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I design clean, structured interfaces and landing pages that guide users and improve conversions. With 6+ years of commercial experience in design, I combine strong visual thinking with usability to create interfaces that not only look good, but guide users and drive results. My background in graphic and motion design helps me build layouts with clear hierarchy, strong call-to-actions, and engaging composition, improving both user experience and performance. What I can help you with: • Web & mobile UI design • Landing pages that convert • UI systems & component-based design in Figma • Marketing-focused layouts I work closely with developers and teams to deliver designs that are both visually polished and ready for implementation. Available for landing page and UI design projects. Fast communication and clean execution.

I have an extensive background and a 14+ years of experience in senior level graphic/web/mobile design, UI architecture, User Experience design and CSS/HTML coding. I have the ability to work on multiple design tasks delivering the results in a business relevant context. I am well versed in the complete technology life cycle from design to implementation. My main focus of work is Ecommerce UI design, UX/UI architecture of mobile and web app design, 10-foot UX design, second-screen app design.

I create branding and UI/UX for websites and Apps, CMS Websites, Digital Illustrations Hand-drawn elements, high quality icons and graphics, Figma. ⭐High-end branding identity, brand positioning, strategy ⭐ Website design & redesign, clean UX ⭐ Conversion optimised landing pages 💬 Client Feedback: ⭐⭐⭐⭐⭐ "Highly recommended, especially for their professionalism, adaptability and understanding." ⭐⭐⭐⭐⭐ "I have worked with on few different jobs with Silvia. We find her work excellent. She is also reliable and a great communicator. We look forward to working with her again in the future!" ⭐⭐⭐⭐⭐ "This is the second time we hired Ms. Dobreva and she did not disappoint us. I honestly feel that her work will continue to increase in value as it has been. Each time we have an illustration or logo completed by her we feel we are making an investment rather than incurring an operating expense. I reluctantly highly recommend her to anyone looking to purchase graphic design work. I say this reluctantly because I fear we may not be able to hire her for much longer given the increase in demand for her services coupled with the steady improvement of the detail and quality of her work. As far as communication goes, she made some excellent suggestions which we satisfyingly agreed with; and when there were disagreements, it was always professional and never personal. We look forward to working with Sylvia again in the future! Reed Qureshy CMA-CPA, Bs.c., Bcomm Calgary, Alberta, Canada"

