Building a brand is my specialty. I'm a skilled copywriter and content strategist with nearly 20 years of experience. Clients include Adobe, Indeed, Glassdoor, Johnson & Johnson, Amex, NPR, Automattic, P&G, Twitter & Nestle. **EXPERT VETTED BY UPWORK** Top 1% of copywriters and marketers Top 10 Upwork Writers in NY Featured Speaker at Upwork’s Work Without Limits Summit 2020 I am a highly experienced, highly motivated content/marketing writer and branding/brand development professional with more than 20 years of experience in the media industry. I have worked at some of the largest magazine/media companies in the U.S., including Better Homes & Gardens, Women's Wear Daily (WWD), Every Day with Rachael Ray, Time Out New York, The Week, Home and many more. In my multi-faceted role, I performed a variety of tasks from developing powerhouse brand identities and go-to-market strategies as well as integrated marketing initiatives for leading companies/brands, spanning copy writing, digital content creation, social media outreach, email marketing, direct response and more. As a freelancer I have developed content and brand strategy for some of the leading Fortune 500 companies in the world, as well as a host of innovative brands and high velocity startups. Much of my work has been published on major global outlets including Harvard Business Review, WSJ.com, Entrepreneur, MarketingProfs, SocialMedia Times and Forbes. In addition to my professional experience, I have an MBA in Marketing & Media Mgmt/Communication and an MS in Consumer Behavior. Through this coursework I gained valuable exposure across all aspects of business administration, and further honed my capabilities within these essential categories. I look forward to bringing my insights and expertise to your content development project!

⭐ Top 1% Expert-Vetted on Upwork · 10+ years · 250+ projects delivered Most agencies take two or three weeks to hand you a first draft. I usually have something clickable within days, because AI is built into how I work, not just a line on my profile. I use Claude for content strategy, Relume for fast sitemaps and wireframes, and Lovable for early prototypes, on top of 10+ years actually designing and building sites by hand. What's different: I design it, then build it myself. No handoff, no game of telephone. What you approve in Figma is what ships to Webflow or WordPress. What I build: Marketing sites, SaaS and product UI, ecommerce (Shopify, WooCommerce), and Figma design systems. Good fit for: Founders who need to move fast, in house teams who want one dependable partner instead of two vendors, and agencies needing solid overflow help. I've worked across SaaS, fintech, healthcare, ecommerce, real estate, and web3. Available up to 40 hours a week. I reply within a couple hours most days.

💲FACEBOOK ADS VETERAN 💲| My clients do over $10M per year in revenue - and I know how to get you there too. As soon as possible and with precise KPIs. Without guesswork. Only results. Most Facebook ads don't fail because of the algorithm. They fail because nobody is watching them after launch. If you're spending money on Meta ads and can't clearly answer "what's my cost per acquisition this week vs. last month," you're leaving profit on the table. That's the problem I fix. Recent results: - Took a linen store from unprofitable to 5.2 ROAS in 60 days by rebuilding the creative testing system - Generated enough qualified leads with Meta Ads in 60 days to book out a travel agency for the full year ahead (Holiday Road) - Took a SaaS business from $10k to $135k MRR in 8 months Over the past year I've managed $19M in Meta ad spend for my clients, from startups to well-known brands. Most of my clients are mid-sized businesses that need ads to actually pay for themselves, not vanity metrics. What I do: - Scale profitable Facebook Ads campaigns without CPA blowing up - Cut acquisition costs on accounts that plateaued - Creative strategy and ad testing systems (the #1 lever in 2026, not audience hacks) - Launch Meta as a new channel with a validation budget, not a gamble - Stabilize accounts with inconsistent, spiky performance How I work: No set-and-forget. Every account gets a weekly testing cadence: new creatives, structured experiments, and a clear report showing what your money did. You'll always know your numbers. Fit check, so we don't waste each other's time: ✔ You have a working offer and can spend $5000+/month on Facebook ads ✔ You want profit and leads, not impressions I take on a limited number of accounts to keep this level of attention possible. Send me a message with a one-line description of your business and your current monthly ad spend. Even if we don't end up working together, the first call will give you 2-3 things you can fix in your Meta Ads account this week.

