributor at TheSportster.com, I am deeply passionate about football and mixed martial arts in particular and possess extensive knowledge concerning global sports. Apart from sports, I am capable of writing about a wide array of topics, ranging from technology to food reviews. In short, I can be classified as a generic content writer with a lot of time on his hands, as I'm currently waiting for my job as a marketing analyst to begin in Singapore. So if you require a passionate writer for your content, especially anything related to sports, I will make sure I exceed your expectations and matching deadlines is one of the core principles of my life, so I'm sure you will not be disappointed.
  • $100 hourly
    Austin S.
    SEO Expert
    • 5.0
    • (25 jobs)
    Bourbon, IN
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Email Marketing
    Social Media Advertising
    Search Engine Marketing
    Graphic Design
    Website Content
    Adobe Creative Cloud
    Copywriting
    Blog Writing
    Search Engine Marketing Strategy
    Search Engine Optimization
    SEMrush
    I specialize in Google Ads, conversion tracking, and web analytics. I've created, managed, and optimized Google Ads and Facebook Ads campaigns for dozens of clients. I provide leads and sales for home services, e-commerce stores, firms, agencies, gyms, and more. Analytics drives my perspective in digital marketing. I constantly use data to test and experiment - ultimately delivering optimal results. Do you need to set up, manage, or troubleshoot Facebook Pixel, Google Tag Manager, Google Analytics, or other tracking tools? I work diligently to track and attribute new leads and sales. I ensure that my clients get results. You will get results. I understand that’s what matters most - not vanity metrics. Just the leads and sales you desire. I communicate clearly with my clients. You will stay updated, as I’ll provide personalized reports for what data you want to track. Do you have a dead or stalled campaign? Let’s turn that around. Are you starting from scratch? I do that too. I look forward to meeting you to see if I can help you with your project! What I use: Advertising — Google Ads, Facebook Ads Websites, Funnels, and Landing Pages — WordPress, Clickfunnels, Shopify, Squarespace, Webflow Analytics — Google Analytics, Hotjar, Google Tag Manager, Facebook Pixel Reporting — Google Data Studio Have any questions? Go ahead and click “Invite to Job” or “Post Job To Invite” and let’s talk about your digital marketing project.
  • $80 hourly
    Eric G.
    SEO Expert
    • 4.7
    • (90 jobs)
    Bangkok, BANGKOK
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    WordPress Malware Removal
    WordPress Customization
    WooCommerce
    WordPress Optimization
    WordPress Bug Fix
    WordPress
    WordPress Development
    WordPress e-Commerce
    WordPress Migration
    Elementor
    WordPress Plugin
    Page Speed Optimization
    WordPress Website
    WordPress Theme
    Search Engine Optimization
    I am a problem-solver, If you're facing any issues with your wordpress or woocommerce, I'm probably able to fix it for you. As a Top Rated Plus WordPress and WooCommerce expert, I specialize in solving website issues and providing technical solutions with a focus on core functions. With over 10 years of experience, I can help you with Bugs, features, custom code, fixtures, customization, security, accessibility, and speed enhancement. ✔️ Technical approach of core functions (less plugin for best results) ✔️ SEO, Security, and Accessibility ✔️ Speed enhancement (GT metric / Page speed) ✔️ Images and media optimization (photoshop batch again no plugin) ✔️ Fast and efficient support for your business When it comes to Crocoblocks and Jet Engine, I have extensive experience in building dynamic websites with custom post types, dynamic fields, and dynamic templates. I can help you create advanced search and filter options, custom WooCommerce templates, and much more. At the same time, I understand the importance of website performance and user experience. That's why I use my skills to optimize your website for speed and accessibility, so your visitors can enjoy a seamless experience while browsing your website. ★ Having a Nice Website is great, but a Website that converts visitors into leads is better! I believe that having a nice website is great, but a website that converts visitors into leads is better. With my experience in eCommerce, I can help you transform as many visitors as possible into customers. I have worked with the Woodmart theme for several years, which allows me to deliver various websites and meet all specific requests. I use Elementor and Crocoblocks to create outstanding websites with eye-catching pages and an excellent user experience. 💻 During my experiences, I was able to observe the evolution of e-commerce and use my expertise to transform as many visitors as possible into customers. I can support you throughout your go-to-market process by configuring Google Ads/Analytics, implementing customized tracking, setting up a product catalog for shopping flow, optimizing attribute management, creating topic clusters, and developing custom features. Nothing escapes my attention as I am a perfectionist who delivers tasks on time. ✔️ Configuration of google ads / analytics ✔️ Implementation of customised tracking ✔️ Product catalog for shopping flow ✔️ Optimized attribute management ✔️ Topic cluster ✔️ Custom features I pride myself on delivering high-quality work and excellent customer service. If you choose to work with me, you can expect fast and responsive communication, fast turnaround times, and a dedication to ensuring that your website meets all of your needs and expectations. In short, whether you need help with WordPress, WooCommerce, Elementor, or Crocoblocks Jet Engine, I have the expertise to help you achieve your goals. So why not get in touch today to discuss your project and see how I can help take your online business to the next level? I have worked with national leaders and international companies, and I would be happy to help you too. With my expertise in WordPress, WooCommerce, Elementor, and Crocoblocks Jet Engine, I can help take your online business to the next level. ☞ Do not hesitate to contact me and check my profil my references.
Want to browse more talent? Sign up

Join the world’s work marketplace

Find Talent

Post a job to interview and hire great talent.

Hire Talent
Find Work

Find work you love with like-minded clients.

Find Work