ML Solutions
Overview
Our team of four Include a Full-stack Engineer, a Digital Marketing Expert, a AI Engineer, and a Data Scientist. Artificial Intelligence expertise details: - AI and ML use cases: Digital Marketing, IOT, Financial Technology, Autonomous systems - Natural Language Processing, Computer Vision, Machine Learning, and Deep Learning tools and algorithms - ML and AI Frameworks: Tensorflow, Pytorch, Keras, Sci-kit Learn, Pandas, Numpy Data Science expertise details: - Prediction modeling of Sales, Churn, and CLTV - Exploratory analysis of customer demographic, psychographic and behavioral data using methods such as k-means - Recommender systems for capturing niche tastes of customers - Sentiment analysis and topic modeling with NLP - Translation of complicated analysis into insights for others to understand and use - Python for analysis, feature engineering and model training Digital marketing expertise details: - Facebook Advertising: Basic and advanced features of the Facebook business platform, setting up campaigns/ad sets/ads, knowing how to interpret and act upon KPI's in the Facebook Advertising campaign dashboard, proactively advising and implementing updates and optimizations. - Google Adwords: setting up an advanced Google Ad campaign including conversion tracking, KPI monitoring, i.e., setting up custom KPI dashboards within Google Ads, optimizing Google Ad campaigns based on your own experience and suggestions given by Adwords. Integrating Google ad performance metrics with Google Analytics Project Management expertise details: - Creating project delivery systems and processes - Agile project management methodology - Managing the delivery of digital marketing solutions related to Traffic, Conversion, and Retention - Handling a wide variety of internal and external stakeholders - Creating and maintaining standard operating procedures in video and written format - Hiring and building a team of A players - Creating custom reports for clients using data from multiple ad platforms and analytics tools - Delivering Artificial Intelligence marketing solutions