I help businesses turn messy marketing systems into clean, automated machines. Using GoHighLevel, ClickFunnels and Kajabi , I build and optimize CRM workflows and funnels that drive predictable revenue so you can focus on running the business, not chasing leads. 🚀 What I Do I design end-to-end systems that connect every part of your customer journey from lead capture to follow-up into one smooth, automated flow. Core services: • CRM & Automation Systems: Smart tagging, workflows, pipelines, and dashboards that keep your team organized. • High-Converting Funnels: Landing pages and automations that turn traffic into paying clients. • Growth Strategy: Data-driven planning that connects ads, email, and funnels for measurable ROI. • Optimization: Audit, fix, and scale removing bottlenecks so every step drives results. 🧠 Why Clients Hire Me Because I don’t just build systems I make sure they perform. Clients hire me when they’re tired of endless “strategy talks” and need a partner who can actually design, implement, and deliver. I’m hands-on in every project, working directly with you to: ✅ Simplify your stack ✅ Automate repetitive tasks ✅ Turn your marketing into a predictable revenue system 🏆 Highlights • Reduced manual work by 60% for an agency through custom GHL automations • Increased call bookings by 40% for a SaaS client with optimized funnels • Built CRM and email systems that now handle thousands of leads per month 📈 Let’s Build Your Growth Engine If you’re ready to clean up your systems, fix your funnels, and scale sustainably let’s talk. Best, Ivo

⭐A Battle-tested Amazon FBA|FBM Specialist 🔥Trailblazing your Amazon Ventures into an 🚀ROI-focused Powerhouse⭐ 👋Welcome! An eCommerce entrepreneur with a decade of Amazon and Online Marketplace Mastery | An In-House Team of Collective Brilliance powered by Innovative Minds🧠, Proactive Approach😏, and Strategic Excellence😁 | $750M+ Revenues Driven 🙌| 500+ Amazon Brands Managed 😎| 800+ Satisfied Clients😇 Amazon - an eCommerce giant with millions of potential opportunities a.k.a a goldmine of potential shoppers continuously on the lookout to make purchases to quench their needs, wants, and demands. To benefit from the prime opportunity, every Amazon Seller is deemed to face fierce/cut-throat competition. This requires an Amazon landscape expert who is always up to date with the best practices, beta programs, and any latest developments happening in the Amazon world. 😱A Glimpse of Challenges for Amazon Sellers: Regardless of your Amazon business model i.e. Amazon Private Label (FBA/FBM), Wholesale, Dropship, or Arbitrage (Online/Retail), you'll be Confronted with some of the following elements: ➡️Intense competition ➡️Ever-changing market dynamics ➡️Inventory management challenges ➡️Price fluctuations ➡️Branding and differentiation ➡️Customer reviews and reputation management ➡️Adapting to algorithm changes ➡️Listing optimization ➡️Customer acquisition and retention ➡️Supply chain management ➡️Shipping and fulfillment logistics ➡️Product sourcing and selection ➡️Intellectual property protection ➡️PPC Advertising and marketing strategies ➡️Keeping up with industry trends and innovations ➡️Sales and revenue tracking ➡️Quality control and customer satisfaction ➡️Compliance with Amazon policies and guidelines ➡️Dealing with customer inquiries and complaints ➡️and more... 😉Tailored Solutions from an Expert: Experience of 10+ years in Amazon's landscape has given me the ability to provide you with complete "Expertly Crafted Solutions" Tailored to Your Unique Situation. My expertise are as follows: 🌟Business Analysis - In-depth Account Audits, Market Analysis, Competitor & Keyword Research, and Opportunity/Gaps Identification. 🌟Product/Store - Launching, Ranking, and Strategic Management. 🌟Account Management - A-Z Operational and Management support. 🌟Catalog management - Products Listings (Single/Bulk Uploads), Updating the Current Catalog, Category Issue Resolution (Browse Tree Nodes Fixing), ASIN’s troubleshooting issues (Fix Stranded listings, Suppressed/Inactive ASIN, etc), and more. 🌟Product Listing Optimization and SEO - Keyword research, competitor analysis, copywriting, high-converting listing gallery images, Listing Infographics, etc. 🌟Effective Amazon Ads Strategy - Amazon PPC Advertising Campaigns (Setup, Optimization, & Management), Promotions, Coupons, Lightning Deals, Early Reviewer & Vine Program, Amazon Posts, Outlet Deals, and Video ads (the video are provided by the clients, and we can do the edits), Enhanced Brand Content (A+ Content/EBC), and Storefront Designs (Development, Installation, & Optimization). 🌟Supply Chain Management - Inventory management {​FBM & FBA Inventory Management, FBA Shipments Reconciliation, FBA Reimbursements, Improve Listing Quality, Seller Fulfilled Prime Management, Inventory Planning (Inventory Forecasting, Inventory Replenishment, and more), Inventory Reports, Sell Globally (International Product Listings Creation and Management), FBA Shipments Management (FBA Shipment Creation Methods & Issue Resolutions, Handling Removal Orders, Handling FBA Returns, and more), Upload Images, Upload & Manage Videos, Manage Product Documents (Hazmat Issues, Listing Infringements, Copyright, Trademark, Pesticides, and more), NARF Program (North America Remote Fulfillment), Buy with Prime, etc.}​ 🌟Amazon Brand Management - Brand Analytics, Manage Experiments, Brand Dashboard, Customers Engagement & Reviews, Virtual Bundles, etc. 🌟High-Quality Customer Services. 🌟Maintaining a Healthy Seller Account - Policy Compliance and Shipping Performance. 🌟Managing Your Amazon Account - Handling Day-to-Day Operations so you can Focus on the Bottom Line. 😎Unparalleled Value Proposition: Apart from extensive experience, a Holistic and Result-Driven Approach powered by Client-Centric Mindset allows me to go the extra mile for building a long-lasting partnership with all of my clients. Furthermore, with my transparent 24/7 communicative style, you get to experience regular updates and proactive communication throughout our collaboration. Next Step? A Cup of Coffee ☕: Let's connect & hop on a quick call to discuss the pain points stopping your Amazon ventures from becoming a Thriving and Profitable Powerhouse ⚡.

