WordPress is a free and open source blogging tool and content management system (CMS) powered by PHP and MySQL. It has many features including a plug-in architecture and a template system. wikipedia.org

Cascading Style Sheets (CSS) is a style sheet language used to describe the presentation (that is, the look and formatting) of a document written in a markup language. wikipedia.org

JavaScript is a prototype-based scripting language that is dynamic, weakly typed and has first-class functions. It is a multi-paradigm language, supporting object-oriented, imperative, and functional programming styles. wikipedia.org

The front end is responsible for collecting input in various forms from the user and processing it to conform to a specification the back end can use. The front end is an interface between the user and the back end. wikipedia.org

HyperText Markup Language (HTML) is the main markup language for web pages. HTML elements are the basic building-blocks of webpages. wikipedia.org

Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network).

Web design is the process of planning and creating a website. Text, images, digital media and interactive elements are used by web designers to produce the page seen on the web browser. wikipedia.org

Graphic design is a creative process - most often involving a client and a designer and usually completed in conjunction with producers of form (i.e., printers, signmakers, etc.) _ undertaken in order to convey a specific message (or messages) to a targeted audience. wikipedia.org

Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. wikipedia.org

WooCommerce is an open source e-commerce plugin for WordPress that was launched on September 27, 2011. wikipedia.org

Copywriting is the use of words and ideas to promote a person, business, opinion or idea. wikipedia.org