Helping founders, CEOs, consultants, and businesses build visibility, authority, and quality leads through LinkedIn, social media, and AI-powered digital marketing strategies. I'm a Top Rated Plus Freelancer specializing in LinkedIn Profile Optimization, LinkedIn Company Page Optimization, Personal Branding, Digital Growth Strategy, Social Media Strategy, Content Strategy, Lead Generation, and AI-powered marketing workflows that help businesses grow with confidence. 𝐈 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮 𝐰𝐢𝐭𝐡: LinkedIn Profile Optimization • LinkedIn Company Page Optimization • LinkedIn Strategy & Growth • Personal Branding Strategy • Executive & Founder Branding • Digital Growth Strategy • Social Media Strategy • Social Media Management • Content Strategy • Thought Leadership Content • B2B Lead Generation • LinkedIn Lead Generation • Organic Outreach Strategy • Community Growth • AI-Powered Marketing Workflows • Upwork Profile Optimization If you're looking for a LinkedIn Expert, Digital Growth Strategist, and Social Media Specialist to strengthen your online presence and generate real business opportunities, let's connect.

Are you showing up consistently on social media but not seeing the results you want? Do you want more than likes and impressions real audience growth, stronger visibility, and content that actually drives business outcomes? That’s exactly where I come in. I’m Esther, a results-driven Social Media Manager, Content Strategist, and Digital Marketing Specialist. I help brands stop guessing and start using social media as a clear, data-backed system that builds trust, grows the right audience, and supports real business goals. With expertise in Social Media Marketing, Social Media Management, Content Writing, Social Media Content Creation, Instagram Strategy, Facebook Marketing, Influencer Marketing, and Canva Design, I don’t just post content, I create a strategy that works. How I support brands Social media strategy + full account management Content planning, content creation, and content scheduling Engagement, audience research & community management Performance tracking, optimization & campaign management I work across major platforms including Instagram, Facebook, TikTok, Pinterest, and LinkedIn, combining content creation with smart digital marketing techniques like: Influencer outreach Campaign setup & optimization Meta Ads / Facebook Ads Instagram Reels & Stories strategy AI-powered content creation Pinterest Ads Manager & LinkedIn Campaign Manager To support execution, I design branded content using Canva and integrate paid strategies using Facebook Ads Manager, Facebook Pixel, and Google Analytics when needed. Every brand is different, and that’s why nothing I do is cookie-cutter. Your strategy is built around your audience, goals, and capacity so you not only grow, but grow intentionally. 🎥 Want to see how I work? Check the short intro video on my profile just click the play button to get a quick feel for my process, personality, and approach. If you’re ready to finally turn social media into a consistent growth channel not just pretty posts, I’d love to help. 👉 Send me a message now and let’s talk about your goals. Or click “Invite to Job” so we can start building your strategy today. Let’s grow your brand intentionally, strategically, and effectively.

Hi, I am Mahin, and in the past 12+ years, I have helped start-ups and Fortune 500 brands manage their $100 Million ad portfolio. I treat my clients like my business partners and become heavily invested in business success. A little about me: -12 years of experience in performance marketing - Google Ads, Meta Ads and YouTube Ads (PPC/SEM) - I love working with eCommerce and Fintech clients. But I’ve worked with fashion, ed-tech, SaaS and lead generation clients. - Wide range of clients with monthly budgets ranging from $5K to $5M - Proven track record and portfolio - Many clients worldwide (🇬🇧 🇺🇸 🇦🇪 🇸🇦 🇮🇳 🇪🇬 🇮🇹 🇨🇦 🇩🇪 🇰🇷 🇨🇳) - Always ready to answer all your questions Things I can help you with: ✔ Growth Marketing and Strategy (the overall picture, understanding your KPIs, your owned assets) ✔ Conversion Rate Optimisation or CRO ✔ Higher Return on Ad Spends ✔ Auditing current marketing campaigns (complimentary) ✔ Setting up the Google Analytics and Conversion tracking ✔ eCommerce tracking and optimisation ✔ Creating complete Funnel/Loop marketing plans (from awareness to conversion) ✔ Competitors Analysis ✔ Social media advertising (Paid social media campaigns on Facebook, Instagram) As a digital/performance marketer at core, I bring along a ton of insights on ad campaigns and what happens after the ad campaigns - which most mainstream marketers miss out on. Spending more money on paid channels or having more ad budgets isn’t always the right answer for growing your revenue. Most of the time, it is about figuring out why the users visiting your site are not converting - and that’s exactly my job. If this sounds like your vibe, drop me a message and I'll be quick enough to suggest the next steps for your revenue growth.