Your product works. Your team understands it. But your prospects don't immediately see why they should care. That's usually not a product problem. It's a positioning problem. I help founders and B2B companies turn complex products into clear, compelling stories that customers understand, sales teams can sell, and markets remember. Over the past 16 years, I've worked across global agencies like Leo Burnett, FCB, and JWT, high-growth startups, SaaS platforms, AI companies, industrial technology, and consumer brands across five countries and three continents. I've seen firsthand that great marketing isn't about saying more. It's about helping people understand faster. Clients typically bring me in when they're: • Launching a new product or feature • Entering a new market • Struggling to explain a complex product • Refreshing their website messaging • Building a go-to-market strategy • Looking for senior marketing leadership without hiring a full-time executive What I Help With • Product Positioning & Messaging - Define a clear value proposition that differentiates your product and resonates with the right audience. • Go-to-Market Strategy - Develop practical launch plans, customer journeys, and marketing strategies aligned with business goals. • Product Marketing - From customer research and competitive analysis to sales enablement and product launches. • Website Messaging & Conversion Strategy - Transform websites from feature lists into persuasive customer journeys that improve conversion. • Brand Strategy & Naming - Create brands, names, and messaging that people remember and trust. Why Clients Hire Me? I combine strategic thinking with hands-on execution. I've worked inside startups where every dollar mattered, led marketing teams across international markets, and managed global brands at some of the world's leading agencies. That means I can move comfortably between boardroom strategy and practical implementation. Recent client feedback includes: • "More clear than our original message." • "Excellent strategic thoughts on our initial marketing plans." • "Exceptional branding strategist." • "We'll work with Yash again." Selected Experience • Fractional CMO & Marketing Consultant for AI, SaaS and B2B companies • Product Marketing Manager at Pixhoto (B2B SaaS) • Head of Marketing for multinational automotive and consumer brands • Agency and creative leadership experience with Leo Burnett, FCB and J. Walter Thompson Industries AI • B2B SaaS • Industrial Technology • Manufacturing • Marketplaces • Consumer Brands • E-commerce • Professional Services If you're looking for someone to simply execute marketing tasks, I'm probably NOT the right fit. If you're looking for a strategic partner who can clarify your positioning, strengthen your messaging, and help build a marketing strategy that supports long-term growth, I'd be happy to talk. SKILLS - Product Marketing - Marketing Strategy - Go-to-Market Strategy - Positioning - Messaging Strategy - Brand Strategy - Brand Naming - B2B Marketing - Conversion Rate Optimization - Content Strategy

