Theoutpoint

We are a 3D animation studio focusing on commercial video production. We mix creative ideas with CG technologies to produce striking video presentations, explainers and visual concepts that meet your business goals. ▪️ WHAT WE DO We offer a full 3D production cycle of commercial videos, from a creative idea development to post-production. We can also take on a specific part of your project. → Explainers Commercial videos that present your product or service for future sales. Explainers describe and visualize how the product functions and what valuable features it has. → Visual concepts Imagery that contains a creative narrative around your product or service: adding and disclosing features, preparing a visual package for them. It helps to demonstrate the product from different angles and holistically expose it. → Video presentations Short striking videos presenting your brand, service, product or any other project in a favorable way. A minimum timeline contains a maximum amount of information that is important to convey to your audience. ▪️ OUR PRODUCTION PROCESS Creating a video is a complex process that we go through in stages. 01. Research Learn about your company and product, look for the audience insights. 02. Briefing Define goals, discuss timelines and deliverables. 03. Scripting Shape the marketing message into a script. 04. Conceptualizing Develop a mood board to set a visual direction, illustrate the script through a storyboard. 05. Developing style frames Illustrate still mages of key scenes to establish color plates, material finishes, composition and lighting. 06. Draft animation Establish camera and details movements, timing of each scene and overall dynamics, add captions, voice-over narration and music. 07. Scene assembling & rendering Add colours, textures and lighting to the animation, render each scene in final quality. 08. Finalizing Edit scenes in final quality, do compositing, color correction and audio mastering. ▪️OUR APPROACH We offer the solution you need. → If you're a business we'll generate and implement an idea that will help you achieve your business goal. → If you're an agency or a studio we'll take in your vision and follow it through precisely.