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Mousumi S.

Mousumi S.

New Delhi, India
Job Success
Top Rated

Google Certified Ads Partner | SEM & Social Media Marketing Strategist

I'm a certified Google Ads Partner with 10+ years of In-Depth experience in PPC advertising and market research services. I enjoy working with my clients, and promise to deliver the best proficiency and professionalism to all projects of a varied nature. I am very competent in increasing the high quality leads and sales generated through search and display ad campaigns. I track the actions taken by my clients' customers and structure PPC accounts for maximum cost efficiency. Services Include: - Top-class PPC Campaign Setup, Management and Optimization include the following - In-depth Ad Campaign Assessment - Keyword Analysis and Research - Landing Page Assessment and Creation - Competitors Analysis - Retail Pricing Assessment - Advertising Goal Setup - Large-scale E-commerce campaign Creation - Persuasive Ad Copywriting and Ad Grouping - Google Shopping Campaigns - Facebook and Instagram campaign setup and management - Multi Channel Advertising Campaigns - Effective B2B Ad Campaigns - Remarketing Setup and Optimization - Google Analytics setup and reporting - Conversion Rate Optimization - Landing Page Optimization and A/B testing - On site Customer Experience Assessment - Customer Acquisition Strategy Creation For over a decade I have been extensively creating and managing organic SEO campaigns as well as paid search and display ad campaigns for different industries such as, Beauty Care and Apparel, Pharmaceuticals and Medical Equipment, Telecommunications, Real Estate, Automotive Sales and Service, Electronics, Software as a Service, Hospitality, E-commerce and Retail, Hotels and Restaurants, Home and Appliance Repair. What I have accomplished with Pay Per Click (PPC) advertising: - Created and managed Ads worth over $10 million USD on my Google partner account and over $6 million USD on my clients' ad accounts. - Scaled sales volume X2 for several large e-commerce store, while maintaining the targeted CPA - Created hundreds of profitable ad campaigns for local businesses with ad spends below $1000 per month. - Successfully created and managed 3 Google Ad Grants Accounts. Also helped clients with their Suspended Ad Grant Accounts; made necessary changes and Google Ad Grants Compliant. - Written ad copies that usually gets a Click-Through-Rate of 5-15% - Written Content for products that appeared in top International magazines such as Ellie, Cosmopolitan, Esquire and MensXP. - Created sales funnels that work for subscription based apps & SAAS products - Coordinated & implemented digital advertising, SEO and SMM strategy spanning across 20 countries & 5 International languages - Created Automated Rules for Large-scale Advertising Campaigns - Successfully Managed Ad campaigns targeting over 100,000 Keywords - Helped Recover Suspended Ad Accounts - Improved quality score and ad-to-keyword relevance, thereby boosting conversions and lowering CPCs - A/B tested ads and landing pages for best Conversion-Rate and CPA metrics - Created Ad Campaigns on social media giants - Facebook, Instagram, Twitter, LinkedIn
Dec 15, 2020 - May 28, 2022

No feedback given

Private earnings
Jun 1, 2020 - Jun 23, 2020

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Sep 10, 2019 - Mar 6, 2020

"Thank you for the service"

Private earnings
Mar 8, 2017 - Apr 19, 2019

No feedback given

Private earnings
Jun 30, 2017 - Apr 19, 2019

No feedback given

Private earnings
Jun 7, 2017 - Apr 19, 2019

No feedback given

Private earnings
Mar 7, 2017 - Apr 19, 2019

No feedback given

Private earnings
Rating is 2.4 out of 5.
2.40 Jun 7, 2017 - Jun 23, 2017

"I had to end the contract due to lack of communication."

Private earnings
Rating is 5 out of 5.
5.00 Jan 25, 2015 - Feb 26, 2015

"Great professional - can do it all!"

Private earnings
Rating is 5 out of 5.
5.00 Nov 29, 2012 - Jan 18, 2013
Private earnings
Mousumi S. has more jobs. Create an account to review them

Portfolio

Google Shopping for Custom Splice
Google Shopping for Custom Splice
ASO Campaign for IPTV
ASO Campaign for IPTV
Want to see more? Create Account

Skills

Mousumi S.

Mousumi S.