For 10+ years, I've helped businesses stop hemorrhaging money on marketing that doesn't work. I dig into the data, find what's broken, and build strategies that drive real traffic, real leads, and real revenue, not just vanity metrics. SEO, paid ads, email, content, UX. I've fixed leaks across all of it. What I do well: Turn analytics into decisions that actually move the needle Write SEO content that ranks and converts Build email programs people open (and click) Run UX/UI audits that kill customer drop-off Drive lead gen and growth tied to business results...not just clicks

I'm a **Top Rated Upwork Freelancer** with **9+ years of experience** in web development and digital marketing systems. I specialize in building high-converting websites, landing pages, sales funnels, online courses, membership sites, and marketing automations for coaches, consultants, agencies, educators, and growing online businesses. I don't believe in simply "completing tasks." My goal is to build systems that save you time, improve your customer experience, and increase conversions. Whether you're launching a new product, creating an online course, or optimizing your existing funnel, I focus on delivering solutions that produce real business results. ### My Expertise * Kajabi Website Design & Development * GoHighLevel Websites, Funnels & CRM * Landing Pages & Sales Funnels * Online Courses & Membership Sites * Email Marketing & Automation * Pipeline & Workflow Automation * Product & Offer Setup * Checkout Pages & Payment Integration * Community & Event Setup * Website Migration & Domain Configuration * Custom HTML, CSS & JavaScript * Conversion Rate Optimization ### Platforms I Work With * Kajabi * GoHighLevel (GHL) * ClickFunnels * WordPress * Squarespace * Shopify * Unbounce * Leadpages * Webflow * Mailchimp * Zapier ### Services I Provide ✔ Complete Kajabi Website Setup ✔ GoHighLevel CRM & Funnel Setup ✔ Landing Page Design & Development ✔ Online Course & Membership Creation ✔ Email Campaigns & Automated Sequences ✔ Sales Funnels & Customer Journeys ✔ Stripe & PayPal Integration ✔ Google Analytics & Meta Pixel Setup ✔ Zapier & Third-Party Integrations ✔ Website Migration & DNS Configuration ✔ Ongoing Website Maintenance & Support I take pride in writing clean code, building responsive websites, and creating funnels that are easy to manage after launch. Every project is approached with attention to detail, clear communication, and a focus on meeting deadlines. Many of my clients continue working with me long after the initial project because they know they can rely on me for quality work, honest communication, and proactive problem-solving. I value long-term relationships and enjoy becoming a trusted technical partner rather than just another freelancer. If you're looking for someone who can confidently handle your Kajabi, GoHighLevel, landing page, funnel, or automation project from start to finish, I'd love to discuss how I can help. Let's build something that not only looks great—but delivers results. **Best Regards,** **Devvarat** **Top Rated Upwork Freelancer**

$250K+ earned on Upwork working with founders and growing brands. If you run a service business and you're still living off referrals, cold outreach, or paid ads, YouTube is the channel you're leaving on the table. Done right, it brings you qualified leads who already trust you before they ever reach out. One client generated $300K in organic driven revenue in under six months. I wrote the titles, directed the thumbnails, optimized every video, and gave the founders constant feedback on what was working and what needed to change. No guessing. No wasted uploads. How I work: Everything is async. No calls, no interviews, no standing meetings. You get written strategy and clear direction you can actually reference and hand to your team, instead of an hour on Zoom you half remember by Thursday. It's faster for you, it's faster for me, and it's why I can keep my client list small and my attention deep. Every engagement runs on a written roadmap. You always know what to do next and why. Your team executes. I make sure every move is the right one. What I handle: YouTube strategy that turns your expertise into a client acquisition channel. Title and thumbnail direction that earns the click and holds the watch time. Channel SEO and positioning. Content direction that builds enough trust that leads show up already sold. Who this is for: Coaches, consultants, and service business owners who are serious about building an organic lead engine and ready to invest in doing it right. If you want someone to hop on a discovery call and pitch you, I'm not your guy. If you want a strategist who tells you exactly what to do and why, I am. I take on very few clients at a time. Every engagement is focused and built to move the needle fast. "You get an elite social media mind." Brandon, COO, King Palm