I was the kid in elementary school renting out pencils for $0.10 because I'd spotted a shortage in the market. Some habits stick. I bring nearly two decades of marketing experience across industries, from startups to Fortune 1000 companies. That range has shaped a skill set that's hard for competitors to match. I don't just execute marketing, I read the room. With a BA in Organizational Psychology and an MS in Digital Marketing, I bring a genuine understanding of buyer and consumer behavior to every strategy. Thus, I start with why before I ever get to what. That order of operations has helped many clients see fast, meaningful growth. I work across the full marketing lifecycle, PPC, SEO, content, email, and creative strategy, owning the entire consumer journey. I work alongside your team, not just handing off a deck and disappearing. Chances are there's a gap in your current marketing strategy that hasn't been identified yet. I'd like the opportunity to find it and help you fix it. If I don't find anything worth improving, you owe me nothing. Always open to new collaborations, feel free to reach out.

I'm an SEO Specialist focused on helping businesses increase organic visibility, improve search rankings, and generate qualified leads through modern search optimization strategies. Today, SEO is no longer just about ranking on Google. Search is evolving, and I help brands optimize their presence across traditional search engines, AI-powered search experiences, and Large Language Models (LLMs). → Technical SEO → On-Page SEO → SEO Audits → Keyword Research & Content Strategy → Semantic SEO → Entity-Based SEO → Topical Authority Building → Internal Linking Optimization → Structured Data & Schema Markup → Answer Engine Optimization (AEO) → Generative Engine Optimization (GEO) → AI Search & LLM Optimization → Google Business Profile (GBP) Optimization 𝐒𝐄𝐎 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 →Technical SEO Audits & Website Optimization → Keyword Research & Search Intent Mapping → Competitor Analysis → Content Optimization & SEO Content Strategy → Local SEO & GBP Optimization → E-commerce SEO → WordPress SEO → Shopify SEO → Link Building & Authority Growth → Google Search Console & GA4 Analysis → AI Search Visibility Optimization 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 → Google Ads (PPC) Management → Meta Ads (Facebook & Instagram) → Social Media Marketing → Conversion Tracking & Analytics → Landing Page Optimization → Lead Generation Campaigns → Performance Marketing Strategies 𝐖𝐡𝐲 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞 → Data-Driven SEO & Marketing Strategies → Focus on Organic Growth, Leads & Revenue → Expertise in AI Search, AEO & GEO → Transparent Communication & Reporting → Long-Term Growth-Oriented Approach → Up-to-Date with Modern Search Trends & Technologies I help businesses build visibility across Google Search, AI search engines, and emerging AI platforms such as 𝐂𝐡𝐚𝐭𝐆𝐏𝐓, 𝐆𝐞𝐦𝐢𝐧𝐢, 𝐏𝐞𝐫𝐩𝐥𝐞𝐱𝐢𝐭𝐲, 𝐚𝐧𝐝 𝐨𝐭𝐡𝐞𝐫 𝐋𝐋𝐌-𝐩𝐨𝐰𝐞𝐫𝐞𝐝 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬. If you're looking for an SEO specialist who understands both traditional SEO and the future of AI-driven search, I'd be happy to help.

Over sixteen years, I've built and scaled Klazema Communications from a solo practice into a fully distributed content marketing agency, one that now runs independently through the systems, processes, and team I put in place. That entrepreneurial foundation gives me a genuine, hands-on understanding of what organizations need to operate well: not just good work, but the infrastructure and leadership to deliver it consistently at scale. Through Helm, my fractional Chief of Staff and operations consultancy, I currently support a General Partner at a venture fund, managing priorities, research, and stakeholder coordination at the executive level. I also lead operations for a digital marketing agency, where I rebuilt the entire project management infrastructure from the ground up: auditing what existed, resolving roughly 500 orphaned tasks, and building the standardized workflows, dashboards, and knowledge base that let a portfolio of 25 to 30 active clients run reliably. I move comfortably between strategy and execution. Whether I'm defining a client's content approach, designing a ClickUp workspace from scratch, or managing the day-to-day priorities of an executive, I bring the same instinct: build the structure that lets good work keep happening without me having to hold it all together by hand. My work has earned a 99% Job Success Score and $300K+ in Upwork earnings across content strategy, project management, operations, and executive support engagements. I bring the same reliability and attention to detail to every project, regardless of scope or industry.

5-Star Digital Marketing Guru Growing your business in today's online market should not be overwhelming & staying on top of current trends should not be a headache. I provide A-Z marketing management so you can stop stressing & start profiting. Focus on your craft & leave the rest to me. My mission is to bring new-age marketing tactics to small businesses across the globe. I work with clients across the nation, throughout Hawaii, and even around the globe. Working with so many different types of brands & companies has given me an extremely well-rounded understanding of what works & more importantly, what does not work. I constantly see small businesses making the mistake of going with large web-based "one-stop-shop" marketing agencies that take their money and give them a very generalized marketing approach. I pride myself on speaking in-depth with my clients, determining their specific niche target audience, what their goals are, deciding on a comfortable budget that works for them and then pouring my heart and soul into my work. I will execute a combination of modern marketing tactics to build brand awareness, generate leads & increase revenue for your business. Nothing gives me more pride at the end of the day than happy clients seeing a return on their investment. I look forward to exceeding your marketing needs and being a game changer for your business.

