Lucas Digital
Overview
As an experienced marketing manager and product manager, I find myself very compatible with the marketing jobs In the last 12 years, I managed many teams composed of junior marketers in different companies and completed global projects with my teams. I also have developed products that facilitated marketers' jobs. I closely work with other departments as IT, business intelligence and upper management and create a valuable solution that makes every stakeholder job more effective. - Founded a video startup about unboxing and bootstrapped in Istanbul. - Managed over 1M $ per month budget for digital marketing in Rocket Internet MENA - Developed a global Facebook advertisement tool with 5 developers and acquired top clients (Trivago, KLM, Trendyol) - Brought a New Yorker predictive analytics tool in Turkey and leveraged it in the e-commerce sector. - VP of Marketing at Justlife for the last 5 years. Managing marketing team who serves UAE, KSA, Qatar, Kuwait, Bahrain, Oman. --- In short, I can summarize the services I give as, - Conversion Optimisation - Ad accounts Optimisation (Google Ads, TikTok, Facebook, Twitter, Instagram, Bing) - Performing A/B and Multivariate tests - Conversion Funnel Optimisation - Discovering Qualified Users - Digital Presence Consulting - Digital Marketing Consulting - Analytics Tools Consulting (Google Analytics, Mixpanel and much more) 12 years of experience in digital marketing in international e-commerce, travel and SaaS sectors. 4 years of experience in product management and development in SaaS industry. Data-driven, analytical, determined, decisive, consistent, professional, self-initiative, enthusiastic, game theorist, product maker, digital marketing and advertising expert.