Seven-figure Shopify stores hit the same ceiling. The ads are working, and traffic is coming in, but visitor monetization is too low to make scaling profitable. More spending does not fix this. You are losing revenue on every session, and the gap between what your store earns and what it could earn grows every month. I added $3.6M in additional annual revenue for a single store through homepage redesign, conversion hierarchy optimization, and targeted split tests. I took a struggling supplement brand from near-zero to a 1,426% revenue increase. These results come from a systematic process built exclusively for eCommerce. WHAT MAKES THE PROCESS DIFFERENT Most CRO consultants start with your analytics. I start before that. Before any analysis begins, I run your store through a proprietary AI research system, currently running 20 specialized prompts across multiple AI platforms, including Gemini Deep Research and Perplexity, which maps your customer psychology, pre-purchase anxieties, quality uncertainties, competitive positioning, and pricing signals. The output is a detailed intelligence report that shows exactly how your store and offer are perceived in the market before we access your data. Every recommendation is then evaluated across five conversion dimensions: value proposition, relevance, clarity, motivation, and friction. Each insight is classified into one of four action types: implement immediately, investigate further, instrument for data, or test via A/B experiment, so nothing lands as vague advice. Every suggestion has a clear next step. This foundation means we work from a comprehensive, research-backed starting point from day one. Faster time to value. More accurate decisions. Better results. YOUR PATH DEPENDS ON WHERE YOU ARE NOW -The Launchpad is for stores with limited data and major on-site opportunities. A focused visual review targeting the highest-impact changes to build momentum fast. -The Compounder is for stores with traction that are ready to grow further. A comprehensive Profit Maximization Plan covering conversion rate, AOV, UX, messaging, and technical performance. Not a standard audit. A prioritized improvement roadmap focused on your bottom line. -The Innovation Lab is for mature stores with enough monthly conversions for statistically valid testing. A structured A/B testing program that follows a defined Planning, Building, and Learning cycle — from test backlog creation through development, QA, launch, and result analysis. All paths feed into the same ongoing growth loop: quarterly deep-dive optimization plans combined with a recurring execution sprint — preparing items for your review, prioritizing them, executing between meetings, measuring results, feeding the next iteration. WHAT YOU NO LONGER HAVE TO WORRY ABOUT Working with CRO Gurus means eliminating the operational overhead most merchants carry: Tools and overhead — No expensive per-seat software fees, AI subscriptions, or tech stack bloat. We bring the full tool ecosystem. Operations and systems — No endless process setup, workflow management, or project coordination to handle on your side. Hiring and talent — No HR hunt for developers, designers, or CRO specialists. No managing freelancers across multiple time zones. You focus on your products, your ads, and your scaling. We handle everything else. 🏆 RESULTS "Samuel and his team have done an incredible job. They have a clean, concise, in-depth understanding of conversion rate and exactly what to implement to make sure everything is optimized. Our conversion rate is already at a consistent 3%, up from 1.9% prior." — Oli Maitland, Simpletics "It's been about a year since I started working with CRO Gurus. There have been a lot of things we've done on the website that led the business to grow up to 6-7x in revenue. They will treat your business as their business." — Jason Chen, World Wine "To date, we have seen increases in engagement, revenue per visitor, AOV, and overall conversion rate. The most impressive aspect is their attention to detail and meticulous, methodical approach to execution." — Shaun Dolan, Genucel 🎖 ConversionXL Certified Ecommerce Growth Master 🏅 Official Shopify Partner — benchmark-rated by Shopify's internal expert team 🎖 Google Analytics Certified ✉️ MESSAGE ME ON UPWORK If your store has hit a ceiling on visitor monetization and you want to know exactly what is suppressing your revenue, message me. I typically respond within a few hours.