💰 $150M+ in client revenue generated. 556K+ leads driven. 7+ years of turning ad budgets into measurable, scalable business growth. If you're looking for a Digital Marketing Expert who can run your full funnel, from traffic and ads to analytics, automation, and conversion, you've found the right person. I'm Jay. I combine deep expertise in Paid Advertising, SEO, Data Analytics, Email Marketing, and Digital Project Management to deliver results that actually move the needle for businesses of all sizes, from startups to Fortune 500 companies. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 🎯 WHAT I SPECIALIZE IN ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 📌 PAID ADVERTISING (PPC & Paid Social) ✅ Google Ads (Search, Display, Shopping, YouTube, Performance Max) ✅ Facebook & Instagram Ads (Meta Ads Manager) ✅ LinkedIn Ads, TikTok Ads, Pinterest Ads, Bing Ads ✅ Taboola, Reddit Ads, Snapchat Ads ✅ Retargeting & Remarketing Campaigns ✅ Pixel Setup, Custom Events & Conversion Tracking 📌 SEO & CONTENT MARKETING ✅ Technical SEO & On-Page Optimization ✅ Keyword Research & Competitor Analysis ✅ Link Building & Off-Page SEO ✅ SEO Audits (SEMrush, Ahrefs, Screaming Frog, Moz) ✅ Google Search Console Management ✅ Content Strategy & Blog Marketing 📌 DATA ANALYTICS & TRACKING ✅ Google Analytics 4 (GA4) Setup & Migration ✅ Google Tag Manager (GTM) Implementation ✅ Facebook Pixel & Custom Conversions ✅ Enhanced Ecommerce Tracking ✅ A/B Testing & CRO (Conversion Rate Optimization) ✅ Google Data Studio / Looker Studio Dashboards ✅ Adobe Analytics, Branch .io, DynaTrace 📌 EMAIL MARKETING & AUTOMATION ✅ Klaviyo, Mailchimp, ActiveCampaign, ConvertKit, Keap ✅ Drip Campaigns, Sequences & Automation Flows ✅ SMS Marketing & WooSender ✅ List Segmentation & Campaign Optimization 📌 SOCIAL MEDIA MARKETING & MANAGEMENT ✅ Facebook, Instagram, TikTok, LinkedIn, Pinterest, YouTube ✅ Content Creation, Scheduling & Community Management ✅ Influencer Marketing & Brand Partnerships ✅ Hootsuite, Buffer, Meta Business Suite 📌 DIGITAL PROJECT MANAGEMENT ✅ End-to-End Project Planning & Execution ✅ Agile/Scrum Workflows (Asana, Trello, JIRA, Monday .com, Airtable) ✅ Cross-Functional Team Coordination ✅ Project Roadmaps, Milestones & Budget Management ✅ Technical Documentation & Requirement Analysis 📌 ECOMMERCE & SHOPIFY ✅ Shopify Store Setup & Management ✅ WooCommerce, Google Shopping Campaigns ✅ Ecommerce CRO & Funnel Optimization ✅ Funnelish & ClickFunnels Expert 📌 AI-POWERED MARKETING ✅ ChatGPT & Prompt Engineering ✅ AI Content Creation & Editing ✅ Generative AI for Ads, Copy & Creative ✅ AI Chatbot Setup & Automation ✅ GPT-3/GPT-4 Implementation ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 🛠️ TOOLS & PLATFORMS I USE DAILY ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ Analytics & Tracking: GA4, GTM, Adobe Analytics, Google Optimize, Hyros, Branch .io, Sparktoro, AdClarity SEO Tools: SEMrush, Ahrefs, Moz, Screaming Frog, GSC Email & CRM: Klaviyo, Mailchimp, ActiveCampaign, ConvertKit, Salesforce, HubSpot, Keap, Zoho, Apollo, Zapier Ads Platforms: Google Ads, Meta Ads, LinkedIn Campaign Manager, TikTok Ads Manager, Pinterest Ads, Taboola PM Tools: Asana, JIRA, Trello, Monday. com, Slack, Airtable Ecommerce: Shopify, WooCommerce, ClickFunnels, Funnelish ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 🏆 WHY CLIENTS CHOOSE ME ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ ✔ 7+ Years of Hands-On Experience across 20+ industries ✔ Certified in Google Ads, GA4, GTM, Project Management, SEO & Email Marketing ✔ Full-Funnel Thinking. I don't just run ads, I optimize the entire customer journey from click to conversion ✔ Data-First Approach. Every decision is backed by analytics, not guesswork ✔ Custom Strategy for every client. No cookie-cutter plans ✔ Transparent Reporting. You always know exactly where your money is going and what results it's producing ✔ Experience with Startups, SMBs, and Fortune 500 Companies ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 📩 LET'S TALK ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ Whether you need to scale your ad campaigns, fix your tracking setup, improve your search rankings, build an email automation system, or manage a complex digital project. I'm ready to help. Send me a message and let's build something that grows your business. Cheers, Jay. Your Marketing Technology Guy.