New Delhi, India
Job Success
Top Rated
65
Total Jobs
7,235
Total Hours

View profile

Google Certified Ads Partner | SEM & Social Media Marketing Strategist

Specializes in
I'm a certified Google Ads Partner with 10+ years of In-Depth experience in PPC advertising and market research services. I enjoy working with my clients, and promise to deliver the best proficiency and professionalism to all projects of a varied nature. I am very competent in increasing the high quality leads and sales generated through search and display ad campaigns. I track the actions taken by my clients' customers and structure PPC accounts for maximum cost efficiency. Services Include: - Top-class PPC Campaign Setup, Management and Optimization include the following - In-depth Ad Campaign Assessment - Keyword Analysis and Research - Landing Page Assessment and Creation - Competitors Analysis - Retail Pricing Assessment - Advertising Goal Setup - Large-scale E-commerce campaign Creation - Persuasive Ad Copywriting and Ad Grouping - Google Shopping Campaigns - Facebook and Instagram campaign setup and management - Multi Channel Advertising Campaigns - Effective B2B Ad Campaigns - Remarketing Setup and Optimization - Google Analytics setup and reporting - Conversion Rate Optimization - Landing Page Optimization and A/B testing - On site Customer Experience Assessment - Customer Acquisition Strategy Creation For over a decade I have been extensively creating and managing organic SEO campaigns as well as paid search and display ad campaigns for different industries such as, Beauty Care and Apparel, Pharmaceuticals and Medical Equipment, Telecommunications, Real Estate, Automotive Sales and Service, Electronics, Software as a Service, Hospitality, E-commerce and Retail, Hotels and Restaurants, Home and Appliance Repair. What I have accomplished with Pay Per Click (PPC) advertising: - Created and managed Ads worth over $10 million USD on my Google partner account and over $6 million USD on my clients' ad accounts. - Scaled sales volume X2 for several large e-commerce store, while maintaining the targeted CPA - Created hundreds of profitable ad campaigns for local businesses with ad spends below $1000 per month. - Successfully created and managed 3 Google Ad Grants Accounts. Also helped clients with their Suspended Ad Grant Accounts; made necessary changes and Google Ad Grants Compliant. - Written ad copies that usually gets a Click-Through-Rate of 5-15% - Written Content for products that appeared in top International magazines such as Ellie, Cosmopolitan, Esquire and MensXP. - Created sales funnels that work for subscription based apps & SAAS products - Coordinated & implemented digital advertising, SEO and SMM strategy spanning across 20 countries & 5 International languages - Created Automated Rules for Large-scale Advertising Campaigns - Successfully Managed Ad campaigns targeting over 100,000 Keywords - Helped Recover Suspended Ad Accounts - Improved quality score and ad-to-keyword relevance, thereby boosting conversions and lowering CPCs - A/B tested ads and landing pages for best Conversion-Rate and CPA metrics - Created Ad Campaigns on social media giants - Facebook, Instagram, Twitter, LinkedIn
Dec 15, 2020 - May 28, 2022

No feedback given

Private earnings
Jun 1, 2020 - Jun 23, 2020

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Sep 10, 2019 - Mar 6, 2020

"Thank you for the service"

Private earnings
Mar 8, 2017 - Apr 19, 2019

No feedback given

Private earnings
Jun 30, 2017 - Apr 19, 2019

No feedback given

Private earnings
Jun 7, 2017 - Apr 19, 2019

No feedback given

Private earnings
Mar 7, 2017 - Apr 19, 2019

No feedback given

Private earnings
Rating is 2.4 out of 5.
2.40 Jun 7, 2017 - Jun 23, 2017

"I had to end the contract due to lack of communication."

Private earnings
Rating is 5 out of 5.
5.00 Jan 25, 2015 - Feb 26, 2015

"Great professional - can do it all!"

Private earnings
Rating is 5 out of 5.
5.00 Nov 29, 2012 - Jan 18, 2013
Private earnings
Mousumi S. has more jobs. Create an account to review them

Portfolio

Google Shopping for Custom Splice
Google Shopping for Custom Splice
ASO Campaign for IPTV
ASO Campaign for IPTV
Want to see more? Create Account

Skills

As Needed - Open to Offers

< 24 hrs response time

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