“Good design is obvious. Great design is transparent.” - Joe Sparano. 🏆 With over five years of experience in web design, I've completed numerous projects ranging from dynamic landing pages to comprehensive corporate websites and SaaS platform design. 🤝 I offer not only quality results, but also a smooth design path and friendly, clear communication. If this is your first job on UpWork - don't worry! I'll help every step of the way, suggest the best solution just for your type of work, describe the process, and support you even after the project is complete! If you are an experienced client, you know what you want and what you need, and you have a definite plan - I will follow your instructions and provide the expected results based on your requirements Are you looking for a flexible designer who can tackle various tasks? I’m your ideal candidate! Don’t hesitate to write me! I’m open to new acquaintances, clients, and interesting projects! 📈 Want to boost your customer base? Click the "Invite" button at the top of my profile. My working hours: 9 am - 9 pm CET (GMT+3) Monday – Friday (except Holidays) 🧑‍💻 My Skillset: - Landing page design; - Website design (UX/UI); - Mobile app design (UX/UI); - Web app design (UX/UI); - Tablet app design; - SaaS platform UX/UI design; - Dashboard UX/UI design; - MVP and prototype creation; - User research and competitive analysis; - Wireframing; - Clickable prototypes (Figma); 🧑‍💻 My Tools: Adobe Photoshop, Adobe Illustrator, FIGMA. 🔑 Keywords: Adobe Illustrator; Guidelines; Design; iOS Guidelines; Sketch; Effective; Web & Mobile Design; User Interface; Graphics & UI Design; Digital; Promotional; Android and iOS App Design; Identity; User Experience Design; Material Design; Design Expert; Web Design; Usability; Long term; Desktop; Animation UI; Mock-Up; NFT; UX Design; Digital; Head of Design; iOS App Design; Wireframing; Visual Design; Prototype Design; A/B Testing; Search; Android App Design; Adobe Photoshop; Wireframes Design; App Design; Branding; Responsive Design; UI Research; Platform Design; iPad Design; Logotype; Interaction Design; Creative; Infographics Design; Adobe; Marvelapp; Application Design; UI/UX Design; Website Prototyping; User Interface Design; Mobile Design; Design Thinking; Redesign; Productive; Illustrator; Agency; User Interface; Design Guru; Design Thinking; Website Design; Website; Design; Adobe Photoshop; Website Wireframing; User Flow; User Experience; Logo Type; Hire; UI/UX; Start-Up; Responsive Web Design; iOS and Android Guidelines; Graphics; Testing; Application; Update; Design Thinking; CJM; Mobile UI/UX Design; Management; Identity; Search; Android Design; Branding; UX/UI; Mobile Design; Design; iPhone Design; App Design; iPhone; User Experience; Solutions; Creative; UI Design; Digital; UI/UX Design; User Experience; UX/UI; Website Design; Interaction Design; Prototype Design; User Flow; Branding; Productive; Design; SAAS; Head of Design; iOS Guidelines; Graphics & UI Design; Effective; Design; UX Design; Mobile Design; Adobe Photoshop; Visual Design; Adobe Illustrator; Guidelines; Sketch; Website Prototyping; Web & Mobile Design; Start-Up; Redesign; Design Expert; App Design; UI/UX; Digital; Android App Design; Identity; iPad Design; A/B Testing; Logo Type; Search; User Experience Design; Long term; User Experience; Animation UI; Platform Design; Promotional; iOS App Design; CJM; Adobe; Wireframing; Prototype Design; Usability; Marvelapp; Website Wireframing; User Interface Design; Management; Creation; Interaction Design; Application; Android and iOS App Design; Wireframes Design; User Interface; Web Design; User Interface Design; iOS and Android Guidelines; Hire; Testing; Visual Design; Application Design; Wireframing; Adobe Photoshop; Design Thinking; Infographics Design; Mobile UI/UX Design; Website; Branding; SAAS; Solutions; Graphics; UI Design; Desktop; Effective; Creation; Mock-Up; Material Design; Update; Design Guru; UI/UX; Digital; Mobile Design.

Most Webflow websites look good, but they don’t guide users clearly or convert effectively. I build structured, conversion-focused Webflow sites that feel premium, load fast, and are easy to manage. What I Specialize In: • Landing pages designed to convert • Premium brand websites (clean, modern, minimal) • Webflow CMS builds with scalable structure • Homepage redesigns that improve clarity and hierarchy • Performance and mobile optimization How I Approach Projects: I don’t just “build pages.” I focus on: • Clear visual hierarchy • Strong above-the-fold messaging • CTA positioning that makes sense • Consistent spacing and structure • Clean, maintainable Webflow setup The result: a site that doesn’t just look polished, it works. Why Clients Work With Me: • Clear communication (no disappearing mid-project) • Organized builds developers can maintain • Fast turnaround for focused landing pages • Honest feedback if something hurts conversion If You're a Good Fit You likely need: • A landing page that actually converts • A redesign that feels more premium • A Webflow build done cleanly the first time • Someone reliable who won’t stall the project Send me a message with your project details and I’ll outline how I’d approach it.

I am an Industrial Designer with experience in the whole Design Process; from the beginning to the sunsetting of the product, from the conceptual development to the final product ready for production! (conceptual ideation, sketching, photoshop, 3D modeling, renders and prototypes. Also the Material selection and the productive processes election). When I am not working as a Industrial Designer, I am gaining experience in Graphic and Web Designer , working for local companies (logos, branding, banners and web designer with Divi + WordPress). If you are seeking for a multifaceted, creative and perfectionist designer, please contact me!