⭐️⭐️⭐️⭐️⭐️ "Kathleen knows how to STRATEGIZE GROWTH FOR A BUSINESS! She helped our startup narrow down our offering and clarify our value proposition, which was huge" ⭐️⭐️⭐️⭐️⭐️ "Kathleen and Volt have proven their value as a long-term, strategic partner. A collaborative partnership with constant innovation and creativity" ⭐️⭐️⭐️⭐️⭐️ "Excellent communication, great ideas, beautiful execution" I help founders and growth-minded teams unlock serious momentum through done-for-you business strategy and marketing execution. Think of it as having your own growth partner in your corner. What I bring to the table: deep market research and analysis to answer the hard growth questions, smart business development planning, brand positioning that actually resonates, compelling messaging, strategic ad management, and full-spectrum marketing guidance. Whether you’re an early-stage startup or an established company ready to scale boldly, I meet you where you are. I can audit what’s working (and what’s not), offer sharp, actionable insights—or guide you step-by-step from the ground up. Let’s map a clear path to growth, leverage digital to its fullest, and build the kind of traction that drives real revenue. Ready when you are. -------------------------------------------------------------------------------------------------------------- 👍 - IF YOU’RE READY, LET'S GO - 👍 Message me and let's get you growing! IF YOU’RE NOT QUITE READY - 👇 If you are still trying to decide whom you want to work with, I offer a 30-minute "test drive" call where we go hands-on right away and begin working through your initial questions, fact-finding, and strategy process and quickly determine the best course of action for future steps. I don't hold back, I'll give you real value in the first call. (Message me for a booking link; Upwork doesn't allow hyperlinks here). I look forward to working with you and helping you hit your business growth goals! -------------------------------------------------------------------------------------------------------------- I have worked with: eBay, the World Bank, JP Morgan, Shell Foundation, Walmart Foundation, and the City of Austin, just to name a few enterprises. On the startup side, I have led the growth strategy for startups to gain traction, raise funding ($5M and counting), and I've served as a growth coach through SBDC centers in Texas. I've got an MBA, an engineering degree, and years of running my own business as a female entrepreneur. I can't wait to face your hardest problem head-on. Let's talk!

Hey 👋 , crazy as it sounds, most brands think email is just set it up, hit send, and watch the money roll in. If only it were that easy. Here’s the truth, email doesn’t work unless it’s built to resonate. Most brands miss the mark because their copy feels generic, their strategy lacks depth, and their automations are thrown together without understanding the customer journey. Why Most Email Campaigns Fall Flat ❌ 1. Copy That Doesn’t Connect. If your emails don’t sound like you’re talking to your audience, they’re hitting delete faster than you can say “unsubscribe.” 2. No Audience Research. Most campaigns treat every subscriber the same, forgetting that people at different stages of the journey need different messaging. 3. Automations Without a Purpose. Flows are powerful, but only if they’re designed to guide your audience to take action, not just fill your inbox with “sent” receipts. What I Bring to the Table 🏆 ✅ Audience-First Strategy. Before I write a word, I’ll dig deep into your audience, what they want, what they fear, and what makes them click “buy.” ✅ Copy That Resonates, Every email is designed to feel like a conversation, not a sales pitch. It’s personal, engaging, and impossible to ignore. ✅ Flows That Convert. From abandoned carts to reactivation campaigns, I’ll build automations that don’t just work, they sell, nurture, and build loyalty. ✅ Optimisation That Drives Results. I don’t just set it and forget it. I track, tweak, and improve your campaigns to ensure you’re always moving the needle. Why Work With Me? 🤝 Over 5Years, I’ve helped businesses generate 6 figures through email by doing one thing right, making email their highest performing channel. Because let’s face it; - Ads are expensive. - Social is unpredictable. - But email? It’s reliable, scalable, and insanely profitable, if you do it right. Let’s Fix What’s Missing in Your Emails Whether you’re just starting or you’ve already set up some flows that aren’t delivering, I can help you unlock email’s full potential. Message me today or post a job and invite me directly.